Le Carré des Marchés

What Le Carré des Marchés does

Le Carré des Marchés (legal entity LE CARREAU DES MARCHES SARL, RCS Nanterre 791258593) is a privately held French B2B fresh-produce sourcing and distribution company founded in 2013 and headquartered in Rueil-Malmaison, with its operational hub at MIN Rungis (Bâtiment AB5). The company supplies fresh, labeled French products to collective catering establishments in direct or delegated management across the Île-de-France region, delivering up to six product families — poultry, meats, charcuterie, seafood, fruits and vegetables, cheeses and dairy, and fine grocery — in a single delivery run via its own gas-powered truck fleet. Approximately 90% of purchases are sourced through short supply chains directly from French producers (farmers, breeders, fishmongers), with quality coverage spanning Label Rouge, Agriculture Biologique, AOP, IGP, Bleu Blanc Cœur, Viande Bovine Française, and regional brands such as Charolais du Bourbonnais, Porc Fermier d'Auvergne, and Agneau du Bourbonnais.

The technology layer is a WordPress-based e-commerce website (lecarredesmarches.fr) enabling 24/7 catalog access, product sheets with provenance, online ordering, and digitalized delivery notes and invoices. Food safety is governed by a proprietary Plan de Maîtrise Sanitaire built on HACCP procedures, traceability, and non-conforming product management, supported by sanitary approval FR94065 and an external Qualiticienne conducting quarterly audits and monthly bacteriological/surface testing. There is no public API or developer-facing platform.

The business model is straightforward transactional B2B product resale with quote-based pricing dependent on product family, certification, volume, and origin; revenue is generated solely from product sales to collective catering clients. The company is founder-controlled (President Co-founder Fabrice Cloerec, Operations Manager Alexandre Wartel, Fresh Products Buyer Stéphane Sanchez), with no disclosed institutional investors, parent company, or external funding rounds. Marketing is minimal, relying on direct sales relationships, the e-commerce site, and a small set of named producer partnerships (Bleu Blanc Cœur association, GAEC du Triskel, Ferme des Vialars, Fleurs de Ferme, Vergers de la Valloire).

Name

Le Carré des Marchés

Legal name

LE CARREAU DES MARCHES SARL

Website

https://lecarredesmarches.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Le Carré des Marchés is a privately held French B2B distributor that sources fresh, labeled French products (poultry, meats, seafood, dairy, produce, fine grocery) from short supply chains and delivers them to collective catering establishments across the Île-de-France region using its own truck fleet out of MIN Rungis.

Ownership category

akta.pro rank

Product category

Fresh produce distribution for collective catering

NAICS

Other Grocery and Related Products Merchant Wholesalers (42449), Fresh Fruit and Vegetable Merchant Wholesalers (42448), Meat and Meat Product Merchant Wholesalers (424470)

SIC

Wholesale-Groceries, General Line (5141)

akta.pro industry

PRIMARYAFAIACAI

Foodservice / HORECA Produce Wholesale

Agriculture & Food Production/Food Distribution & Wholesale/Produce (Fresh Fruit & Vegetable) Wholesale

Keywords

• Fresh produce distribution
• Collective catering supply
• Short supply chain
• French labeled foods
• Quality food sourcing

Headquarters

HQ city

Rueil-Malmaison

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Fresh Produce Sales to Collective Catering: Direct sales of fresh, labeled French products (meats, poultry, charcuterie, seafood, fruits & vegetables, cheeses, fine groceries) to collective catering establishments. Revenue generated through product sales with pricing based on product type, origin, and certification level. No subscription model described; transactional purchasing by clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels2 records

Core offering

Le Carré des Marchés is a B2B fresh produce distribution specialist that sources fresh, labeled French products directly from producers (short supply chains) and delivers them to collective catering establishments across Île-de-France. Its offering spans six product families (poultry, meats, charcuterie, seafood, fruits and vegetables, aged cheeses and dairy, and fine groceries) carrying certifications such as Label Rouge, Agriculture Biologique, AOP, IGP, and Bleu Blanc Cœur, complemented by an owned truck fleet capable of multi-family consolidated delivery and a HACCP-based food safety program.

Product overview

Le Carré des Marchés operates as a fresh produce sourcing and distribution company supplying French restaurants and catering services. The core offering spans multiple product categories: poultry (Volailles), meats (Viandes) including premium breeds like Charolais and Aubrac, charcuterie, seafood (Marée) sourced directly from fishing ports, seasonal fruits and vegetables, aged cheeses and dairy, and fine grocery. Products are sold under various quality labels and certifications including Label Rouge, Agriculture Biologique (Organic), Bleu Blanc Cœur, AOP, IGP, and regional brands like Charolais du Bourbonnais, Porc Fermier d'Auvergne, and Agneau du Bourbonnais. The company also operates an e-commerce platform enabling 24/7 digital ordering for supply chain management.

Differentiator

Problem solved

Functional benefit

Products and services

• Poultry (Volailles) Free-range poultry fed with grain and without GMOs, potentially labeled as Organic (Agriculture Biologique), Label Rouge, IGP, or Bleu Blanc Cœur, supplied to collective catering establishments in Île-de-France.
• Meats (Viandes) Selection of premium meats including Charolais, Aubrac, Porc d'Auvergne, Agneau des Pyrénées, and Poulet de Bresse, sourced from artisans using traditional methods, for collective catering clients.
• Charcuterie Charcuterie products from animals raised in large outdoor spaces with natural, GMO-free or organic feed, often carrying the Bleu Blanc Cœur label, for collective catering clients.
• Seafood (Marée) Premium seafood including oysters, lobsters, and Saint Jacques, sourced directly from fishing ports along French coasts (Brittany, Normandy) through fishers for collective catering clients.
• Fruits and Vegetables (Fruits et Légumes) Wide assortment of fresh, seasonal fruits and vegetables from the best producing regions, using reasoned agriculture, sourced directly from market gardeners for collective catering clients.
• Aged Cheeses and Dairy (Fromages Affinés et Crèmerie) Farmhouse cheeses and dairy products showcasing producer expertise, offered at optimal aging with a full range of varieties including fresh, creamy, and delicate options, supplied to collective catering clients.
• Fine Grocery (Épicerie Fine) Fine grocery selection specifically designed for chefs, regularly enriched with new discoveries, including usual, rare, or exceptional products, all rigorously selected for collective catering clients.
• E-commerce Ordering Platform Digital ordering platform for collective catering clients, available 7/7 and 24/24, providing access to the product catalog, product sheets detailing origin and characteristics, and digitalized delivery notes and invoices.

Quantifiable outcome

• 90% of purchases made in short supply chains, directly connecting producers and collective caterers.
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Qualiticienne (External Quality Specialist)coreImplementation/ SI/ Consulting PartnerQuarterly external quality audits and hygiene training for the entire team. Monthly product bacteriological analyses (2 per visit) and surface analyses (1 per visit) to ensure ongoing food safety compliance and HACCP adherence.
• Bleu Blanc Cœur AssociationcoreStrategic or Co-development PartnerStrategic quality partnership certifying products with improved nutritional profile (Omega-3 rich) through a virtuous food chain approach. Products include beef, pork, dairy, and poultry carrying the Bleu Blanc Cœur label. Suppliers commit to non-GMO feeding practices and balanced Omega-6/Omega-3 ratios.
• GAEC DU TRISKELcoreStrategic or Co-development PartnerNormandy-based dairy farm (Ferme des Vialars area) founded by three friends — Aurélien Foisneau, Flavien Lecointe, and Guillaume Bouleau. Produces dairy products (yogurts, fresh cheeses, cream, butter) under Bleu Blanc Cœur certification.
• Ferme des VialarscoreStrategic or Co-development PartnerFour-generation beef farm in Aveyron run by Christian Valette and Franck Canal. Produces Aubrac breed beef with Bleu Blanc Cœur certification. Nurturer-selector-breeder controlling the full chain, feeding cattle with mountain hay and non-GMO cereals.
• Fleurs de FermecoreStrategic or Co-development PartnerNormandy farm producing Bleu Blanc Cœur-certified dairy products (yogurts, fresh cheeses, cream, butter) from an animal-respecting agriculture approach.
• Vergers de la ValloireminorStrategic or Co-development PartnerFour-generation producer in Drôme region practicing reasoned agriculture, supplying autumn pear varieties (Comice, William, Conférence, Beurré Hardy, Louise Bonne, Sweet Sensation, Curé) to Le Carré des Marchés.

Scale indicators5 records

Recent moves1 record

Expansion highlights4 records

Market position

Strengths4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/le-carr-des-march-s

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Le Carré des Marchés