Mantra Melbourne Epping

What Mantra Melbourne Epping does

Mantra Melbourne Epping is a 214-room hotel and integrated hospitality venue located at 250 Cooper Street in Epping, Victoria, Australia, operating under the Mantra brand within Accor's global hotel portfolio. The property serves Melbourne's northern suburbs with contemporary hotel rooms, family rooms, self-contained studios, one- and two-bedroom apartments, and penthouses ranging from 26 sqm to 177 sqm, targeting business travelers, corporate groups, medical visitors to Northern Hospital Epping, leisure guests, wedding parties, and extended-stay customers.

The venue operates three on-site food and beverage concepts: Republic Tavern (a brewpub open daily from 12pm to late, offering craft beer and pub fare), Beer Republic Brewery (an in-house craft brewery producing tank-to-tap beers including lagers and seasonal releases), and Twist Distilling (a small-batch artisan distillery producing gins, vodkas, and house-made cocktails, using recycled brewery waste as the base for spirits). Trader Restaurant operates as an all-day breakfast venue offering buffet breakfast and grab-and-go items. Event infrastructure includes the Grand Ballroom (capacity up to 500 cocktail or 280 seated), three meeting rooms, a boardroom, and pre-function areas, catering to corporate meetings, conferences, weddings, and social celebrations.

The business generates revenue through multiple streams: nightly accommodation (including weekly rates for extended stays), food and beverage sales, event and function hire with dedicated coordinators, and the ALL (Accor Live Limitless) loyalty programme. Distribution is conducted via direct website booking, the Accor central platform, phone reservations, an on-site events sales team, and the Republic Tavern mobile loyalty app. The property is privately held as a corporate asset within Accor, with no standalone revenue or financials disclosed.

Name

Mantra Melbourne Epping

Legal name

Mantra Melbourne Epping

Website

https://mantramelbourneepping.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Mantra Melbourne Epping is a 214-room hotel and event venue in Epping, Victoria, operated under Accor's Mantra brand, featuring on-site brewery, distillery, restaurants, and conference facilities for business, leisure, medical, and wedding guests.

Ownership category

akta.pro rank

Product category

Hotel Accommodation

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro industry

PRIMARYTHAFALAA

Brewpubs & Taprooms (On-site Beer Service)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Breweries, Wineries & Distilleries (Taprooms/Tasting Rooms)

SECONDARYCRANACAF

Taprooms & Brewpubs

Consumer Products & Retail/Tobacco, Alcohol & Cannabis Retail/On-Premise Alcohol Retail (Bars, Pubs & Taprooms)

SECONDARYTHAFAEAH

Karaoke Bars & Entertainment Bars

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Bars, Pubs & Nightlife Venues

Keywords

• Hotel accommodation
• Conference venues
• Event spaces
• Brewpub dining
• Serviced apartments

Headquarters

HQ city

Epping

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Hotel Accommodation: Hotel room and apartment accommodation with nightly rates. Includes hotel rooms (26-27 sqm), family rooms, studios with kitchenette, one-bedroom apartments (80 sqm), premium one-bedroom suites, two-bedroom apartments (99-177 sqm), and penthouse options. Long-term weekly rates available.
2. Food & Beverage: On-site dining venues including Republic Tavern (brewpub open daily 12pm-late, kitchen 12pm-10pm) serving pub fare and craft beers, and Trader Restaurant (breakfast 6:30am-11am weekdays, 7am-11am weekends) offering buffet breakfast at $33 adult, $16 child.
3. Events & Functions: Event venue hire and coordination for conferences, meetings, weddings, and social events. Spaces include Grand Ballroom (up to 500 cocktail/280 seated), meeting rooms, boardroom, pre-function areas, Republic Tavern, and Trader Restaurant private dining. Dedicated Events Coordinators plan and run events.
4. Loyalty Program: ALL (Accor Live Limitless) loyalty program membership offering up to 10% discount on bookings, rewards for stays, restaurant and bar visits, and exclusive member benefits and events.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

Mantra Melbourne Epping is a 214-room hotel and apartment property in Epping, Victoria, offering hotel rooms, studio rooms, one- and two-bedroom apartments, and penthases for short and extended stays. The property operates on-site Trader Restaurant, Republic Tavern brewpub, Beer Republic microbrewery, Twist Distilling, and a Grand Ballroom plus dedicated meeting rooms for conferences, weddings, and corporate events.

Product overview

Mantra Melbourne Epping is a hotel and event venue operating under the Accor group, offering a unified accommodation and hospitality platform. The portfolio comprises three interconnected pillars: (1) Accommodation – hotel rooms (King, Twin, Deluxe), family rooms, and self-contained apartments (Studio, One Bedroom, Premium One Bedroom, Two Bedroom, Premium Two Bedroom, and One Bedroom Penthouse) totaling 214 rooms and apartments; (2) Food & Beverage – Republic Tavern (brewpub with Beer Republic Brewery and Twist Distilling) and Trader Restaurant (breakfast venue); and (3) Conference & Events – Grand Ballroom, Meeting Rooms (3), Boardroom, and Pre-Function Areas supporting corporate events, weddings, and social celebrations. The property integrates with Accor's booking infrastructure and ALL loyalty programme, while in-room entertainment includes Foxtel iQ and Chromecast streaming.

Differentiator

Problem solved

Functional benefit

Brands

• Beer Republic: Small batch craft brewery producing beers served on tap at Republic Tavern
• Twist Distilling

Products and services

• Hotel Room (Hotel / Twin / Deluxe) Standard hotel rooms with air-conditioning, Wi-Fi, and in-room coffee machines, available in Hotel, Twin, and Deluxe configurations for short-stay leisure and business travelers.
• Family Room Family-oriented hotel room catering to parents and children traveling together, providing more space and bedding configurations suited to families.
• Studio Room Compact studio-style room with kitchenette functionality, suited to solo travelers or short corporate stays.
• One Bedroom Apartment One-bedroom apartment with kitchenette and laundry access, designed for extended stays and small families.
• Premium One Bedroom Suite Upgraded one-bedroom suite offering enhanced finishes and amenities for guests seeking premium apartment-style stays.
• Two Bedroom Apartment Two-bedroom apartment with kitchenette and laundry access, suitable for families, groups, or longer-stay business travelers.
• One Bedroom Penthouse Top-tier penthouse-style apartment with premium amenities, targeting luxury leisure and VIP corporate guests.
• Premium Two Bedroom Penthouse Highest-tier two-bedroom penthouse apartment, marketed for premium leisure and extended-stay guests.
• Republic Tavern (Brewpub) On-site brewpub serving Beer Republic craft beer alongside a gastropub menu, open to guests and the public.
• Trader Restaurant On-site restaurant located near the lobby serving breakfast and dinner to hotel guests and visitors.
• Grand Ballroom (Function Venue) Large multi-purpose ballroom accommodating up to 500 cocktail guests or 280 seated, used for conferences, weddings, gala dinners, and corporate events with AV infrastructure.
• Boardroom Executive boardroom for small corporate meetings, equipped with business-grade AV and supported by the property's events team.
• Pre-Function Area Pre-function area adjacent to function rooms, used for event registration, breakout sessions, and cocktail receptions.
• Wedding Packages Wedding event packages delivered via the dedicated events team, combining the Grand Ballroom, pre-function area, and on-site accommodation for guests.
• Corporate Event Packages Corporate conference and meeting packages bundling function space, AV, catering, and accommodation for off-site meetings and conferences.
• Beer Republic (On-site Brewery) On-site microbrewery producing craft beer served in Republic Tavern and at hotel events, supporting the property's destination F&B positioning.
• Twist Distilling (On-site Distillery) On-site distillery producing spirits used across the property's bars and restaurants, contributing to the destination F&B offering.

Quantifiable outcome

• Up to 10% savings with ALL loyalty program direct booking
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Simon George and SonsminorOthersPartnership with local supplier Simon George and Sons for fresh produce used across food and beverage outlets and conferencing department. Part of commitment to using local suppliers and seasonal produce in menus.
• Epping Football Netball ClubminorOthersPartnership with local sporting club, Epping Football Netball Club. Mantra Melbourne Epping supports the local community through this partnership, providing ongoing 5% discount on all Republic Tavern purchases for locals.
• AccorcoreChannel Partner/ Reseller/ DistributorOperates under the Mantra brand as part of Accor's hotel portfolio. Booking links direct to all.accor.com platform. Participates in ALL (Accor Live Limitless) loyalty program.
• Beer RepubliccoreTechnology or IntegrationIn-house craft brewery brand operating within Republic Tavern, producing tank-to-tap beers from lagers to seasonal releases. Part of the same hospitality group providing unique on-site brewing experience.
• Twist DistillingcoreTechnology or IntegrationIn-house artisan distillery within Republic Tavern, creating small-batch spirits including gins, vodkas, and house-made cocktail blends. Beer wastage from brewery is recycled through distillery to form base of vodka and gin products.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/mantramelbourneepping
• Facebookfacebook.com/mantramelbourneepping
• LinkedInlinkedin.com/company/mantra-melbourne-epping

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mantra Melbourne Epping