La Semaine Festive
La Semaine Festive is a French non-profit association founded in 2021 that coordinates a free annual festival of community celebrations from June 11-21, enabling municipalities, associations, and local merchants across 1,238 French cities to register events under trademarked themed celebration brands.
- Company typePrivate
- Founded2021
- HeadquartersVilleneuve d'Ascq, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
What La Semaine Festive does
La Semaine Festive is a French non-profit association (Association Loi 1901, RNA: W595038536) founded in 2021 and headquartered in Villeneuve d'Ascq, near Lille. The organization coordinates an annual national festival of celebrations running from June 11 to June 21, during which municipalities, local associations, retailers, bars, restaurants, and artisans across France can freely register and host local festive events under a set of trademarked celebration brands. The 2026 edition (the 4th annual iteration) has registered 2,206 events across 1,238 cities spanning all 101 French metropolitan departments plus overseas territories, with the 2025 edition having drawn approximately 240,000 participants across 1,790 events.
The platform architecture is a simple web-based registration and coordination system (lasemainefestive.org) that provides organizers with downloadable tools including the Guide des Fêtes PDF and a collection of tutorials and communication kits. The core product offering consists of nine themed celebration brands — Fête des Karaokés, Fête de l'apéro, Fête des Marchés Nocturnes, Fête des Fanfares/Bandas/Majorettes, Fête des Bals Pop et Guinguettes, Fête des Sports et Mobilités, Fête des Véhicules Anciens, Fête des Jeux de Société, and Fête de la Musique — all registered as INPI trademarks. The partnership with Sacem provides organizers with free copyright guidance for musical events. The team is small (6 employees), including L. Baviere (publication responsible, webmaster, and DPO) and web designer Hélène Michel.
The business model is non-commercial in nature: event registration is free for all participating organizations, and no revenue figures, funding rounds, or institutional investment are disclosed. Operations are sustained through brand partnerships, municipal memberships, and likely sponsorship arrangements, although specific monetization mechanisms are not transparently disclosed. The go-to-market approach is community-led, relying on earned media coverage in major French press outlets (Le Monde, Ouest France, La Voix du Nord, France Bleu), direct municipal outreach, and social media presence to recruit organizers. The three primary customer segments are French municipalities and local governments, local associations and civic groups, and retailers/SMBs — all of whom derive functional benefits including downtown animation, social cohesion, and foot traffic generation.
La Semaine Festive firmographics
Firmographics- Name
- La Semaine Festive
- Legal name
- Association « La Semaine Festive »
- Website
- https://lasemainefestive.org
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- La Semaine Festive is a French non-profit association founded in 2021 that coordinates a free annual festival of community celebrations from June 11-21, enabling municipalities, associations, and local merchants across 1,238 French cities to register events under trademarked themed celebration brands.
- Ownership category
- akta.pro rank
La Semaine Festive industry classification
Industry- Product category
- Community Festival Coordination
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Arts, Entertainment, and Recreation (71)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Cultural Festivals & Events Organizations (BPAGAHAG)
- akta.pro secondary industries
- Community Music & Dance Festivals (Non-Commercial/Local) (MPAGAEAH), Community Sports & Recreation Festivals (Fun Runs, Local Games Days) (MPAGAEAN)
Keywords
Where La Semaine Festive is headquartered
LocationHeadquarters
- HQ city
- Villeneuve d'Ascq
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
La Semaine Festive business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Membership and partnership fees: Revenue model not explicitly disclosed. The organization offers free event registration to organizers but likely sustains operations through brand partnerships, municipal memberships, and potential sponsorship arrangements with partner brands.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free event registration for qualifying organizations |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
La Semaine Festive product offering
Product offeringCore offering
La Semaine Festive is a non-profit association that coordinates a national festival of nine themed celebration days held June 11-21 each year across France. The organization provides a free self-serve web platform where municipalities, associations, retailers, and artisans can register local festive events, alongside trademarked celebration brands, a downloadable Guide des Fêtes, tutorials, and communication kits to help organizers promote their events and animate city centers.
Product overview
La Semaine Festive is a festival coordination platform that operates as a single unified product. The platform enables municipalities, associations, and merchants across France to organize and register local celebration events during a coordinated 11-day festival period. The core offering consists of nine distinct themed festival types (La Fête des Karaokés, La Fête de l'apéro, La Fête des Marchés Nocturnes, La Fête des Fanfares/Bandas/Majorettes, La Fête des Bals Pop et Guinguettes, La Fête des Sports et Mobilités, La Fête des Véhicules Anciens, La Fête des Jeux de Société, and La Fête de la Musique), which serve as branded event categories that local organizers can adopt and customize. The platform supplements these with downloadable resources including the Guide des Fêtes and a collection of tutorials and communication kits to support event organization.
Differentiator
Problem solved
Functional benefit
Brands
- Fête des Karaokés: A themed celebration day dedicated to karaoke events, scheduled for June 11, 2026.
- Fête de l'apéro
- Fête des Marchés Nocturnes
- Fête des Fanfares, Bandas et Majorettes
- Fête des Bals Pop et Guinguettes
- Fête des Sports et Mobilités
- Fête des Véhicules Anciens
- Fête des Jeux de Société
- Fête de la Musique
Products and services
- La Semaine Festive (Festival de Fêtes) A national festival coordination platform enabling municipalities, associations, and merchants across France to organize and register local celebration events during the June 11-21, 2026 week. The 2026 edition has registered 1,238 cities and 2,206 events.
- La Fête des Karaokés A themed karaoke celebration festival where communities organize karaoke events in public spaces.
- La Fête de l'apéro An aperitif-themed celebration festival where organizers set up communal drinking and socializing spaces in town centers.
- La Fête des Marchés Nocturnes A night market festival celebrating evening markets with local producers and artisans.
- La Fête des Fanfares, Bandas et Majorettes A marching band, fanfare, and majorette parade festival featuring musical processions through town centers.
- La Fête des Bals Pop et Guinguettes A pop dance and outdoor dance hall festival celebrating traditional French dancing in open-air venues.
- La Fête des Sports et Mobilités A sports and mobility festival featuring urban sports, cycling, skateboarding, roller skating, and other active mobility activities.
- La Fête des Véhicules Anciens A classic vehicles and antique car showcase festival celebrating vintage automobiles and automotive heritage.
- La Fête des Jeux de Société A board games and tabletop gaming festival encouraging community play in public squares and parks.
- La Fête de la Musique A music celebration festival coinciding with France's national music day, featuring live performances and community singing.
- Guide des Fêtes A downloadable PDF guide providing event organizers with practical instructions and best practices for hosting festival events.
- Tutoriels et Kits de Communication A collection of tutorials and communication kits, including downloadable PDF tutorials and visual assets, that help organizers promote their festive events.
Quantifiable outcome
- 1,238 cities participated in the 2026 edition
- +1 more outcomes
Companies that use La Semaine Festive
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
La Semaine Festive technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
La Semaine Festive partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Sacem (Société des Auteurs, Compositeurs et Editeurs de Musique)coreSacem provides a free guide to help organizers plan musical events, and directs organizers without existing Sacem contracts to the online declaration system at clients.sacem.fr. The partnership ensures musical events comply with French copyright and performance rights regulations.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
La Semaine Festive competitors and assessment
Company assessmentBroad incumbents
- Meetup: Online platform for organizing local community gatherings. Comparable as community-led event coordination infrastructure, though focused on recurring interest-based meetups rather than themed one-off festivals.
- Eventbrite: Global event registration and ticketing platform. Comparable in that it provides self-serve event registration infrastructure, though operating commercially across all event categories rather than a focused themed celebration framework.
Direct peers
- Fête des Voisins: Annual French community-led neighborhood festival encouraging residents to gather in their immeubles and streets. Operates on the same community-organizing principle as La Semaine Festive: free, locally-organized events under a national brand umbrella.
- Fête de la Musique: France's national music celebration held annually on June 21. La Semaine Festive's 'Fête de la Musique' branded celebration on June 21, 2026 directly overlaps with this national event, making it the closest comparable in terms of national community-led celebration programming.
- Nuit Européenne des Musées: European Night of Museums held annually across France with free or reduced admission programming. Comparable as a national cultural event with localized participation and a fixed annual window.
- Journées Européennes du Patrimoine: Annual European heritage days coordinated nationally across France with thousands of local event openings. Comparable as a national framework enabling free local event registration under a coordinated brand identity.
Regional players
- Carnaval de Nice: One of the world's major carnival events, held annually in Nice. Comparable as a French branded annual celebration drawing large crowds, though geographically concentrated and not community-organized.
- Fête des Lumières (Lyon): Annual Lyon-based light festival attracting millions of visitors. Comparable as a major branded French community celebration, though geographically concentrated while La Semaine Festive operates nationwide.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
La Semaine Festive social profiles
Digital presenceLa Semaine Festive financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Semaine Festive leadership team
Management profileNumber of profiles
Profiles2 records
La Semaine Festive funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Semaine Festive M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Semaine Festive
What does La Semaine Festive do?
La Semaine Festive is a non-profit association that coordinates a national festival of nine themed celebration days held June 11-21 each year across France. The organization provides a free self-serve web platform where municipalities, associations, retailers, and artisans can register local festive events, alongside trademarked celebration brands, a downloadable Guide des Fêtes, tutorials, and communication kits to help organizers promote their events and animate city centers.
Is La Semaine Festive a public or private company?
La Semaine Festive is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was La Semaine Festive founded?
La Semaine Festive was founded in 2021. It employs 1 to 10 people.
Where is La Semaine Festive based?
La Semaine Festive is headquartered in Villeneuve d'Ascq, France, in the Europe region.
How does La Semaine Festive make money?
One revenue line is on record: membership and partnership fees.
Who are La Semaine Festive's main competitors?
Broad incumbents on record are Meetup and Eventbrite. Direct peers are Fête des Voisins, Fête de la Musique, Nuit Européenne des Musées and Journées Européennes du Patrimoine. Regional players are Carnaval de Nice and Fête des Lumières (Lyon).
Does La Semaine Festive have an API?
No public API is recorded for La Semaine Festive.
What industry is La Semaine Festive in?
La Semaine Festive's product category is Community Festival Coordination. Its primary akta.pro industry code is BPAGAHAG, Cultural Festivals & Events Organizations, with a secondary code of MPAGAEAH, Community Music & Dance Festivals (Non-Commercial/Local). Its NAICS code is 711320 and its SIC code is 7990.