Scuola Sci Liberi Tutti

What Scuola Sci Liberi Tutti does

Scuola Sci Liberi Tutti is a private professional association of ski instructors (LIBERI TUTTI ASS. PROF. TRA MAESTRI DI SCI) founded in 2007 in Bardonecchia, Italy. The school teaches alpine skiing and snowboarding across all skill levels and ages, with specialized children's programs for ages 3-13. It operates from two physical locations in the Vialattea ski area — Campo Smith at the base of the Colomion lift system and Jafferau at Fregiusia — and is staffed by approximately 80 instructors serving around 3,500 new students annually. Distinctive offerings include ski mountaineering, freeride, snowshoe hikes (ciaspolate), and a separate Jafferau program for advanced disciplines.

The business operates on a seasonal, direct-to-consumer model. Winter revenue streams include individual and group ski/snowboard lessons, week-long Settimana Bianca packages combining lessons and accommodation, ski mountaineering, freeride, and ciaspolate. Summer revenue streams include multi-week Settimana Multisport programs for children, mountain biking and e-bike excursions, and 3-day/2-night Adventure Camps with overnight tent or refuge accommodation. Ancillary services include Ski Box equipment storage lockers, cancellation insurance (~9.5% of booking, 10% deductible), a 300-member Sci Club for competitive and enthusiast activities, and a mobile app for program updates. Booking is conducted online via liberi-tutti.eu (credit card, Satispay) or by phone, with marketing supported by Facebook, Instagram, and email newsletters.

The organization's competitive positioning rests on its location within the Vialattea ski consortium, its 17-year operating history, the depth of its instructor pool (including children's specialists), and a recently expanded year-round product surface. Notably, the school has no disclosed external funding, no parent company, and no disclosed revenue figures — it operates as an independent association of instructors.

Name

Scuola Sci Liberi Tutti

Legal name

LIBERI TUTTI ASS. PROF. TRA MAESTRI DI SCI

Website

https://liberi-tutti.eu

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

Scuola Sci Liberi Tutti is a Bardonecchia-based ski and outdoor sports school teaching alpine skiing, snowboarding, and summer multi-sport programs to approximately 3,500 students annually with 80 instructors across two Vialattea ski area locations.

Ownership category

akta.pro rank

Product category

Ski and Snow Sports Instruction

NAICS

Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620), Fitness and Recreational Sports Centers (713940)

SIC

Services-Educational Services (8200), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Ski & Snowboard Schools (Instruction & Coaching) (THAAAJAC)

akta.pro secondary industries

Winter Sports & Snow Training Schools (Ski, Snowboard, Ice Sports) (MPAKAJAI), Winter Sports Schools & Activity Centers (Ski, Snowboard, Snowmobile) (THAAAKAI)

Keywords

• Ski school services
• Snow sports instruction
• Mountain sports training
• Children outdoor programs
• Winter sports education

Headquarters

HQ city

Bardonecchia TO

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Ski and Snowboard Lessons: Individual and group lessons for skiing and snowboarding for all ages and skill levels
2. Summer Multi-Sport Programs: Multi-sport weeks, Academy, and Adventure Camp programs for children and teenagers during summer months
3. Season Passes (Settimana Bianca): Week-long ski and snowboard packages including lessons and accommodation
4. Ancillary Services: Ski Box rental for equipment storage, cancellation insurance, and app services

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Scuola Sci Liberi Tutti is a ski and outdoor sports school based in Bardonecchia, Italy, providing individual and group ski and snowboard lessons for all ages and skill levels during the winter season, alongside summer multi-sport programs (Settimana Multisport, Academy, Adventure Camp) for children aged 3-13. The school also operates at two physical locations (Campo Smith and Jafferau), offers Sci Club membership, equipment storage (Ski Box), childcare (Kids Land), and cancellation insurance.

Product overview

Scuola Sci Liberi Tutti operates as a ski and outdoor sports school based in Bardonecchia, Italy, offering both winter and summer seasonal programs. The winter season features alpine skiing and snowboard instruction through individual lessons, group courses, and specialized programs including ski mountaineering and freeride at the Jafferau location, plus snowshoe hikes. The summer season offers multi-sport programs for children (ages 3-13), mountain biking activities including e-bike excursions, and overnight Adventure Camps. Supporting services include Kids Land childcare, equipment storage (Ski Box), cancellation insurance, online booking, a Sci Club membership, and a mobile app. The school was founded in 2007, employs approximately 80 instructors, and serves about 3,500 new students annually across two locations: Campo Smith and Jafferau.

Differentiator

Problem solved

Functional benefit

Brands

• Liberi Tutti App: Mobile application for staying updated on programs and promotions.
• Kids Land
• Ski Club
• Adventure Camp
• Settimana Multisport

Products and services

• Lezioni di Sci Individuali (Individual Ski Lessons)
• Corsi Sci di Gruppo (Group Ski Courses)
• Snowboard Lessons
• Settimana Bianca Sci & Snowboard (Ski and Snowboard Week Packages)
• Sci Alpinismo (Ski Mountaineering)
• Freeride Courses
• Ciaspolate (Snowshoe Hikes)
• Settimana Multisport (Summer Multi-Sport Program)
• Academy (Mountain Biking Program)
• Adventure Camp
• Escursioni in E-BIKE (E-Bike Excursions)
• Sci Club Membership
• Kids Land
• Ski Box Equipment Storage
• Assicurazione Annullamento (Cancellation Insurance)

Quantifiable outcome

• 3500 new students enroll annually
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Bardonecchia TourismcoreStrategic or Co-development PartnerLocal tourism partnership with Bardonecchia municipality for promoting ski and mountain activities in the area
• Vialattea Ski AreacoreStrategic or Co-development PartnerOperating within the Vialattea ski consortium which includes Bardonecchia, Sestriere, Sauze di Cesana, Sansicario, Claviere, and Montgenèvre

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Others

• Mark Warner: Family-focused ski holiday provider offering ski school packages and instructor-led programs at European resorts. Comparable as a channel and competitive overlap for the family ski-lesson customer, though it partners with local ski schools rather than operating its own.
• Scott Dunn: Luxury ski holiday operator curating ski experiences for families in European resorts. Comparable as an adjacent customer-acquisition and experience layer that competes for the same family ski-vacation customer, though it does not operate ski schools itself.

Direct peers

• École du Ski Français (ESF): France's largest ski school operator, directly comparable as a multi-resort Alpine ski and snowboard instruction business with similar season structure, instructor-led model, and family/children program focus. ESF is the scale leader in the European ski school category.
• Swiss Ski School (Schweizer Skischule): Federation of Swiss ski schools offering alpine skiing, snowboard, and children's instruction across Swiss resorts. Closely comparable in service mix, instructor-led pedagogy, and resort-based operating model.
• Skischule Arlberg: Austrian ski school operating in the Arlberg region, providing alpine and snowboard instruction, children's programs, and guided off-piste experiences. Comparable across product, instructor model, and premium resort positioning.
• New Generation Ski School: UK-based ski school operating in multiple European resorts offering group and private lessons for adults and children. Comparable as a multi-resort, instructor-driven ski instruction brand targeting international customers.
• Scuola Sci Cervinia: Italian ski school operating in another major Italian Alpine resort (Cervinia). Direct geographic peer in the same national market with similar product mix including individual/group lessons and seasonal programs.

Broad incumbents

• Club Med: Global all-inclusive resort operator with ski villages in the Alps that include on-site ski schools and instructors. Overlaps with Liberi Tutti's core family ski-instruction offering but as part of a much broader hospitality portfolio rather than as a specialized ski school.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/LiberiTuttiScuolaSci
• Instagraminstagram.com/liberituttiskischool/?hl=it
• LinkedInlinkedin.com/company/scuola-sci-liberi-tutti

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Scuola Sci Liberi Tutti