LIT
LIT (Latinos In Transit) is a national 501(c)(3) nonprofit, founded in 2015, that supports U.S. transit professionals through mentorship, training, networking programs, leadership development (LITLA), and an annual Leadership Summit, funded primarily by tiered corporate memberships, event registrations, and sponsorships.
- Company typePrivate
- Founded2015
- HeadquartersCovina, CA, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What LIT does
LIT (Latinos In Transit) is a national 501(c)(3) nonprofit organization founded in 2015 and headquartered (mailing address) in Covina, California. Its mission is to support the advancement and development of all professionals in the U.S. transit industry through mentorship, training, and networking. The organization serves four core segments: individual transit professionals (primary), transit agencies seeking workforce development, small businesses pursuing transit procurement opportunities, and corporate members across four tiers (Diamante, Oro, Plata, Bronce). Its product surface consists of programs—the Ambassador Program, Workforce Development Task Force, Leadership Academy (LITLA), Mentorship Program, Scholarship Program, and Small Business Program—plus events including monthly virtual Café Con LIT sessions, regional academies (e.g., Procurement Series: Southwest Small Business Academy in Texas, Arizona, New Mexico), and the annual Leadership Summit (2026 held in Columbus, OH with COTA as host partner). The organization also operates a Job Board and accepts tax-deductible donations under Tax ID 36-4826809.
LIT generates revenue through four streams: recurring membership dues across individual, corporate, transit/transportation organization, and small business tiers; event registration fees (summit tickets $250–$895; LITLA $350–$671.25; golf event $40); corporate sponsorships anchored by a founding sponsor since 2019 and supplemented by event-level sponsorships; and LITLA participant/graduate fees. Delivery is operated by a lean staff of approximately 9 employees using Wild Apricot membership management software for the member portal, event registration, and website functionality; no proprietary AI/ML, app, or SDK layer is disclosed. The business model is community-led: growth depends on word-of-mouth within the transit industry, corporate sponsorships, and partnerships with transit agencies for technical tours and educational programming. Revenue figures are not publicly disclosed.
LIT firmographics
Firmographics- Name
- LIT
- Legal name
- LIT (Latinos In Transit)
- Website
- https://latinosintransit.org
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- LIT (Latinos In Transit) is a national 501(c)(3) nonprofit, founded in 2015, that supports U.S. transit professionals through mentorship, training, networking programs, leadership development (LITLA), and an annual Leadership Summit, funded primarily by tiered corporate memberships, event registrations, and sponsorships.
- Ownership category
- akta.pro rank
Where LIT is headquartered
LocationHeadquarters
- HQ city
- Covina, CA
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
LIT business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership Fees: LIT generates revenue through corporate membership tiers (Diamante, Oro, Plata, Bronce) as well as individual/transit organization and small business memberships. These annual memberships provide access to networking, mentorship programs, professional development resources, and member-exclusive events.
- Event Registrations and Tickets: Revenue from the annual Leadership Summit (registration fees ranging from $250-$895 depending on membership status and ticket type), technical tours, golf events, and virtual Café Con LIT sessions. Special event tickets and add-ons (Gala, Opening Reception, etc.) contribute additional revenue.
- Sponsorships and Donations: Corporate sponsors support the organization through founding sponsorships, collaborative partnerships, and event-specific sponsorships. The organization accepts donations and maintains 501(c)(3) nonprofit status (TAX ID 36-4826809) enabling tax-deductible contributions.
- Leadership Academy (LITLA): The Leadership Academy generates revenue through participant registration fees ($350 for participants, $446.25-$671.25 for graduates depending on membership status) for its intensive leadership development program.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | 2026 Leadership Summit Full Registration |
| One time/ perpetual license | Pay-as-you-go | Event-Only Tickets |
| One time/ perpetual license | Pay-as-you-go | Links of Leadership Golf Event |
| Subscription | Multi-year contract | LITLA (Leadership Academy) Fees |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
LIT product offering
Product offeringCore offering
LIT (Latinos In Transit) is a national 501(c)(3) nonprofit that supports the advancement and development of all professionals in the transit industry through tiered corporate and individual memberships, leadership training via the Leadership Academy (LITLA), mentorship and scholarship programs, small business development support, virtual Café Con LIT sessions, and an annual Leadership Summit. Its primary deliverable is community-driven professional development and networking services for the U.S. public transit workforce.
Product overview
LIT (Latinos in Transit) is a national 501(c)(3) nonprofit organization operating as a service-based membership organization rather than a technology company. The organization offers a portfolio of professional development programs including the Ambassador Program, Workforce Development Task Force, Leadership Academy (LITLA), Mentorship Program, Scholarship Program, and Small Business Program. These programs connect transit professionals to mentorship, training, and networking opportunities. Additionally, LIT hosts events such as Café Con LIT sessions, the annual Leadership Summit, technical tours of transit facilities, and regional procurement academies. The organization uses Wild Apricot membership management software to deliver its services. The portfolio is structured as a unified nonprofit service offering with programs, events, and membership tiers working together to advance professionals in the transit industry.
Differentiator
Problem solved
Functional benefit
Brands
- Café Con LIT: Monthly virtual networking session featuring discussions on transit industry topics
- LIT Leadership Academy (LITLA)
- LIT Leadership Summit
Products and services
- Membership (Individual, Transit Organization, Small Business, and Corporate Tiers)
Companies that use LIT
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
LIT technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
LIT partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- COTA (Central Ohio Transit Authority)coreCOTA is the host partner for the 2026 LIT Leadership Summit in Columbus, OH. The partnership includes exclusive technical tours of COTA facilities (McKinley Ave, Mobility Assessment Center, Mobility Center at Rickenbacker) and augmented reality tours of the LinkUS West Broad Street BRT corridor. COTA experts accompany tours to provide in-depth insights into infrastructure, accessibility, and sustainable mobility initiatives.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
LIT competitors and assessment
Company assessmentDirect peers
- WTS International (Women's Transportation Seminar): Membership-based nonprofit fostering advancement of women in transportation through mentorship, leadership programs, and an annual conference. Mirrors LIT's model but with a different demographic focus.
- COMTO (Conference of Minority Transportation Officials): National nonprofit advancing minorities in transportation with similar professional development, scholarship, and leadership programming aimed at diversifying the transit workforce. Closest peer to LIT in mission, structure, and member base.
Broad incumbents
- Eno Transportation Foundation: Nonprofit focused on transportation leadership development through fellowships and policy programs. Competes for transit leadership pipeline attention and corporate sponsors.
- American Association of State Highway and Transportation Officials (AASHTO): Represents state DOTs and transportation agencies on policy, workforce, and diversity initiatives. Overlaps with LIT on workforce development for the broader transportation sector.
- APTA (American Public Transportation Association): Largest US transit industry association serving agencies, businesses, and individuals with advocacy, conferences, and workforce programs. Far larger and broader in scope than LIT, but overlaps on workforce development.
- CTAA (Community Transportation Association of America): National association serving community and small urban/rural transit providers with conferences, training, and advocacy. Overlaps LIT on training and conference programming for transit professionals.
Others
- National Transit Institute (NTI): Federally funded center providing training and education for the transit workforce. Overlaps with LIT's Workforce Development Task Force and LITLA curricula.
- Latinos in Engineering (LNESC/PASEO-style STEM nonprofits): Hispanic-focused education/workforce nonprofits operating similar professional development and scholarship models. Adjacent in mission (latino advancement in a technical field) but different industry.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
LIT social profiles
Digital presenceLIT financial estimates
Financial estimateRevenue estimate
Valuation estimate
LIT leadership team
Management profileNumber of profiles
LIT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LIT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LIT
What does LIT do?
LIT (Latinos In Transit) is a national 501(c)(3) nonprofit that supports the advancement and development of all professionals in the transit industry through tiered corporate and individual memberships, leadership training via the Leadership Academy (LITLA), mentorship and scholarship programs, small business development support, virtual Café Con LIT sessions, and an annual Leadership Summit. Its primary deliverable is community-driven professional development and networking services for the U.S. public transit workforce.
Is LIT a public or private company?
LIT is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was LIT founded?
LIT was founded in 2015. It employs 1 to 10 people.
Where is LIT based?
LIT is headquartered in Covina, CA, United States, in the North America region.
How does LIT make money?
Four revenue lines are on record. Membership Fees are the primary driver. The others are event Registrations and Tickets, sponsorships and Donations and leadership Academy (LITLA).
Who are LIT's main competitors?
Direct peers on record are WTS International (Women's Transportation Seminar) and COMTO (Conference of Minority Transportation Officials). Broad incumbents are Eno Transportation Foundation, American Association of State Highway and Transportation Officials (AASHTO), APTA (American Public Transportation Association) and CTAA (Community Transportation Association of America). Others are National Transit Institute (NTI) and Latinos in Engineering (LNESC/PASEO-style STEM nonprofits).
Does LIT have an API?
No public API is recorded for LIT.