Little Green Pig
Little Green Pig is a Brighton-based registered charity founded in 2008 that delivers free creative writing programmes for children and young people aged 6-18 across Sussex through five after-school clubs, school residencies, and themed projects, and forms part of the international 826 Valencia-inspired network of youth writing charities.
- Company typePrivate
- Founded2008
- HeadquartersBrighton, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Little Green Pig does
Little Green Pig is a registered charity (Charity No. 1155661) and company limited by guarantee (Company No. 08302801) founded in 2008 by Ella Burns in Brighton, United Kingdom. Inspired by author Dave Eggers and 826 Valencia in San Francisco, the organisation delivers free creative writing programmes for children and young people aged 6-18 across Sussex, and operates as one of more than 40 international chapters in a network that includes UK sister charities Ministry of Stories and Grimm & Co. Over 15 years, it has worked with more than 7,000 children and currently runs five regular after-school clubs in East Brighton, Moulsecoomb, Portslade, Eastbourne, and Worthing, alongside multi-sensory school residencies and themed projects.
Core programmes comprise After School Clubs, Projects and Residencies, the Young Writers Collective (ages 11-18), and the Amplified performance project staged with Brighton Festival; supporting outputs include podcasts ('Strange Objects with Extraordinary Stories', 'The Intergeneration Game', 'Speak Up!'), anthologies, zines, and graphic novels. All services are delivered free to participants by a small part-time staff of approximately 14, supported by trained volunteer Story Mentors and Illustrator Mentors who contributed 62,490 minutes (1,042 hours) across six clubs and eight standalone projects in the past year. There is no proprietary technology platform — the offering is entirely service-based, with a website, email newsletter, and Facebook/Instagram channels serving as communications infrastructure rather than product.
Revenue is generated through a diversified mix of trust and foundation grants (Arts Council England, Gemini Foundation, Sussex Community Foundation, Garfield Weston Foundation, Comic Relief, Foyle Foundation, National Lottery Awards for All, AKO Foundation as Big Give Champion, and others), individual donations via JustGiving tiers, corporate sponsorships, and community fundraising such as the annual 'When Pigs Fly' quiz night. The organisation is governed by a Board of Trustees chaired by Pete Lawson, with Nicky Crabb serving as Director and Designated Safeguarding Lead; it holds Living Wage Employer accreditation and operates from Community Base, 113 Queens Road, Brighton.
Little Green Pig firmographics
Firmographics- Name
- Little Green Pig
- Legal name
- Little Green Pig
- Website
- https://littlegreenpig.org.uk
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Little Green Pig is a Brighton-based registered charity founded in 2008 that delivers free creative writing programmes for children and young people aged 6-18 across Sussex through five after-school clubs, school residencies, and themed projects, and forms part of the international 826 Valencia-inspired network of youth writing charities.
- Ownership category
- akta.pro rank
Little Green Pig industry classification
Industry- Product category
- Youth Education and Creative Writing Services
- NAICS
- All Other Schools and Instruction (61169)
- SIC
- Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- Children’s & YA Writing Workshops (EDAMAMAF)
- akta.pro secondary industry
- Writing Skills & Composition Enrichment (EDAMAJAC)
Keywords
Where Little Green Pig is headquartered
LocationHeadquarters
- HQ city
- Brighton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Little Green Pig business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Charitable Donations and Grants: Little Green Pig operates as a registered charity (Number 1155661) funded by a combination of trust and foundation grants, individual donations, corporate sponsorships, and fundraising events. The organization provides free services to children and young people, with funding sourced from Arts Council England, various charitable trusts, foundations, businesses, and individual donors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free programs for children and families |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Little Green Pig product offering
Product offeringCore offering
Little Green Pig runs free creative writing programs for children and young people aged 6-18 in Sussex, delivered through five after-school writing clubs, immersive school residencies, themed projects, and the Young Writers Collective. Professional writers, illustrators and volunteer mentors provide personalised coaching, while young people's work is published and broadcast as podcasts, anthologies, zines and graphic novels and showcased at events such as the Amplified live performances.
Product overview
Little Green Pig operates as a single unified charitable service offering creative writing programs for children and young people aged 6-18 in Sussex. The core programs include five After School Clubs, Projects and Residencies in schools, the Young Writers Collective, and the Amplified performance program. Supporting offerings include Podcast content featuring young writers' audio stories, Publications (anthologies and zines created by participants), a Volunteer Program with Story Mentor and Illustrator roles, and a Youth Board for adolescent participation in organizational governance. The organization does not operate a software product or platform; all offerings are service-based charitable programs.
Differentiator
Problem solved
Functional benefit
Products and services
- After School Clubs Free creative writing clubs running during term time at five locations across Sussex (East Brighton, Moulsecoomb, Portslade, Eastbourne and Worthing), providing children aged 6-18 with mentorship and creative writing support from professional writers and volunteer Story Mentors.
- Projects and Residencies Multi-sensory, immersive creative writing residencies in primary schools and themed projects for young people, delivered alongside teaching staff and service providers to offer unique creative experiences.
- Young Writers Collective Program for young people aged 11-18 offering workshops with professional writers and mentors, including poetry, spoken word, and public speaking opportunities.
- Amplified Intensive project where young people work with professional writers to develop writing and public speaking skills, culminating in live performances at festival venues including Brighton Festival.
- Publications Anthologies, zines, and creative books created by young writers, including titles such as 'Wild Wild World', 'Sussex Snout: Mysteries Revealed!', 'Ocean Wonder', 'It's Comic Chaos!', and 'Write on Time'.
- Podcast Audio content featuring stories, poetry, and creative writing by young writers, including episodes such as 'Strange Objects with Extraordinary Stories' and 'Longhill's Crazy Writing Youth Podcast'.
Companies that use Little Green Pig
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Little Green Pig technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Little Green Pig partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and supporting.
- 826 ValenciacoreSan Francisco-based creative writing charity founded by Dave Eggers that inspired Little Green Pig's creation. Part of an international network of over 40 creative writing charities for young people.
- Ministry of StoriescoreUK sister organization and part of the international network of creative writing charities inspired by 826 Valencia.
- Grimm & CocoreUK sister organization and part of the international network of creative writing charities for young people.
- University of BrightonsupportingHigher education partner supporting the charity's creative programs.
- University of SussexsupportingHigher education partner supporting creative writing initiatives.
- National TrustsupportingHeritage organization partnering on creative heritage projects like Unearthing Stories at Saddlescombe Farm.
- Brighton ZoosupportingLocal animation company that partnered on the Cosmic Comic Characters project with Imagination Station after-school club.
- Audio ActivesupportingAudio/music organization that partnered on the Transitions 2025 rap and music video project.
- Creative WavessupportingCommunity arts organization partnered on BugCycle Garden creative writing sessions in Worthing.
- Brighton FestivalcoreAnnual arts festival that has partnered with Little Green Pig on the Amplified project, giving young writers stage time to share their stories.
- Northbrook CollegesupportingFurther education college whose Widening Participation team partnered on Transitions 2025 project.
- Stories of NotesupportingLocal filmmaker Caleb Yule produced Little Green Pig's promotional film in Spring 2026.
- Living Wage FoundationsupportingAccreditation body that certified Little Green Pig as a Living Wage Employer.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Little Green Pig competitors and assessment
Company assessmentBroad incumbents
- National Literacy Trust: Large UK literacy charity operating literacy programmes in disadvantaged communities; overlaps with Little Green Pig's focus on disadvantaged young people and school partnerships but operates at national scale with a broader literacy scope.
Direct peers
- 826 Valencia: San Francisco-based creative writing charity founded by Dave Eggers that inspired Little Green Pig; both run free after-school writing and tutoring programs for young people using the same volunteer-mentor model and shared methodology.
- First Story: UK charity that places professional writers in state schools to run creative-writing programmes with disadvantaged students; closely comparable model of school residencies led by professional writers targeting similar beneficiary demographics.
- Ministry of Stories: London-based UK sister charity in the 826 Valencia network running free creative writing workshops and mentoring for children aged 8–13; directly comparable in mission, beneficiary age range, and volunteer-led delivery.
- Arvon: UK creative-writing charity offering residential and community courses with professional writers; comparable in mission to develop writing skills through mentoring, though primarily focused on adult and older-youth writers.
- Grimm & Co: Rotherham-based UK sister charity in the 826 Valencia network operating a magical-themed writing centre with school workshops, residencies, and publications; comparable offering across clubs, residencies, and published youth outputs.
Others
- Ministry of Stories (Brighton equivalent) – Empty Shop / Far Closed: Omitted: weak fit; no strong local equivalent identified.
Regional players
- Spread the Word: London-based literature development agency supporting writers and creative-writing programmes for young people; comparable beneficiary focus and creative-writing development work, but geographically concentrated in London rather than Sussex.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Little Green Pig social profiles
Digital presenceLittle Green Pig financial estimates
Financial estimateRevenue estimate
Valuation estimate
Little Green Pig leadership team
Management profileNumber of profiles
Profiles7 records
Little Green Pig funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Little Green Pig M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Little Green Pig
What does Little Green Pig do?
Little Green Pig runs free creative writing programs for children and young people aged 6-18 in Sussex, delivered through five after-school writing clubs, immersive school residencies, themed projects, and the Young Writers Collective. Professional writers, illustrators and volunteer mentors provide personalised coaching, while young people's work is published and broadcast as podcasts, anthologies, zines and graphic novels and showcased at events such as the Amplified live performances.
Is Little Green Pig a public or private company?
Little Green Pig is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Little Green Pig founded?
Little Green Pig was founded in 2008. It employs 11 to 50 people.
Where is Little Green Pig based?
Little Green Pig is headquartered in Brighton, United Kingdom, in the Europe region.
How does Little Green Pig make money?
One revenue line is on record: charitable Donations and Grants.
Who are Little Green Pig's main competitors?
National Literacy Trust is listed as a broad incumbent. Direct peers are 826 Valencia, First Story, Ministry of Stories, Arvon and Grimm & Co. Ministry of Stories (Brighton equivalent) – Empty Shop / Far Closed is listed as an others. Spread the Word is listed as a regional player.
Does Little Green Pig have an API?
No public API is recorded for Little Green Pig.
What industry is Little Green Pig in?
Little Green Pig's product category is Youth Education and Creative Writing Services. Its primary akta.pro industry code is EDAMAMAF, Children’s & YA Writing Workshops, with a secondary code of EDAMAJAC, Writing Skills & Composition Enrichment. Its NAICS code is 61169 and its SIC code is 2731.