The Long Branch Housing Authority

What The Long Branch Housing Authority does

The Long Branch Housing Authority (LBHA), formally the Housing Authority of the City of Long Branch, is a municipal government housing authority operating in Long Branch, New Jersey, under the regulatory oversight of the U.S. Department of Housing and Urban Development (HUD). LBHA administers two core HUD-funded programs: Public Housing (directly owned and managed rental units) and the Housing Choice Voucher (HCV, formerly Section 8) program, which subsidizes private-market rentals through tenant-based vouchers. The agency serves eligible low-income families, elderly residents, and persons with disabilities, with a portfolio spanning approximately 600+ units across 9+ properties including senior high-rises (Chester Arthur, Kennedy Tower, Seaview Manor, Hobart Manor), family townhomes (Garfield Court I & II, Gregory School Residences, Presidential Estates), and the mixed-income John R. Lewis development (174 units).

The agency's revenue model is anchored on federal HUD funding that covers operational costs, capital improvements, and Housing Assistance Payments (HAP) to private landlords participating in the HCV program, supplemented by tenant rent calculated as 30% of adjusted monthly income (Total Tenant Payment). LBHA operates standard public housing authority technology infrastructure, including property management systems and PHA-web.com portals for online applications, family/landlord self-service, and program administration. Supporting programs include the Family Self-Sufficiency (FSS) program (in operation since 1998) for economic mobility and homeownership preparation, the Resident Opportunity Self-Sufficiency (ROSS) program coordinating community service providers, and the Adam Bucky James Community Center providing public recreational and social services.

LBHA is governed by a seven-member Board of Commissioners confirmed by the Long Branch City Council, with commissioners required to be Long Branch residents and serving staggered five-year terms. The agency employs approximately 30 staff members across departments including Executive, Finance/Procurement, HCV, Maintenance, Property Management, Tenant Services, and HR. Leadership includes Executive Director Sean Alfred (29+ years of residential/multifamily housing experience, recognized HUD compliance subject matter expert), COO/Director of Finance Kevin McCann, and dedicated directors overseeing Housing Management & Operations (Takia Walker, also 504/ADA Compliance Officer), HCV Program (Anthony Greene), Maintenance (Danny Marino), and Resident Services (Dorothy Amedu). The agency is classified as a government state entity with no parent company, no external ownership, and is accountable to municipal government rather than equity holders.

Name

The Long Branch Housing Authority

Legal name

Housing Authority of the City of Long Branch

Website

https://lbhousing.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Long Branch Housing Authority (LBHA) is a municipal housing authority in Long Branch, NJ, administering public housing and Housing Choice Voucher programs serving approximately 600+ units across 9+ properties for low-income families, elderly, and disabled residents.

Ownership category

akta.pro rank

Product category

Public Housing Administration

NAICS

Residential Property Managers (531311)

SIC

Operators Of Apartment Buildings (6513)

akta.pro primary industry

Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing) (BPAIANAA)

akta.pro secondary industry

Affordable & Subsidized Housing Property Management (LIHTC, Section 8) (BPAJAFAD)

Keywords

• Public housing administration
• Housing choice vouchers
• Affordable housing services
• HUD program administration
• Public housing authority

Headquarters

HQ city

Long Branch

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Others

Revenue model

1. HUD Federal Funding: LBHA receives federal funds from the U.S. Department of Housing and Urban Development (HUD) to administer the public housing and Housing Choice Voucher programs. Funding covers operational costs, housing assistance payments, and capital improvements.
2. Tenant Rent Payments: Residents pay rent (Total Tenant Payment / TTP) based on their calculated income after allowable deductions, as determined by HUD regulations. Rent is calculated as 30% of adjusted monthly income.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

The Long Branch Housing Authority (LBHA) is a municipal Public Housing Authority that owns and operates approximately 600+ public housing units across 9+ properties and administers the Housing Choice Voucher (Section 8) program in Long Branch, New Jersey under HUD oversight. The agency serves eligible low-income families, elderly (62+), and persons with disabilities, providing income-based rental housing, tenant-based vouchers for the private market, and supportive self-sufficiency programs (FSS and ROSS).

Product overview

The Long Branch Housing Authority operates as a traditional public housing authority offering a portfolio of housing programs and community services. The core offerings consist of Public Housing (rental units for low-income families and seniors) and the Housing Choice Voucher Program (tenant-based rental assistance). These are supplemented by Resident Services including the ROSS (Resident Opportunity Self-Sufficiency) program and the Adam Bucky James Community Center. LBHA manages multiple housing properties including Chester Arthur, Hobart Manor, Garfield Court I & II, Gregory School Residences, John R. Lewis, Kennedy Tower, Presidential Estates, and Seaview Manor. The organization also provides Family Self-Sufficiency programming to help residents achieve economic independence.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Housing

Quantifiable outcome

• FSS Program implemented since 1998, offering pathways to self-sufficiency and homeownership for families in public housing and HCV programs.

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Maestro CDCcoreStrategic or Co-development PartnerMaestro CDC (Community Development Corporation) is listed as an affiliate of the Long Branch Housing Authority. CDC organizations typically engage in community development activities including affordable housing development, neighborhood revitalization, and economic development initiatives.

Scale indicators3 records

Recent moves3 records

Expansion highlights3 records

Emerging players

• WinnCompanies: Major private-sector manager of affordable and mixed-income housing, including LIHTC and HUD-assisted properties nationwide. Comparable in the property management and affordable housing operations domain, though operating under private contracts rather than as a PHA.
• The Related Companies / Related Affordable: Large national developer and operator of affordable and mixed-income housing, including partnerships with PHAs on mixed-finance developments. Comparable in the affordable housing development and management space and a plausible private-sector partner model for PHA-led mixed-income projects.

Direct peers

• Asbury Park Housing Authority: Neighboring Monmouth County, NJ PHA of broadly comparable scale, administering public housing and HCV vouchers for a similar coastal New Jersey city population. Directly comparable by jurisdiction type, program mix, and resident demographics.
• Paterson Housing Authority: Passaic County, NJ PHA operating public housing and HCV programs. Comparable as another mid-sized New Jersey PHA under the same federal HUD framework.
• Camden Housing Authority: New Jersey PHA serving the City of Camden with public housing and HCV programs. Comparable as a state-level peer PHA operating under the same New Jersey regulatory framework and HUD oversight.
• Trenton Housing Authority: Mercer County, NJ PHA administering public housing and HCV programs in the state capital. Comparable regulatory structure and program mandate, though larger scale and more distressed portfolio.
• Newark Housing Authority: New Jersey PHA administering public housing and Section 8 vouchers in Newark. Comparable in core mission and HUD-funded program structure, with a much larger urban footprint and portfolio.
• Jersey City Housing Authority: Large New Jersey PHA administering public housing and HCV programs in Jersey City. Comparable in regulatory mandate and program offerings, though materially larger in portfolio scale than LBHA.
• Elizabeth Housing Authority: Union County, NJ PHA administering public housing and Housing Choice Vouchers in Elizabeth. Comparable in mid-sized urban PHA operations and program mix.

Broad incumbents

• New York City Housing Authority (NYCHA): The largest PHA in the United States, administering public housing and HCV across New York City. Operates the same HUD-mandated programs as LBHA but at vastly greater scale and complexity, serving as a broad incumbent reference point.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/the-long-branch-housing-authority

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Long Branch Housing Authority