Laundry & Cleaning Today

What Laundry & Cleaning Today does

Laundry & Cleaning Today is a UK-based B2B trade publication, legally operated by Marketskil UK Ltd, that has covered the British laundry, dry cleaning, and textile care industry since 1992. The company publishes a flagship trade newspaper delivered in both print and digital formats, supplemented by a Buyers' Guide directory product, and produces regular news, industry features, event coverage, and company profiles aimed at commercial laundries, dry cleaning operators, hospitality linen buyers, healthcare laundry providers, and equipment/chemical suppliers.

The core technology is a WordPress-based content management system hosting the public-facing website, article archive, and digital subscription portal, complemented by multi-platform social media distribution (Facebook, X, LinkedIn, Pinterest, YouTube, Instagram), an HTML email newsletter, and physical presence at UK and international trade exhibitions. The publication also functions as the official media partner for flagship industry events including CleanEx, LADAs (Laundry & Dry Cleaning Awards), and HHH (Hotel Housekeeping Honours).

Revenue is generated through three primary streams: advertising (display and classified, including homepage banner inventory sold to industry suppliers such as Ecolab, Electrolux Professional, and HID Global), recurring print and digital subscriptions priced on an annual billing cadence, and event sponsorships tied to the LADAs and HHH awards. The organization operates with approximately 6 employees under publisher Tina Gleed, and its go-to-market is sales-led, leveraging trade media reach and event partnerships rather than direct field sales or product-led growth.

Name

Laundry & Cleaning Today

Legal name

Marketskil UK Ltd

Website

https://laundryandcleaningtoday.co.uk

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Short description

Laundry & Cleaning Today is a UK B2B trade newspaper (founded 1992, 6 employees) covering commercial laundry, dry cleaning, and textile care. It generates revenue from print/digital subscriptions, display and classified advertising, and event sponsorships across its website, newsletter, and trade shows.

Ownership category

akta.pro rank

Headquarters

HQ city

Woodley, England

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Advertising: Primary revenue stream from display advertising, sponsored content, and banner placements from industry companies including equipment manufacturers, chemical suppliers, and service providers
2. Subscriptions: Print and digital subscription model for receiving physical copies and accessing the publication archive

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Laundry & Cleaning Today is a UK trade newspaper and online publication serving the laundry, dry cleaning, and textile care industries. It publishes industry news, feature articles, and event coverage in both print and digital formats, and operates a directory Buyers' Guide. Revenue is generated through display and classified advertising, event sponsorships (LADAs, HHH), and paid subscriptions for print and digital access to the publication archive.

Product overview

Laundry & Cleaning Today is a trade newspaper publication serving the UK laundry and cleaning industry. The offering consists primarily of the Laundry & Cleaning Today publication (available both in print and digital formats) which delivers industry news, features, and insights covering product releases, trade associations, companies and people. The publication also includes a Buyers' Guide directory. The company generates revenue through subscriptions, advertising (display and classified), and event sponsorships including the LADAs awards and HHH Hotel Housekeeping Honours.

Differentiator

Problem solved

Functional benefit

Products and services

• Laundry & Cleaning Today (Print and Digital Trade Newspaper) A B2B trade newspaper and digital publication for UK laundry, dry cleaning, and textile services professionals, delivering industry news, product releases, trade association updates, company profiles, and event coverage on a subscription basis.
• Buyers' Guide A directory and reference publication providing buyers with information on products and services available within the laundry and cleaning industry.
• LADAs Sponsorships Sponsorship offering for the LADAs industry awards event, providing brands with visibility and recognition opportunities within the UK laundry sector.
• HHH Sponsorships Sponsorship offering for the HHH Hotel Housekeeping Honours awards, providing hospitality housekeeping and linen service brands with sector visibility and recognition.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• MEG EventscoreGTM or Marketing PartnerStrategic partnership with MEG Events for industry exhibition coverage and event sponsorship. Laundry & Cleaning Today is the official media partner for CleanEx (UK's only exhibition dedicated to laundry, drycleaning, hospitality and textile care), HHH Hotel Housekeeping Honours awards, and LADAs (Laundry & Dry Cleaning Awards) events organized by MEG Events.
• TSA (Textile Services Association)coreGTM or Marketing PartnerClose working relationship with the Textile Services Association for industry news coverage, event promotion including TSA Autumn Conference, Laundry Open Week, and Spring Conference. The publication serves as a primary media channel for TSA announcements and industry initiatives.
• EcolabminorGTM or Marketing PartnerAdvertiser and featured partner providing cleaning and hygiene solutions for the laundry industry. Featured sponsor on the publication website.
• Electrolux ProfessionalminorGTM or Marketing PartnerAdvertiser and featured partner covering laundry equipment and the OnE Connected digital ecosystem. Regular coverage of product launches and partner conferences.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Cleaning Matters: UK B2B trade publication serving the professional cleaning sector. Comparable as a UK-based trade media peer covering overlapping commercial cleaning audiences and advertisers.
• Cleaning & Hygiene Review: UK B2B trade publication covering the professional cleaning and hygiene industry. Directly comparable as a UK-based trade media competitor covering cleaning industry verticals.
• Laundry & Textile Rental Magazine: Trade publication serving the textile rental and laundry industry. Directly comparable as a niche B2B trade media brand covering overlapping commercial laundry and textile services content.
• American Laundry News: US-based trade publication covering the commercial laundry industry. Direct peer as a B2B trade media outlet serving the same industry vertical in a different geography.

Regional players

• Industrial Launderer: US/international industry publication for industrial laundry operators. Comparable as a specialist trade media brand targeting the same industrial laundering customer profile.
• Textile Services (TSA publication): UK Textile Services Association's own publishing channel for the same industry. Adjacent peer given LCT's tight partnership with TSA, but competing for content and audience attention.
• European Cleaning & Hygiene Expo: European trade event and media brand for the cleaning industry. Comparable as a regional B2B event/media platform serving overlapping commercial cleaning audiences.

Emerging players

• Hospitality & Catering News: UK trade media covering hospitality procurement, including linen and laundry services. Comparable as a B2B publication that intersects with LCT's hospitality linen customer segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xtwitter.com/Laundry_Today
• YouTubeyoutube.com/channel/UCUnpEPSetbV63LWsKtfrQyA
• Facebookfacebook.com/Laundrycleaningtoday
• LinkedInlinkedin.com/company/laundry-and-cleaning-today
• Instagraminstagram.com/launDrycleaningtoday
• Pinterestpinterest.co.uk/andcleaningtoda

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Laundry & Cleaning Today