Moreland Community Child Care Centres (MCCCC)

What Moreland Community Child Care Centres (MCCCC) does

Moreland Community Child Care Centres Inc. (MCCCC) is a not-for-profit, community-based early childhood education and care provider operating three long day care centres in Brunswick and Brunswick West, Victoria, Australia: Dunstan Reserve (70 places, purpose-built), Mitchell Street, and Tinning Street (35 places, renovated period home). Incorporated as an association in October 2012 following a 1998 amalgamation of three local child care cooperatives, MCCCC delivers integrated long day care and government-funded kindergarten programs for children aged 6 months to school age, with two of its three centres running a multi-age family grouping model. The core technology is its curriculum framework, guided by the Early Years Learning Framework (ELYF) and the Victorian Early Years Learning and Development Framework (VEYLDF), supplemented by add-on programs including a bilingual French Language Program, incursions (sport, dance, music, art), excursions, and a daily fresh-meal service accommodating dietary requirements such as halal, vegetarian, dairy-free, and gluten-free.

MCCCC is governed by a parent-run Committee of Management and operates as an ACNC Registered Charity with an "Exceeding" rating under the National Quality Framework from ACECQA. Revenue is generated through three streams: daily child care fees ($174.30/day for Under 3s, $170.60/day for Over 3s), the Commonwealth Government's Child Care Subsidy (CCS), and Victorian Government kindergarten funding including Early Start Kindergarten for eligible children. The organisation is small, with 17 employees and approximately 105+ licensed places across its three centres, all serving families in the Merri-bek local government area. Its go-to-market is direct-to-consumer, relying on community word-of-mouth referrals, a Facebook page, a comprehensive website, in-person facility tours, and enrollment coordinated through the Merri-bek City Council central waitlist system. There is no venture capital, institutional investment, or parent company ownership.

Name

Moreland Community Child Care Centres (MCCCC)

Legal name

Moreland Community Child Care Centres Inc.

Website

https://mcccc.com.au

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Moreland Community Child Care Centres (MCCCC) is a not-for-profit, community-based early childhood education provider operating three long day care centres with integrated kindergarten in Brunswick and Brunswick West, Victoria, serving approximately 105+ children from 6 months to school age under a parent-governed committee structure.

Ownership category

akta.pro rank

Product category

Early Childhood Education and Care

NAICS

Child Care Services (62441), Child Care Services (624410)

SIC

Services-Child Day Care Services (8351)

akta.pro primary industry

Full-Day Childcare Centers (EDACAAAA)

akta.pro secondary industries

Center-Based Infant Care (0–18 months) (EDACAGAA), Center-Based Toddler Care (18–36 months) (EDACAGAB)

Keywords

• Early childhood education
• Long day care
• Integrated kindergarten
• Community child care
• Multi-age learning

Headquarters

HQ city

Brunswick West

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Others

Revenue model

1. Child Care Fees: Daily fees charged for child care services. Under 3's are charged $174.30 per day and Over 3's (including kinder) are charged $170.60 per day. These are full fees before Child Care Subsidy (CCS) is applied.
2. Child Care Subsidy (CCS): Commonwealth Government payment to assist families with child care costs. Eligibility is determined by Centrelink's Family Assistance Office through myGov accounts. Families must claim CCS for each child enrolled at child care.
3. Victorian Government Kindergarten Funding: Victorian Government provides funding to support children accessing high-quality kindergarten programs in the two years before school. Funding is a contribution towards meeting the cost of the kindergarten program. Early Start Kindergarten provides eligible children (refugee/asylum seeker backgrounds, Aboriginal/Torres Strait Islander, or families with child protection contact) with 15 hours of free or low-cost kindergarten.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Moreland Community Child Care Centres (MCCCC) is a not-for-profit, community-based early childhood education and care provider operating three long day care centres in Brunswick and Brunswick West, Victoria. It delivers full-day child care integrated with government-funded kindergarten programs for children aged 6 months to school age, including a multi-age family-grouping model at two of its centres. Core services include funded kindergarten programs, Early Start Kindergarten for eligible children, daily meals, incursions/excursions, and a French language program.

Product overview

Moreland Community Child Care Centres Inc. (MCCCC) is a not-for-profit, community-based early childhood education and care organization operating three long day care centres (Dunstan Reserve, Mitchell Street, Tinning Street) in Brunswick and Brunswick West, Victoria. The core offering is Long Day Care / Integrated Kindergarten — a unified service combining full-day child care with government-funded kindergarten programs delivered by qualified early childhood teachers. Two centres (Mitchell Street and Tinning Street) operate a Multi-Age Model enabling family grouping across ages. All centres offer the Funded Kindergarten Program (3 and 4 year old) integrated into daily care, with Dunstan Reserve additionally providing a purpose-built 70-place facility and Mitchell/Tinning operating smaller multi-age environments. Add-on programs include incursions (Kinder Sport, Dance, Music, Art), excursions, daily nutritious meals, and a French Language Program. The centres are guided by the Early Years Learning Framework and Victorian Early Years Learning and Development Framework, with emphasis on school readiness, outdoor play, and community engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Long Day Care with Integrated Kindergarten Full-day child care service (operating 7am-6pm) integrated with government-funded kindergarten programs for children aged 6 months to school age, delivered by qualified early childhood teachers at all three centres.
• Funded Kindergarten Program
• Early Start Kindergarten
• Multi-Age Model (Family Grouping)
• Incursions and Excursions Program
• Daily Meals Service
• French Language Program

Quantifiable outcome

• Multi-age grouping produces increased pro-social behaviour (caring, tolerance, patience, support) in children
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves13 records

Expansion highlights5 records

Direct peers

• Only About Children: Private operator of long day care and early learning centres across Melbourne and Sydney, including integrated kindergarten and bilingual programs. Closely comparable in service mix but as a for-profit rather than community NFP.
• KU Children's Services: Large Australian not-for-profit operator of early childhood education and care services, including long day care and integrated kindergarten programs. Directly comparable to MCCCC's community-based NFP model and quality-rating differentiation.
• Goodstart Early Learning: Australia's largest not-for-profit early learning provider operating community-based long day care centres. Operates an integrated model of child care plus funded kindergarten with a similar community accountability structure, making it the closest comparable peer to MCCCC at much greater scale.
• YWCA Victoria Early Learning: Not-for-profit early childhood education and care services delivered in Victoria including long day care with integrated kindergarten. Aligns with MCCCC's community-based, values-driven operating model and serves similar family demographics.

Broad incumbents

• Affinity Education: Listed operator (ASX:AFT) of early learning centres under multiple brands including Papilio Early Learning and Kids Academy. Operates long day care with integrated kindergarten across Melbourne suburbs, directly competing for the same demographic.
• Guardian Childcare & Education: Large-scale national early learning provider with multiple centres across Melbourne offering long day care, kindergarten and school-readiness programs. Overlaps with MCCCC's integrated kindergarten offering and competes for the same local families but at much greater scale.
• Busy Bees Australia: Australian arm of the global Busy Bees provider, operating long day care and kindergarten centres including in Melbourne inner suburbs. Overlaps with MCCCC on integrated kindergarten and long day care but at much larger portfolio scale.

Regional players

• Merri-bek City Council Child Care: Direct local-government operator of early childhood services within the same Merri-bek municipality, running the council waitlist registration system through which MCCCC receives enrolments. Highly comparable in locality though local-government owned rather than community NFP.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/morelandccccc
• LinkedInlinkedin.com/company/moreland-community-child-care-centres

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moreland Community Child Care Centres (MCCCC)