LUSENTI VINI

Name

LUSENTI VINI

Legal name

Azienda Agricola Lusenti di Lusenti Lodovica

Website

https://lusentivini.com

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Wine Production

NAICS

Wineries (312130), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (445320)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Wine Production & Winemaking (AFAFAAAB)

akta.pro secondary industries

Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)

Keywords

• Organic wine production
• Natural refermented wines
• Wine tasting experiences
• Bulk wine sales
• Vineyard event venue

Headquarters

HQ city

Ziano Piacentino

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Wine Sales (Bottled): Direct sales of bottled wines through two distinct lines: Traditional wines (produced by Lodovica) and Experimental wines (produced by Martina). Products are sold directly at the winery and potentially through distributors.
2. Damigiana Sales (Bulk Wine): Traditional bulk wine sales in demijohns (damigiane), selling various red and white wines including Gutturnio frizzante, Barbera frizzante, Bonarda frizzante, Ortrugo frizzante, Malvasia secca frizzante, and others. This follows an ancient practice where consumers buy directly from the producer.
3. Tasting Experiences: Paid tasting experiences offered in various formats: Annate vecchie (30 EUR, min 5 people), Scegli tu (25 EUR, min 2 people), Rifermentati, and Gli storici. Multi-language tastings lasting minimum 2 hours with vineyard visits.
4. Event Venue Rental: Rental of winery location for private events (birthdays, weddings) and professional events (conferences, team days). Flexible options include panoramic terrace, main hall, bar counter, professional kitchen, and common areas. Catering options available.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Lusenti Vini is a family-owned organic winery in Piacenza producing wines from 20 hectares of biodynamically farmed vineyards, split into a traditional line led by Lodovica and an experimental line of naturally bottle-refermented wines led by Martina. In addition to bottled and bulk (damigiana) wine sales, the estate offers paid tasting experiences and rents its location for private and corporate events.

Product overview

Lusenti Vini is a family-owned winery in Piacenza province producing wines from 20 hectares of organically farmed vineyards. The portfolio is divided into two distinct lines since 2023: a traditional line led by Lodovica featuring classic still and sparkling wines (Bianca Regina, Fiocco di Rose, Altai, Pinot Nero Spumante, Il Parto, Martin, Cresta al Sole, Villante, Picciona, Il Piriolo), and an experimental line led by Martina featuring natural refermented wines (Ciano, Emiliana, Mare d'Inverno, Ciaomare, Rorippa, Vinto, VERTù). Additionally, the company sells bulk wines in demijohns, offers tasting experiences (Annate Vecchie, Scegli Tu, Rifermentati, Gli Storici), and rents its estate for private and professional events.

Differentiator

Problem solved

Functional benefit

Brands

• Vini Sperimentali (Experimental Wines): The experimental wine line led by Martina, characterized as contemporary, pop, and evocative of casual social drinking. Includes wines such as Ciano (Ortrugo refermented), Emiliana (Malvasia refermented), Mare d'inverno (Barbera refermented), Ciaomare (Barbera rosé refermented), Rorippa (macerated white wine), Vinto (still red), and Vertù (still white).
• Vini Tradizionali (Traditional Wines)
• Vini in Damigiana

Products and services

• Vini Tradizionali (Traditional Wines line) The traditional wine line led by Lodovica Lusenti, described as traditional and reflective, suitable for everyday consumption rooted in the family's heritage. Includes still and sparkling wines from native grape varieties such as Malvasia, Pinot Nero, Gutturnio, Cabernet Sauvignon, and Bonarda, plus long-lees-aged classic method sparkling wines (48 and 120 months) and a Passito di Malvasia.
• Vini Sperimentali (Experimental Wines line) The experimental wine line led by Martina Lusenti, characterized as contemporary, pop, and evocative of casual social drinking. Features naturally bottle-refermented single-variety wines (Ciano/Ortrugo, Emiliana/Malvasia, Mare d'Inverno/Barbera, Ciaomare/Barbera rosé), a macerated white (Rorippa), a still red (Vinto), and a still white (Vertù).
• Vini in Damigiana (Bulk Wines in Demijohns)

Quantifiable outcome

• Founded in the 1960s with ongoing family leadership across three generations

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• La Stoppa: Biodynamic winery in the Colli Piacentini area, near Ziano Piacentino. La Stoppa operates a similar organic/biodynamic estate model and is one of the closest geographic and philosophical comparables to Lusenti.
• Foradori: Family-run biodynamic winery in Trentino known for natural winemaking and indigenous grape valorization. Comparable in scale, philosophy, and direct-to-consumer positioning to Lusenti.
• COS: Sicilian natural-wine producer known for skin-contact and amphora wines. Comparable to Lusenti's experimental line in terms of low-intervention winemaking and indigenous grape focus.
• Podere Pradarolo: Small natural-wine producer in Emilia, focused on refermented and skin-contact wines. Overlaps with Lusenti's experimental/rifermentati line and minimal-intervention philosophy.
• Cantina della Volta: Modena-based traditional-method sparkling wine producer using indigenous Lambrusco grapes. Comparable as a small Emilia-Romagna sparkling specialist with long lees aging (similar to Lusenti's Il Parto at 120 months).
• Tenuta di Valgiano: Biodynamic Tuscan estate producing traditional wines with minimal intervention. Comparable as a small, family-led biodynamic estate with hospitality offerings.

Emerging players

• Arianna Occhipinti: Sicilian natural-wine producer with strong direct-to-consumer and export following. Comparable as an artisanal natural-wine producer led by a younger-generation winemaker with refermented/orange wine offerings.

Broad incumbents

• Antinori: Historic Italian wine dynasty with global brand presence across multiple regions. Comparable as a multi-generational family wine producer with branded portfolios, though at enterprise scale an order of magnitude larger than Lusenti.
• Frescobaldi: One of Italy's largest wine groups with estates across Tuscany and broader Italy. Comparable as a producer/brand owner in the Italian fine-wine category, though operating at vastly larger scale and broader geographic footprint.

Regional players

• Cantina Sociale di Vicobarone: Local cooperative winery in the Piacenza area producing Colli Piacentini wines. Comparable geographic and grape-variety footprint (Gutturnio, Barbera, Bonarda) at a different operating model (cooperative vs. family estate).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Lusentivini
• LinkedInlinkedin.com/company/lusenti-vini
• Instagraminstagram.com/lusenti_vini

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LUSENTI VINI