LAOLA
Laola Pizzaservice is a sole proprietorship pizza and multi-cuisine food delivery business in Bobingen, Bavaria, serving local consumers across 19 postal codes via its own delivery fleet and mobile ordering apps.
- Company typePrivate
- Founded-
- HeadquartersBobingen, Germany
- Headcount11–50
- GTM typeB2C
- OfferingServices
LAOLA firmographics
Firmographics- Name
- LAOLA
- Legal name
- Laola Pizzaservice
- Website
- https://laola-bobingen.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Laola Pizzaservice is a sole proprietorship pizza and multi-cuisine food delivery business in Bobingen, Bavaria, serving local consumers across 19 postal codes via its own delivery fleet and mobile ordering apps.
- Ownership category
- akta.pro rank
LAOLA industry classification
Industry- Product category
- Pizza Delivery Services
- NAICS
- Restaurants and Other Eating Places (72251), Limited-Service Restaurants (722513)
- SIC
- Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Pizza QSR (THAFAAAB)
- akta.pro secondary industries
- Ethnic & Regional Cuisine Restaurants (THAFACAD), Specialty & Dietary Catering (Vegan, Kosher, Halal, Allergy-Friendly) (HSACAGAH)
Keywords
Where LAOLA is headquartered
LocationHeadquarters
- HQ city
- Bobingen
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
LAOLA business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Food Delivery and Takeaway: Revenue generated from direct food orders including pizza, pasta, meat dishes, Indian cuisine, fish dishes, salads, desserts, and beverages. Orders are fulfilled through delivery to customer addresses within service areas or customer self-pickup.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Menu bundles for individuals and groups |
| Unit Pricing | Pay-as-you-go | Individual menu items |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
LAOLA product offering
Product offeringCore offering
Laola Pizzaservice is a local pizza and multi-cuisine food delivery and takeaway restaurant in Bobingen, Bavaria, offering a wide-ranging menu of pizzas (over 50 varieties), pasta, lasagne, German schnitzel and spaetzle, American-style dishes, halal-certified Indian curries and biryani, fish dishes, salads, appetizers, desserts, and beverages (including alcohol). Customers can order via a responsive website (powered by ePizza Online Shop), dedicated iOS/Android apps, or by phone, with delivery across 19 postal code areas in the Augsburg region and self-pickup at the Bobingen kitchen.
Product overview
Laola Pizzaservice is a German pizza delivery restaurant in Bobingen operating through two interconnected core products: a mobile ordering app (available on iOS and Android with first-order discount) and a web-based online ordering platform powered by ePizza Online Shop. The restaurant offers a diverse menu spanning 14 food categories including signature pizzas (over 50 varieties with house special LAOLA pizza), pasta and lasagne, German spaetzle, meat schnitzel dishes, American-style comfort food, spicy Indian cuisine, seafood, fresh salads, appetizers, desserts, and a complete beverage program with soft drinks and alcoholic options. Pre-configured menu combinations provide bundled value with pizza, salad, and drinks. The business operates as a traditional food delivery service with delivery to 18 postal code areas around Bobingen.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile Ordering App Native mobile application available on Apple App Store and Google Play Store that enables customers in the Bobingen delivery area to browse the menu, place food orders, and receive a 2 EUR voucher on their first order (minimum 12 EUR spend). Available on iOS and Android.
- Online Ordering Platform (Website) Responsive web-based ordering system powered by ePizza Online Shop that allows customers to register accounts, browse menus by category, build orders, apply coupons, and complete purchases via PayPal, credit card, SOFORT, or cash on delivery.
- Pizza Core menu category offering over 50 pizza varieties including Margherita (€8.50), specialty pizzas (Hawaii, BBQ varieties, Indian-style), and the signature house LAOLA pizza (turkey salami, ham, mushrooms, peppers, olives, capers, artichokes). Available in single, family, party, and kids portion sizes.
- Menu Combinations (Menüs) Pre-configured bundle meals combining pizza, salad, and beverages at discounted pricing: Single-Menu (one pizza + salad + 1L soft drink), Family-Menu at €31.90 (family pizza + chef salad + Lambrusco or 1L soft drink), and Party-Menu at €38.90 (party pizza + chef salad + Lambrusco or 1L soft drink).
- Pasta Italian pasta dishes including Napoli, Bolognese with 100% beef (from €9.50), Quattro Formaggi, Frutti di Mare, Carbonara, and regional items such as Pasta Istanbul with sucuk.
- Lasagne Baked pasta dishes including classic Bolognese, Pollo with chicken and broccoli, vegetarian, Salmone with salmon and spinach, Ala Chef with ham and peas, and Mexicana with beans, corn, and jalapenos.
- Spätzle German-style egg noodle dishes including Schmackhaft (tomato cream sauce and fried onions), Käsespätzle (cheese noodles with salad), and Köstlich (chicken breast with mushroom cream sauce).
- Fleischgerichte (Meat Dishes) German meat entrees including chicken schnitzel variants (plain, cordon bleu, Bolognese style), classic Cordon Bleu with ham and cheese, gypsy-style spicy dishes, cream schnitzel with mushrooms, and fit/salad options with grilled chicken breast. Prices from €14.90.
- American Style Dishes American-inspired dishes including chicken wings, chicken nuggets, and loaded potato dishes with various toppings such as chicken and broccoli, ham and cheese, Mexican beef, vegetarian, and specialty combinations like Al Capone and Istanbul.
- Indische Gerichte (Indian Dishes) Spicy Indian cuisine including Pakora (vegetarian paneer and chicken varieties), curry dishes (India, Vindaloo Chicken, Goa), Biryani rice dishes, Palak Paneer, and Bombay Pasta. Most chicken dishes are halal certified.
- Fischgerichte (Fish Dishes) Seafood options including calamari with salad, breaded pangasius fillet with fried potatoes, and fish sticks with potatoes.
- Salate (Salads) Fresh salads ranging from simple green, tomato, and cucumber to specialty varieties including Chef Salad (ham, egg, mozzarella), Sporty Salad (chicken breast, pineapple), Hirtensalat (feta), Mexico Salad, City Salad, Deluxe Salad (shrimp), and Nizza Salad (tuna and anchovy).
- Vorspeisen (Appetizers) Starters and finger foods including Chilli Hot Fries, spring rolls, croquettes, fries portions, mozzarella sticks, jalapeno poppers, shrimp in batter, wedges, onion rings, and combo snack plates. Accompaniments include sweet chili dip, barbecue sauce, and spicy oil.
- Desserts Sweet endings including house-made tiramisu (from €5.90), fried banana, and Ben & Jerry's ice cream.
- Getränke (Soft Drinks) Non-alcoholic beverages including Coca Cola, Fanta, Sprite, Mezzo Mix, apple spritzers, mineral water (still and sparkling), Red Bull, Monster Energy, Fuzetea iced teas, and Turkish Uludag lemonade. Prices from €2.50.
- Getränke alkoholisch (Alcoholic Drinks) Alcoholic beverages including German beers (Augustiner Lager, Edelstoff, wheat beer, Pils) and Italian wines (Prosecco, Lambrusco, Valpolicella, Chianti, Pinot Grigio, Chardonnay, Rosé Bardolino), priced from €2.50; prices include deposit.
- Home Delivery Service Own-fleet food delivery service covering 19 postal code areas around Bobingen (including Haunstetten, Göggingen, Bergheim, Inningen, Königsbrunn, Schwabmünchen and surrounding Augsburg-region communities), operating seven days a week with extended evening hours.
Companies that use LAOLA
Customer profileSegments1 record
Ideal customer profiles1 record
LAOLA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
LAOLA partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ePizzacoreePizza provides the underlying online shop platform and website infrastructure for Laola's ordering system. The website and online ordering functionality are powered by ePizza's eCommerce solution.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
LAOLA competitors and assessment
Company assessmentBroad incumbents
- Lieferando (Just Eat Takeaway): Lieferando is Germany's leading food delivery aggregator, listing thousands of restaurants including local pizza shops; it competes with LAOLA's own direct-channel ordering and increasingly intercepts customer relationships.
- Wolt Germany: Wolt operates curated food delivery in major German cities and increasingly mid-sized regions; as a broad aggregator/integrator it is an indirect competitor and potential partner for LAOLA.
Direct peers
- Hallo Pizza: Hallo Pizza is one of Germany's largest pizza delivery chains with own-delivery fleets and an online ordering platform, competing head-to-head with LAOLA in the German home-delivery pizza category.
- Joey's Pizza: Joey's Pizza runs a German pizza delivery franchise model with online ordering and own delivery, addressing the same delivery-led, mid-priced pizza occasion as LAOLA in regional German markets.
- Domino's Pizza Germany: Domino's operates a national pizza delivery network in Germany with online and app ordering, directly competing with LAOLA for delivery occasions in Bavaria. Most comparable on pizza-led delivery model, though at vastly greater scale.
- Freddy Fresh Pizza: Freddy Fresh Pizza is a German pizza delivery chain with standardized menu and online/app ordering — directly comparable to LAOLA's delivery-focused, multi-channel pizza operation.
- Pizza Hut Germany: Pizza Hut operates dine-in, takeaway and delivery in Germany with an online ordering platform — a direct competitor for pizza-led delivery occasions in larger Bavarian cities accessible from LAOLA's footprint.
Regional players
- Telepizza Germany: Telepizza operates pizza delivery in selected German regions with online ordering; comparable product and delivery model to LAOLA, though its physical footprint may not overlap directly in Bobingen.
- Local Indian/Turkish delivery kitchens in Augsburg: Small independent ethnic-cuisine delivery kitchens operating in Augsburg overlap with LAOLA's Indian and halal menu categories and compete for the same multicultural delivery occasions in the region.
Others
- ePizza Online Shop: ePizza provides the online ordering platform and website infrastructure that powers LAOLA's digital sales channel — a key technology partner and enabling vendor rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
LAOLA social profiles
Digital presenceLAOLA compliance and trust
Trust signalCompliance1 record
LAOLA financial estimates
Financial estimateRevenue estimate
Valuation estimate
LAOLA leadership team
Management profileNumber of profiles
Profiles1 record
LAOLA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LAOLA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LAOLA
What does LAOLA do?
Laola Pizzaservice is a local pizza and multi-cuisine food delivery and takeaway restaurant in Bobingen, Bavaria, offering a wide-ranging menu of pizzas (over 50 varieties), pasta, lasagne, German schnitzel and spaetzle, American-style dishes, halal-certified Indian curries and biryani, fish dishes, salads, appetizers, desserts, and beverages (including alcohol). Customers can order via a responsive website (powered by ePizza Online Shop), dedicated iOS/Android apps, or by phone, with delivery across 19 postal code areas in the Augsburg region and self-pickup at the Bobingen kitchen.
Is LAOLA a public or private company?
LAOLA is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LAOLA founded?
LAOLA was founded in -1. It employs 11 to 50 people.
Where is LAOLA based?
LAOLA is headquartered in Bobingen, Germany, in the Europe region.
How does LAOLA make money?
One revenue line is on record: food Delivery and Takeaway.
Who are LAOLA's main competitors?
Broad incumbents on record are Lieferando (Just Eat Takeaway) and Wolt Germany. Direct peers are Hallo Pizza, Joey's Pizza, Domino's Pizza Germany, Freddy Fresh Pizza and Pizza Hut Germany. Regional players are Telepizza Germany and Local Indian/Turkish delivery kitchens in Augsburg. ePizza Online Shop is listed as an others.
Does LAOLA have an API?
No public API is recorded for LAOLA.
What industry is LAOLA in?
LAOLA's product category is Pizza Delivery Services. Its primary akta.pro industry code is THAFAAAB, Pizza QSR, with a secondary code of THAFACAD, Ethnic & Regional Cuisine Restaurants. Its NAICS code is 72251 and its SIC code is 5812.