Living Word Christian Center

What Living Word Christian Center does

Living Word Christian Center is a non-profit Christian church headquartered at Forest Park Plaza in Forest Park, Illinois, led by Senior Pastors Dr. Bill Winston and Dr. Veronica Winston. The organization operates a traditional congregational model with in-person worship services on Sundays (7:00 AM and 9:00 AM) and Wednesdays (6:30 PM), complemented by a globally accessible live broadcast with re-air times at 11:30 AM and 2:00 PM. The ministry is supported by an ecosystem of sub-brands including the Living Word School of Ministry (LWSOM), Faith Ministries Alliance (FMA), Kidz 4 Christ, Go Hard For Christ, and the Kingdom Running Club.

The center's product and technology surface centers on a digital media store (store.livingwd.org) hosting over 1,587 products — CDs, DVDs, MP3 downloads ($5.00), and MP4 downloads ($8.00) — covering a sermon archive spanning 2009 to 2026 across English, Spanish, and Polish languages. Educational offerings include onsite and online Intercessory Prayer Training programs (intercessory.livingwd.org), Night of Prayer downloadable resources, and a School of Ministry for structured ministerial training. The technology stack is commodity-grade: standard live streaming, a Magento-based e-commerce storefront, and MobileAxept-powered mobile giving — with no proprietary AI, ML, or differentiated technical capabilities.

The revenue model is primarily donation-driven (online one-time, online recurring, and mobile quick giving), supplemented by unit-priced media product sales and registration fees for prayer training and the annual International Faith Conference (IFC). Distribution is multi-channel: physical sanctuary services, global online streaming, e-commerce, and social media (Facebook, Twitter, Instagram, YouTube). The organization employs 242 staff and operates as an independent non-profit under pastoral leadership without external investors or venture backing.

Name

Living Word Christian Center

Legal name

Living Word Christian Center

Website

https://livingwd.org

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Living Word Christian Center is a non-profit church in Forest Park, Illinois, led by Dr. Bill Winston and Dr. Veronica Winston, serving a congregation through weekly worship services, a global live-stream broadcast, an online media store, and structured ministry training programs.

Ownership category

akta.pro rank

Product category

Religious Services / Christian Ministry

NAICS

Religious Organizations (8131)

akta.pro industry

PRIMARYBPAGAJAA

Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues)

Business & Public Services/Nonprofit, NGO & Social Services/Religious & Faith-Based Organizations

SECONDARYMPABALAA

Christian Broadcasting (TV & Radio)

Media, Entertainment & Sports/Broadcasting (TV & Radio)/Religious/Faith-Based Broadcasting

SECONDARYMPABACAL

Local Religious/Faith-Based Stations

Media, Entertainment & Sports/Broadcasting (TV & Radio)/Local Broadcast Stations & Affiliates (TV & Radio)

SECONDARYEDAHAKAB

Bible Colleges (Undergraduate Ministry & Biblical Studies)

Education/Higher Education (Colleges & Universities)/Religious & Theological Colleges

Keywords

• Christian worship services
• Religious education
• Prayer ministry
• Sermon media
• Ministry training

Headquarters

HQ city

Forest Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Tithes: The church receives voluntary donations from congregation members including online one-time giving, online recurring giving, mobile quick giving, and traditional in-person giving.
2. Media Product Sales: Sale of recorded sermon media including CDs, DVDs, MP3 downloads, and MP4 video downloads. Prices range from $5.00 for MP3 downloads to $8.00 for MP4 downloads. The store offers products from multiple authors including Dr. Bill Winston, Dr. Veronica Winston, Pastor David Winston, and others.
3. Conference and Training Fees: Revenue generated from Intercessory Prayer Training programs (both onsite and online registration) and special events like the International Faith Conference.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Living Word Christian Center is a non-profit church that delivers weekly in-person worship services on Sundays and Wednesdays, complemented by live online broadcasts and re-air schedules. It operates an online media store selling sermon recordings (CDs, DVDs, MP3, MP4) in multiple languages, and runs structured ministry training programs such as Intercessory Prayer Training and the School of Ministry. The church also hosts annual conferences and community outreach initiatives.

Product overview

Living Word Christian Center operates a unified digital ministry platform centered around its online store (store.livingwd.org) which sells recorded sermon media products. The product portfolio includes the core LWCC Online Store offering CDs, DVDs, and digital downloads (MP3, MP4) of church services and teachings, supplemented by educational programs such as Intercessory Prayer Training available in both onsite and online formats, and Night of Prayer downloadable resources. The offerings feature multiple speakers including Dr. Bill Winston, Dr. Veronica Winston, and Pastor David Winston, with content available in English, Spanish, and Polish languages spanning releases from 2009 to 2026.

Differentiator

Problem solved

Functional benefit

Brands

• School of Ministry: A school for ministry training and development
• Faith Ministries Alliance
• Kidz 4 Christ
• Kingdom Running Club

Products and services

• LWCC Online Store E-commerce platform selling recorded sermon media including CDs, DVDs, MP3 downloads, and MP4 video downloads from church services and events. Features over 1,587 products from multiple authors including Dr. Bill Winston, Dr. Veronica Winston, and Pastor David Winston, available in English, Spanish, and Polish.
• Intercessory Prayer Training Structured training program teaching prayer principles including how to pray God's Word, flow in prayer groups, listen for the Holy Spirit, and practice various prayer types. Offered in both onsite and online formats with English and Spanish language options.
• Online Prayer Training Portal Self-paced online prayer training portal available at intercessory.livingwd.org (English) and intercessory-sp.livingwd.org (Spanish), allowing remote learners to study prayer principles at their own pace.
• Sermon Media Downloads Digital download products including Wednesday and Sunday service recordings available in MP3 English ($5), MP3 Spanish ($5), and MP4 formats ($8), with release years spanning 2009 to 2026.

Quantifiable outcome

• Prayer Call Center support for financial, health, and personal challenges

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• Faith Ministries Alliance (FMA)coreStrategic or Co-development PartnerFaith Ministries Alliance is referenced as a ministry affiliate of Living Word Christian Center, with links provided on the church website under the Ministries at Work section.
• Living Word School of Ministry (LWSOM)coreStrategic or Co-development PartnerThe School of Ministry is an educational initiative associated with Living Word Christian Center, offering structured ministry training programs.
• Go Hard For ChristminorStrategic or Co-development PartnerGo Hard For Christ is a ministry program affiliated with Living Word Christian Center, referenced in the ministries section and for summer camp events.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Others

• Living Word School of Ministry: Listed educational sub-brand of LWCC offering structured ministry training — an internal/affiliated peer reflecting the Bible-college / ministry-training dimension of the business.
• Faith Ministries Alliance: Listed partner/affiliate of LWCC — a network of allied ministries and churches. Included as an ecosystem peer given its direct relationship and shared audience.

Direct peers

• Willow Creek Community Church: Illinois-area pioneering megachurch with a flagship leadership/training conference (Willow Creek Leadership Summit) — comparable as a Midwest non-denominational church with strong training/conference arm.
• Gateway Church: Texas-based multi-campus megachurch with significant online teaching presence and ministry training programs — comparable in scale, multi-site ambition, and digital content distribution.
• Church of the Highlands: Large Alabama-based megachurch with multi-site campuses and an active online broadcast model — comparable in regional megachurch scale and teaching-driven digital engagement.
• Elevation Church: North Carolina-based megachurch known for vertically integrated media production, music, and online content distribution — comparable in leveraging broadcast and digital media as growth channels.
• North Point Community Church: Atlanta-area megachurch network with a strong online teaching library and broadcast strategy under a single founding pastor — directly comparable in event-driven, teaching-led, media-rich model.
• The Potter's House: Dallas-based megachurch led by a single charismatic founder, with major broadcast, conferences, and educational initiatives — closely comparable in founder-led brand and diversified ministry operations.
• Lakewood Church: Houston-based non-denominational megachurch led by a single high-profile pastor with extensive broadcast, online store, and conference operations — directly comparable in scale, multi-channel media model, and event-driven GTM.
• Saddleback Church: Large Southern California megachurch with multi-site campuses, online teaching archives, and a flagship leadership/training arm (PEACE Plan) — comparable in operating footprint, sub-brand ecosystem, and digital distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@livingwd
• Facebookfacebook.com/livingwd
• Instagraminstagram.com/livingwd
• Xx.com/follow
• LinkedInlinkedin.com/company/living-word-christian-center

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Living Word Christian Center