Love & Truth Church

What Love & Truth Church does

Love & Truth Church is a multi-campus evangelical church organization operating under the legal entity Love & Truth Church Ministries International. Founded in 1984 by Lead Pastor Eddie Cupples and headquartered at 565 Oil Well Rd in Jackson, Tennessee, the church operates five physical campuses — Jackson (headquarters), Savannah, Adamsville, and Dyersburg in Tennessee, plus Crainville in Southern Illinois. Each campus runs its own service schedule and pastoral team under a unified teaching and vision framework, with the main Jackson campus operating three Sunday services plus Wednesday programming. The church serves congregation members across all ages through a structured ministry ecosystem including LTK children's ministry, LTY youth ministry (grades 6-12), Life Groups small groups, Next Steps discipleship program, and Celebrate Recovery (a Christ-centered 12-step-style recovery ministry).

The organization's product offering combines in-person worship with digital delivery, using third-party platforms including Church Center for connection cards, group sign-ups, and event registration; SecureGive for online tithing and donations across all campuses; and RESI Live Stream for remote worship participation and sermon archiving. The church runs an international missions program under the "Passover Projects" brand with partnerships in Kenya, Philippines, Uganda, and Belize — the 2026 cycle alone funds six projects totaling $285,000 for church construction, land acquisition, and humanitarian infrastructure.

Revenue is generated entirely through voluntary tithes, offerings, and designated donations from individual congregation members, with no paid services or commercial pricing. Go-to-market is direct-to-consumer, combining physical campus attendance, multi-channel digital presence (website, Facebook, Instagram, TikTok segmented by campus), and live streaming for remote participants. As a privately held religious nonprofit, the organization does not disclose financial information and has no external shareholders or investors. The organization is led by founding Lead Pastor Eddie Cupples alongside his wife Angie Cupples, with husband-wife pastor couples overseeing each of the four satellite campuses.

Name

Love & Truth Church

Legal name

Love & Truth Church Ministries International

Website

https://loveandtruthchurch.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

Love & Truth Church is a multi-campus evangelical nonprofit operating five churches across Tennessee and Illinois, delivering weekly worship, age-targeted ministries, recovery programs, and international missions funded by voluntary member donations.

Ownership category

akta.pro rank

Product category

Religious Services

NAICS

Religious Organizations (8131), Religious Organizations (81311), Other Individual and Family Services (624190)

akta.pro primary industry

Faith-Based & Mission Service Programs (EDAIAGAI)

akta.pro secondary industries

Religious Education, Kids & Family Faith Programming (MPABALAM), Religious Music & Worship Broadcasting (MPABALAN)

Keywords

• Church services
• Religious ministry
• Worship services
• Faith community
• Spiritual development

Headquarters

HQ city

Jackson

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Tithes and Offerings: Traditional church giving through weekly contributions from congregation members
2. Missions Giving: Designated donations for international mission projects in Africa and Philippines, with all funds going directly to mission work

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Love & Truth Church is a multi-campus Christian church that delivers weekly in-person and live-streamed worship services, Bible-based teaching, and a layered set of ministries including children's programs, youth (LTY), leadership development (LTK), Life Groups, recovery (Celebrate Recovery), and global missions. It also offers digital engagement tools (Church Center app, SecureGive online giving) that extend ministry access beyond its physical campuses.

Product overview

Love & Truth Church operates as a multi-campus evangelical church organization with five physical campus locations across Tennessee and Illinois. The core offering consists of in-person worship services at each campus, supplemented by a suite of ministry programs including children's (LTK), youth (LTY), Life Groups small groups, Next Steps discipleship, and Celebrate Recovery recovery ministry. Additional services include live streaming and on-demand media, online giving, and international missions programs. The church utilizes third-party platforms (Church Center, SecureGive, RESI Live Stream) to deliver digital engagement capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• LTK (Love & Truth Kids): Children's ministry focused on safety, biblical truths, relationships, and fun for children attending the church.
• LTY (Love & Truth Youth)
• Passover Projects
• Celebrate Recovery

Products and services

• Weekly Worship Services
• Life Groups
• Next Steps
• Kids Ministry
• LTY (Love & Truth Youth)
• LTK (Love & Truth Leadership Development)
• Celebrate Recovery
• Missions
• Live Stream & Media
• Online Giving
• Church Center App

Named customers5 records

Segments4 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature2 records

Partnerships

Seven partnerships are on record, tiered major, core and minor.

• Pastor Sherri's School for Handicapped Children (Kenya)majorStrategic or Co-development Partner · 1 January 2026Continuation of Pastor Sherri's legacy, serving children with disabilities in Kenya. Church is building phase includes dormitories, dining hall, bathrooms, and Bernard's residence. Project goal: $100,000 for continued campus development.
• Love & Truth Sasa, PhilippinesmajorStrategic or Co-development Partner · 1 January 2026Led by Pastor Louie Tutor. Church purchased land in 2024 and currently meets in temporary structure. Goal is to build permanent church building. Project goal: $60,000.
• Love & Truth Chepkaka, KenyamajorStrategic or Co-development Partner · 1 January 2026Led by Pastor Beneah Barasa. Congregation meets in tin and mud building. Goal is to build permanent church structure. Project goal: $55,000.
• Love & Truth Kutus (Mt. Kenya)coreStrategic or Co-development Partner · 1 January 2026Growing congregation near Mt. Kenya currently meeting in rented space. Goal is to purchase land for permanent home. Project goal: $16,000.
• Love & Truth Kampala, UgandacoreStrategic or Co-development Partner · 1 January 2026Growing church community without structure or land. Goal is to purchase land for future church building. Project goal: $30,000.
• Love & Truth Kerugoya, KenyaminorStrategic or Co-development Partner · 1 January 2026Ministry serving children through church and outreach activities. Need for reliable transportation. Goal is to purchase 18-seater van. Project goal: $24,000.
• Churches in Belize (Mission Efforts)minorStrategic or Co-development PartnerInternational mission efforts in Belize as part of Love & Truth Ministries global outreach.

Scale indicators5 records

Recent moves3 records

Expansion highlights6 records

Direct peers

• Cross Point Church: Multi-site church in Tennessee with campuses across the Nashville region, online services, and Next Steps-style discipleship programming — strong geographic and operational comparison to Love & Truth's Tennessee-anchored multi-site model.
• Gateway Church: Multi-site evangelical church in the Dallas–Fort Worth area with multiple campuses, online media, kids/youth programs, and global missions — comparable portfolio of demographic-segmented ministries.
• NewSpring Church: Multi-site evangelical church in South Carolina with multiple campuses, online giving and live streaming, and small-group programming — direct comparison on multi-site replication in a regional footprint.
• Christ Fellowship Church: Multi-site church in South Florida with kids, youth, and small-group ministries plus an online church experience; comparable model of regional multi-site operations with digital extensions.
• Saddleback Church: Large multi-site church founded by Rick Warren with campuses across Southern California and global church-planting networks (PEACE Plan); comparable international missions and multi-site replication.
• Seacoast Church: Multi-site church with campuses across the Carolinas, recovery programs (Celebrate Recovery-affiliated), youth and children's ministry, and global missions — directly comparable programming stack.
• Life.Church: Multi-site evangelical church with a strong online presence, the Open Bible app, and online Church Platform tools; comparable in its investment in digital delivery of services and small-group engagement.
• Elevation Church: Multi-site church founded by Steven Furtick with multiple campuses across the Carolinas and beyond, strong social media/digital footprint, and youth-oriented programming — comparable multi-site model targeting younger demographics.
• North Point Community Church: Andy Stanley-led multi-site church in Atlanta with emphasis on small groups, strategic teaching, and church-planting partnerships; comparable in multi-site replication and group-based discipleship.
• Church of the Highlands: One of the largest multi-site churches in the U.S., operating numerous campuses across Alabama with a broadcast-style worship model, small groups, recovery programs, and extensive online media — directly comparable to Love & Truth's multi-site, ministry-segmented approach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubecontrol.resi.io/webplayer/video.html?id=3e6d8e91-9e74-4b99-91d8-a99edc51f16d
• Facebookfacebook.com/ltchurch
• Instagraminstagram.com/ltchurchjackson
• LinkedInlinkedin.com/company/love-truth-church

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Love & Truth Church