W.i.l.d. Learning and Facilitation

What W.i.l.d. Learning and Facilitation does

W.I.L.D. Learning and Facilitation is an Italian B2B professional services firm specializing in adult experiential learning and corporate training, operated under the legal entity Leonardo Frontani Facilitation s.r.l. and headquartered in Rome. The company was launched as a brand in 2017 by founder Leonardo Frontani, an IAF CPF certified professional facilitator with prior experience co-founding Maieutiké (2011) and the TeT school for experiential learning facilitators in Padua (2014), and who has operated in the events and training space since the early 1990s. W.I.L.D. delivers its services through a proprietary "Wildness methodology" — a nature-inspired, experiential adult-learning approach informed by international research and an anthropological view of human societies, designed to address adult learners' resistance to change through authenticity, deep listening, and large-picture viewing.

The product portfolio spans seven core training modules — Leadership On Stage, Negotiation Fitness, Storytelling, Mentoring, She Leader, Stoa (Facing Fears), and Project Management — delivered through a two-tier architecture: Premium (fully customized programs designed for specific client needs) and Smart (catalogue-based programs from the #wildtraining library). The firm also operates verticalized sub-brands targeting Wild Sales and Marketing Training, Wild Hospitality Management, Wild Convention Design and Speech, and Wild Team Building Activities. Content is supported by an in-house catalogue of 55 team-building activities developed between 1998 and 2007 and three co-authored handbooks on experiential learning published between 2012 and 2016. Service delivery is in-person and multilingual (English, Italian, German), leveraging a network of 20+ international consultants and trainers.

W.I.L.D. runs a sales-led, event-driven go-to-market targeting enterprise organizations and sector-specific clients in pharmaceuticals, consumer goods, banking, education, hospitality, and sales. Distribution relies on direct professional service delivery supplemented by regional offices in Belgium (Leuven), Latvia (Valmiera), and Mexico (San José del Cabo), allowing uniform methodology deployment across countries while respecting national cultural specifics. The firm has served multinational clients including Sanofi Aventis, Pfizer, General Electric, Procter & Gamble, and Poste Italiane, and reports more than 12,000 people trained across the founder's professional career. The business is privately held, founder-controlled, and bootstrapped with no institutional funding disclosed.

Name

W.i.l.d. Learning and Facilitation

Legal name

Leonardo Frontani Facilitation s.r.l.

Website

https://leonardofrontani.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

W.I.L.D. Learning and Facilitation is an Italian B2B professional services firm that delivers adult experiential learning and corporate training through its proprietary "Wildness methodology," serving enterprise clients across Europe and Mexico via a network of 20+ international trainers.

Ownership category

akta.pro rank

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Training Delivery Providers (In-Person, Virtual, Train-the-Trainer) (BPACANAM)

akta.pro secondary industries

Learning & Development (L&D) & Training Management (EDABAIAC), Learning Strategy, Instructional Design & Content Development (BPACANAG), Corporate Learning & Training Content Development (EDAGAKAC), Train-the-Trainer & Instructor Enablement Services (BPAEANAL)

Keywords

• Experiential learning training
• Adult learning facilitation
• Leadership development training
• Team building programs
• Organizational development consulting

Headquarters

HQ city

Rome

HQ country

Italy

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Training and Facilitation Services: Professional services revenue from delivering customized training programs, facilitation services, and coaching. Two service tiers: Premium and Smart programs. Clients can choose from #wildtraining catalogue or request custom-designed courses.
2. Consulting Services: Organizational innovation, change facilitation, leadership and team development consulting delivered through international network of trainers and coaches.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

W.I.L.D. delivers adult learning and facilitation services using the proprietary "Wildness methodology" — an experiential learning approach leveraging nature-inspired principles and anthropological perspectives. The company offers customized training programs for enterprise clients across leadership development, team building, sales, hospitality management, and convention design, delivered through an international network of multilingual trainers and coaches. Two service tiers are available: Premium (fully customized) and Smart (catalogue-based #wildtraining offerings).

Product overview

W.I.L.D. is a brand and project of Leonardo Frontani Facilitation s.r.l. offering adult learning and facilitation services through its 'Wildness methodology.' The company provides two service tiers: Premium (customized training) and Smart (catalogue-based programs). The core product portfolio includes Learning and Facilitation, Sales and Marketing Training, Hospitality Management, Convention Design and Speech, and Team Building Activities. Individual training modules include Leadership On Stage, Negotiation Fitness, Storytelling, The Art of Mentoring, She Leader, Stoa: Facing Fears, and Project Management for Dummies. The company operates internationally with offices in Italy, Belgium, Latvia, and Mexico.

Differentiator

Problem solved

Functional benefit

Brands

• #wildtraining: Training catalogue offering premium and smart training services for organizations
• Wild Sales and Marketing Training
• Wild Hospitality Management
• Wild Convention Design and Speech
• Wild Team Building Activities

Quantifiable outcome

• International recognition: 'She Leader' workshop won award as 'best placement office activity' of the year within 70 projects (2012)
• +2 more outcomes

Named customers6 records

Segments3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• Niuko/Confindustria PaduacoreStrategic or Co-development Partner · 1 January 2014Co-founded TeT school for experiential learning facilitators based in Padua, supported by Niuko/Confindustria Padua. The school provides training for facilitators using experiential learning methodology.
• IALT (International Association for Learning and Training)coreStrategic or Co-development Partner · 1 January 2014Founding member and active participant in IALT organization. Co-founded TeT school for experiential learning facilitators in Padua with IALT support. Leonardo Frontani served 5 years with IALT organization in education.
• MaieutikécoreStrategic or Co-development Partner · 1 January 2011Co-founded with Fabio De Luca as a consultant HRM company with core business in training and coaching. Leonardo Frontani served as director until 2017 to focus on W.I.L.D. brand development.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Linkage (now part of One Tatum): Leadership development and training organization specializing in customized programs for leaders and HR teams. Closely aligned with W.I.L.D.'s customized leadership, team building, and HR-focused training practice.
• BTS: Global strategy and leadership development firm specializing in experiential, simulation-based learning for enterprises. Directly comparable to W.I.L.D. in delivering customized, experiential corporate training programs to multinational clients with a similar business model.
• Fierce, Inc. Leadership development and training company that delivers customized workshops on communication, feedback, and team effectiveness to enterprise clients. Comparable to W.I.L.D. in offering short-form, experiential soft-skills training.
• Root Inc. Strategy execution and experiential learning consultancy focused on leadership, change management, and team building. Closely aligned with W.I.L.D.'s delivery of immersive, customized corporate programs and its boutique consultancy model.

Broad incumbents

• VitalSmarts (Crucial Learning): Training company offering courses on communication, influence, and leadership skills (e.g., Crucial Conversations). Overlaps with W.I.L.D.'s soft-skills and corporate training themes, with a comparable boutique-to-mid-market positioning.
• Korn Ferry: Global organizational consulting firm with a significant leadership development and corporate training practice. Addresses the same enterprise buyers as W.I.L.D. for leadership and team development, but at much larger scale and as part of a broader talent management portfolio.
• FranklinCovey: Large global training and consulting firm offering leadership, productivity, and organizational performance programs. Overlaps with W.I.L.D. in soft-skills and leadership training but at much greater scale and with a substantially broader product portfolio.
• Dale Carnegie & Associates: Established global training company focused on leadership, public speaking, sales, and interpersonal skills. Competes with W.I.L.D. in the same soft-skills and corporate training categories but operates a broader, franchise-based delivery model.
• Senn Delaney (Heidrick & Struggles): Culture change and leadership consulting firm delivering facilitated workshops and organizational transformation programs. Directly comparable to W.I.L.D.'s organizational change, leadership, and team effectiveness offerings, though at far larger enterprise scale.
• Center for Creative Leadership (CCL): Internationally recognized provider of leadership education and research, offering programs and customized training to multinational clients. Comparable to W.I.L.D. in leadership development focus but with significantly greater research footprint and brand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/WildLearningAndFacilitation
• LinkedInlinkedin.com/company/w-i-l-d-learning-and-facilitation

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about W.i.l.d. Learning and Facilitation