Live Well Physiotherapy

What Live Well Physiotherapy does

Live Well Physiotherapy is a privately held, single-location physiotherapy clinic founded in 2007 by Kim Scranton in Salmon Arm, British Columbia, serving the local Shuswap community and broader North Okanagan region. The clinic operates as a direct-to-consumer healthcare practice with a horizontally diversified service mix spanning core physiotherapy (initial assessments, subsequent treatments, post-surgical rehabilitation), specialty services (pelvic health, paediatrics, vestibular rehabilitation, concussion management), acupuncture/dry needling, and kinesiology. Its clinical team comprises 8 physiotherapists with diverse sub-specializations, 2 kinesiologists, and 4 administrative assistants, with several staff holding academic affiliations (UBC clinical assistant professor, CPA Pain Science Division mentor) and 18–20+ years of domain experience in niche areas such as women's health and paediatric neuro-motor conditions.

The clinic runs on a fee-for-service revenue model with published per-visit pricing ($120 initial assessment; $95–$155 subsequent treatments; $168 kinesiology initial assessment; $888 packaged 12-session kinesiology bundle) and accepts direct billing to multiple third-party payers including ICBC, WorkSafe BC, MSP, RCMP, and Veterans Affairs. Tele-rehabilitation is delivered via JaneApp, which provides online booking, encrypted video consultations, and secure data storage. The clinic supplements its sole physical location with this tele-rehabilitation channel and maintains a community sponsorship as the official physiotherapist of the Salmon Arm Silverbacks BCHL junior hockey team. No external funding, parent company, or M&A activity is associated with the business.

Commercially, the practice follows a long-tenure, relationship-driven model rather than a tech-platform or multi-site rollup strategy. There is no public listing, no disclosed revenue, no acquisitions, and no expansion beyond the Salmon Arm clinic. The investment-relevant question is whether the clinic functions as a stable, profitable regional practice — which the evidence supports — or whether there is latent optionality (e.g., multi-site expansion, senior-care specialization, tele-rehabilitation scaling) that an acquirer could unlock. Input data does not provide evidence of the latter.

Name

Live Well Physiotherapy

Legal name

Live Well Physiotherapy

Website

https://livewellphysio.ca

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

Live Well Physiotherapy is a founder-owned, single-location physiotherapy clinic in Salmon Arm, BC, offering physiotherapy, kinesiology, acupuncture, pelvic health, paediatric, and vestibular rehabilitation services to private-pay, ICBC, WorkSafe BC, MSP, RCMP, and Veterans Affairs patients in the Shuswap region.

Ownership category

akta.pro rank

Product category

Physiotherapy and Rehabilitation Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Home Health Care Services (62161)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Home Health Care Services (8082)

akta.pro primary industry

Orthopedic & Sports Rehabilitation Centers (HLAFAFAI)

Keywords

• Physiotherapy services
• Kinesiology services
• Pelvic health physiotherapy
• Vestibular rehabilitation
• Paediatric physiotherapy

Headquarters

HQ city

Salmon Arm

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Physiotherapy Services: Fee-for-service model with per-visit charges. Services include initial assessments ($120) and subsequent treatments ($95-$155 depending on duration and type). Direct billing to insurance companies is available for most plans.
2. Kinesiology Services: Package-based kinesiology services including initial assessment and program development ($168+$84 GST), bundled packages with 12 sessions ($888+$84 GST), and hourly sessions ($84/hour GST). Seniors (65+) receive 20% discount.
3. Specialty Services: Specialized services including pelvic health physiotherapy, paediatric physiotherapy, acupuncture/dry needling (with $5 surcharge), and tele-rehabilitation consultations at comparable rates to in-person visits.
4. Government/Insurance Plans: MSP subsidized rates ($50 initial, $40 subsequent) for eligible patients. ICBC and WorkSafe BC claim-based billing with pre-approved session limits. Deposit required for pending claims until approval.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Live Well Physiotherapy delivers in-person and remote physiotherapy and kinesiology services from a single clinic in Salmon Arm, BC. Core offerings include initial assessments, subsequent treatments, acupuncture and dry needling, pelvic health physiotherapy, paediatric physiotherapy, vestibular rehabilitation, kinesiology programs, and tele-rehabilitation, with direct billing to private, ICBC, WorkSafe BC, MSP, RCMP, and Veterans Affairs patients.

Product overview

Live Well Physiotherapy operates as a single-location physiotherapy clinic offering a unified suite of healthcare services. The core offering is physiotherapy (initial assessments and subsequent treatments), supplemented by specialty services including acupuncture/dry needling, pelvic health, paediatric physiotherapy, vestibular rehabilitation, and kinesiology. The clinic also provides tele-rehabilitation via Jane software as an alternative service delivery method for remote or mobility-limited patients. Direct insurance billing is offered as an administrative add-on service for private, ICBC, WorkSafe BC, MSP, RCMP, and Veterans Affairs patients.

Differentiator

Problem solved

Functional benefit

Products and services

• Physiotherapy Services Core physiotherapy services for adult patients covering initial assessments and subsequent treatments for orthopedic conditions, accidents, injuries, chronic pain, and post-surgical recovery, using manual therapy, exercise prescription, and treatment modalities.
• Acupuncture and Dry Needling Medical acupuncture combining traditional techniques with western anatomy and physiology to stimulate blood flow and tissue regeneration and reduce pain, plus dry needling that targets chronically tight muscles for myofascial pain relief. Offered as an add-on to physiotherapy sessions with a $5 surcharge.
• Pelvic Health Physiotherapy Specialized physiotherapy for pelvic health conditions including incontinence, pelvic pain, prolapse, and pre/postnatal care, delivered in private treatment areas with confidential and professional care. Initial and subsequent sessions priced at $120.
• Paediatric Physiotherapy Physiotherapy services for children aged 0-19 with neuro-motor conditions such as cerebral palsy, Duchenne muscular dystrophy, Down Syndrome, and gross motor delay, available at the clinic or in the child's home at $120 per hour.
• Vestibular Rehabilitation Treatment for vestibular disorders including BPPV (Benign Paroxysmal Positional Vertigo), addressing dizziness, nausea, unsteadiness, and balance issues through targeted vestibular physiotherapy techniques.
• Kinesiology Services Science-based movement services including strength and range of motion assessment, tailored exercise prescription for injury recovery, chronic disease management, and pre/post-surgery rehabilitation, plus personal training. Sold per session, hourly, or as a 12-session bundled package with a senior discount for ages 65+.
• Tele-rehabilitation Secure video consultations delivered through Jane software with encrypted video transmission and secure data storage for patients unable to attend in-person visits. Includes assessment, education, activity modification advice, and exercise program prescription at $120 for an initial one-hour consult and $95 for a 30-minute follow-up.

Quantifiable outcome

• ICBC pre-approves 25 physiotherapy sessions and 12 kinesiology appointments within 12 weeks for motor vehicle accidents after April 1, 2019

Named customers4 records

Segments9 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

One partnership is on record.

• Salmon Arm SilverbacksminorGTM or Marketing PartnerLive Well Physiotherapy serves as the official physiotherapists and sponsors for the Salmon Arm Silverbacks, the local BCHL (British Columbia Hockey League) junior hockey team. This partnership provides the team with professional physiotherapy coverage during games and training, while giving the clinic visibility within the local sports community.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Lifemark Health Group: One of Canada's largest physiotherapy and rehabilitation networks, operating hundreds of clinics nationwide. Directly comparable business model (multi-disciplinary outpatient PT, kinesiology, direct billing to insurance) but at vastly greater scale and geographic reach than Live Well.
• CBI Health: National Canadian healthcare network providing physiotherapy, occupational therapy, and rehabilitation across clinics and home-care settings. Comparable outpatient PT model with similar insurance billing practices, but operates as a multi-site incumbent versus Live Well's single-location practice.
• pt Health: Canadian physiotherapy clinic network offering outpatient PT, sports injury rehab, and workplace injury services with direct billing to insurers including WSIB and MVA equivalents. Closely comparable service mix to Live Well but operating as a multi-site chain.

Others

• Jane App: Practice management and tele-rehabilitation software platform used by Live Well for booking and telehealth delivery. Not a clinical peer but a direct technology partner/provider whose product roadmap and pricing materially shape Live Well's operational economics.

Direct peers

• Pelvic Health Solutions: Canadian pelvic health physiotherapy network delivering specialised incontinence, pelvic pain, and pre/postnatal care. Directly comparable to Live Well's pelvic health service line and addresses a similar niche patient segment.
• Evidence Sport and Spine: Independent Canadian physiotherapy clinic offering orthopaedic, sports injury, and manual therapy with insurance direct billing. Comparable single-location, multidisciplinary PT practice model to Live Well with similar pricing and patient mix.
• Donald Physiotherapy: Independent Canadian physiotherapy clinic offering orthopaedic, sports injury, vestibular, and pelvic health services. Comparable multi-specialty independent clinic model to Live Well, particularly in women's/pelvic health and vestibular rehab.
• Moveo Sport and Rehabilitation Centre: Canadian physiotherapy and kinesiology practice offering sports rehab, manual therapy, and active rehabilitation with insurance billing. Closely comparable to Live Well in combining PT, kinesiology, and sports-oriented services under independent ownership.

Regional players

• PhysioChoice / Sarah Heighes Physiotherapy: Independent physiotherapy clinic networks operating in Western Canada with similar outpatient service offerings, direct insurance billing, and sports/specialty rehab focus. Comparable scale and community-embedded model to Live Well in rural/small-city Canadian markets.
• North Okanagan Physiotherapy: Independent physiotherapy practice operating in the broader North Okanagan region adjacent to Live Well's Shuswap catchment. Comparable outpatient PT model serving similar rural BC communities, representing direct regional competition.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/live-well-physiotherapy

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Live Well Physiotherapy