Le Mouvement associatif Auvergne-Rhône-Alpes

What Le Mouvement associatif Auvergne-Rhône-Alpes does

Le Mouvement associatif Auvergne-Rhône-Alpes is a regional non-profit organization (Association Loi 1901, SIREN 491 747 044) headquartered at 259 Rue de Créqui in Lyon, France. It coordinates a federation of 14 regional member networks (reseaux membres) representing associations across the Auvergne-Rhône-Alpes region. Founded in 1992 (with one source citing 2006 as the formal regional association registration date), it is part of the national Le Mouvement associatif federation and operates under the Contrat d'Engagement Républicain framework.

The organization delivers its mission through four thematic action areas: Guid'Asso (guidance and support for associations), Numérique (digital transition support), Emploi (employment assistance, including the PMAE platform for small and medium employer associations), and Innovation sociale (social innovation programs), plus an Associations et collectivités axis for dialogue with local authorities. Its outputs include a resource library of downloadable guides and studies, the recurring Cafés des libertés civic-dialogue event format, webinars on operational topics (such as associative treasury), the Kit municipal pour les associations advocacy toolkit, a monthly newsletter distributed via Mailchimp, and active social media channels. The organization is led by President Gilles EPALE, with a small staff including Marc ALIX (Communication and Network Animation) and Pauline MARTEAU (Projects and Development).

Revenue is sourced from two streams: membership fees from its 14 affiliated networks and public subsidies/grants consistent with the French associative sector model. Activities and resources are offered free of charge to member associations and the broader associative community. The organization holds no proprietary technology platform and does not sell commercial products or services; its role is coordinative, representational, and advocacy-oriented rather than commercial.

Name

Le Mouvement associatif Auvergne-Rhône-Alpes

Legal name

Le Mouvement associatif Auvergne-Rhône-Alpes

Website

https://lemouvementassociatif-aura.org

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Le Mouvement associatif Auvergne-Rhône-Alpes is a Lyon-based regional non-profit that federates 14 member networks to support, coordinate, and advocate for associations across the Auvergne-Rhône-Alpes region through guidance, events, resources, and policy dialogue.

Ownership category

akta.pro rank

Headquarters

HQ city

Lyon

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership fees from affiliated networks: The organization operates as a membership-based association bringing together 14 regional member networks (reseaux membres). Membership fees contribute to the organization's operational funding.
2. Public subsidies and grants: The organization benefits from public funding, including regional council support, consistent with the French associative sector model and the Contrats d'Engagement Républicain framework.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Le Mouvement associatif Auvergne-Rhône-Alpes is a regional federation of 14 associative networks that defends, represents, and supports the associative sector across the Auvergne-Rhône-Alpes region. It coordinates advocacy with local authorities, delivers accompaniment services (Guid'Asso), and runs thematic programs on digital transformation, associative employment, and social innovation for its member networks and the wider association ecosystem.

Product overview

Le Mouvement associatif Auvergne-Rhône-Alpes is a regional non-profit organization (association Loi 1901) that serves as a network and representative body for associations in the Auvergne-Rhône-Alpes region. Rather than offering a unified tech product, the organization provides a portfolio of support programs and services including: Guid'Asso (guidance for associations), digital support, employment assistance, civil dialogue facilitation, and social innovation initiatives. These services are delivered through in-person events (such as the Cafés des libertés format), a digital resource library containing PDF documents and studies, advocacy toolkits, and a monthly newsletter. The organization functions as an advocacy and support network rather than a technology products company.

Differentiator

Problem solved

Functional benefit

Brands

• Guid'Asso Auvergne-Rhône-Alpes: A support and guidance service for associations operating in the Auvergne-Rhône-Alpes region.

Products and services

• Guid'Asso en Auvergne-Rhône-Alpes Regional accompaniment service providing guidance and support to associations across the Auvergne-Rhône-Alpes region on running and sustaining their activities.
• Numérique program
• Emploi associatif program
• Associations et collectivités program
• Innovation sociale program Thematic program covering social innovation within and led by associations, supporting new associative initiatives addressing social challenges.
• Kit municipal pour les associations
• Ressources et documentation Online resource library published by the federation, providing documentation, guides, and reference materials for associations and member networks.
• Newsletter mensuelle
• Espace presse Dedicated press space on the federation website distributing press releases, position papers, and media materials on sector advocacy issues.

Quantifiable outcome

• Approximately 80 participants and 30 speakers at the 2nd annual meetings of associative life of the Métropole de Lyon (2026)
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core, flagship and minor.

• Union des fédérations de centres sociaux et espaces de vie sociale d'Auvergne-Rhône-Alpes (AURACS)coreStrategic or Co-development Partner · 1 September 2022AURACS joined Le Mouvement associatif Auvergne-Rhône-Alpes as a member network. A press release from September 2022 formalized this adhesion, expanding the organization's base of member federations representing social centers and social life spaces across the region.
• Le Mouvement associatif (national)coreStrategic or Co-development PartnerThe regional Auvergne-Rhône-Alpes branch operates under the umbrella of Le Mouvement associatif national. The national organization provides the overarching framework, shared resources, advocacy positions, and national representation, while the regional branch adapts and implements these at the regional level. This is a federative relationship central to the organization's identity.
• 14 member networks (reseaux membres) of Le Mouvement associatif Auvergne-Rhône-AlpescoreStrategic or Co-development PartnerThe organization is composed of and represents 14 affiliated regional networks (reseaux membres). These member networks constitute the core constituency and governance structure of the organization. The organization provides coordination, resources, and advocacy support to these networks, while the networks contribute to the associative representation at the regional level.
• Collectif des associations citoyennesflagshipStrategic or Co-development PartnerThe Collectif des associations citoyennes provides a direct hotline (07 62 53 13 75) for associations that are victims of attacks on their associative freedoms. Le Mouvement associatif Auvergne-Rhône-Alpes references and promotes this hotline as part of its advocacy work for associative liberties.
• Recherches & SolidaritésminorStrategic or Co-development PartnerRecherches & Solidarités collaborated with Le Mouvement associatif Auvergne-Rhône-Alpes on surveys including the COVID-19 impact survey and the 'La France bénévole' study, contributing analytical data and expertise on volunteering and associative life.
• RNMA (Réseau National des Maison des Associations)minorStrategic or Co-development PartnerThe RNMA co-organized national surveys on the impact of COVID-19 on associations, with Le Mouvement associatif Auvergne-Rhône-Alpes contributing regional data and analysis from over 1,300 responses in the Auvergne-Rhône-Alpes region.
• CRESS Auvergne-Rhône-Alpes (Chambre Régionale de l'Économie Sociale et Solidaire)minorStrategic or Co-development PartnerCRESS AuRA co-authored a letter to national and regional elected officials during the COVID-19 crisis in June 2020, demonstrating joint advocacy efforts between the associative movement and the regional ESS chamber.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• CRESS Auvergne-Rhône-Alpes: Regional Chamber of the Social and Solidarity Economy (ESS) in Auvergne-Rhône-Alpes. Functions as a parallel federative body for ESS actors in the same geography, with overlapping constituencies and joint advocacy (e.g., the June 2020 joint letter with the regional Mouvement associatif during COVID-19).
• Le Mouvement associatif Hauts-de-France: Regional branch of Le Mouvement associatif in Hauts-de-France. Structurally identical to the Auvergne-Rhône-Alpes branch — a Loi 1901 federation of regional reseaux membres, providing Guid'Asso-style accompaniment, advocacy, and event programming at the regional level.
• Le Mouvement associatif Nouvelle-Aquitaine: Regional branch of Le Mouvement associatif in Nouvelle-Aquitaine. Same federative role, member-network model, and four thematic action areas (Guid'Asso, Numérique, Emploi, Innovation sociale), making it directly comparable to the Auvergne-Rhône-Alpes branch.
• RNMA (Réseau National des Maisons des Associations): National network of 'Maisons des Associations' providing direct support, resources, and guidance to associations across France. Co-organized the COVID-19 impact survey with Le Mouvement associatif and shares overlapping service offerings and member-base.
• Collectif des associations citoyennes: National collective defending associative freedoms and providing a direct support hotline for associations facing attacks on their liberties. Promoted as a partner by Le Mouvement associatif Auvergne-Rhône-Alpes and operates in the same advocacy and member-support niche.

Broad incumbents

• France Assos Santé: National federation representing patients' and health-sector associations in France. Operates a similar federative model with regional delegations and advocacy for association-led public-interest activity, making it a comparable (though sector-specialized) institutional peer.
• Le Mouvement associatif (national): The national umbrella federation of which Le Mouvement associatif Auvergne-Rhône-Alpes is a regional branch. Operates the same federative model across France, setting shared advocacy positions, providing national representation, and supporting regional chapters with resources and coordination.

Others

• Recherches & Solidarités: Independent research and analysis organization producing data on volunteering, associative life, and the ESS in France. Co-authored studies with Le Mouvement associatif Auvergne-Rhône-Alpes (e.g., 'La France bénévole', COVID-19 impact survey) and supplies the evidence base the federation relies on for advocacy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/LeMouvassoAURA
• YouTubeyoutube.com/channel/UCcp-UHnwq-5ZvWB2ueoS5Sw/videos
• Facebookfacebook.com/lemouvementassociatifaura
• LinkedInlinkedin.com/company/le-mouvement-associatif-auvergne-rh%C3%B4ne-alpes

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Le Mouvement associatif Auvergne-Rhône-Alpes