Lexus of Chatswood

What Lexus of Chatswood does

Lexus of Chatswood is an authorised Lexus vehicle dealership operating two physical locations in Sydney's North Shore: a sales showroom at 932 Pacific Highway, Chatswood, and a service centre at 6 Barcoo Street, Roseville. The dealership distributes the complete Lexus model range in Australia — 13 vehicles across SUV, sedan, coupe/convertible, and mover body styles — covering five powertrain types (hybrid, plug-in hybrid, battery electric, petrol, and diesel). It operates under franchise from Toyota Motor Corporation Australia Limited, which is the exclusive national distributor of the Lexus brand, and serves as the local retail and after-sales interface for that OEM relationship.

The business generates revenue across four streams: new and certified pre-owned vehicle sales, scheduled servicing and repairs, finance and insurance products, and a full-service lease product that bundles insurance, maintenance, and registration into a single monthly payment. Customer segments are split between individual retail buyers (primary) and corporate fleet buyers (secondary). Marketing channels include the official Lexus website with a Build and Price configurator, digital test-drive and brochure request forms, phone-based sales, and the Lexus Encore owner benefits program. Go-to-market is direct-to-consumer via the physical showroom and an online lead-capture funnel, with no third-party distribution partners.

Underlying vehicle technology is supplied entirely by the Lexus OEM and includes the Lexus Safety System+ suite, DIRECT4 all-wheel drive, Steer-by-Wire, hybrid and plug-in hybrid powertrains, and the new battery-electric platforms introduced in the 2026 All-Electric ES and refreshed All-Electric RZ. The dealership does not develop proprietary technology; its operational differentiators are geographic exclusivity within the North Shore catchment, authorised service-centre status for warranty and recall work, and access to the Lexus Connected Services and Encore loyalty programs. No revenue, headcount, founding date, or ownership structure beyond the parent franchise relationship is publicly disclosed.

Name

Lexus of Chatswood

Legal name

Lexus of Chatswood

Website

https://lexusofchatswood.com.au

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Lexus of Chatswood is an authorised Lexus dealership in Sydney's North Shore operating two locations (Chatswood sales, Roseville service), retailing new and pre-owned Lexus vehicles and providing servicing, finance, and full-service leasing to retail and corporate customers under the Toyota Australia franchise.

Ownership category

akta.pro rank

Headquarters

HQ city

Chatswood

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales: Sale of new Lexus vehicles including SUVs, sedans, coupes, and movers across various powertrains (hybrid, petrol, plug-in hybrid, electric, diesel). Also sells pre-owned vehicles.
2. Vehicle Servicing and Repairs: Maintenance and repair services for Lexus vehicles including scheduled servicing, recalls, and parts replacement.
3. Finance and Insurance: Vehicle financing through personal/business loans and leases, plus insurance products offered through the dealership.
4. Full-Service Lease: All-inclusive leasing package bundling insurance, maintenance, and registration into one monthly payment.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Lexus of Chatswood is an authorised Lexus retail dealership that sells new Lexus passenger and SUV vehicles together with certified pre-owned Lexus models. It operates an on-site service and parts business, supports Lexus Financial Services finance and insurance products, and delivers the Lexus Encore ownership benefits program including Lexus Connected Services and the Lexus App. The dealership also runs a satellite service centre in Roseville to serve customers across Sydney's Lower North Shore.

Product overview

Lexus of Chatswood is an authorised Lexus dealership in Sydney, Australia, offering the complete Lexus vehicle portfolio across multiple powertrain types. The product lineup consists of 13 distinct vehicle models across four body styles: 8 SUV models (LBX, LBX Morizo RR, UX, NX, RZ ALL-ELECTRIC, RX, GX, LX), 2 sedan models (ES, LS), 2 coupe/convertible models (LC, LC Convertible), and 1 mover model (LM). Vehicles are available in five powertrain options: Hybrid, Petrol, Plug-in Hybrid, Electric, and Diesel. The dealership provides sales, servicing, pre-owned vehicle sales, and finance/insurance services, complemented by the Lexus Encore owner benefits program and Lexus App for connected vehicle management.

Differentiator

Problem solved

Functional benefit

Products and services

• New Lexus passenger and SUV vehicles (hybrid, plug-in hybrid, battery electric, petrol, and diesel powertrains) New Lexus passenger cars and SUVs sold through the Chatswood dealership, spanning hybrid, plug-in hybrid (PHEV), battery electric (BEV), petrol, and diesel powertrains, for individual luxury buyers and small business fleet customers.
• Certified Pre-Owned Lexus vehicles Pre-owned Lexus vehicles sold by the dealership, providing an entry point into the Lexus brand at lower price points than new models.
• Lexus vehicle servicing and maintenance Scheduled servicing, diagnostics, repairs, and parts replacement performed by factory-trained technicians using genuine Lexus parts, offered to Lexus owners for ongoing vehicle maintenance.
• Lexus body and paint workshop Body repair and paint services for Lexus vehicles, addressing accident damage, panel work, and refurbishment.
• Lexus Financial Services finance, leasing, and insurance Vehicle finance, leasing, and insurance products arranged through the dealership to support new and used vehicle purchases by retail and business customers.
• Lexus Connected Services subscription Subscription-based connected services providing emergency assistance, stolen vehicle tracking, and remote vehicle status for Lexus owners.
• Lexus App (smartphone remote control) Smartphone application enabling Lexus owners to remotely control and monitor vehicle functions and status.

Quantifiable outcome

• Complimentary Connected Services for up to 3 years from delivery date on most models
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

One partnership is on record.

• Toyota Motor Corporation Australia LimitedcoreStrategic or Co-development PartnerParent company and authorized distributor of Lexus vehicles in Australia. Provides vehicle supply, brand support, warranty coverage, and corporate program frameworks to the dealership network.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Lexus of Sydney: A sister authorized Lexus dealership within the same OneLexus network distributed by Toyota Motor Corporation Australia, selling the identical model lineup under the same OEM franchise terms and competing for the same North Shore customer pool.
• Porsche Centre Sydney: Authorized Porsche sales and service centre in Sydney (Alexandria) selling new, certified pre-owned and providing servicing for premium vehicles; comparable franchise dealership model with integrated finance offerings.
• Mercedes-Benz Sydney: Authorized Mercedes-Benz dealer network in Sydney selling and servicing new and pre-owned luxury vehicles with comparable integrated finance, leasing and aftersales offerings, competing head-to-head with Lexus of Chatswood for North Shore premium buyers.
• Volvo Cars Sydney: Authorized Volvo retailer and service point in Sydney providing new and used vehicle sales alongside finance and aftersales, competing with Lexus in the premium SUV segment with a strong electrified lineup (Recharge).
• Audi Centre Sydney: Authorized Audi dealership in Sydney with showroom sales and authorized service, offering a comparable premium model lineup with similar electrified powertrain options directly competing with Lexus for North Shore luxury share.
• BMW Sydney: Authorized BMW retail and service operations in the Sydney metropolitan area offering new, used and corporate fleet sales with finance and insurance products, targeting the same affluent personal and business customers as Lexus of Chatswood.

Emerging players

• Tesla Sydney Showroom: Direct-to-consumer EV retailer with a Sydney showroom and service operations; illustrates the OEM-led retail model that could increasingly bypass traditional dealers like Lexus of Chatswood for premium electric vehicle sales.
• Polestar Sydney: EV-first premium brand with a Sydney showroom operating an agency/direct-sales model rather than traditional franchise, representing a structural competitor and channel reference point for how OEMs may evolve the dealer relationship for electric vehicles.
• Genesis Sydney: Hyundai's luxury brand with a Sydney retail presence offering premium sedans and SUVs through an agency-style sales model, competing with Lexus in the premium segment and signalling the broader shift toward non-franchise retail.

Broad incumbents

• Eagers Automotive: ASX-listed Australia's largest automotive retailer operating multiple OEM franchises nationwide including luxury brands, providing scale, capital markets access and operational benchmarks relevant to a single-point Lexus dealership.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/lexus-of-chatswood

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lexus of Chatswood