Les Jeunes avec Macron

What Les Jeunes avec Macron does

Les Jeunes en marche (formerly Jeunes avec Macron / JAM) is a French political youth movement founded in June 2015 by Pierre Person, Sacha Houlié, Florian Humez, and Jean Gaborit. It operates as an Association loi de 1901 (French non-profit law) and serves as the official youth movement of the Renaissance political party, currently aligned with Gabriel Attal. The organization targets first-time-engaged young people across France — students, young professionals, and young elected officials — with a value proposition centered on political representation, policy advocacy (student precarity, European integration, ecological transition), and career pathways into politics. Its core products are non-commercial: a Citipo-powered website and member dashboard, a dematerialized electronic voting system for internal governance (CNIL/ANSSI-compliant), an e-commerce merchandise boutique, and a newsletter subscription service. Free membership is offered to all, with optional voluntary donations (minimum 1€) routed through AFIR, the Renaissance party's financing association. As of 2025, the movement reports 32,000+ adherents organized through regional coordinators and departmental referents across all French regions, and has been present at every electoral event since 2017.

Name

Les Jeunes avec Macron

Legal name

Les Jeunes en marche

Website

https://lesjam.fr

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

Les Jeunes en marche is the official youth movement of France's Renaissance party, serving 32,000+ young members across France through free membership, digital engagement tools, and grassroots territorial organizing under a non-profit association structure.

Ownership category

akta.pro rank

Product category

Political Youth Movement and Civic Engagement

NAICS

Social Advocacy Organizations (8133), Political Organizations (813940), Business, Professional, Labor, Political, and Similar Organizations (8139)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ)

akta.pro secondary industries

Civil Society Strengthening & Civic Space (BPADAGAD), Electoral Support & Election Observation (BPADAGAA), Civic, Citizenship & Community Engagement Education (EDAAAEAI)

Keywords

• Political youth movement
• Grassroots political organizing
• Civic engagement platform
• Political membership services
• Youth political advocacy

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Voluntary donations: Membership is free but members and sympathizers are invited to make voluntary donations with a minimum of 1 euro. These donations contribute to financing the movement's activities, particularly solidarity actions such as the solidarity fund.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Les Jeunes avec Macron (now Les Jeunes en marche) is a French political youth movement and association under French law 1901 that recruits young members, organizes grassroots activism, and advocates for progressive policy. It provides free membership with optional voluntary donations, a digital platform for member engagement, an electronic voting system for internal elections, and a merchandise boutique.

Product overview

Les Jeunes avec Macron (now Les Jeunes en marche) operates primarily as a digital-first political youth movement. The core offering consists of a website platform powered by Citipo, which provides member/adherent services including personal dashboards, account management, and an e-commerce shop (Boutique). The movement also maintains an electronic voting system for internal democratic processes, and a newsletter subscription service for communications. The organization does not offer a traditional SaaS product but rather a membership-based political movement infrastructure supporting engagement, advocacy, and political mobilization for youth across France.

Differentiator

Problem solved

Functional benefit

Brands

• Les JEM Lycéens: High school section of the movement for members enrolled in general, technological, agricultural, or professional high schools.

Products and services

• Boutique (E-commerce Shop) Online store (boutique.lesjem.fr) selling merchandise and branded products to supporters and members of the movement.
• Website Platform (Citipo) Digital platform powered by Citipo that provides the organization's website, member area, adherent dashboard, account management, news/actualites section, and e-commerce shop functionality. Available to members and supporters of the movement.
• Newsletter Subscription Email newsletter service for members and supporters to receive updates and communications from the movement.
• Electronic Voting System Dematerialized electronic voting system for internal elections (Bureau national, Coordinateurs régionaux, Commission électorale) that ensures ballot anonymity, separates authentication data from votes, and complies with CNIL and ANSSI requirements. Used by association members for internal democratic processes.

Quantifiable outcome

• Multiple policy wins for youth including increased student scholarships (2023), 1 euro Crous meals, driving license at 17, Pass Culture extension, circular economy law improvements

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Renaissance (formerly La République En Marche!)coreStrategic or Co-development Partner · 1 June 2015Les Jeunes en marche is the official youth movement of the Renaissance political party. The movement is closely aligned with the party and promotes its values alongside Gabriel Attal. The movement was instrumental in supporting Emmanuel Macron's reforms and continues to be part of the party's ecosystem. Political victories from the movement have been adopted by the President and Government.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Jeunes Républicains: Youth movement of Les Républicains (LR). Direct peer in terms of role within a major French political party, organizational structure, and electoral mobilization mandate; competing for right-of-center youth rather than center/progressive.
• Jeunes Écologistes: Youth movement of Europe Écologie Les Verts (EELV). Peer in scale, structure, and target demographic, competing specifically on ecological transition themes that overlap with JEM's policy agenda.
• Jeunes Insoumis: Youth section of La France Insoumise (LFI). Direct peer targeting the same first-time engaged youth demographic, with comparable regional structure and electoral mobilization function, positioned to the left of JEM.
• Jeunes Communistes (JC): Youth organization of the French Communist Party (PCF). Comparable as a long-standing partisan youth movement with territorial chapters and electoral mobilization functions; represents the far-left flank of the same competitive set.
• Génération.s: Left-wing political movement founded by Benoît Hamon. Comparable as a youth-aligned progressive movement with policy advocacy and grassroots organizing, though broader in age and less directly tied to a parliamentary party.
• Mouvement des Jeunes Socialistes (MJS): Official youth movement of the French Socialist Party (PS). Direct structural peer: party-affiliated, free membership, regional chapters, electoral mobilization focus, and policy advocacy aimed at progressive youth — competing for the same persona as JEM.

Emerging players

• Young European Federalists (JEF): Pan-European youth movement advocating for European federalism. Comparable as a youth civic/political movement operating across multiple countries, with European integration as a core theme that aligns with JEM's European agenda.
• Place Publique: French progressive political movement. Comparable in mission space (civic engagement, progressive policy advocacy) and target demographic, though operates more as a political vehicle than a youth-specific movement.

Broad incumbents

• AEGEE (European Students' Forum): Large European student/youth civic network with comparable grassroots organizing across multiple countries. Overlaps on youth civic engagement and European integration themes, but operates as a broader forum rather than a party-aligned movement.
• Rock the Vote: US-based civic engagement organization focused on youth voter mobilization and registration. Comparable in mission (youth political participation and electoral mobilization) and digital-first GTM, though operates in a different national context.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Jeunesenmarche
• YouTubeyoutube.com/c/LesJeunesAvecMacron
• Facebookfacebook.com/jeunesenmarche
• LinkedInlinkedin.com/company/lesjeunesavecmacron
• Instagraminstagram.com/jeunesmacron
• TikToktiktok.com/@jeunesmacron

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Les Jeunes avec Macron