maumau

Name

maumau

Legal name

maumau

Website

https://maumauworks.co

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Art Curation and Artist Representation Services

NAICS

Independent Artists, Writers, and Performers (71151), Independent Artists, Writers, and Performers (711510)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Community Arts, Culture & Creative Placemaking Enterprises (BPAGALAO)

Keywords

• Artist representation services
• Art residency program
• Contemporary art curation
• Exhibition management
• Cultural programming

Headquarters

HQ city

Istanbul

HQ country

Türkiye

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Artist Representation and Exhibition Sales: maumau represents artists and manages their exhibition programs, connecting artists with collectors and institutions. Revenue is generated through commissions on art sales, exhibition fees, and project-based collaborations with galleries and museums.
2. Sanatla Dayanışma Solidarity Platform: A charitable solidarity platform initiated following the Turkey earthquake, channeling donations through art-related activities. The platform operates on a volunteer basis.
3. Art Residency Program: maumau hosts international artists in Istanbul through its residency program, with studio space at Barın Han and accommodation at Recital Park Hotel, potentially generating revenue through program fees or institutional partnerships.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

maumau is an independent art initiative that represents independent visual artists and manages an artist residency program anchored at Barın Han in Istanbul, offering studio space, exhibition opportunities, and collector/institutional matching. It organizes exhibitions and curated cultural projects (e.g., IdentityLab Sessions, Sanatla Dayanışma, Feshane) and conducts value analysis, cataloging, and international collaboration research on behalf of represented artists. The organization connects artists with collectors, museums, and cultural platforms across Turkey and Europe.

Product overview

maumau is an independent art initiative founded in 2012, operating as a platform that supports artists and artistic production. The organization does not offer a traditional software product or platform; instead, it provides art-related services including an Artist Residency Program with studio space at Barın Han in Istanbul, artist representation and collaboration services, and project-based initiatives such as Sanatla Dayanışma (earthquake relief through art), IdentityLab Sessions (cross-cultural Turkey-Sweden exchange), and Feshane (exhibition projects). The portfolio centers on artist development, exhibition organization, and cultural programming rather than technology products.

Differentiator

Problem solved

Functional benefit

Products and services

• Art Residency Program An artist residency initiative that hosts international and local artists, providing studio space at Barın Han and accommodation at Recital Park Hotel in Istanbul's historic center. The program supports independent artists with project development, exhibition opportunities, and international collaborations.

Named customers8 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core, minor and flagship.

• Barın HancoreStrategic or Co-development Partner · 1 January 2019Barın Han is a 5-story historic building in Çemberlitaş, Istanbul's old town, formerly the atelier of calligraphy expert Emin Barın. After renovation, it reopened in 2019 and serves as maumau's primary exhibition and studio space, hosting exhibitions, performances, gatherings, and art talks while preserving the history of Turkish book art and calligraphy.
• Recital Park HotelcoreStrategic or Co-development PartnerProvides accommodation for maumau's artist residency program participants. Located in Istanbul, it complements the studio space at Barın Han to offer a complete residency infrastructure.
• Sanatla DayanışmaminorGTM or Marketing PartnerA solidarity platform launched by maumau following the Turkey earthquake to provide sustainable aid through the power of art. The platform connects donating artists and completing donors with art-based relief efforts.
• İsveç Konsolosluğu (Swedish Consulate)flagshipStrategic or Co-development PartnerPartner in the IdentityLab Sessions project, which brings together artists from Turkey and Sweden to focus on the relationship between identity and space and its impact on various art practices. The event took place at the Swedish Consulate, DEPO, and Galata Rum Okulu.
• DEPO (Istanbul)flagshipStrategic or Co-development PartnerDEPO serves as a venue partner for the IdentityLab Sessions and other exhibitions, providing exhibition space in Istanbul for maumau's collaborative projects.
• Galata Rum Okulu (Galata Greek School)flagshipStrategic or Co-development PartnerVenue partner for the IdentityLab Sessions, hosting Turkey-Sweden artist collaboration events in Istanbul.
• Istanbul Tasarım Müzesi (Istanbul Design Museum)flagshipStrategic or Co-development PartnerPartner venue for exhibitions including the 'denize giderim, görürüm' exhibition by Aseel Hasbini (May 2024) and Kibeom Kwon's residency exhibition (May 2024).
• Tandem Kültür Yöneticileri Değişimi (EU-Turkey)flagshipStrategic or Co-development PartnerIdentityLab is a Tandem Kültür Yöneticileri Değişimi Turkey-European Union project, providing structural support for cross-border cultural collaboration.

Scale indicators3 records

Recent moves8 records

Broad incumbents

• SALT: SALT is an Istanbul-based cultural institution hosting exhibitions, research programs, and public programming in contemporary art. It is comparable to maumau in its commissioning of independent artists and exhibitions of represented creators such as Elmas Deniz, though at significantly larger institutional scale.
• Pera Museum: Pera Museum is a private Istanbul museum that has exhibited maumau-represented artist Kıymet Daştan. Comparable as a contemporary art venue and exhibition partner within Istanbul's independent contemporary art circuit.
• Galerist: Galerist is one of Istanbul's leading contemporary art galleries, representing established Turkish and international artists and operating its own exhibition program. Comparable to maumau in the artist representation and primary-market sales layer, though at a more commercial gallery scale.
• Arter: Arter is a major Istanbul contemporary art foundation presenting exhibitions, residencies, and a permanent collection. It operates at much larger scale but in the same institutional space as maumau, with both serving as venues for represented artists and as partners in the Turkish contemporary art ecosystem.

Regional players

• Akıncı: Akıncı is an Istanbul contemporary art gallery representing Turkish and international artists and producing exhibitions. It overlaps with maumau in the artist representation and exhibition organization layer of Istanbul's contemporary art market.
• Bilsart: Bilsart is an Istanbul-based independent art platform supporting contemporary artists through exhibitions, residencies, and publications. It serves the same independent Turkish artist community as maumau and is a direct peer in the artist-led initiative model within Istanbul.

Others

• Triangle Network: Triangle Network is an international network of artist-led organizations and residency programs. It is comparable to maumau in its emphasis on independent, project-based artist exchanges and cross-cultural collaboration, with several member organizations operating similar models to maumau's residency and IdentityLab-style programming.

Direct peers

• DEPO: DEPO is an Istanbul-based independent art and culture initiative that hosts exhibitions, talks, and collaborative projects, and has served as a venue partner for maumau's IdentityLab Sessions. It is a direct peer in the artist-led initiative space serving the same Istanbul independent art community.
• SAHA: SAHA is an Istanbul-based artist support program providing production residencies, international mobility grants, and institutional partnerships for independent Turkish artists. It is directly comparable to maumau's artist residency and representation model, both serving the same pool of independent Turkish contemporary artists.

Emerging players

• Apartment Project: Apartment Project is a Berlin-based independent artist-run initiative hosting residencies, exhibitions, and project-based collaborations. It is directly comparable to maumau as a peer independent artist initiative combining residency, exhibition, and cross-cultural programming outside the traditional gallery model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/maumauworks
• LinkedInlinkedin.com/company/maumau
• Instagraminstagram.com/maumauworks/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about maumau