Logo Express

Name

Logo Express

Legal name

K & B/Logo Express

Website

https://logoexpress.logomall.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Logo Express (legal name K & B/Logo Express) is a small Florida-based promotional product distributor and ASI member that sells customizable branded merchandise—apparel, bags, drinkware, tech items, awards, and themed collections—through its logoexpress.logomall.com e-commerce storefront, serving B2B corporate, event, school, and personal-event customers.

Ownership category

akta.pro rank

Product category

Promotional Products Distribution

NAICS

Apparel Manufacturing (315), Apparel Accessories and Other Apparel Manufacturing (31599)

SIC

Wholesale-Apparel, Piece Goods & Notions (5130)

akta.pro primary industry

Branded Merchandise & Corporate Gifts (BPAFAMAA)

akta.pro secondary industry

Branded Merchandise & Promotional Apparel Wholesale (CRAOADAI)

Keywords

• Promotional products
• Branded merchandise
• Custom apparel
• Corporate gifts
• Logo imprinting

Headquarters

HQ city

Not specified

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Promotional Product Sales: Logo Express generates revenue through the sale of promotional products and branded merchandise. Products include wearables (t-shirts, hats, bags), drinkware, writing instruments, tech accessories, awards, and event-specific items. Pricing varies by product with most items sold at tiered pricing ('and up' notation) based on quantity ordered.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Logo Express is a promotional product distributor that sells customizable branded merchandise including apparel, bags, drinkware, writing instruments, tech accessories, awards, and seasonal/holiday items. Operating through the ASI LogoMall e-commerce platform, the company sources products from over 3,000 suppliers and offers logo imprinting and customization services for businesses seeking promotional items for marketing, events, employee recognition, and trade shows.

Product overview

Logo Express is a promotional product distributor and member of the Advertising Specialty Institute (ASI), operating through the LogoMall platform at logoexpress.logomall.com. The company offers a vast catalog of customizable promotional products from over 3000 suppliers, with products organized into themed collections including Patriotic Products, Back to the Beach, School Store, Breast Cancer Awareness, Computer Accessories, Holiday Gifts, Food & Drink, and Employee Recognition. Their product portfolio spans Apparel (T-shirts, polos, sweatshirts, jackets), Bags (tote bags, backpacks, lunch coolers), Drinkware (water bottles, mugs, tumblers), Tech Products (USB drives, wireless chargers, Bluetooth speakers), Writing Instruments (pens, pencils, markers), and specialized items like cooling towels, cable knit beanies, and recognition awards. The core offering enables businesses to create branded merchandise for marketing, events, employee recognition, and promotional campaigns.

Differentiator

Problem solved

Functional benefit

Products and services

• Apparel Promotional apparel including T-shirts, polos, sweatshirts, and jackets for corporate branding, events, and employee uniforms.
• Bags Promotional bags including tote bags, backpacks, lunch coolers, and shopping bags for various occasions and events.
• Writing Instruments Promotional writing instruments including pens, stylus pens, pencils, and markers with custom logo imprinting.
• Tech Products Technology promotional items including USB drives, power banks, Bluetooth items, and speakers for corporate gifting and tech giveaways.
• Drinkware Promotional drinkware including water bottles, mugs, tumblers, and travel mugs with custom branding options.
• Employee Recognition Awards Awards and recognition items including coolers, journals, diaries, clocks, desk accessories, watches, and plaques for employee recognition programs.
• Holiday Gifts Seasonal gift items including ornaments, food gifts, packaging boxes, banners, candy, coasters, gift sets, glasses, candles, and picture frames for corporate holiday gifting.
• Patriotic Products Collection Collection of patriotic-themed items including bandannas, decals, flags, labels, key chains, stress relievers, blankets, bags, and umbrellas.
• Back to the Beach Collection Summer and beach-themed promotional items including beach balls, flip flops, tote bags, sand pails, sunscreen, lip balm, and towels.
• School Store Collection School-themed items including highlighters, pen holders, erasers, folders, pencils, puzzles, rulers, sunglasses, and educational materials for school stores and student organizations.
• Breast Cancer Awareness Collection Awareness-themed promotional items including bandannas, signs, decals, sunglasses, bags, lapel pins, stuffed animals, and educational materials in pink.
• Computer Accessories Collection Technology accessories including mobile accessories, computer accessories, mouse pads, battery chargers, memo pads, organizers, speakers, and warmers.
• Food & Drink Collection Food and beverage themed products including bottled water, packaged snacks, and related accessories.
• Cooling Towels Cooling products including recycled PET cooling towels, microfiber cooling towels, cooling neck wraps, and multi-functional cooling gaiters.
• Cable Knit Beanies Winter headwear including cable knit beanies with faux fur poms, embroidered beanies, and beanie blanket gift sets.

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Advertising Specialty Institute (ASI)minorOthersLogo Express is a proud member of the Advertising Specialty Institute, a major trade organization for the promotional products industry. ASI provides the platform infrastructure (logoexpress.logomall.com) and supplier network access.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Quality Logo Products: Digital promotional products distributor operating an e-commerce platform with a broad catalog spanning apparel, drinkware, bags, and tech — same DTC motion and customer base.
• HALO Branded Solutions: Large ASI-affiliated promotional products distributor offering branded merchandise and corporate gifting solutions across apparel, drinkware, awards, and events — same distributor business model serving corporate clients.
• Crestline Promotional Products: ASI-member promotional products distributor with an e-commerce website and themed product collections (e.g., health/safety, patriotic, school) — directly comparable catalog structure and marketing motion.
• iPromo: Online-first promotional products distributor focused on branded merchandise, awards, apparel, and event giveaways for SMB and enterprise customers.
• Boundless (formerly Boundless Network): Promotional products distributor with a digital storefront and sales rep model, distributing branded merchandise across apparel and accessories — same product/customer mix as Logo Express.
• 4imprint: One of the largest promotional products distributors in North America, operating a direct-to-consumer e-commerce model with a curated catalog across apparel, drinkware, tech, and bags — directly comparable to Logo Express's catalog and GTM.

Broad incumbents

• National Pen (NP Group): Large-scale promotional products and writing instruments distributor with a much broader manufacturing/distribution footprint — incumbent in the same branded merchandise category.
• Staples Promotional Products: Promotional products arm of a large office supplies retailer, offering branded merchandise to enterprise customers across apparel, tech, and event categories — broader incumbent in the same space.
• SanMar: One of the largest wholesale distributors of imprintable apparel and accessories, serving promotional products distributors downstream — adjacent enabling supplier in the same supply chain.

Regional players

• Hub Pen Company: US-based promotional pen and writing instruments manufacturer/distributor — strong overlap on the writing instruments category that dominates Logo Express's catalog.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/LogoExpress
• Facebookfacebook.com/210048742350692
• LinkedInlinkedin.com/company/logo-express

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Logo Express