Louisiana Electric Resource & Supply (LERS)

What Louisiana Electric Resource & Supply (LERS) does

LERS is a privately-held industrial electrical equipment supplier and specialty manufacturer serving the land and offshore oil and gas drilling industry. Founded circa 2000 and headquartered in Houston, Texas, the company operates three U.S. hub locations — Houston (headquarters with full manufacturing, panel shop, and distribution), Oklahoma City (manufacturing facility), and Odessa (Permian Basin distribution hub) — and provides international shipping and on-site installation support. With approximately 18 employees, LERS serves drilling contractors, rig OEMs, and workover operators through a direct-to-customer sales model.

The company's core in-house manufactured offerings are OG Brand™ service loops for top drives and power swivels (manufactured in four configurations and compatible with VARCO, Canrig, Tesco, Bentec, LeTourneau, BPM, AKER, and other major OEM brands) and Big Heavy™ ballistic-grade protective covers for service loops, hoses, festoons, and rig equipment. These are complemented by a distributed catalog of electrical components from manufacturers including Eaton, Schneider, Siemens, GE, ABB, Honeywell, and others — covering motors, Type P cables, control panels, hazardous-area lighting, PLC controls, enclosures, conduit, and power distribution equipment. Supporting services include in-house motor repair and remanufacturing, SCR drive house upgrades, custom engineering, and hazardous-area lighting design and installation.

LERS operates a direct-to-customer go-to-market model with 24/7 phone and email sales support, quote-based pricing, and rig-site consignment programs that embed inventory at drilling locations. Revenue streams are diversified across hardware sales (motors, cables, components), custom manufacturing (panels, service loops, covers), and professional services (motor repair, SCR upgrades, lighting installation). In June 2026, LERS acquired PBA Supply, a machine shop that brought CNC manufacturing, custom machining, hydraulic power tong repair, and engineered upgrade kit capabilities (including a patent-pending FR-120 Faceplate Upgrade Kit) in-house, expanding both the manufacturing footprint and the addressable product portfolio.

Name

Louisiana Electric Resource & Supply (LERS)

Legal name

Louisiana Electric Resource & Supply

Website

https://lers.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

LERS is a privately-held Houston-based industrial electrical equipment supplier and specialty manufacturer serving land and offshore oil and gas drilling contractors, with proprietary OG Brand™ service loops, Big Heavy™ protective covers, and a distributed catalog of motors, cables, and control panels.

Ownership category

akta.pro rank

Product category

Industrial Electrical Equipment for Oil & Gas Drilling

NAICS

Oil and Gas Field Machinery and Equipment Manufacturing (333132), Electrical Equipment Manufacturing (33531), Motor and Generator Manufacturing (335312)

SIC

Oil & Gas Field Machinery & Equipment (3533), Electrical Industrial Apparatus (3620), Motors & Generators (3621)

akta.pro primary industry

Oilfield Equipment Manufacturing & Supply (Wellheads, BOPs, Surface Equipment) (EUALABAL)

Keywords

• Industrial electrical supply
• Drilling rig equipment
• Service loop manufacturing
• Custom control panels
• Hazardous area equipment

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Electrical Equipment Sales: Sale of industrial electrical equipment including motors, cables, connectors, enclosures, power distribution equipment, PLC controls, and lighting systems to drilling contractors.
2. Motor Repair & Remanufacturing: In-house motor repair, remanufacturing, and rewinding services. Includes diagnostics, bearing replacement, winding repairs, shaft repairs, and comprehensive testing.
3. SCR Drive House Services: Specialized repair, servicing, and upgrade solutions for SCR houses including corrosion remediation, conduit replacement, electrical power systems enhancement, circuit breaker optimization, SCR bridge upgrades, transformer services, and power distribution contactor upgrades.
4. Custom Panel Manufacturing: Design and manufacture of custom control panels, motor control centers, and TD junction boxes to job-specific requirements.
5. Lighting Design & Installation: Professional lighting design and installation services including photometric design and on-site installation crews worldwide.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Louisiana Electric Resource & Supply manufactures and supplies industrial electrical equipment for land and offshore drilling rigs. The company combines in-house manufactured products — OG Brand™ top-drive service loops, Big Heavy™ protective covers, and custom control panels — with distribution of third-party electrical components (motors, Type P cables, PLCs, enclosures, conduit, lighting, and power distribution equipment). Supporting services include motor repair/remanufacturing, SCR drive house upgrades, hazardous-area lighting design and installation, and engineering/manufacturing to customer specification.

Product overview

LERS is a comprehensive electrical equipment supplier and manufacturer serving the land and offshore drilling industry. The portfolio combines distributed products from major manufacturers (including electrical components, motors, cables, PLCs, and enclosures) with in-house manufactured offerings. The core manufactured products are OG Brand™ Service Loops (top drive service loops in four configurations) and Big Heavy™ Cover Products (heavy-duty protective covers). Supporting products include custom control panels, hazardous-area lighting systems, specialty motors, Type P cables, and a full range of electrical components including plugs/connectors, conduit/fittings, power distribution equipment, and PLC controls. Services include engineering and manufacturing, motor repair/remanufacturing, and SCR drive house upgrades. The company operates from three US hubs (Houston, Oklahoma City, Odessa) with global logistics capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• OG Brand™ Service Loops: Premium quality service loops manufactured for all makes and models of top drives and power swivels. Trusted by drilling contractors worldwide for over two decades.
• Big Heavy™ Cover Products

Products and services

• OG Brand™ Service Loops Premium-quality in-house manufactured service loops for all makes and models of top drives and power swivels. Available in four configurations: encased, ladder, drag chain, and free-hanging. Compatible with VARCO, Canrig, National, Tesco, Bentec, LeTourneau, BPM, and AKER top drives.
• Big Heavy™ Cover Products Heavy-duty, ballistic-grade covers and protection for service loops, hoses, festoons, and critical rig equipment, manufactured in the USA for onshore and offshore drilling environments. Includes service loop covers, derrick nets, roughneck skirts, festoon covers, compensator hose covers, hose chaps, and hydraulic ram protective covers.
• Custom Control Panels Custom-designed and manufactured control panels, motor control centers, and TD junction boxes for rig environments. Includes TD junction boxes for VARCO, Canrig, Tesco, and Bentec top drives; MCC panels, distribution panels, hazardous area panels, and instrumentation panels. Covers schematic design through FAT testing and commissioning support.
• Hazardous-Area Lighting Systems Professional lighting design, supply, and installation for drilling sites worldwide with explosion-proof and hazardous-area fixtures engineered for land and offshore operations. Includes explosion-proof fixtures (Class I Div 1 & 2), LED floodlights, emergency lighting, photometric design, and turnkey on-site installation crews.
• Electric Motors Full range of electric motors for the drilling industry, including explosion-proof and inverter-duty units, DC traction motors for drawworks and rotary tables, AC induction motors, submersible motors, and VFD-ready motors. Includes in-house motor repair, rewinds, and remanufacturing services.
• Offshore & Marine Type P Cables Comprehensive range of Type P cables for land and offshore drilling applications in armored and unarmored configurations. Includes power cables, control cables, marine-grade cables, and hazardous-area certified cables with UL, CSA, and international certifications.
• Plugs, Connectors & Receptacles Rough-service power connection hardware for drilling rigs, top drives, temporary power runs, hazardous areas, and offshore washdown environments. Includes pin and sleeve connectors, explosion-proof connectors, watertight receptacles, cam-lock connectors, mechanically interlocked receptacles, and fiber optic connectors.
• Engineering & Manufacturing Services In-house engineering and manufacturing services including OG Brand™ service loops and custom Big Heavy™ covers built to customer specification, covering design, fabrication, and custom engineering capabilities.
• Motor & SCR Drive House Repair Services Comprehensive motor repair and remanufacturing services including diagnostics, bearing replacement, winding repairs, full rewinds, shaft repairs, and dynamic balancing. Includes SCR drive house repairs, upgrades, and servicing for AC & DC motors, including corrosion remediation, conduit replacement, SCR bridge upgrades, circuit breaker optimization, transformer services, and power distribution contactor upgrades.
• Power & Distribution Equipment Panels, breakers, transformers, and distribution equipment for reliable power on rigs, including panelboards, breakers, motor control centers, transformers, power supplies, and distribution boxes rated up to 600V.
• Enclosures & Boxes Junction boxes, terminal enclosures, and protective housings for harsh, hazardous, and washdown rig environments, including explosion-proof enclosures, NEMA 4X stainless boxes, GRP housings, and custom modified enclosures.
• Conduit & Fittings Rigid and flexible conduit, fittings, and accessories for code-compliant electrical runs on rigs, including rigid metal conduit, liquidtight flex, explosion-proof fittings, condulets, glands, and straps.
• PLC Controls, Signal Devices & Encoders Programmable controllers, signal devices, sensors, and encoders for rig automation and process control, including PLCs, I/O modules, HMIs, proximity and pressure sensors, rotary encoders, and hazardous-rated control devices.
• Specialty Motors Drilling-specific motors ready to ship from the Houston distribution center, including top drive motors and traction motors. Includes NOV CM628TUT, NOV DM26, GE 752 standard and high-torque traction motors, and reconditioned units.
• Explosion-Proof Equipment Certified hazardous-area equipment including explosion-proof enclosures, lighting, motors, connectors, fittings, and control devices with ATEX, IECEx, UL, and CSA certifications for Class I Div 1 & 2 locations.
• PBA Supply Machine Shop Services (CNC Machining & Hydraulic Power Tong Repair) Full-service machine shop providing CNC manufacturing, hydraulic power tong repair, custom machining, precision tooling, and engineered upgrade kits for the drilling industry, brought in-house via the June 2026 PBA Supply acquisition.

Quantifiable outcome

• Service loops built annually — significant volume for drilling industry

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• PBA Supply (Machine Shop)coreStrategic or Co-development Partner · 24 June 2026Acquisition of PBA Supply machine shop brings CNC manufacturing in-house, expanding LERS capabilities to include custom machining, precision tooling, hydraulic power tong repair, and engineered upgrade kits. Location: 14000 Vickery Dr, Ste 400, Houston, TX.
• VARCOminorOthersService loop compatibility — LERS manufactures OG Brand service loops compatible with VARCO top drives and equipment. VARCO appears as a supported equipment brand, not a formal partnership.
• CanrigminorOthersService loop compatibility — LERS manufactures OG Brand service loops compatible with Canrig top drives and equipment.
• TescominorOthersService loop compatibility — LERS manufactures OG Brand service loops compatible with Tesco top drives and equipment.
• BentecminorOthersService loop compatibility — LERS manufactures OG Brand service loops compatible with Bentec top drives and equipment.
• International Freight CarriersminorOthersLogistics partnerships for worldwide shipping of critical equipment to rig sites internationally.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Halliburton: Major oilfield services and equipment company serving drilling operators globally. Touches LERS's customer base and competes for electrical/equipment spend on drilling programs as part of a much wider portfolio.
• Eaton Corporation: Large electrical and industrial equipment manufacturer producing power distribution, motor controls, enclosures, and lighting — categories in which LERS competes with custom builds while also distributing Eaton components into drilling.
• Schneider Electric: Major manufacturer of electrical distribution, motor controls, PLCs, and industrial automation — overlapping product lines with LERS's custom panel and PLC offerings, though at a global enterprise scale.
• SLB (Schlumberger): World's largest oilfield services company with broad equipment and services portfolio including Cameron drilling equipment. Overlaps with LERS in supplying rig-related electrical and mechanical equipment but at vastly larger scale and scope.
• ABB: Global electrical equipment manufacturer producing motors, drives, switchgear, and industrial controls — categories where LERS both competes (custom panels, motor repair) and distributes (ABB components) into the drilling market.

Direct peers

• Nabors Industries: Owns Canrig and Tesco top drive brands and operates a large global drilling rig fleet. Competes with LERS as both a top drive/electrical package supplier (via Canrig/Tesco) and as a drilling customer.
• NOV (National Oilwell Varco): Largest drilling rig OEM and supplier of top drives, electrical packages, and rig components. Competes with LERS in supplying electrical systems and components into drilling rigs, but at much larger scale and as the OEM.
• WESCO International: Global electrical and communications distributor with significant oil & gas vertical exposure. Comparable business model as a broad-line electrical distributor serving industrial customers, including drilling.
• Rexel: Global electrical distribution group serving industrial, commercial, and energy markets. Comparable as a multi-brand electrical distributor with industrial/oilfield customer overlap.

Others

• Hubbell Incorporated: Manufacturer of electrical components and connectors, many of which LERS distributes. Adjacent rather than directly competitive, but materially comparable in product/category for the drilling electrical bill of materials.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/louisiana-electric-resource-supply-lers

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Louisiana Electric Resource & Supply (LERS)