Le 13e Art - Le théâtre de la place d'Italie

What Le 13e Art - Le théâtre de la place d'Italie does

Le 13e Art is a private live performance theater venue located at Place d'Italie in Paris's 13th arrondissement, operating as a SAS (Société par Actions Simplifiée) with €1,200,000 registered capital (Siret: 89414664600019, NAF code 9004Z). The venue occupies a 3,700m² space within the Centre Commercial Italie Deux, converted from the former Grand Écran Italie cinema by architects DVVD. It comprises a 900-seat Grande Salle (modular to 400), a 145m² Petite Salle, a theater Foyer, and a climate-controlled main hall with an 18m-wide by 10m-tall stage.

Name

Le 13e Art - Le théâtre de la place d'Italie

Legal name

Le 13e Art

Website

https://le13emeart.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Le 13e Art is a 900-seat live performance theater in Paris's 13th arrondissement, hosting dance, musicals, opera, comedy, and conferences. The venue coproduces original works with French choreographers and serves theatregoers, corporate clients, and schools via Ticketmaster, memberships, and event rentals.

Ownership category

akta.pro rank

Product category

Live Performance Venue / Performing Arts

NAICS

Performing Arts, Spectator Sports, and Related Industries (711), Theater Companies and Dinner Theaters (711110)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB)

akta.pro secondary industries

Concert Halls & Music Venue Operations (Symphony Halls, Recital Venues) (MPAGALAC), Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG), Venue Guest Services & Front-of-House Operations (Ushers, Box Office, Accessibility) (MPAGALAK)

Keywords

• Live performance venue
• Performing arts programming
• Theater venue rental
• Contemporary dance showcase
• Corporate event hosting

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Ticket sales: Primary revenue stream from individual and group ticket sales across all programmed performances. Ticket prices range from approximately €10 (After Dub) to €45+ (Terre sacrée et merveilles d'Angkor), with most shows priced €13–€35. Sold via Ticketmaster, the theatre's own box office, and third-party resellers.
2. Membership subscriptions (Carte Membre): Annual membership card (Carte Membre) sold in tiers (15€ for under-26s/Job seekers, 20€ for 13th arrondissement residents, 30€ standard) providing 20% ticket discounts, 10% bar discount, backstage access, partner restaurant/hotel perks, and free parking on show nights. Generates recurring subscription revenue and drives repeat attendance.
3. Gift cards (Carte cadeau): Prepaid gift cards sold in €30, €50, and €100 denominations. Valid for one year, redeemable across all shows. Generates float revenue and attracts new customers.
4. Venue privatization and events: Rental of the Grande Salle (900 seats / 400-seat modular config), Petite Salle (145m²), and theatre Foyer for corporate events, conventions, galas, cocktails, and private performances. Revenue from room hire plus ancillary services (catering, security, wardrobe).
5. Bar and F&B services: On-site bar and catering service operated by an external provider. Revenue from food and beverage sales before and during performances.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Le 13e Art operates a 3,700m² live performance venue at Place d'Italie in Paris's 13th arrondissement, offering a 900-seat modular main hall, a 145m² secondary hall, and a theatre foyer for hosting dance, musical theatre, comedy, opera, conferences, and family shows. The venue also provides ancillary services including venue rental for corporate events, a tiered membership programme, gift cards, school and association group bookings, and on-site bar and catering services.

Product overview

Le 13e Art is a theater venue and live performance space located at Place d'Italia in Paris, converted from the former Grand Écran Italie cinema into a 3700m² entertainment complex. The venue operates as a multi-purpose theater hosting dance performances, musicals, theater productions, concerts, and conferences across its main 900-seat hall and smaller spaces. The product portfolio centers on the core theater venue with ticketing through Ticketmaster, supplemented by gift cards (Carte Cadeau), membership cards (Carte Membre), venue privatization services, group booking programs for schools and associations, and bar/restaurant amenities. The theater produces and co-produces original performances while also hosting touring productions from national and international companies.

Differentiator

Problem solved

Functional benefit

Products and services

• Carte Membre (Membership Card) Tiered annual membership programme with three levels: under-26/student/jobseeker (€15), 13th arrondissement residents (€20), and full price (€30). Provides 20% discount on tickets, 10% bar discount, backstage visits, date flexibility, and partner restaurant/hotel discounts to individual theatregoers seeking repeat attendance and exclusive perks.
• Carte Cadeau (Gift Card) Prepaid gift cards sold in €30, €50, and €100 denominations, valid for one year and redeemable across all shows. Sold via the theatre website and Ticketmaster, with e-cards delivered instantly by email. Designed for gifting live performance experiences to friends, family, and colleagues.
• Privatisation des Salles (Venue Rental) Private event services including full or partial venue rental for corporate events, galas, cocktails, seminars, and receptions. Offers a 900-seat main hall with an 18m stage opening, a 145m² reception room (Petite Salle), and a theatre Foyer. Includes optional catering, security, and wardrobe services.
• Groupes & CE (Groups & Employee Committees) Specialized services for corporate group bookings and employee committees (CE/CSE), including customised events, company evenings, seminars, galas, and cocktail receptions with catering and staff support. Special group rates available on request, handled by a dedicated sales team.
• Scolaires & Associations (Schools & Associations) Educational and association programs offering student performances, pedagogical accompaniment, backstage tours, artistic practice workshops, and preferential rates for schools (primary through preparatory school) and community groups. Includes cross-curricular programming spanning dance, theatre, circus, and musical journeys.
• Espace Bar & Restauration (Bar & Restaurant Services) On-site bar and refreshment services available before evening performances, operated by an external service provider. Includes partner restaurants (Café Jules, Hippopotamus, Lancetta, Station Krishna) offering 10% discount to members. Provides food and beverage sales as well as signature cocktails for post-show experiences (e.g., 'La 13e Heure' after-show venue).
• Programmation Spectacles (Performance Programming) Diverse calendar of live performances hosted at the venue, including contemporary dance shows (Murmuration, Zéphyr, DUB, Narcisse, La Grande Vie, Maison d'en Face), musicals (Tom Sawyer, Juliette et Roméo, Les Souliers Rouges, Les Aventures de Tom Sawyer), ballets (Le Lac des Cygnes, Casse-Noisette, Black Legends), comedy (Haroun), opera (Tosca, La Vie Parisienne), family shows (Orso et le Secret des Étoiles), and conferences (Les Rendez-vous Albin Michel). Includes co-produced originals and touring productions.
• Espace Pro (Professional Services) Professional services targeted at industry professionals and producers, providing technical specifications, stage rider documents, and venue planning information for performances and event productions at Le 13e Art.

Named customers4 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

16 partnerships are on record, tiered core and minor.

• TicketmastercoreChannel Partner/ Reseller/ DistributorPrimary ticketing partner for all performances. All show listings and ticket sales are processed via Ticketmaster.fr. Also handles gift card sales. Critical distribution channel for revenue.
• Kayak (Tourism Guide)minorGTM or Marketing PartnerListed as a partner on the theatre's website footer with Kayak's Paris tourism guide. Positions Le 13e Art as a recommended cultural activity for tourists visiting Paris.
• Café Jules (restaurant)minorGTM or Marketing PartnerRestaurant partner offering 10% discount on meals (excluding menus and special offers) to Le 13e Art members. Located at 2 rue Bobillot, 75013 Paris.
• Hippopotamus (restaurant)minorGTM or Marketing PartnerRestaurant partner within Centre Commercial Italie Deux, offering 10% discount on meals (excluding menus and special offers) to Le 13e Art members.
• Hôtel MargueriteminorGTM or Marketing PartnerHotel partner offering preferential rates to Le 13e Art members. Located at 102 avenue de Choisy, 75013 Paris.
• Lancetta (restaurant)minorGTM or Marketing PartnerRestaurant partner at 26 rue Bobillot, 75013 Paris. Offers discounts to Le 13e Art members.
• Station Krishna (restaurant)minorGTM or Marketing PartnerRestaurant partner at 16 rue du Père Guérin, 75013 Paris. Offers discounts to Le 13e Art members.
• Théâtre Marigny (Paris)minorStrategic or Co-development PartnerMurmuration Level 2 tours to Théâtre Marigny in Paris (Dec 2025–Jan 2026) following its premiere and sold-out run at Le 13e Art.
• Sadler's Wells (London)minorStrategic or Co-development PartnerMurmuration Level 2 performed at Sadler's Wells Peacock Theatre, London (Sept 2025). Le 13e Art was a coproduction partner for the original creation.
• Centre Chorégraphique National de Créteil et du Val-de-Marne / Compagnie KäfigcoreStrategic or Co-development PartnerLongstanding coproduction partner. Mourad Merzouki's Zéphyr (2024, 2026) and Boxe Boxe Brasil (2024) were coproduced with the CCN de Créteil. The centre's touring infrastructure enables Zénith-level productions.
• La Villette (Paris)coreStrategic or Co-development PartnerCoproduction partner for Narcisse (Collectif Les Autres / Marion Motin) within the 'Initiatives d'Artistes' programme. La Villette also a partner in the broader 'Initiatives d'Artistes en Danses Urbaines – Fondation de France' framework.
• Opéra National de PariscoreStrategic or Co-development PartnerMarion Motin was notably invited by the Opéra National de Paris in 2023. Le 13e Art's coproduction of Narcisse benefits from her elevated profile following this institutional recognition.
• Compagnie Amala DianorcoreStrategic or Co-development PartnerCoproduction and co-presentation of DUB (2026, 14 dates) with the Compagnie Amala Dianor. The show features live music by Awir Leon and has been presented at the Théâtre de la Ville before its Le 13e Art run.
• Club MateminorGTM or Marketing PartnerBeverage partner for La 13e Heure after-show venue (opened after DUB performances), providing signature cocktails for the post-show experience.
• TPM - Théâtre du Point du Jour (Mantes-la-Jolie)minorGTM or Marketing PartnerListed as a venue partner in the theatre's footer alongside Kayak, suggesting touring or reciprocal programming relationships.
• Albin Michel (publisher)minorGTM or Marketing PartnerPublisher partner for the 'Les Rendez-vous Albin Michel' conference series at Le 13e Art, featuring authors Sylvain Tesson, Frédéric Lenoir, Christophe Galfard, Bernard Werber, and Thomas Schlesser.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Le Trianon: Paris concert and performance venue hosting live music, dance, and contemporary productions. Comparable scale and programming variety, also leveraged as a venue for touring productions.
• Théâtre Marigny: Historic Paris theatre hosting dance, musical theatre, and family productions. Direct peer in programming genre and target audience; already a co-presentation partner for Murmuration Level 2.
• Théâtre des Champs-Élysées: Prestigious Paris venue hosting opera, dance, and orchestral concerts. Comparable in scale, prestige programming, and audience demographic, though with a more classical orientation.
• Théâtre du Rond-Point: Paris theatre venue focused on contemporary writing, dance, and performance. Comparable in live performance focus and Parisian audience, though with a smaller capacity.
• Théâtre de la Ville: Parisian venue focused on contemporary dance, theatre, and international productions. Comparable programming mix (notably dance) and metropolitan audience, with comparable venue size and ambition.
• Théâtre du Châtelet: Major Parisian theatre venue hosting large-scale musical theatre, opera, dance, and concert productions. Directly comparable to Le 13e Art as a large-capacity Paris performance venue with mixed programming and prestige productions.
• Théâtre Mogador: Paris musical theatre venue with comparable capacity and programming mix (dance, musicals, concerts). Comparable business model centred on ticketed productions to a general-public audience.
• Théâtre Bobino: Paris music hall and variety venue. Comparable as a large-capacity live performance venue with mixed programming (dance, music, comedy) targeting a broad Parisian audience.

Broad incumbents

• Opéra National de Paris: Institutional Parisian opera and ballet operator with two venues. Comparable as a venue operator and brand partner for contemporary choreographers, but in a much larger, publicly funded context.
• La Villette: Major Paris cultural venue complex with multiple performance spaces. Already a co-development partner for Narcisse; comparable in programming mix and partnership structure.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@TheatreLe13eArt
• Facebookfacebook.com/Le13eArt
• LinkedInlinkedin.com/company/le-13e-art
• Instagraminstagram.com/le13emeart

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Le 13e Art - Le théâtre de la place d'Italie