MAPDA (Mothers for Awareness and Prevention of Drug Abuse)

What MAPDA (Mothers for Awareness and Prevention of Drug Abuse) does

MAPDA (Mothers for Awareness and Prevention of Drug Abuse) is a nonprofit advocacy organization founded in 2011 and headquartered in Durango, Colorado. Its stated mission is to fight drug abuse targeting children by identifying and pursuing specific bad actors. The organization serves a grassroots community of "Concerned Mothers" and operates with a small team of five employees.

The organization does not sell products or services. Its platform is its website (mapda.ngo and mapda.mom), which serves as the primary public-facing channel for advocacy messaging and donor engagement. MAPDA uses the GiveButter donation platform to facilitate online fundraising, and it hosts an annual Humanitarian Awards Reception as its signature event — with the Sixth Annual reception scheduled for 2026. The organization is led by Mary Bono, a prominent political figure, lending brand recognition and political access to the organization.

MAPDA's business model is donation-driven, with no disclosed revenue, grants, or institutional funding. There is no information on the scale of its donor base, donation volume, or financial statements. The organization's operational footprint is small and focused on awareness, advocacy, and event-driven fundraising rather than commercial product or service delivery.

Name

MAPDA (Mothers for Awareness and Prevention of Drug Abuse)

Legal name

MAPDA — Mothers for Awareness and Prevention of Drug Abuse

Website

https://mapda.ngo

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

MAPDA is a Durango, Colorado-based nonprofit founded in 2011 that advocates against drug abuse targeting children, serving a grassroots community of "Concerned Mothers" through awareness campaigns, annual awards events, and online fundraising.

Ownership category

akta.pro rank

Product category

Nonprofit Drug Abuse Prevention Advocacy

NAICS

Social Advocacy Organizations (8133), Human Rights Organizations (813311), Child and Youth Services (624110)

SIC

Services-Social Services (8300)

akta.pro primary industry

Child Protection & Child Rights (BPAGABAG)

akta.pro secondary industry

Child Rights & Protection (BPADAGAG)

Keywords

• Drug abuse prevention
• Child safety advocacy
• Parental advocacy
• Nonprofit organizing
• Substance abuse awareness

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Marketing channels4 records

Core offering

MAPDA is a nonprofit advocacy organization that identifies specific forces putting children at risk from drug exposure — social media platforms algorithmically serving drug content to teenagers, THC retailers marketing gummies to children, counterfeit pill networks operating through Instagram and Snapchat, and legislative gaps that empower bad actors — and organizes mothers to confront those forces through grassroots advocacy and policy pressure.

Product overview

MAPDA (Mothers for Awareness and Prevention of Drug Abuse) is a non-profit advocacy organization, not a technology product company. It does not offer software products, platforms, or digital services. The organization focuses on grassroots advocacy, identifying forces that put children at risk (such as social media platforms serving drug content to teenagers, THC retailers marketing to kids, and counterfeit pill networks), and organizing mothers to advocate for legislative and social change.

Differentiator

Problem solved

Functional benefit

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Emerging players

• Truth Initiative: Large nonprofit running youth-focused anti-tobacco and anti-vaping campaigns with heavy digital platform spend; comparable to MAPDA in targeting youth substance exposure via social media and pursuing platform/policy interventions, though at much larger scale.
• Parents Action for Children: Parent-led child advocacy nonprofit working on issues from early childhood development to media and safety; comparable to MAPDA as a parent-driven advocacy organization focused on protecting children from external harms.
• Common Sense Media: Nonprofit focused on children and media/digital safety, including advocacy to social platforms; adjacent peer to MAPDA because both target social media platforms for harms to children, though Common Sense's scope extends well beyond drug content.

Direct peers

• Partnership to End Addiction: National nonprofit focused on supporting families affected by addiction and advocating for policy change; directly comparable to MAPDA in mission (preventing youth drug harm) and approach (family/parent mobilization), though larger and more established.
• CADCA (Community Anti-Drug Coalitions of America): National membership organization building community coalitions to reduce substance abuse; directly comparable as a parent/community-driven advocacy organization targeting drug prevention, with a strong policy and Capitol Hill Day component similar to MAPDA's legislative focus.
• Drug-Free America Foundation: National nonprofit focused on prevention of substance abuse through education, advocacy, and policy reform; comparable to MAPDA in mission scope (prevention + policy advocacy) and parent/community framing, with similar national footprint.
• Smart Approaches to Marijuana (SAM): Advocacy organization specifically opposing THC/cannabis normalization and marketing toward youth; highly comparable to MAPDA's stated focus on 'THC retailers marketing gummies to kids' and on legislative gaps enabling those retailers.
• NCADD (National Council on Alcoholism and Drug Dependence): Legacy advocacy and education organization addressing alcoholism and drug dependence; overlaps with MAPDA on the substance abuse prevention side and on legislative/awareness campaign work.
• National Family Partnership / Red Ribbon Week: Parent-led national nonprofit dedicated to drug prevention awareness and youth education; closely comparable to MAPDA in targeting families/mothers as the primary mobilization vehicle and running recurring national awareness campaigns.

Broad incumbents

• National Institute on Drug Abuse (NIDA): Federal government research agency that sets the scientific agenda on drug abuse and prevention; comparable as a major institutional voice in the same prevention/policy space MAPDA operates in, though it is a government research body rather than an advocacy organization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/mapda

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MAPDA (Mothers for Awareness and Prevention of Drug Abuse)