Laser Strike
- Company typePrivate
- Founded-
- HeadquartersThe Basin, Australia
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
Laser Strike firmographics
Firmographics- Name
- Laser Strike
- Legal name
- Laser Strike
- Website
- https://laserstrike.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Laser Strike industry classification
Industry- Product category
- Outdoor Recreational Entertainment
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Mini Golf & Attractions Centers (Mini Golf, Go-Karts, Laser Tag Complexes) (THAJAEAK)
Keywords
Where Laser Strike is headquartered
LocationHeadquarters
- HQ city
- The Basin
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Laser Strike business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Public Session Tickets: Per-person pricing for scheduled weekend public sessions where multiple groups play together. Starting at $22 for Rapid Conflict up to $45 for Death Match Duel and Commando Carnage.
- Private Session Bookings: Minimum 12 players required, higher per-person pricing than public sessions. Fully customizable to suit group schedules. Evening sessions available during daylight savings (October-March).
- Corporate Team Building: Weekday team building sessions at $40 per person with minimum 10 participants. Available Monday to Friday 9am-4pm. Weekend sessions can also be arranged.
- Mobile Laser Hire: Off-site laser tag equipment hire including laser guns, referees, and mobile barricades. Minimum 2 hours up to 6 hours. 20% deposit required.
- Gift Vouchers: Prepaid vouchers issued by email with no expiry date. Available for The Basin location only. Non-refundable once issued.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Death Match Duel - 2 hour session, 6 games minimum |
| Unit Pricing | Pay-as-you-go | Commando Carnage - 3 hour session, 9 games minimum |
| Unit Pricing | Pay-as-you-go | Rapid Conflict - 1 hour session, 3 games minimum |
| Unit Pricing | Pay-as-you-go | Battle at Sunset - 1.5 hour evening session, 5 games minimum |
| Unit Pricing | Pay-as-you-go | Mt Martha Bay Park Scout Camp - 1.5 hour session, 5 games minimum |
| Unit Pricing | Pay-as-you-go | School Holiday Special - 1.5 hour session, 5 games minimum |
| Unit Pricing | Pay-as-you-go | Corporate Team Building - Weekday sessions |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Laser Strike product offering
Product offeringCore offering
Laser Strike operates outdoor infrared laser tag skirmish gaming experiences at two bushland locations in Victoria, Australia (The Basin and Mt Martha), with multiple mission formats, public/private/corporate session types, and an off-site mobile equipment hire service. Players wear camo gear and use electronic weapons to engage in first-person shooter missions supervised by referees. The business also offers gift vouchers, school holiday specials, and customizable private bookings for birthdays, corporate team-building, and social events.
Product overview
Laser Strike is a single, unified first person shooter laser tag gaming experience. The core product is Laser Strike Skirmish, which operates across two physical locations (The Basin – Bush Battlefields and Mt Martha – Bay Park Scout Camp). The offering is organized around different mission types (Death Match Duel, Commando Carnage, Rapid Conflict, Battle at Sunset) and session formats (Public Sessions, Private Sessions, Corporate/Team Building Sessions). Additional services include Mobile Laser Gun Hire for off-site events and School Holiday Specials. The company also provides party invitations and gift vouchers as complementary offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Laser Strike Skirmish A first person shooter laser tag gaming experience where players wear camo gear, war paint, and use laser weapons to engage in skirmish battles across natural bush battlefields. Ideal for birthday parties, sports team celebrations, school and university groups, social clubs, team building events, hens and bucks parties, and school holiday fun.
- Death Match Duel A two-hour action-packed skirmish with try-hard challenges; includes 6 games and is offered as a public or private session. Priced at $35 per person for public sessions, $45 per person for corporate and private sessions.
- Commando Carnage An intense 3-hour mission for experienced players featuring blood, sweat, and tears challenges; includes 9 games with hat, overalls, face paint, weapon, and referee provided. Priced at $45 per person for public sessions, $55 per person for private sessions.
- Rapid Conflict A 60-minute intense first person shooter match with up to 3 missions (2x Death and 1x Tactical); ideal for after-school activities. Priced at $22 per person for public sessions, $27 per person for corporate sessions. Only runs with confirmed bookings.
- Battle at Sunset A 90-minute evening mission starting at 6.30pm during daylight savings (October to March); includes 4 team missions and survivor challenges. Priced at $45 per person for private sessions.
- Public Sessions Regular scheduled sessions where multiple groups play together on the same battlefield, separated into Red and Blue teams; accommodates up to 60 players per session.
- Private Sessions Exclusive sessions providing own battlefield, equipment, and dedicated referee with minimum 12 players required. Fully customizable to suit group schedules. Evening sessions available during daylight savings (October-March).
- Corporate Team Building Sessions Tailored team building sessions for corporate groups available Monday to Friday 9am-4pm; priced at $40 per person with minimum 10 participants. Weekend sessions can also be arranged.
- Mobile Laser Gun Hire Off-site hire of laser guns, referees, and mobile barricades for minimum 2 hours up to 6 hours; requires 20% deposit and 7 days cancellation notice.
- School Holiday Special Discounted sessions at $22 per person during school holidays; 1.5-hour sessions with 5 games; available Monday, Tuesday, Wednesday (excluding public holidays).
- Gift Vouchers Prepaid vouchers issued by email with no expiry date. Available for The Basin location only. Non-refundable once issued.
Companies that use Laser Strike
Customer profileSegments5 records
Ideal customer profiles5 records
Laser Strike technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Laser Strike partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
Laser Strike competitors and assessment
Company assessmentBroad incumbents
- Timezone: Large national family entertainment and arcade chain. Wider portfolio than Laser Strike (arcade games, bowling, rides) and broader demographic, but competes for family group leisure spend and party bookings in Melbourne and other Australian cities.
Direct peers
- Flip Out: Australian trampoline and active entertainment chain with multiple venues. Competes directly for after-school, school-holiday and birthday party group bookings in Melbourne, with similar per-head pricing and venue-supervised session format.
- Bounce Inc: Australian trampoline and active entertainment chain with multiple venues. Competes for the same after-school, school-holiday, birthday and corporate group bookings that Laser Strike's bushland sessions target, at a similar per-head price point.
- Strike Bowling: Funlab's bowling-and-entertainment chain serving the same group occasions (birthdays, corporate team building, social events) with comparable per-head pricing, multi-venue footprint and bar/F&B attach. Direct competitor for the Melbourne group-entertainment dollar that Laser Strike targets.
- Zone Bowling: National bowling and entertainment chain running group sessions at comparable per-head pricing. Targets the same corporate team-building, birthday and social group occasions that Laser Strike serves, with similar session-supervised format.
- iPlay Australia: Australian family entertainment centre chain offering arcade and party experiences. Competes for birthday party, school holiday and after-school group bookings that overlap directly with Laser Strike's primary customer segments.
- Holey Moley Mini Golf: Australian mini golf and bar entertainment chain operated by Funlab. Explicitly grouped with laser tag complexes under the same primary industry code (mini golf, go-karts, laser tag complexes), targets the same group entertainment occasions (birthdays, corporate, hens/bucks) and serves a comparable price-per-head demographic in Melbourne and other capitals.
- Maniax Axe Throwing: Australian group entertainment operator running session-based experiences with referee/coach supervision. Targets the same group occasions (birthdays, corporate team building, hens/bucks) and price-per-head model that Laser Strike uses for its private and corporate sessions.
- Delta Force Paintball: Outdoor combat-simulation operator running paintball skirmishes in natural terrain, the closest direct analogue to Laser Strike's bushland FPS experience. Targets similar group occasions (birthdays, corporate, bucks parties) with session-based pricing and referee-supervised play.
- Archie Brothers Cirque Electriq: Funlab's large-format entertainment complex (bowling, arcade, cocktails) targeting the same adult group occasions (birthdays, corporate, hens/bucks) as Laser Strike, with comparable session-based pricing and shared demographic of Melbourne group bookers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Laser Strike social profiles
Digital presenceLaser Strike financial estimates
Financial estimateRevenue estimate
Valuation estimate
Laser Strike leadership team
Management profileNumber of profiles
Laser Strike funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Laser Strike M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Laser Strike
What does Laser Strike do?
Laser Strike operates outdoor infrared laser tag skirmish gaming experiences at two bushland locations in Victoria, Australia (The Basin and Mt Martha), with multiple mission formats, public/private/corporate session types, and an off-site mobile equipment hire service. Players wear camo gear and use electronic weapons to engage in first-person shooter missions supervised by referees. The business also offers gift vouchers, school holiday specials, and customizable private bookings for birthdays, corporate team-building, and social events.
Is Laser Strike a public or private company?
Laser Strike is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Laser Strike founded?
Laser Strike was founded in -1. It employs 1 to 10 people.
Where is Laser Strike based?
Laser Strike is headquartered in The Basin, Australia, in the Oceania region.
How does Laser Strike make money?
Five revenue lines are on record. Public Session Tickets are the primary driver. The others are private Session Bookings, corporate Team Building, mobile Laser Hire and gift Vouchers.
Who are Laser Strike's main competitors?
Timezone is listed as a broad incumbent. Direct peers are Flip Out, Bounce Inc, Strike Bowling, Zone Bowling, iPlay Australia, Holey Moley Mini Golf, Maniax Axe Throwing, Delta Force Paintball and Archie Brothers Cirque Electriq.
Does Laser Strike have an API?
No public API is recorded for Laser Strike.
What industry is Laser Strike in?
Laser Strike's product category is Outdoor Recreational Entertainment. Its primary akta.pro industry code is THAJAEAK, Mini Golf & Attractions Centers (Mini Golf, Go-Karts, Laser Tag Complexes). Its SIC code is 7900.