Marco Island Sun Times

What Marco Island Sun Times does

Marco Island Sun Times, doing business as Marco Eagle, is a local newspaper serving Marco Island and the broader Southwest Florida region, including Collier County and Lee County. Operated by Gannett (NYSE: GCI) as part of the USA Today Network Florida division, the publication delivers local news, sports, life, opinion, entertainment, and obituary content through three distribution channels: a primary digital platform at marconews.com, a digital eNewspaper archive at marcoeagle.fl.newsmemory.com, and traditional print distribution across Marco Island and Collier County. The company serves two primary customer segments: local community readers (residents and visitors seeking Marco Island and Southwest Florida news) and local advertisers (small and mid-sized businesses seeking access to the Marco Island audience through LocaliQ and direct sales channels). With approximately 10 employees, the publication operates with a lean local-news footprint supplemented by Gannett network content and infrastructure.

The product portfolio extends beyond the core news website and includes a real estate marketplace powered by an AddressUSA partnership (offering home valuations, property search, and featured agents), an online classifieds platform sourced through Naples News, the USA Today Network's 10BEST local recommendations platform covering Southwest Florida attractions and dining, and Gannett's LocaliQ digital advertising and marketing solutions platform for local businesses. The technology stack runs on Gannett/USA Today Network's shared content management system; no proprietary technology, mobile application, or API offerings are documented, and the company's differentiate against independent operators is largely its brand, local journalism, and access to the parent network's ad-tech and content syndication.

The business model is the traditional local newspaper model adapted for digital: two revenue streams — audience revenue from digital subscriptions and eNewspaper access, and advertising revenue from display ads, classifieds, and sponsored content sold via LocaliQ and direct sales. The Marco Island market is a small, geographically anchored consumer and advertiser base heavily tied to local tourism, residential demographics, and Collier County's local economy. Revenue for the individual publication is not publicly disclosed by Gannett; the publication operates as a small subsidiary within the diversified Gannett conglomerate rather than as an independent commercial entity.

Name

Marco Island Sun Times

Legal name

Marco Eagle (operated by Gannett)

Website

https://marcoislandflorida.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Marco Island Sun Times (d/b/a Marco Eagle) is a local newspaper serving Marco Island and Southwest Florida, operated by Gannett as part of the USA Today Network. It delivers local news via marconews.com, eNewspaper, and print to community readers and local advertisers.

Ownership category

akta.pro rank

Product category

Local Newspaper / Community News Media

NAICS

Newspaper Publishers (513110)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Business, Financial & Trade News Publishers (MPAJADAC)

Keywords

• Local newspaper
• Community news coverage
• Digital news media
• Classified advertising
• ENewspaper archive

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Distribution channels3 records

Marketing channels3 records

Core offering

Marco Island Sun Times publishes local news, sports, weather, opinion, life, entertainment, and obituary coverage for Marco Island and Southwest Florida via a digital website, an eNewspaper edition, and a printed newspaper. It also operates adjacent verticals including real estate listings, classifieds, jobs, cars, and 10BEST consumer recommendations, while monetizing its audience through LocaliQ advertising products.

Product overview

Marco Island Sun Times operates under the Marco Eagle brand within the Gannett/USA Today Network. The offering consists of a primary digital news website delivering local Marco Island and Southwest Florida content across News, Sports, Life, Opinion, Entertainment, and Obituaries sections. Supporting products include an eNewspaper digital archive edition, real estate marketplace powered by AddressUSA, general classifieds, the 10BEST recommendations platform, and LocaliQ advertising services. The portfolio represents a traditional local newspaper operation adapted for digital distribution rather than a unified software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Marco Eagle / Marco Island Sun Times Digital News Website Daily online news website delivering local Marco Island and Southwest Florida news coverage across news, sports, life, opinion, entertainment, and obituary sections for local readers and the broader community.
• Marco Eagle eNewspaper Digital replica of the printed Marco Eagle newspaper, allowing readers to view, search, and access archived editions online for subscribers and casual readers.
• Marco Island Sun Times Print Newspaper Printed community newspaper covering local Marco Island and Southwest Florida news, sports, opinion, and community information for residential subscribers and single-copy buyers.
• Local Classifieds (Real Estate, Jobs, Cars) Online classified listings verticals for local real estate, jobs, and automotive transactions, used by community members, agents, employers, and dealers to post and discover local listings.
• LocaliQ Advertising Platform Local advertising and marketing platform for small and mid-sized businesses in Marco Island and Southwest Florida, offering digital and print advertising placements plus marketing services.
• 10BEST Recommendations Editorially curated ranked recommendations of places, restaurants, and experiences, extending the publication's content offering to readers and traveler audiences.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights4 records

Direct peers

• Naples Daily News: Sister Gannett/USA Today Network publication serving the adjacent Naples market in Collier County. Most direct peer: same parent, same regional advertiser base, same Gannett CMS, and its classifieds platform actually hosts Marco Eagle's classifieds.
• Coastal Breeze News: Independent weekly newspaper covering Marco Island and surrounding Collier County. Directly competes with Marco Eagle for the same readers and local advertisers, but operates without the national network infrastructure.
• The News-Press (Fort Myers): Another USA Today Network daily covering Lee County / Fort Myers in the same Southwest Florida region. Operates the same digital + eNewspaper + print playbook, targets an overlapping advertiser pool (real estate, tourism, healthcare), and is a near-direct comparable for unit economics.
• Florida Weekly (Naples edition): Regional lifestyle weekly that publishes a dedicated Naples/Marco Island edition. Targets overlapping affluent readers and advertisers in the same SW Florida market with a print + digital mix.

Regional players

• Tampa Bay Times: Independently owned regional Florida daily that competes with Gannett titles in the same state. Serves as a benchmark for how a non-Gannett Florida daily structures its digital subscriptions and ad products.

Broad incumbents

• USA Today: Gannett's flagship national daily and the marquee brand of the parent USA Today Network. Marco Eagle benefits from and contributes to the network's audience and content distribution, making USA Today the parent-umbrella incumbent in the same content ecosystem.
• Sun-Sentinel (South Florida): Gannett's larger South Florida daily operating the same USA Today Network playbook at a different scale and market. Useful comparable for ad tech stack, subscription bundles, and LocaliQ monetization patterns.
• TCPalm (Treasure Coast): Another Gannett/USA Today Network regional daily on Florida's east coast. Operates a near-identical digital + eNewspaper + print product, providing a useful peer for engagement metrics and monetization benchmarks across Gannett's Florida footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/marconews
• Facebookfacebook.com/themarcoeagle
• LinkedInlinkedin.com/company/marco-island-sun-times

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marco Island Sun Times