Ljudska univerza Kranj

Name

Ljudska univerza Kranj

Legal name

Ljudska Univerza Kranj

Website

https://luniverza.si

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Adult and continuing education services

NAICS

Educational Support Services (611710), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Academic Tutoring Services (Subject-Specific & General) (EDAJALAA)

akta.pro secondary industry

Homework Help & Study Skills Coaching (EDAJALAB)

Keywords

• Adult education services
• Language training programs
• Vocational qualification training
• Lifelong learning programs
• Senior education services

Headquarters

HQ city

Kranj

HQ country

Slovenia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Public funding and government grants: LUK is a public institution funded by municipal budgets (Mestna občina Kranj), national Ministry of Education funds, and EU project financing (Erasmus+, European Social Fund+). Revenue supports program delivery across all educational activities.
2. Program fees and enrollment charges: Some programs charge modest enrollment or participation fees. For example, the KR ZA starejše program has a 22 EUR enrollment fee (free for MOK residents), and holiday activities for children cost 60 EUR per child.
3. Venue rental revenue: LUK manages real estate assets of the Municipality of Kranj and generates revenue from occasional rental of classrooms, business premises, and a café at two locations (Cesta Staneta Žagarja 1 and Cesta talcev 7).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

LUK is a public adult education institution delivering language courses (English, German, Italian, Spanish, French, Russian, Slovenian), National Vocational Qualification (NPK) training, formal primary and secondary education completion programs, the University for Seniors, and intergenerational cooperation programs across Kranj and surrounding municipalities. It also provides free educational counseling, holiday activities for children, custom corporate training, and EU-funded lifelong learning initiatives. Most programs are free or low-cost, supported by municipal and EU grants.

Product overview

Ljudska univerza Kranj operates as a comprehensive adult education institution offering a multi-module educational portfolio centered around five core pillars: (1) the Language School with 80-hour, 30-hour, conversational, and custom business language courses; (2) Professional Training leading to NPK qualifications in social care, bookkeeping, accounting, and business operations; (3) Formal Education for primary/secondary school completion; (4) the University for Seniors with digital, creative, wellness, and language programs; and (5) Intergenerational Cooperation initiatives across four municipalities. Cross-cutting programs include the RaSTKo EU-funded skills development project (2023-2029), the Erasmus+-funded BeSmart Senior digital literacy program for seniors (2025-2026), and custom corporate AI training services. The institution also provides free counseling services, holiday activity coordination for children, the annual Lifelong Learning Weeks campaign with the AI-enhanced Setveni koledar znanja digital tool, and the Dementia-Friendly Point awareness program. Digital tools such as the proprietary UčilnicaPRO platform support academic tutoring.

Differentiator

Problem solved

Functional benefit

Products and services

• Language School (Jezikovna šola) Comprehensive foreign-language education for adults across English, German, Italian, Spanish, French, Russian, and Slovenian, delivered through 80-hour courses, 30-hour beginner in-person and online courses, conversational courses, individual tutoring, business language, and public speaking in foreign languages.
• Professional Training (Strokovno usposabljanje) Vocational training programs leading to National Vocational Qualifications (NPK), including Social Care Worker, Bookkeeper, Accountant, Business Organizer, and preparation for administrative procedure exams, targeted at adults seeking formal professional credentials.
• Formal Education (Pridobivanje izobrazbe) Formal education pathways for adults, including primary school completion (grades 8-9), 3-year vocational secondary programs (Nurse-Carer, Merchant), 4-year technical programs (Economic Technician, Preschool Education), and 1-year requalification courses.
• University for Seniors (Univerza za starejše) Educational program for seniors aged 60+ covering 60-hour language courses, art history, digital skills (Digitalno suvereni 1 & 2, smartphone use, photography), creativity (painting, ceramics), personal growth (fitness), wellness (Latin American dances), and discounts.
• Workshops and Courses (Delavnice in tečaji) Wide range of workshops including wellness programs, creativity workshops, and the MO Kranj KR ZA starejše initiative for seniors covering digital skills, creativity, and independent travel planning.
• Custom Corporate Training (Izobraževanje po meri podjetja) Tailored business training including language courses, AI training (Umetna inteligenca po meri), self-development and interpersonal skills, conflict management, boundary setting, and public speaking/business communication, delivered on-site at company locations or at LUK facilities.
• RaSTKo - Skills and Key Competencies Development EU-funded project (2023-2029, co-funded by the European Social Fund+) providing free adult education programs focusing on basic competencies, with priority for adults with secondary education or less, aged 55+, active job seekers, and foreigners. Programs include Spanish A1.2, English refreshers, Excel basics, and WordPress web development.
• Counseling Services (Svetovanje) Free educational counseling including guidance on program selection, skills assessment and documentation, career planning, and information about education funding opportunities, with an associated self-directed learning center running AI chatbot workshops.
• Intergenerational Cooperation (Medgeneracijsko sodelovanje) Intergenerational programs operating across Kranj, Naklo, Preddvor, and Šenčur municipalities, offering workshops, exercise classes, lectures, cultural events, digital skills training, and intergenerational learning activities for all age groups.
• Holiday Activities for Children (Počitniške aktivnosti za otroke) Coordinated holiday activity programs for children aged 6-12 during summer and winter school breaks, offered across Kranj, Naklo, Preddvor, and Šenčur, including creative, educational, sports activities, and outdoor excursions.
• Lifelong Learning Weeks 2026 (Tedni vseživljenjskega učenja) Annual national campaign (May 8 - June 14, 2026) coordinated by LUK, featuring free events organized with 55-56 subcontractors, including the Learning Parade and the Setveni koledar znanja digital micro-learning calendar with AI-generated daily content.
• BeSmart Senior Erasmus+ KA210-ADU funded project (Feb 2025 - Sep 2026) providing free digital skills education for seniors aged 60+, including 10 practical workshops covering smartphone basics, internet security, online shopping, e-banking, Google Maps, photography, QR codes, and VR experiences.
• Dementia-Friendly Point (Demenci prijazna točka) Specialized program offering educational lectures and support for dementia awareness, brain health preservation, and Alzheimer's disease understanding, featuring expert neurology speakers and dementia-friendly community activities.
• ZIP - Initial Integration of Immigrants (Začetna integracija priseljencev) Program for initial integration of immigrants (2025-2027), including Slovenian language placement tests, exam preparation, and Slovenian language courses for foreigners.
• FinFit EU project providing adult financial literacy education through practical programs helping adults develop knowledge for informed, safe, and long-term beneficial financial decisions, concluded with a closing conference in April 2026 at Biotehniški center Naklo.
• KR ZA starejše (MO Kranj Program for Seniors) Mestna občina Kranj funded program for residents aged 60+ offering digital content (digital certificates, e-ID, smartphone basics, AI image/video creation), creative workshops (painting, jewelry, creative writing), and travel planning courses. Enrollment fee 22 EUR; free for MOK residents; 50% discount for non-MOK residents.
• Placement Tests (Uvrstitveni testi) Online language placement testing service helping prospective students determine their appropriate language course level, with tests available for various foreign languages and proficiency levels.

Quantifiable outcome

• More than 150,000 total participants served over 50+ years of operation
• +3 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature1 record

Partnerships

Eight partnerships are on record, tiered core and minor.

• Pučko otvoreno učilište OgulincoreStrategic or Co-development Partner · 18 May 2026Croatian public education institution hosting Erasmus+ mobility participants who visited LUK in May 2026. Participants engaged in LUK's adult education and intergenerational center activities, including language classes, creative workshops, breathing and relaxation sessions, and cultural exchange. Also presented their organization at the Parade of Learning 2026.
• Biotehniški center NaklominorStrategic or Co-development Partner · 23 April 2026Host venue for the FinFit project closing conference in April 2026. The project delivered financial literacy education for adults. LUK co-organized the event with project partners at Biotehniški center Naklo, Strahinj 99.
• Mestna občina Kranj – Svetovalno središče KranjminorStrategic or Co-development Partner · 1 September 2025LUK participates in the strategic council of the Kranj Counseling Center alongside partner organizations. Jointly organizes annual events such as Days of Counseling for Knowledge and coordinates outreach activities.
• Aktywni.EU (Poland)coreStrategic or Co-development Partner · 1 February 2025Polish partner organization in the Erasmus+ KA210-ADU project 'BeSmart Senior' (Feb 2025 – Sep 2026). Together with LUK, developed a digital skills curriculum for adults 60+ focused on confident smartphone and digital services use. Two international meetings held in 2026 with Polish and Slovenian senior participants.
• Social media networks (Facebook, Instagram)minorGTM or Marketing Partner · 1 January 2024Social media platforms used for marketing communications and community engagement. Listed as third-party data recipients in LUK's privacy policy.
• Republika Slovenije – Ministrstvo za vzgojo in izobraževanjecoreOthers · 1 January 2024National Ministry providing funding for adult education programs including the RaSTKo project (Basic Competencies 2023-2029, co-funded by the European Social Fund+). Provides regulatory oversight and program accreditation.
• Mestna občina Kranj (Municipality of Kranj)coreOthers · 1 January 2024Primary municipal funder and co-implementer. LUK serves as property manager for municipal real estate (Cesta Staneta Žagarja 1 and Cesta talcev 7). Municipality co-finances intergenerational programs, holiday activities for children, and the KR ZA starejše program.
• VDC Kranj – Enota Škofja LokaminorStrategic or Co-development Partner · 1 January 2024Vocational Daily Center (Varstveno-delovni center) where LUK delivers the 'Moj korak' life skills training program for adults with special needs, as part of the RaSTKo project.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Folkuniversitetet: Swedish adult education organization with a long-standing public mission in lifelong learning, language training, and senior programs. Closest Scandinavian functional analog to the Ljudska univerza model.
• Deutscher Volkshochschul-Verband (DVV): German national umbrella for Volkshochschulen (adult education centers) — the most established international analog to LUK's public-institution model. Operates at scale across Germany with similar lifelong learning mission.

Emerging players

• U3A Online (University of the Third Age): International senior education movement with online learning offerings. Comparable for LUK's University for Seniors segment focused on active aging, digital literacy, and lifelong learning for 60+ learners.

Direct peers

• Ljudska univerza Celje: Celje-region People's University offering comparable adult education and lifelong learning programs in central Slovenia. Functions under the same national adult education framework.
• Andragoški center Slovenije (ACS): National Slovenian Adult Education Centre that coordinates and supports the network of Ljudska univerza institutions. Directly comparable as the umbrella coordinating body for the same adult education ecosystem LUK operates within.
• Ljudska univerza Ljubljana: Slovenian People's University serving the Ljubljana region with a comparable portfolio of adult language courses, professional training, and lifelong learning programs. Closest structural peer within Slovenia's Ljudska univerza network.
• Ljudska univerza Maribor: Slovenian People's University serving the Maribor region. Operates the same mix of adult education, NPK training, formal education, and intergenerational programs under a similar public-institution model.
• Ljudska univerza Murska Sobota: Northeastern Slovenian People's University serving the Prekmurje region. Comparable in mission, public-institution structure, and program portfolio to LUK.
• Ljudska univerza Koper: Coastal Slovenian People's University providing similar adult language, professional, and senior education services. Geographic peer operating in a different region of Slovenia with comparable mandate.

Others

• Biotehniški center Naklo: Slovenian regional education partner that co-hosted LUK's FinFit closing conference. While focused on biotechnical secondary education, it represents the broader Slovenian regional education ecosystem in which LUK operates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ljudskauniverzakranj
• Instagraminstagram.com/ljudskauniverzakranj
• LinkedInlinkedin.com/company/ljudska-univerza-kranj

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ljudska univerza Kranj