Linacre Media

What Linacre Media does

Linacre Media, LLC is a privately held, founder-led professional services firm operating in the sports media production and communications space, headquartered in New York City with an additional office in Washington, D.C. The company provides four interconnected service lines: (1) live H.D. digital broadcast production and distribution via mobile units, including digital-to-digital and digital-to-broadcast network creation; (2) event hosting and public-address announcing, with principal Mark Fratto personally serving venues such as Madison Square Garden, Yankee Stadium, and Barclays Center; (3) voiceover services for sports and entertainment clients; and (4) public relations, marketing, and digital/social media strategy consulting.

The underlying technology is conventional broadcast engineering rather than a software platform — H.D. mobile units, hardware/software procurement and integration, and live production/packaging/distribution workflows that feed networks such as ESPN3, FOX Sports GO, and NBC Sports Live EXTRA. The company does not expose APIs, sell a productized SaaS, or disclose proprietary AI/ML capabilities; its production infrastructure is the asset.

The business is structured around project-based, quote-negotiated contracts with enterprise sports clients including the NBA (official broadcast partner), multiple NCAA conferences (BIG EAST, Atlantic 10, Patriot League, Ivy League), ESPN, St. John's University, professional teams at MSG and Yankee Stadium, and NYC boxing promoters. GTM operates primarily as a principal-led, relationship-driven sales motion leveraging Mark Fratto's prior tenure at St. John's University (2005-2014) and University of Maryland. There is no institutional investment, public listing, or disclosed revenue; the company is estimated to operate at sub-$10M annual revenue given its ~26-person headcount and founder-centric structure.

Name

Linacre Media

Legal name

Linacre Media, LLC

Website

https://linacremedia.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Linacre Media is a New York-based sports media production and consulting firm offering live H.D. broadcast production, event announcing, voiceover, and PR/marketing services to enterprise clients including the NBA, NCAA conferences, ESPN, St. John's University, and NYC professional sports venues.

Ownership category

akta.pro rank

Product category

Sports Broadcast Production Services

NAICS

Broadcasting and Content Providers (516), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Live Streaming & Low-Latency OTT Orchestration (LL-HLS, DASH, WebRTC) (MPAHAJAK)

akta.pro secondary industries

OTT Platform CMS & Content Operations (Catalog, Scheduling, Workflows) (MPAHAJAA), Sports OTT & League Pass Streaming Channels (MPABAHAJ)

Keywords

• Sports broadcast production
• Live event production
• Public relations consulting
• Digital media services
• Voiceover services

Headquarters

HQ city

New York City

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Production Services: Turnkey solutions for digital-to-digital and digital-to-broadcast H.D. sports networks, including event-by-event live and on-demand production, packaging, and distribution services. Revenue derived from project-based contracts with sports leagues, conferences, universities, and professional teams.
2. Consulting Services: Public relations, marketing, and digital/social media strategy consulting services for corporations and high-profile individuals, including creation and execution of written and multimedia digital content.
3. Event Hosting and Announcing: Provision of announcers and hosts for sports contests and live events, including public address announcing at major venues like Madison Square Garden and Yankee Stadium.
4. Voiceover Services: Professional voiceover services including promo reels, commercial reels, and narration for sports and media clients.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Linacre Media is a 360-degree production services and public relations/digital media consulting company that provides live HD digital broadcast production, event hosting and announcing, voiceover services, and PR/marketing consulting to sports organizations. The company creates turnkey digital-to-digital and digital-to-broadcast television networks for collegiate and professional sports clients including the NBA, ESPN, NCAA conferences, and universities. Operations are delivered through mobile HD production units based in New York City and the Northeast.

Product overview

Linacre Media is a 360-degree production services and public relations/consulting company offering a portfolio of interconnected media services. The core offerings include Live Production Services (HD digital production and distribution), Event Hosting & Announcing, Voiceovers, and Public Relations & Marketing consulting. These services are designed to work together, providing sports organizations with end-to-end production capabilities from live event coverage to digital media strategy and distribution across platforms like ESPN3 and MSG Network.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 85 ESPN3 broadcasts per year originating from St. John's University campus
• +2 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Stretch Internet: Stretch Internet provides live HD video streaming and broadcast production services primarily for collegiate athletic departments and conferences, directly mirroring Linacre Media's core ESPNTier-1 streaming production offering.
• Sidearm Sports: Sidearm Sports operates digital content, streaming, and app platforms for college athletic departments and conferences, overlapping with Linacre Media's collegiate live production and content-distribution service.
• Stadium: Stadium is a multi-platform sports content network producing live event coverage and shoulder programming; comparable to Linacre in live sports production with overlapping NCAA/professional team content.

Emerging players

• PrestoSports: PrestoSports delivers websites, live stats, and streaming tools to college athletic programs; while smaller and more software-focused than Linacre, it competes for the same campus-side digital-media budget.

Broad incumbents

• Sinclair Broadcast Group: Sinclair owns a portfolio of regional sports networks and broadcast stations producing live sports content, representing a much larger incumbent competitor to Linacre's collegiate and pro-sports production services.
• Learfield: Learfield is the dominant college athletics multimedia rights-holder and sponsorship platform in the US. As a much larger incumbent, it aggregates the broadcast, content, and sponsorship work that Linacre delivers at the school/conference level.
• NBC Sports Regional Networks: NBC Sports Regional Networks operate multiple RSNs that produce live collegiate and professional sports; they are a much larger incumbent in the same live HD sports production category Linacre serves.
• MSG Network: MSG Network is a regional sports network covering the NY Knicks, NY Liberty, and NYC-area teams. Linacre provides PA announcing services at MSG venues, making MSG Network a natural incumbent adjacent to Linacre's professional sports work.

Others

• Octagon: Octagon is a global sports marketing and consulting agency serving leagues, teams, and athletes, overlapping with Linacre Media's PR/digital strategy consulting line for high-profile sports clients.
• Wasserman: Wasserman is a sports marketing, consulting, and talent agency whose sports-comms practice competes with Linacre's PR/marketing services for athletes, coaches, and sports properties.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/LinacreMedia
• Facebookfacebook.com/LinacreMedia
• Instagraminstagram.com/LinacreMedia
• LinkedInlinkedin.com/company/linacre-media

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Linacre Media