Leading Change Network
Leading Change Network is a Wisconsin-incorporated nonprofit that trains grassroots organizers worldwide in Marshall Ganz's People, Power, Change methodology across 148 countries, delivering programs through membership, hubs, coaching cohorts, and a 400+ resource library.
- Company typePrivate
- Founded-
- HeadquartersGlobal Virtual Organization
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Leading Change Network does
Leading Change Network (LCN), incorporated in Wisconsin, USA as a nonprofit, is a global community organizing platform built around the People, Power, Change framework developed by Harvard professor Marshall Ganz. The framework codifies five leadership practices — Public Narrative (Story of Self, Story of Us, Story of Now), Relationship Building, Team Structure (the "snowflake" model), Strategy, and Action — and is delivered through an integrated portfolio of six programmatic pillars: Academy (rigorous leadership training), Community of Practice (peer skill-building), Resource Center (400+ workshop guides, slides, and case studies in multiple languages), Campaign Labs (a six-month campaign coaching program), Global Roots (partner-organization network for localization), and Hubs (22+ member-led regional and thematic groups spanning climate justice, health justice, and geography-based organizing). The methodology is delivered primarily virtually via Zoom, Slack, and Google Workspace, supplemented by three annual in-person staff retreats.
LCN serves grassroots organizers, movement leaders, nonprofits, labor unions, and civic organizations across 148 countries, with 590+ members, 8,270+ cumulative leaders trained, and 160+ affiliated organizations. Notable case studies include Beyond the Bars (returning $5M+ annually to families and eliminating $72M in debt), Kreni-Promeni Serbia (stopping lithium mining via 100,000+ protestors), Tatua Kenya (returning 1,200 children to school), and Ahel Lebanon (preventing child marriages of Syrian refugee girls). LCN operates as a community-led go-to-market motion: members recruit new members, hub leaders drive regional adoption, and a tiered training program (Leadership Coaching Program: Narrative Track at $1,500–$3,500 per seat with scholarship options) creates a coach certification pathway anchored by a Harvard Kennedy School partnership.
Revenue is generated through a hybrid nonprofit model: recurring membership dues, paid training and coaching programs (tiered $1,500–$3,500), freemium community events, and donations. Strategic partnerships with Harvard Kennedy School, the FXB Center for Health and Human Rights, European Community Organizing Network (ECON), AktivAsia, and others extend institutional reach. Operations are lean (~25 staff) and globally distributed.
Leading Change Network firmographics
Firmographics- Name
- Leading Change Network
- Legal name
- Leading Change Network, Inc.
- Website
- https://leadingchangenetwork.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Leading Change Network is a Wisconsin-incorporated nonprofit that trains grassroots organizers worldwide in Marshall Ganz's People, Power, Change methodology across 148 countries, delivering programs through membership, hubs, coaching cohorts, and a 400+ resource library.
- Ownership category
- akta.pro rank
Leading Change Network industry classification
Industry- Product category
- Community Organizing Training & Leadership Development
- NAICS
- Professional Organizations (81392), Business Associations (813910), Business, Professional, Labor, Political, and Similar Organizations (8139), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)
- SIC
- Services-Educational Services (8200), Services-Management Consulting Services (8742), Services-Membership Organizations (8600)
- akta.pro primary industry
- Organizational Change & Transformation Coaching (EDABANAG)
- akta.pro secondary industries
- Change Management & Transformation Leadership (EDABAAAD), Stakeholder, Communication & Change Management (EDABAHAF), Change Management & Transformation (Org/HR) (BPACAJAD)
Keywords
Where Leading Change Network is headquartered
LocationHeadquarters
- HQ city
- Global Virtual Organization
Offices1 record
Markets served
Leading Change Network business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership Dues: LCN operates a membership model where individuals and organizations pay dues to join the network. Members receive access to exclusive resources, networking opportunities, events, and the ability to participate in training programs and coaching.
- Training and Coaching Programs: Revenue generated from paid training programs including the Leadership Coaching Program: Narrative Track (offered at tiered pricing from $1,500 to $3,500 per seat), skill practice sessions, and workshops.
- Event Registration: Some events and workshops are offered on a paid basis while others are free, with donations welcome to sustain community of practice programs.
- Donations: LCN accepts donations to support the organization's mission of fostering social change through community engagement and capacity building for movements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Organizational Sponsor Tier - $3,500 per person |
| Subscription | Multi-year contract | Standard Seat - $2,500 per person |
| Subscription | Multi-year contract | Team Rate - $1,900 per person |
| Subscription | Multi-year contract | Scholarship Seat - $1,500 per person |
| Freemium | Pay-as-you-go | Community Coaching Sessions |
| Freemium | Pay-as-you-go | Showcase: Campaign Labs |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Leading Change Network product offering
Product offeringCore offering
Leading Change Network is a global nonprofit that delivers community organizing training, leadership coaching, and a knowledge platform built around the People, Power, Change framework developed by Marshall Ganz. Its offerings include the Academy (rigorous leadership training), Community of Practice (peer learning and skill practice), Resource Center (400+ organizing tools), Campaign Labs (six-month campaign coaching), Global Roots (a network of partner organizations), Hubs (member-led regional and thematic groups), Membership, and specific programs such as the 8-week Leadership Coaching Program: Narrative Track.
Product overview
Leading Change Network (LCN) is a global community organizing platform built around the People, Power, Change framework developed by Marshall Ganz. The portfolio consists of six core programmatic pillars—Academy (leadership training), Community of Practice (peer learning), Resource Center (400+ resources), Campaign Labs (6-month campaign coaching), Global Roots (global organizational network), and Hubs (member-led regional/thematic groups)—supplemented by a membership program and specific programs such as the Leadership Coaching Program: Narrative Track (8-week coach training), Skill Practice Sessions, Community Coaching Sessions, and themed Learning Series (e.g., Organizing for Liberation, Political Organizing). LCN is not a software-as-a-service product; it provides training programs, coaching certification pathways, and a shared knowledge platform for community organizers globally.
Differentiator
Problem solved
Functional benefit
Products and services
- Academy The home of pedagogy adaptation and rigorous leadership training, upskilling leaders, organizers, coaches, and trainers to drive lasting change. Targeted at changemakers and organizations seeking structured leadership development.
- Community of Practice A dynamic space for changemakers to learn and practice, connecting people and ideas, building relationships, and fostering global solidarity through skill practice sessions and peer coaching.
- Resource Center An interactive platform providing tools to forge powerful narratives, design impactful trainings, find creative solutions, and run informed campaigns, hosting 400+ resources accessible to members.
- Campaign Labs A six-month coaching program that equips grassroots teams to amplify the collective power of their communities and implement winning campaigns on the ground using the People, Power, Change framework.
- Global Roots A collaborative structure of global organizations that empowers leaders to seed, scale, adopt, and adapt the People, Power, Change framework locally across diverse contexts.
- Hubs Member-led regional and thematic groups where leaders practice organizing and narrative, spreading the People, Power, Change framework in their constituencies across regional and thematic hubs.
- Membership A membership program offering access to exclusive resources, networking opportunities, member-exclusive learning opportunities, and entry to the global network of changemakers.
- Leadership Coaching Program: Narrative Track An 8-week intensive coaching program for people with Public Narrative experience to develop skills in coaching Story of Self, Story of Us, and Story of Now. Participants coach at Harvard Kennedy School workshops and graduate as Public Narrative coaches. Priced $1,500–$3,500 per seat.
- Skill Practice Sessions Online sessions for LCN members to practice organizing skills (e.g., Action and the 4Cs framework) with limited seating (typically 28 seats) and cohort-based facilitation.
- Community Coaching Sessions Open sessions for organizers and leaders to deepen coaching skills and get coached on leadership challenges, hosted across multiple time zones; free and open to everyone with donations welcome.
- Climate Justice Hub A thematic hub of climate justice organizers and trainers creating an inclusive community of hope and resilience, bridging Global North and Global South experiences.
- Organizers for Health Justice Hub A hub of organizers and trainers building a sustainable structure of health justice workers and enabling leaders to organize and win campaigns bringing change in the global health narrative.
- Training of Trainers Program A program that develops experienced coaches into up-front trainers and teachers in public narrative and organizing, enabling graduates to teach the framework to new leaders.
- Learning Series on Organizing for Liberation A multi-part learning series exploring organizing for liberation, featuring sessions on Palestinian liberation, global solidarity tactics, and action learning circles.
- Psychology, Trust & Joy in Organizing Series A three-part learning series on the psychology of organizing, trust-building, and sustaining joy in movement work.
- Political Organizing Series Monthly learning sessions on organizing in political campaigns, covering public narrative, relationship building, and the 4Cs framework.
- Public Narrative Workshop – Burmese Public narrative workshop materials adapted for Myanmar's social and cultural context, including participant guides and facilitator slides in Burmese, designed for Myanmar civil society organizations and health workers.
Quantifiable outcome
- 8,270 leaders trained across the network
- +4 more outcomes
Companies that use Leading Change Network
Customer profileNamed customers19 records
Segments5 records
Ideal customer profiles3 records
Leading Change Network technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Leading Change Network partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- Harvard Kennedy SchoolcoreHarvard Kennedy School partners with LCN for the Leadership Coaching Program: Narrative Track, where participants coach (or co-coach) a full Public Narrative workshop with Harvard Kennedy School students as a core program component.
- FXB Center for Health and Human Rights at Harvard UniversitycoreThe Global COACH program on Community Organizing and Advocacy for Climate and Health is run by the FXB Center at Harvard University, where LCN-trained coaches work with participants on organizing and leadership development.
- Community Partners International (CPI)coreCPI implements workshops based on the Burmese Public Narrative Workshop slides and participant guide developed with LCN. The materials are designed for Myanmar civil society organizations and health workers navigating change in complex contexts.
- Equity Initiative Myanmar FellowscoreThe Equity Initiative Myanmar Fellows program implements workshops based on the Burmese Public Narrative materials developed with LCN to strengthen capacities of individuals and groups to lead change collectively in Myanmar.
- CompasscoreCollaborated with Compass, New Economics Foundation, and Civic Power Fund on the 'Organizing Beyond Cities' event focused on bringing organizing practices beyond urban areas in the UK.
- New Economics FoundationcoreCollaborated on Organizing Beyond Cities event with Compass, Civic Power Fund, and LCN UK Hub. Dan Firth, Director of Campaigns and Engagement at NEF, played a pivotal role in organizing the first LCN UK Meetup.
- Civic Power FundcoreCollaborated on Organizing Beyond Cities event focused on bringing organizing practices beyond cities, working with Compass, New Economics Foundation, and LCN UK Hub.
- Act Build Change (ABC)coreABC brought together 100 organizers from across the UK for the launch of Marshall Ganz's new book 'People, Power, Change', hosting Marshall's UK book tour.
- AktivAsia KoreacoreAktivAsia Korea translated organizing guides into Korean and conducted a public narrative workshop for climate organizers in Seoul. The session shared lessons on localizing organizing to Korea's social and cultural context.
- DeltagerDenmarkcoreHosted learning session on Green Neighborhood Groups that spread to every municipality across Denmark. DeltagerDenmark works with leadership development, capacity building, and campaigns around climate change in partnership with civil society organizations.
- AktivAsiacorePartnered for public event 'Hope in Action: Climate Justice Organizing in the Global South' bringing together climate organizers from across Asia. AktivAsia also conducted Korean translation of organizing guides and hosted workshop in Seoul.
- European Community Organizing Network (ECON)coreJointly hosted Climate Justice Movement Academy training in Ostrava, Czechia from May 22-24, 2023. Training included organizers from Czech Republic, Denmark, France, Poland, Norway, Serbia, Slovakia, Sweden, and UK. Created community support structure for follow-up workshops, coaching, and campaign advancement.
- Training of Trainers Program ParticipantscoreProgram developed experienced coaches into up front trainers and teachers in public narrative and organizing. The ToT Showcase graduated 13 trainers who expanded their teaching and training skills to build capacity of new leaders.
- Climate Justice MeetupminorInitial climate justice meetup organized by LCN in April 2022 that began the collaboration and exploration of ways to unite climate organizing experiences and practices globally.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Leading Change Network competitors and assessment
Company assessmentEmerging players
- Beautiful Trouble: Beautiful Trouble is a global network of artists, activists, and trainers producing books and workshops on creative activism. Comparable to LCN's Resource Center in providing a curated knowledge library and skill-building content for movement organizers.
- Ayni Institute: Ayni Institute supports grassroots movement leaders through trainings, mentoring, and resource-sharing, with a focus on bridging the Global South and North. Comparable to LCN's Global Roots and thematic hubs, with similar narrative and leadership focus.
Direct peers
- Compass: Compass is a UK-based thinking and organizing network for social and economic justice, blending research, training, and movement building. Direct peer to LCN's UK Hub and a documented collaboration partner on the 'Organizing Beyond Cities' event.
- Midwest Academy: Midwest Academy is a longstanding training organization for community organizers and nonprofit leaders, offering signature courses on direct action organizing and campaign strategy. Highly comparable to LCN's Campaign Labs and Academy in terms of methodology-focused organizer training.
- Training for Change: Training for Change is a Philadelphia-based nonprofit offering experiential workshops for activists, organizers, and educators on direct action, group facilitation, and social change. Overlaps with LCN's skill practice sessions and community of practice.
- Center for Community Change (now Anew America): Center for Community Change / Anew America is a U.S. community organizing network supporting grassroots groups on economic and racial justice. Comparable to LCN in providing capacity-building and training infrastructure to affiliated organizations.
- re:power: re:power (formerly Wellstone Action) is a U.S. nonprofit focused on training organizers, candidates, and campaign leaders through leadership development programs. Directly comparable to LCN's Academy and Training of Trainers programs, both serving grassroots organizers with structured curricula.
Regional players
- New Economics Foundation (NEF): New Economics Foundation is a UK think-and-do tank focused on economic and social justice, and a documented LCN partner on UK organizing events. Compares to LCN's UK Hub in blending research, training, and civic engagement.
Broad incumbents
- Harvard Kennedy School Leadership, Organizing and Action (LOA) Program: Harvard Kennedy School's LOA program, taught by Marshall Ganz, is the institutional origin of the People, Power, Change framework. While a strategic partner, it is also a broader incumbent that teaches the same methodology to a wider academic audience.
Others
- Marshall Ganz lectures at Harvard Kennedy School: Marshall Ganz's teaching at Harvard Kennedy School is the upstream source of LCN's framework; relevant as the academic parent and ongoing pipeline for trained coaches, but not a commercial peer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Leading Change Network social profiles
Digital presenceLeading Change Network financial estimates
Financial estimateRevenue estimate
Valuation estimate
Leading Change Network leadership team
Management profileNumber of profiles
Profiles11 records
Leading Change Network funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Leading Change Network M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Leading Change Network
What does Leading Change Network do?
Leading Change Network is a global nonprofit that delivers community organizing training, leadership coaching, and a knowledge platform built around the People, Power, Change framework developed by Marshall Ganz. Its offerings include the Academy (rigorous leadership training), Community of Practice (peer learning and skill practice), Resource Center (400+ organizing tools), Campaign Labs (six-month campaign coaching), Global Roots (a network of partner organizations), Hubs (member-led regional and thematic groups), Membership, and specific programs such as the 8-week Leadership Coaching Program: Narrative Track.
Is Leading Change Network a public or private company?
Leading Change Network is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Leading Change Network founded?
Leading Change Network was founded in -1. It employs 11 to 50 people.
Where is Leading Change Network based?
Leading Change Network is headquartered in Global Virtual Organization.
How does Leading Change Network make money?
Four revenue lines are on record. Membership Dues are the primary driver. The others are training and Coaching Programs, event Registration and donations.
Who are Leading Change Network's main competitors?
Emerging players on record are Beautiful Trouble and Ayni Institute. Direct peers are Compass, Midwest Academy, Training for Change, Center for Community Change (now Anew America) and re:power. New Economics Foundation (NEF) is listed as a regional player. Harvard Kennedy School Leadership, Organizing and Action (LOA) Program is listed as a broad incumbent. Marshall Ganz lectures at Harvard Kennedy School is listed as an others.
Does Leading Change Network have an API?
No public API is recorded for Leading Change Network.
What industry is Leading Change Network in?
Leading Change Network's product category is Community Organizing Training & Leadership Development. Its primary akta.pro industry code is EDABANAG, Organizational Change & Transformation Coaching, with a secondary code of EDABAAAD, Change Management & Transformation Leadership. Its NAICS code is 81392 and its SIC code is 8200.