Pekařství Malinová, s.r.o.
Pekařství Malinová is a family-owned Czech artisan bakery founded in 1990, producing traditional breads, regional confectionery, and delicatessen items in Kaznějov and distributing them through 14+ retail stores across the Plzeň region.
- Company typePrivate
- Founded2002
- HeadquartersPlzeň, Czechia
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Pekařství Malinová, s.r.o. does
Pekařství Malinová, s.r.o. is a privately-held, family-owned traditional Czech bakery and confectionery producer founded by Josefa Malinová in 1990 and incorporated as a limited liability company in 2002. The company operates a single modern production facility in Kaznějov (Plzeňský region, Czechia) and distributes through a network of more than 14 retail locations across Plzeň and Kaznějov, including high-traffic placements in Faculty Hospital Lochotín, the central train and bus stations, and a Hornbach DIY store. The product portfolio centers on traditional Czech bakery items (Staročeský kvasový chléb, Zelovka), regional confectionery specialties (Chodský koláč, wedding koláčky), delicatessen items (open-faced sandwiches, fresh baguettes), and the Fořtovna sub-brand line of syrups, headcheese, and mulled teas. The company also operates its own refrigerated and non-refrigerated delivery fleet for B2B supply to hotels, restaurants, and event catering.
The company monetizes through three channels: direct retail store sales of unit-priced baked goods to walk-in consumers; B2B supply of bakery products to hospitality customers using owned delivery vehicles; and custom catering/event orders (wedding koláčky, buffet platters at 750-950 Kč) booked online or by phone with 2 business days lead time and fulfilled at pickup locations. A Shoptet-hosted e-commerce platform supports online catalog ordering for store pickup. Marketing is conducted organically through Instagram, Facebook, a customer-testimonial blog, and a careers page. The company has received the "Regionální potravina Plzeňského kraje" protected-origin label three times (Zelovka 2012, Chodský koláč 2018, Staročeský kvasový chléb 2022). Governance is family-controlled: Josefa Malinová remains a foundational figure while her son leads day-to-day management since the 2002 incorporation.
Pekařství Malinová, s.r.o. firmographics
Firmographics- Name
- Pekařství Malinová, s.r.o.
- Legal name
- Pekařství Malinová, s.r.o.
- Website
- https://malinova.cz
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pekařství Malinová is a family-owned Czech artisan bakery founded in 1990, producing traditional breads, regional confectionery, and delicatessen items in Kaznějov and distributing them through 14+ retail stores across the Plzeň region.
- Ownership category
- akta.pro rank
Pekařství Malinová, s.r.o. industry classification
Industry- Product category
- Artisanal Bakery and Confectionery
- NAICS
- Bakeries and Tortilla Manufacturing (3118), Sugar and Confectionery Product Manufacturing (3113), Perishable Prepared Food Manufacturing (311991)
- SIC
- Bakery Products (2050), Sugar & Confectionery Products (2060), Retail-Eating Places (5812)
- akta.pro primary industry
- Chocolate & Confectionery Patisseries (Bonbons, Truffles, Macarons) (THAFAFAL)
- akta.pro secondary industry
- Bakery & Confectionery Wholesale (AFAIABAG)
Keywords
Where Pekařství Malinová, s.r.o. is headquartered
LocationHeadquarters
- HQ city
- Plzeň
- HQ country
- Czechia
- HQ region
- Europe
Offices15 records
Markets served
Pekařství Malinová, s.r.o. business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Retail Store Sales: Direct sales of baked goods through company-owned retail stores in Plzeň and Kaznějov
- B2B Supply: Supply of bakery products to hotels, restaurants, and other businesses in Plzeň and surrounding area
- E-commerce and Custom Orders: Online ordering system for custom/catering orders with pickup at stores
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard bakery products (bread, pastries) |
| Unit Pricing | Pay-as-you-go | Lahůdky (Delicatessen items) |
| Unit Pricing | Pay-as-you-go | Catering and event platters |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Pekařství Malinová, s.r.o. product offering
Product offeringCore offering
Pekařství Malinová is a traditional Czech bakery and confectionery producer founded in 1990, manufacturing and selling sweet and savory bakery, confectionery, and delicatessen products such as Staročeský kvasový chléb (Traditional Old Czech Sourdough Bread), Chodský koláč, svatební koláčky, zelovka, and obložené chlebíčky. The company operates a modern production facility in Kaznějov and distributes through 14+ company-owned retail stores across Plzeň, an e-shop for pickup orders, and direct B2B supply to hotels and restaurants using refrigerated and non-refrigerated delivery vehicles, supplemented by catering services for weddings, receptions, and corporate events.
Product overview
Pekařství Malinová is a traditional Czech bakery and confectionery business operating since 1990, producing and selling bakery, confectionery, and delicatessen products. The company operates a modern production facility in Kaznějov and multiple retail stores in Plzeň and surrounding areas. Their product portfolio centers on core bakery offerings (Traditional Old Czech Sourdough Bread, various breads, pastries) and confectionery products (Chodský Cake with plum jam and almonds, wedding pastries/kolaches), supplemented by delicatessen items including sandwiches, baguettes, and Fořtovna branded delicacies. The company also provides catering/buffet services for weddings and events, and operates an e-commerce platform for order pickup at physical locations. The company emphasizes traditional Czech recipes, quality regional raw materials, and hand-crafted production methods. Key award-winning products include the Chodský cake (Regional Food of Plzeň Region 2018), Staročeský kvasový chléb (Regional Food 2022), and Zelovka (2012 regional award).
Differentiator
Problem solved
Functional benefit
Brands
- Delikatesy Fořtovna: A sub-brand offering delicatessen products including juices, syrups, meat products, and spreads under the Fořtovna brand.
Products and services
- Pekařské výrobky (Bakery Products) Traditional Czech bakery products including breads, pastries, and wedding kolaches (svatební koláčky) made according to original Czech recipes with emphasis on quality raw materials and traditional craftsmanship. Sold to individual consumers across the Plzeň region.
- Cukrářské výrobky (Confectionery Products) Sweet pastry and cake products including various kolaches, donuts, muffins, cinnamon swirls, and specialty items such as chocolate muffins.
- Lahůdky (Delicatessen and Sandwiches) Ready-to-eat delicatessen items including various open-faced sandwiches (chlebíčky) with ham, cheese, egg, and Debrecín sausage, as well as prepared baguettes with chicken, cheese, and ham fillings.
- Delikatesy Fořtovna (Fořtovna Delicacies) Delicatessen sub-brand offering products such as Fořtovna raspberry syrup, hot mulled raspberry tea, white headcheese, juices, meat products, and spreads from Fořtovna Castle recipes.
- Staročeský kvasový chléb (Old Czech Sourdough Bread) Flagship 1.5 kg hand-crafted wheat-rye bread made from vital sourdough with characteristic tangy aroma, flexible crumb with larger pores, and good shelf life. Awarded 'Regionální potravina Plzeňského kraje' in 2022.
- Chodský koláč s povidly a mandlemi (Chodský Cake with Plum Jam and Almonds) Richly decorated 510g premium bakery product from the Domažlicko region, hand-processed for lightness and fluffiness with distinctive regional decoration. Awarded 'Regionální potravina Plzeňského kraje' in 2018.
- Svatební koláčky (Wedding Pastries) Traditional Czech wedding pastries/kolaches available in various flavors (poppy seed, walnut, plum jam, cottage cheese/tvaroh) made according to family recipes, popular for weddings and celebrations.
- Rautové varianty / Catering Services Catering services providing buffet-style presentations of products suitable for weddings, receptions, conferences, and other celebratory events, including rental of display equipment. Products also supplied to hotels and restaurants for their offerings.
- E-shop and Online Ordering Service Online ordering system on Shoptet platform for pickup at Malinová stores. Orders require 2 business days advance notice and can be placed via website shopping cart, phone (+420 373 332 078), or email.
- Výborná káva (Excellent Coffee Service) Coffee service available at all Malinová stores, prepared from whole bean coffee on quality espresso machines. Available as takeaway at all locations and for on-site enjoyment at locations with seating.
Companies that use Pekařství Malinová, s.r.o.
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Pekařství Malinová, s.r.o. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pekařství Malinová, s.r.o. partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights4 records
Pekařství Malinová, s.r.o. competitors and assessment
Company assessmentPeers
Direct peers
- Pekařství Kabát: Traditional Czech regional bakery with retail stores, B2B supply, and own production facility. Highly comparable to Malinová in traditional recipe focus, regional concentration, and family-style operation, competing in similar Czech regional markets.
- Crocodille: Czech bakery chain operating a network of own retail stores and B2B supply across the Czech Republic. Comparable in product mix (bread, pastries, confectionery), retail-store model, and B2B supply to hospitality, though at significantly larger scale than Malinová.
- Pekařství Cerman: Long-established Czech bakery with own production and retail stores across multiple regions. Comparable traditional bakery-confectionery product mix and B2B catering supply model.
Broad incumbents
- Penam: One of the largest industrial bakery manufacturers in the Czech Republic, supplying supermarkets and foodservice under multiple brands. Comparable as a peer in the same product category and customer base, but operates at industrial scale rather than artisan/regional model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks1 record
Key highlights6 records
Customer concentration
Pekařství Malinová, s.r.o. social profiles
Digital presencePekařství Malinová, s.r.o. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pekařství Malinová, s.r.o. leadership team
Management profileNumber of profiles
Profiles2 records
Pekařství Malinová, s.r.o. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pekařství Malinová, s.r.o. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pekařství Malinová, s.r.o.
What does Pekařství Malinová, s.r.o. do?
Pekařství Malinová is a traditional Czech bakery and confectionery producer founded in 1990, manufacturing and selling sweet and savory bakery, confectionery, and delicatessen products such as Staročeský kvasový chléb (Traditional Old Czech Sourdough Bread), Chodský koláč, svatební koláčky, zelovka, and obložené chlebíčky. The company operates a modern production facility in Kaznějov and distributes through 14+ company-owned retail stores across Plzeň, an e-shop for pickup orders, and direct B2B supply to hotels and restaurants using refrigerated and non-refrigerated delivery vehicles, supplemented by catering services for weddings, receptions, and corporate events.
Is Pekařství Malinová, s.r.o. a public or private company?
Pekařství Malinová, s.r.o. is a private company. It is classified as family owned and is currently operating.
When was Pekařství Malinová, s.r.o. founded?
Pekařství Malinová, s.r.o. was founded in 2002. It employs 11 to 50 people.
Where is Pekařství Malinová, s.r.o. based?
Pekařství Malinová, s.r.o. is headquartered in Plzeň, Czechia, in the Europe region.
How does Pekařství Malinová, s.r.o. make money?
Three revenue lines are on record. Retail Store Sales are the primary driver. The others are B2B Supply and E-commerce and Custom Orders.
Who are Pekařství Malinová, s.r.o.'s main competitors?
Délifrance is listed as a peer. Direct peers are Pekařství Kabát, Crocodille and Pekařství Cerman. Penam is listed as a broad incumbent.
Does Pekařství Malinová, s.r.o. have an API?
No public API is recorded for Pekařství Malinová, s.r.o..
What industry is Pekařství Malinová, s.r.o. in?
Pekařství Malinová, s.r.o.'s product category is Artisanal Bakery and Confectionery. Its primary akta.pro industry code is THAFAFAL, Chocolate & Confectionery Patisseries (Bonbons, Truffles, Macarons), with a secondary code of AFAIABAG, Bakery & Confectionery Wholesale. Its NAICS code is 3118 and its SIC code is 2050.