McMillan Memorial Library
McMillan Memorial Library is a municipal public library founded in 1890 in Wisconsin Rapids, Wisconsin, serving local residents and the South Central Library System with free access to 120,000+ physical items, digital content, makerspace and recording studio services, and community programming.
- Company typePrivate
- Founded1890
- HeadquartersWisconsin Rapids, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What McMillan Memorial Library does
McMillan Memorial Library is a municipal public library founded in 1890 in Wisconsin Rapids, Wisconsin, owned and operated by the City of Wisconsin Rapids with significant additional funding from Wood County. It serves the general public of Wisconsin Rapids and the broader South Central Library System catchment area (Wood, Adams, Portage, Columbia, Dane, Green, and Sauk counties) at no cost to residents. Its core collections include 120,000+ physical items in-house plus shared access to over 3 million holdings via the LINKcat consortium catalog. The library operates from a single 1970 building at 490 East Grand Avenue featuring a 248-seat Fine Arts Center, Youth Services area, meeting and study rooms, the Studio @ McM makerspace (Glowforge laser engraver, Silhouette Cameo vinyl cutter, Raise 3D printers, embroidery/sewing machines, button maker), and the Sound Space Recording Lab equipped with Logic Pro X and Final Cut Pro.
The library's product surface extends well beyond book lending. Digital content is distributed through the Libby app (Wisconsin's Digital Library / OverDrive), Kanopy video streaming (15 tickets/month), BadgerLink databases, and NoveList Plus. Specialized services include the MCM Book Box monthly subscription (capped at 15 subscribers), Homebound Delivery for patrons unable to visit in person, Tech Help one-on-one appointments plus a Wednesday drop-in open lab co-run with Mid-State Technical College, and meeting room reservations up to the Fine Arts Center's 248-seat capacity. Programming spans Summer Reading, 1000 Books Before Kindergarten, Authors @ McMillan, the McMillan Concert Series, Your Photography exhibitions, and the cross-organizational Community Read 2026.
Revenue is dominated by municipal appropriations from the City of Wisconsin Rapids and Wood County, with only nominal transactional revenue from printing (10¢/page B&W, 25¢/page color) and fax services (25¢ flat per transmission). Specific revenue figures are not publicly disclosed. The library was recognized as a 2019 finalist for the National Medal for Museum and Library Service and holds Monarch Waystation certification for its WoodTrust Bell Foundation Garden. A 235 kW / 470-panel solar installation completed in 2017 is among the largest in Central Wisconsin.
McMillan Memorial Library firmographics
Firmographics- Name
- McMillan Memorial Library
- Legal name
- McMillan Memorial Library
- Website
- https://mcmillanlibrary.org
- Company type
- Private
- Founded year
- 1890
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- McMillan Memorial Library is a municipal public library founded in 1890 in Wisconsin Rapids, Wisconsin, serving local residents and the South Central Library System with free access to 120,000+ physical items, digital content, makerspace and recording studio services, and community programming.
- Ownership category
- akta.pro rank
McMillan Memorial Library industry classification
Industry- Product category
- Public Library Services
- NAICS
- Libraries and Archives (51921), Libraries and Archives (519210), Web Search Portals, Libraries, Archives, and Other Information Services (5192)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public Library Operations & Community Branch Management (EDAEAGAC)
- akta.pro secondary industries
- Libraries, Archives & Special Collections (BPAGAHAF), Library-Based Learning Programs (Public Libraries) (EDAAAFAA), Library, Reading Motivation & Independent Reading Programs (EDAMAJAO)
Keywords
Where McMillan Memorial Library is headquartered
LocationHeadquarters
- HQ city
- Wisconsin Rapids
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
McMillan Memorial Library business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Others
Revenue model
- Public Library Funding: McMillan Memorial Library is funded primarily by public sources. The City of Wisconsin Rapids provides the bulk of funding as the municipal library. Wood County provides significant additional funding. The library charges nominal fees for printing services but basic library services are free to all residents.
- Printing and Reproduction Services: The library generates nominal revenue through printing services: 10 cents per page for black and white printing and 25 cents per page for color printing. Photo printing and poster printing are available through the Studio @ McM at different rates. Fax services are available for a flat fee of 25 cents.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Library Services |
| Unit Pricing | Pay-as-you-go | Printing Services |
| Unit Pricing | Pay-as-you-go | Fax Services |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
McMillan Memorial Library product offering
Product offeringCore offering
McMillan Memorial Library is a municipal public library providing free access to a 120,000+ item physical collection plus shared access to 3 million+ items across the South Central Library System. It offers digital lending via LINKcat, Libby, and Kanopy, alongside a creative makerspace (The Studio @ McM) with a recording studio, and free community programming including concerts, author events, and literacy initiatives.
Product overview
McMillan Memorial Library is a public library in Wisconsin Rapids offering a unified collection of traditional and digital services. The library's core offerings include physical and digital materials through LINKcat, The Studio @ McM makerspace with creative equipment and a Sound Space Recording Lab, and specialized services like MCM Book Box subscription, MCM Podcast, and Tech Help. Programs include Authors @ McMillan author series, McMillan Concert Series, Summer Reading Programs for all ages, 1000 Books Before Kindergarten early literacy, Community Read, and Your Photography exhibitions. Digital content is accessible via Libby and Kanopy streaming services.
Differentiator
Problem solved
Functional benefit
Products and services
- LINKcat Online Catalog Online library catalog allowing patrons to search holdings, manage accounts, place holds, and reserve materials across the South Central Library System's 800,000+ items. Accessible via web and mobile app.
- The Studio @ McM Makerspace Makerspace offering creative equipment including laser engravers, 3D printers, embroidery machines, sewing machines, and button makers for community use following a badging orientation.
- Sound Space Recording Lab Professional recording studio for music, podcasts, audiobooks, and video editing with Logic Pro X and Final Cut Pro, plus musical instruments for audio/video recording, editing, streaming, and playing.
- MCM Book Box Monthly book subscription service in which library staff hand-select one or two books based on patron-stated preferences and check them out to the patron's account at the hold area.
- Meeting and Study Room Reservations Public booking system for meeting rooms (up to 20), study rooms (1-5 people), All-Purpose Room (up to 80), and the 248-seat Fine Arts Center, with AV equipment and kitchenette.
- Homebound Delivery Monthly delivery of up to 10 library materials (books, audiobooks, movies, magazines) by volunteers to homebound Wisconsin Rapids patrons who cannot visit the library due to illness, age, or disability.
- Printing and Reproduction Services Paid printing at 10 cents per page black-and-white and 25 cents per page color, photo and poster printing through The Studio @ McM, and fax sending/receiving at a flat 25-cent fee.
- Kanopy Video Streaming Free video streaming service with library card, providing 15 viewing tickets per month plus unlimited Kanopy Kids playback, spanning movies, documentaries, foreign films, classic cinema, and educational content.
- Libby / Wisconsin's Digital Library Mobile app for borrowing downloadable ebooks, audiobooks, and magazines from Wisconsin's Digital Library (OverDrive), with Kindle compatibility for U.S. users.
- McMillan Tech Help Open Lab Drop-in technology assistance every Wednesday from 9-11am provided jointly by Mid-State Technical College and McMillan Library staff, covering phones, tablets, email, eReaders, Excel, and general tech questions with no appointment required.
Companies that use McMillan Memorial Library
Customer profileSegments6 records
Ideal customer profiles7 records
McMillan Memorial Library technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
McMillan Memorial Library partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- South Central Library System (SCLS)coreMcMillan Memorial Library is part of the South Central Library System, a consortium of libraries in Wood, Adams, Portage, Columbia, Dane, Green and Sauk counties. This partnership provides access to over 3 million library holdings through the LINKcat shared catalog system, enabling interlibrary loans and resource sharing across member libraries.
- Wisconsin's Digital Library / OverDrivecoreProvides downloadable ebooks, audiobooks, and magazines accessible through the Libby app and OverDrive platform. Library patrons receive access to thousands of digital titles including some Kindle-compatible formats.
- KanopycoreVideo streaming service partnership providing access to movies, documentaries, foreign films, classic cinema, independent films, and educational videos. Library patrons receive 15 tickets per month for video playback. Kanopy Kids offers unlimited plays for children's programming.
- BadgerLinkcoreWisconsin's statewide online resources provided through BadgerLink, offering access to databases including Britannica School, Explora, Consumer Health Complete, Chilton Library, and various other research databases.
- Recollection WisconsincoreStatewide digital collection hosting platform. Much of the library's online collection including historical photographs and documents is hosted through Recollection Wisconsin, part of Wisconsin Heritage Online digitization efforts.
- South Wood County Historical MuseumminorMuseum partner with extensive digital collections available through their website's Collections and Publications drop-down menus. Collaborates on local history resources and community programming.
- Mid-State Technical CollegeminorTechnical college partnership for Tech Help Open Lab program where Mid-State and McMillan Library staff provide quick technology assistance every Wednesday from 9-11am without appointments.
- WoodTrust Bell FoundationminorMajor donor to the Youth Services Room renovation in 2013. The garden is named in recognition of their support. The WoodTrust Bell Foundation is a long-time supporter of the library.
- Monarch WatchminorUniversity of Kansas-based nonprofit education, conservation, and research program that provides certification for Monarch Waystations. Grant from Monarch Watch supplemented the original garden plantings.
- United Way of South Wood and Adams CountiesminorCo-sponsor of Community Read 2026 program featuring discussions of 'The Anxious Generation' by Jonathan Haidt, with United Way also selling copies of the book.
- Wisconsin Rapids Public SchoolsminorCo-sponsor of Community Read 2026 program alongside the library and United Way, supporting educational engagement with selected reading materials.
Scale indicators7 records
Recent moves10 records
Expansion highlights5 records
McMillan Memorial Library competitors and assessment
Company assessmentDirect peers
- Cedar Rapids Public Library: Mid-size Midwestern public library serving a similarly-sized community to Wisconsin Rapids, with a comparable mix of traditional lending, makerspace, local history collections, and community programming. Frequently cited in library-industry rankings for innovation at its scale, making it a strong operational and programmatic peer.
- Traverse Area District Library: Public library district serving the Traverse City, Michigan region — a similar mid-size, non-urban community library with a comparable mix of traditional services, digital resources, and community programming. Useful as a peer for measuring engagement and program breadth at a similar scale.
- L.E. Phillips Memorial Public Library: Public library serving Eau Claire, Wisconsin, of similar size to McMillan and located within the broader Wisconsin public library network. Offers a comparable mix of traditional lending, programming, and digital resources, making it a strong direct comparison for staffing, collection size, and budget.
- Stevens Point Public Library: Portage County public library serving Stevens Point, Wisconsin — geographically close to McMillan and operating in a similar mid-Wisconsin community profile. Provides traditional lending and programming at a comparable scale, and is a member of the same South Central Library System consortium referenced by McMillan.
- Appleton Public Library: Wisconsin public library of comparable size serving Appleton and the Fox Cities region. Offers a similar blend of physical and digital lending, programming, and community engagement, with comparable municipal funding structure, making it a useful operational benchmark.
- Pikes Peak Library District: Colorado-based public library district serving a similar mid-size regional community, with a strong programming calendar, makerspace offerings, and digital content partnerships. Useful as a peer for measuring program depth and creative-tech offering adoption at a comparable scale.
- Marathon County Public Library: Public library system serving Wausau and Marathon County, Wisconsin — a direct regional peer of comparable size and mission within the same state library ecosystem. Operates its own catalog and provides traditional lending plus programming, comparable in scope to McMillan's Wisconsin Rapids operations.
- Manitowoc Public Library: Wisconsin public library serving the Manitowoc community — a comparable mid-size municipal library on Lake Michigan with a similar mix of programming, digital resources, and traditional services. Particularly relevant for benchmarking Wisconsin-specific operating models and municipal funding dynamics.
Emerging players
- Chattanooga Public Library: Public library nationally recognized for its 4th Floor makerspace, innovation lab, and creative technology programming. While larger and better-funded than McMillan, it is a relevant aspirational peer for the Studio @ McM / Sound Space Recording Lab model, illustrating how differentiated creative-tech offerings can scale within a public library mandate.
Broad incumbents
- Madison Public Library: Large Wisconsin public library system serving Madison and Dane County — a same-state, broader incumbent peer. Not a direct match in scale, but relevant for benchmarking what scaled-up programming, makerspace offerings, and digital resource investments look like within the same Wisconsin municipal funding environment.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
McMillan Memorial Library social profiles
Digital presenceMcMillan Memorial Library financial estimates
Financial estimateRevenue estimate
Valuation estimate
McMillan Memorial Library leadership team
Management profileNumber of profiles
Profiles6 records
McMillan Memorial Library funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
McMillan Memorial Library M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about McMillan Memorial Library
What does McMillan Memorial Library do?
McMillan Memorial Library is a municipal public library providing free access to a 120,000+ item physical collection plus shared access to 3 million+ items across the South Central Library System. It offers digital lending via LINKcat, Libby, and Kanopy, alongside a creative makerspace (The Studio @ McM) with a recording studio, and free community programming including concerts, author events, and literacy initiatives.
Is McMillan Memorial Library a public or private company?
McMillan Memorial Library is a private company. It is classified as state government owned and is currently operating.
When was McMillan Memorial Library founded?
McMillan Memorial Library was founded in 1890. It employs 11 to 50 people.
Where is McMillan Memorial Library based?
McMillan Memorial Library is headquartered in Wisconsin Rapids, United States, in the North America region.
How does McMillan Memorial Library make money?
Two revenue lines are on record. Public Library Funding is the primary driver. The others are printing and Reproduction Services.
Who are McMillan Memorial Library's main competitors?
Direct peers on record are Cedar Rapids Public Library, Traverse Area District Library, L.E. Phillips Memorial Public Library, Stevens Point Public Library, Appleton Public Library, Pikes Peak Library District, Marathon County Public Library and Manitowoc Public Library. Chattanooga Public Library is listed as an emerging player. Madison Public Library is listed as a broad incumbent.
Does McMillan Memorial Library have an API?
No public API is recorded for McMillan Memorial Library.
What industry is McMillan Memorial Library in?
McMillan Memorial Library's product category is Public Library Services. Its primary akta.pro industry code is EDAEAGAC, Public Library Operations & Community Branch Management, with a secondary code of BPAGAHAF, Libraries, Archives & Special Collections. Its NAICS code is 51921 and its SIC code is 8200.