The Ludlow Hotel

What The Ludlow Hotel does

The Ludlow Hotel is a privately held boutique hotel located at 180 Ludlow Street in Manhattan's Lower East Side, New York City. Founded in 2014, the property operates a single asset with a diversified room portfolio ranging from compact 195 sq ft Mini Studios to a premium 1,500 sq ft Penthouse with a 1,000 sq ft terrace, plus ADA-compliant Accessible Studios on floors 3-10. The hotel's product architecture spans five distinct room categories (Studios, Terraces, Lofts, Penthouse, Accessible Studios) priced at rates that are not publicly disclosed, with bookings transacted primarily through the Synxis booking engine embedded on ludlowhotel.com. The hotel also operates a separate sub-brand relationship with Dirty French, an on-site French restaurant by Major Food Group, as well as a lobby lounge/garden and private dining/event spaces, generating additional on-site revenue streams.

The business model is direct-to-consumer with revenue generated from three primary streams: transient room accommodations, food and beverage (Dirty French restaurant and lobby lounge), and private events/dining. Distribution relies on direct website booking via Synxis, with restaurant reservations managed through Resy. The hotel does not own a mobile app, does not publish pricing, and operates without a disclosed parent company or institutional investor backing. Marketing is digital-first, leveraging owned social channels (Instagram, Facebook, Twitter) and an Explore section that curates neighborhood content to position the hotel as a Lower East Side authority. The hotel is ADA-compliant in physical facilities and WCAG 2.1 AA compliant on accessibility-related web pages, and it implemented comprehensive COVID-19 health and safety protocols during the pandemic period, including electrostatic room disinfection and contactless check-in.

Name

The Ludlow Hotel

Legal name

The Ludlow Hotel

Website

https://ludlowhotel.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

The Ludlow Hotel is a privately held boutique hotel at 180 Ludlow St in Manhattan's Lower East Side, offering a diversified room portfolio from studios to a 1,500 sq ft penthouse, along with the on-site Dirty French restaurant and private event spaces, serving leisure and business travelers in NYC.

Ownership category

akta.pro rank

Product category

Boutique Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211), Accommodation (721)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Boutique Inns (THAGAHAB)

Keywords

• Boutique hotel accommodations
• Hotel room rentals
• On-site restaurant dining
• Private event venues
• Luxury hotel suites

Headquarters

HQ city

New York City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Hotel Room Accommodations: The Ludlow Hotel generates primary revenue through renting guest rooms and suites. Room types include Studios (Mini, Studio Queen, Studio King), Lofts (Loft Queen, Skybox Loft, Loft King, Ludlow Loft, Ludlow Double), Terraces (Studio Queen w. terrace, Loft King w. terrace), Penthouse (1,500 sq ft with 1,000 sq ft terrace), and Accessible Studios.
2. Food and Beverage - Dirty French Restaurant: On-site restaurant Dirty French serves as an additional revenue stream, operating as a French dining establishment located at the hotel premises at 180 Ludlow St.
3. Private Events and Dining: The hotel offers private dining spaces for events, bookings handled through Dirty French events team, generating revenue from venue rental and catering services.
4. Event Spaces: Meeting and events facilities available for private functions, with contact directed to Dirty French for event coordination.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

The Ludlow Hotel is a boutique hotel at 180 Ludlow Street in Manhattan's Lower East Side that rents guest rooms and suites across multiple categories—Studios (Mini, Queen, King), Terraces, Lofts (Queen, Skybox, King, Ludlow Double), a 1,500 sq ft Penthouse, and ADA-compliant Accessible Studios. The property also operates the on-site Dirty French restaurant and a lobby lounge, and rents private dining/event spaces for group functions.

Product overview

The Ludlow Hotel is a boutique hotel in New York City's Lower East Side offering a diverse portfolio of accommodation types including Studios (Mini, Queen, King), Terraces, Lofts (Queen, Skybox, King, Ludlow, Double), Penthouse suites, and Accessible Studios. The hotel also provides on-site dining through Dirty French restaurant, Lobby Lounge & Garden bar, and private dining spaces for events. The product architecture follows a room-type-based model where accommodations range from compact 195 sq ft Minis to the premium 1,500 sq ft Penthouse with 1,000 sq ft terrace, catering to different budget and luxury segments. Amenities include complimentary WiFi, air conditioning, Nespresso machines, mini-bars with dietary options, and accessibility features.

Differentiator

Problem solved

Functional benefit

Products and services

• Mini Studios Compact 195 sq ft single-occupancy guest rooms featuring a full-size bed, located on floors 3–19, with bathtub/shower combination or rain shower; targeted at solo travelers seeking an entry-level boutique stay.
• Studio Queen Guest rooms with queen-size bed located on high floors 7–16, with flexible shower options; targeted at couples or solo travelers wanting elevated floor location.
• Studio King 295 sq ft guest rooms with king-size bed, located on floors 2–6, featuring a spacious sitting area and rain shower or bathtub/shower combination; targeted at guests wanting more interior space.
• Studio Queen with Terrace 225 sq ft rooms on the 7th floor with rain shower and a 215 sq ft outdoor furnished terrace; targeted at guests wanting private outdoor space.
• Loft King with Terrace Loft rooms on the 15th floor with king-size bed, large sitting area, and a 100 sq ft furnished terrace; targeted at guests seeking premium views and outdoor space.
• Loft Queen 295 sq ft rooms with queen-size bed and cozy sitting area, located on floors 3–19, with a windowed bathroom featuring a separate soaking tub and rain shower.
• Skybox Loft 325 sq ft lofts on high floors with balcony, windowed soaking tub/shower combination, and 180-degree views of Manhattan; targeted at guests wanting premium skyline views.
• Loft King Rooms with king-size bed and windowed rain shower, most with balcony access; targeted at couples or business travelers wanting upgraded accommodations.
• Ludlow Loft 405 sq ft rooms with separate living area appointed with a day bed, located on floors 3–6, with bathtub/shower combo; targeted at guests needing a distinct living area.
• Ludlow Double 435 sq ft two-bedroom suite with one king and one queen bedroom and a large sitting area, located on floors 3–6; targeted at small groups or families sharing accommodations.
• Penthouse Suite 1,500 sq ft one-bedroom suite on the 17th floor with 1,000 sq ft outdoor terrace, king-size bed, large living room, dining table for 6, full kitchen, and two full bathrooms with rain showers and a windowed soaking tub; requires 2-night minimum stay and follows a 5-day cancellation policy; targeted at luxury travelers and special occasions.
• Accessible Studios 225–295 sq ft ADA-compliant rooms with king or queen bed, roll-in rain shower, USB wall outlets, Nespresso machine, in-room bathrobes, mini-bar with gluten-free and vegan options, and accessible kits available upon request; targeted at guests with disabilities.
• Dirty French Restaurant On-site French restaurant at 180 Ludlow Street, operated by Major Food Group, open for dine-in service with table reservations available through Resy; targeted at hotel guests and walk-in diners.
• Private Dining & Event Spaces Private dining and event spaces available for group functions, with bookings coordinated through the Dirty French Events team; targeted at event organizers, corporate buyers, and private hosts seeking distinctive venues with full-service catering.

Quantifiable outcome

• Recognized on Condé Nast Hot List 2015

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• 1 Hotel Central Park: Larger lifestyle luxury brand competing for the same premium Manhattan leisure and corporate traveler, but operating multiple properties under a scaled brand with broader marketing reach.
• Soho House New York: Members' club and hotel with overlapping creative-industry clientele and on-site F&B; broader portfolio and subscription model, but comparable to Ludlow's creative-class positioning in LES-adjacent neighborhoods.

Direct peers

• The Bowery Hotel: Downtown Manhattan boutique hotel with similar room-and-F&B model, design-forward positioning, and overlapping leisure/business clientele in the Lower East Side/NoMad corridor.
• Crosby Street Hotel: SoHo boutique hotel with similar design-led identity, on-site dining, and curated guest experience targeting the same downtown Manhattan luxury leisure traveler.
• The Greenwich Hotel: Tribeca boutique hotel with individually designed rooms, in-house restaurant, and similar high-touch luxury positioning appealing to the same affluent leisure and celebrity-adjacent guests.
• The NoMad Hotel: Manhattan boutique hotel with a strong food-and-beverage program (NoMad Restaurant/Bar) and design-led identity, directly comparable to The Ludlow's Major Food Group partnership model.
• The Standard High Line: Lifestyle boutique hotel in Manhattan with comparable room mix, on-site restaurant/bar concepts, and a similar design/cultural positioning targeting creative-class travelers.
• The Jane Hotel: West Side Manhattan boutique hotel with compact rooms characteristic of older urban builds, comparable to Ludlow's Mini Studio concept and similar price-conscious leisure segment.
• Ace Hotel New York: Design-forward lifestyle hotel in Midtown/NoMad with lobby-as-cultural-hub model and on-site F&B, comparable to Ludlow's positioning of public spaces as neighborhood gathering points.

Regional players

• Wythe Hotel: Independent boutique hotel in Brooklyn with similar industrial-chic design, on-site restaurant, and cultural-anchor positioning; comparable operating model but different geography (Brooklyn vs Manhattan).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ludlowhotelnyc
• Facebookfacebook.com/LudlowHotelNYC
• Instagraminstagram.com/ludlowhotelnyc
• LinkedInlinkedin.com/company/the-ludlow-hotel

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Ludlow Hotel