Long Island Aquatic Club

What Long Island Aquatic Club does

Long Island Aquatic Club (LIAC) is a not-for-profit, membership-based aquatic facility located at 5495 South River Drive in Manotick, Ontario, Canada, founded in 1962. The club operates three heated pools maintained at 82°F — a 25-meter Big Pool with diving board and lagoons, a 25-yard Adult Lap/Leisure Pool restricted to persons 18+, and a Small Pool for children — set on a scenic waterfront site. It serves a local Ottawa-Manotick community of families with children, adult fitness swimmers, youth competitive swimmers, and seniors through a seasonal operating model that runs approximately June through August each year.

LIAC generates revenue through a mix of recurring seasonal memberships (Family, Single, Extended Family, Caregiver Pass priced between $185 and $865) and one-time program fees for group swimming lessons (Lifesaving Society curriculum, $144-$190 per session), private lessons ($80/hour), the Manotick Marlins recreational swim team ($487-$645), Bronze Medallion/Emergency First Aid certification ($420), Bronze Star, and adult morning lane swim drop-ins ($12). Go-to-market is direct-to-consumer via in-person, mail, and email registration on a first-come, first-served basis, with a recently added credit card authorization option. Marketing is conducted through organic Facebook and Instagram channels with no formal paid campaigns identified. In 2023, LIAC transitioned its swim lesson curriculum from Red Cross to Lifesaving Society Aquatic Programs.

The organization is governed as a community non-profit with approximately 10 employees, no parent company, no funding rounds, and no disclosed revenue. There is no mobile application, public API, or AI/ML capability. Strategic activity in the 2026 season is centered on incremental program additions (Bronze Star, tiered membership pricing) and modest payment-channel modernization rather than geographic or product-line expansion.

Name

Long Island Aquatic Club

Legal name

Long Island Aquatic Club

Website

https://longislandaquaticclub.weebly.com

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

1–10 employees

Short description

Long Island Aquatic Club is a not-for-profit, membership-based aquatic facility in Manotick, Ontario, operating three heated pools seasonally (June-August) for local families, adult lap swimmers, and youth swim team participants.

Ownership category

akta.pro rank

Product category

Community aquatic recreation services

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Aquatic Centers & Swimming Facilities (MPAKAEAF)

akta.pro secondary industry

Aquatics Programs (Pools, Swim Lessons, Lifeguarding) (EDALAIAF)

Keywords

• Community swimming club
• Aquatic recreation services
• Swimming lessons
• Lifesaving certification courses
• Recreational swim team

Headquarters

HQ city

Manotick

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership Subscriptions: Annual seasonal memberships including family, single, extended family, and caregiver pass options. Members receive access to nearly 3 months of swimming, 3 heated pools, and waterfront facilities.
2. Swimming Lessons: Group swimming lessons across four sessions (June-August) following the Lifesaving Society Aquatic Programs curriculum. Private lessons also available at $80/hour.
3. Swim Team: In-house recreational swim team called the Manotick Marlins. Junior and senior team programs with registration fees.
4. Daily Admission: Non-members can purchase day-by-day admission on a space-available basis.
5. Lifesaving Certifications: Bronze Medallion and Emergency First Aid certification course at $420 (HST included).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Long Island Aquatic Club is a not-for-profit, membership-based aquatic facility operating three heated outdoor pools at a waterfront location in Manotick, Ontario. It sells seasonal memberships and ancillary services including Lifesaving Society-certified group and private swimming lessons, Bronze Star and Bronze Medallion/Emergency First Aid certification courses, the Manotick Marlins recreational swim team, adult lane swim, and daily admission for non-members during the June–August season.

Product overview

Long Island Aquatic Club (LIAC) is a not-for-profit, membership-based aquatic facility established in 1962, located on scenic waterfront property in Manotick, Ontario. The club operates three heated pools (Big Pool, Adult Lap/Leisure Pool, and Small Pool) and offers a comprehensive range of aquatic programs including swimming lessons under the Lifesaving Society Program, private lessons, Bronze Medallion/Emergency First Aid certification, Bronze Star preparation, and the in-house Manotick Marlins swim team. Additional offerings include adult morning lane swim, daily admission for non-members, seasonal memberships (Family, Single, Extended Family, Caregiver Pass), and a volunteer program for students seeking community service hours. The club operates seasonally from June through August each year.

Differentiator

Problem solved

Functional benefit

Brands

• Manotick Marlins: LIAC's in-house recreational swim team for the Manotick community, participating in local swim meets.

Products and services

• Seasonal Membership (Family, Single, Extended Family, Caregiver Pass) Annual seasonal memberships providing individuals and families access to three heated pools (Big Pool, Adult Lap/Leisure Pool, Small Pool) and waterfront facilities for the June–August season. Senior discount applies (10% ages 65–69; 15% ages 70+). New members also pay a one-time building fee.
• Group Swimming Lessons (Lifesaving Society Program) Group swimming lessons following the Lifesaving Society Aquatic Programs curriculum across Parent & Tot, Preschool (ages 3–5), Swimmer (ages 6–14), and Swim Patrol (Rookie, Ranger, Star) levels, delivered in 30/45/60-minute formats across four summer sessions.
• Private Swimming Lessons

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Nepean Kanata Barracudas Swim Club: Community-based competitive and recreational swim club operating in Ottawa's west end. Directly comparable to LIAC's Manotick Marlins as a neighbour in the Ottawa-area swim team ecosystem with overlapping instructor talent pools and shared local swim meet circuit.

Broad incumbents

• Goodlife Fitness: Largest Canadian fitness chain with select locations offering pool access, swim lessons, and aqua-based group programming. Competes for adult swimmers and family memberships in Ottawa-region locations with year-round convenience that LIAC's seasonal model cannot match.
• Granite Club (Toronto): Premium Toronto private club with extensive aquatics, swim team, and lesson programming. Comparable in delivering swim instruction, recreational swim team, and multi-tier aquatic membership packages — although at significantly larger scale and price point.
• YMCA-YWCA of the National Capital Region: Multi-facility not-for-profit recreation operator in Ottawa offering swim lessons, certifications, and memberships. Comparable not-for-profit membership model with aquatics as one of several program lines, putting it in overlapping competition for swim registrations.

Regional players

• City of Ottawa Municipal Pools: Operator of public outdoor and indoor aquatic facilities serving the same Ottawa-Manotick catchment. Competitor for swim lessons, lane swim, and family recreation at subsidized rates that anchor the lower-priced end of the local market.
• Carleton University Ravens Aquatics: University-based aquatics program in Ottawa offering lane swim, lessons, and competitive swim team access. Competes for adult lap swimmers and youth competitive swimmers in the same Ottawa labor pool for certified swim instructors.
• Britannia Yacht Club: Ottawa-area private member-run club offering aquatic and waterfront programming. Shares the membership-based, community-rooted operating model and waterfront Ottawa setting that anchors LIAC's value proposition.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/XzVxGWLQdGbZaubL
• Instagraminstagram.com/longislandaquaticclub?igsh=MTE2cGcxdzgwc2ZoeQ==
• LinkedInlinkedin.com/company/long-island-aquatic-club

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Long Island Aquatic Club