Leirikesä ry

What Leirikesä ry does

Leirikesä ry is a Finnish registered non-profit association (rekisteröity yhdistys, Y-tunnus 0746614-5) that organizes year-round overnight and day camps for children and young people aged 7–16. It is headquartered in Helsinki (Töölönkatu 55) and operates two dedicated overnight camp facilities — Kiljavan Leirikesä in Hyvinkää and Kesärinteen Leirikesä in Tuusula — alongside approximately 30 day-camp sites spanning Helsinki, Espoo, and Vantaa. The organization also delivers specialized tracks in Swedish and English, a Girls' Day Camp program, and a youth-specific camp track for older teenagers. Its primary institutional partner is Pääkaupunkiseudun Partiolaiset (Capital Region Scouts), with whom it co-delivers scouting day camps across the metropolitan area.

The operating platform is built around a proprietary online reservation and customer-profile system at varaus.leiri.fi, which handles camp session booking, invoicing, profile management, and customer communications. Supporting digital services include a weekly Leirilehti camp newsletter/blog, a parent-to-camper message delivery service (Leiriterveiset), and a post-camp video product (Leirivideo). The technology stack is intentionally lightweight: Google Analytics for web analytics and giosg Chat for live customer support. The organization self-assessed its website (www.leiri.fi) as partially meeting WCAG 2.1 A & AA accessibility criteria, with disclosed gaps in color contrast, keyboard navigation, and downloadable-file alternatives. There is no documented public API, AI capability, or developer-facing platform layer.

The business model is predominantly a direct-to-consumer, one-time fee model: families register and pay per camp session, with overnight camp pricing for summer 2026 starting at €84. Discounts (alennukset) and a subsidized access program (Tuettu leiri, including a stipend track) broaden participation. Ancillary revenue includes camp videos and parent message services, with additional funding derived from grants, member/donor contributions, and product/service donations. The organization maintains 16 year-round staff and mobilizes 300+ seasonal young-adult staff per camp season to serve thousands of children annually.

Name

Leirikesä ry

Legal name

Leirikesä ry

Website

https://leiri.fi

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Leirikesä ry is a Finnish non-profit association operating year-round overnight and day camps for children aged 7–16, running two dedicated overnight camp facilities in Hyvinkää and Tuusula alongside approximately 30 day-camp sites across Helsinki, Espoo, and Vantaa, with the Capital Region Scouts as its primary institutional partner.

Ownership category

akta.pro rank

Product category

Children's and youth camp services

NAICS

Recreational and Vacation Camps (except Campgrounds) (721214), RV (Recreational Vehicle) Parks and Recreational Camps (7212)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Child Day Care Services (8351)

akta.pro industry

PRIMARYEDAMALAA

Multi-Activity Enrichment Camps (Academic + Arts + Sports)

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Summer & Holiday Enrichment Camps (Multi-Activity, Academic)

SECONDARYTHAGAOAI

Group Camping & Scout Camps

Travel & Hospitality/Lodging & Accommodation/Camping & Glamping Facilities

SECONDARYTHAGAOAH

Seasonal & Pop-Up Campsites (Event/Harvest/Temporary)

Travel & Hospitality/Lodging & Accommodation/Camping & Glamping Facilities

Keywords

• Children's camp programs
• Youth overnight camps
• Summer day camps
• Scout day camps
• Youth recreation services

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Camp Registration Fees: Fees charged to families for children attending overnight camps and day camps. Pricing starts at €84 for summer 2026 camps. Revenue is seasonal, concentrated during summer and school holiday periods.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Leirikesä ry operates a portfolio of children's and youth camp programs targeted at ages 7–16. Overnight camps (Yöleirit) run year-round at two dedicated camp centers—Kiljavan Leirikesä in Hyvinkää and Kesärinteen Leirikesä in Tuusula—while day camps (Päiväleirit) are offered across multiple locations in Helsinki, Espoo, and Vantaa, including scout day camps delivered in partnership with Pääkaupunkiseudun Partiolaiset. Registrations are processed through the online varaus.leiri.fi reservation system, with session fees starting at €84 for Summer 2026 camps.

Product overview

Leirikesä ry operates a portfolio of children's and youth camp programs organized as a unified camp brand. The core offering consists of overnight camps (Yöleirit) at two main locations—Kiljavan Leirikesä in Hyvinkää and Kesärinteen Leirikesä in Tuusula—and day camps (Päiväleirit) across Helsinki, Espoo, and Vantaa. These are supplemented by seasonal winter camps, a youth-specific camp track, and a financial support program (Tuettu leiri) for families needing subsidized attendance. Supporting services include a digital camp newsletter (Leirilehti), message delivery service (Leiriterveiset), and video purchase option (Leirivideo). The organization employs over 300 seasonal staff annually to serve thousands of campers aged 7-16.

Differentiator

Problem solved

Functional benefit

Products and services

• Yöleirit (Overnight Camps) Multi-day overnight camps for children aged 7–16 at dedicated camp sites in Hyvinkää (Kiljava) and Tuusula (Kesärinne), running across summer, winter, and school holiday seasons with themed sessions and skill-based activities.
• Kiljavan Leirikesä Overnight camp location in Hyvinkää offering multi-night summer sessions with tent-village accommodations organized by themes such as Mennimäki and Mekalmo.
• Kesärinteen Leirikesä Overnight camp location in Tuusula offering summer sessions with cabin-style accommodations organized into groups such as Krakenit and Hittavaiset.
• Talvileirit (Winter Camps) Winter season overnight camps at Kiljava and other locations during Christmas, New Year, and ski holiday periods for children aged 7–16.
• Päiväleirit (Day Camps) Day camps for children aged 7–16 who return home each evening, including Partiolaisten päiväleirit (Scouting day camps) across Helsinki, Espoo, and Vantaa, Scouternas Dagsläger (Swedish-language), Scouts Day Camps (English-language), and Tyttöjen päiväleirit (Girls' day camps).
• Nuorten leiri (Youth Camp) Specialized camp session at Kiljava for older children and teenagers, featuring activities such as club access, karaoke, and music.
• Tuettu leiri (Supported Camp) Financial support program offering discounted and subsidized camp fees and scholarships for families needing assistance, enabling children to attend overnight camps regardless of household income.
• Leirivideo (Camp Video) Video documentation of the camp week available for purchase after camp in USB, DVD, or digital link formats.

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

One partnership is on record.

• Pääkaupunkiseudun Partiolaiset (Capital Region Scouts)coreStrategic or Co-development PartnerLeirikesä ry organizes Partiolaisten päiväleirit (Scout Day Camps) in partnership with Pääkaupunkiseudun Partiolaiset, covering multiple locations across Helsinki, Espoo, and Vantaa. This is a long-standing collaborative arrangement for delivering scout youth camp programs.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Suomen Latu: Finnish outdoor recreation association running family and youth outdoor activity programs and camps nationwide. Comparable non-profit operator of structured outdoor and skill-building camps for children and families.
• Suomen Partiolaiset – Finlands Scouter ry: National Finnish scout federation running youth camps nationwide. Comparable as a non-profit youth camp operator serving similar age groups (7–16) with structured outdoor and skill-building programs.
• Lomakoti Koivulaakso / Marttinen: Finnish camp and conference center offering children's summer and holiday camps, family programs, and overnight lodging. Comparable multi-activity youth camp operator with facility-based lodging and year-round programming.
• YMCA Finland (NKY / YMCA): Finnish YMCA running youth camps, after-school programs, and family activities across multiple locations. Comparable non-profit children's camp operator with year-round programming and similar age-target segments.
• Pääkaupunkiseudun Partiolaiset (Capital Region Scouts): Finnish scout organization that is both a customer and a co-developer of Leirikesä's scout day camps. Directly comparable because it organizes youth overnight and day camps using overlapping facilities, staffing models, and pedagogical frameworks.
• Kisakallio Sports Institute: Finnish sports and training center offering children's sports camps, school-holiday programs, and overnight accommodation packages. Directly comparable multi-activity youth camp operator with facility-based lodging in southern Finland.
• Nuorisokeskus activities (Hyvärilä, Oivanki, Metsäkartano, Anjala): Network of Finnish government-supported youth centers offering overnight camp programs, outdoor activities, and school-holiday programming. Comparable multi-activity youth camp operator with similar facility-based lodging and subsidized pricing.

Broad incumbents

• Metsähallitus – Outdoor Recreation: State-owned operator of national park campgrounds, huts, and outdoor recreation services across Finland. Comparable as a large established provider of camping/lodging experiences, though broader in scope and focused on public land.
• Finnish Red Cross – Nuorisotoiminta: Finnish Red Cross youth division running camps, holiday programs, and inclusion-focused activities for children. Comparable as a large established non-profit running structured youth programs with subsidized pricing and a volunteer/staff base.

Emerging players

• Rastorengas: Finnish youth and recreation organization offering outdoor camps and adventure programs for children and families. Comparable niche operator with overlapping outdoor activity programming and similar target age range.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/Leirikesa
• Facebookfacebook.com/Leirikesa
• LinkedInlinkedin.com/company/leirikes%C3%A4-ry
• Instagraminstagram.com/leirikesa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Leirikesä ry