Praktijk voor Oefentherapie Mensendieck-Haarlem

What Praktijk voor Oefentherapie Mensendieck-Haarlem does

Praktijk voor Oefentherapie Mensendieck-Haarlem is a privately owned Dutch healthcare practice in Haarlem, Noord-Holland, founded in 1998 and operating with 7 employees, including two named Mensendieck exercise therapists, Geertje Bakker and Luca Taylor. The practice delivers paramedical exercise therapy (Oefentherapie Mensendieck), a posture- and movement-based method reimbursed by Dutch health insurers, with sub-specializations in sportoefentherapie, bekkentherapie (pelvic/pregnancy complaints), scoliose behandeling, and sportmassage. Psychosomatic exercise therapy is delivered through a referral partnership with Jessica van Eendenburg's separate practice, Psychosomatiek Haarlem. Patient access is direct (no physician referral required) as well as via GP and specialist referrals, and the practice holds contracts with all Dutch health insurers.

The business model is a fee-for-service clinical practice. Revenue is generated primarily through Dutch health insurance reimbursement — supplementary insurance for adult treatments, basic insurance for chronic indications (from the 21st session), and basic insurance for under-18s (18 sessions per year) — with direct patient out-of-pocket payment for uninsured or over-limit sessions. Treatment rates are regulated: €36 per in-practice session, €50 per home or institution visit, €50-€60 for intake/screening, and a €30 no-show fee. Go-to-market is passive and channel-based: listings in health insurer directories, VvOCM and Kwaliteitsregister Paramedici association directories, physician referral networks, and co-location within multi-disciplinary health center 'de Koningin' on Koninginneweg in Haarlem.

The practice is a single-site service business with no proprietary technology, no software product, and no disclosed revenue or funding data. Its differentiators are clinical rather than technological: Mensendieck is an established and recognized paramedical method in the Netherlands, the practice offers direct access without a referral, supplementary-insurance reimbursement carries no deductible, and the co-location in 'de Koningin' provides cross-discipline patient flow. Both therapists are registered in the Kwaliteitsregister Paramedici and meet Wet BIG requirements, and the practice is compliant with NEN 7510, NEN 7512, and NEN 7513 information security standards.

Name

Praktijk voor Oefentherapie Mensendieck-Haarlem

Legal name

Praktijk voor Oefentherapie Mensendieck-Haarlem

Website

https://mensendieck-haarlem.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Praktijk voor Oefentherapie Mensendieck-Haarlem is a private Dutch exercise-therapy practice in Haarlem providing Mensendieck paramedical treatment to musculoskeletal, sports, scoliosis, and pelvic-pain patients, reimbursed via Dutch health insurance.

Ownership category

akta.pro rank

Product category

Paramedical Exercise Therapy Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340)

SIC

Services-Health Services (8000)

akta.pro primary industry

Corrective Exercise & Posture Training (HSADAAAE)

akta.pro secondary industry

Rehabilitation Return-to-Exercise Training (Non-Clinical) (HSADAAAK)

Keywords

• Mensendieck exercise therapy
• Paramedical therapy services
• Posture and movement therapy
• Musculoskeletal rehabilitation
• Sports exercise therapy

Headquarters

HQ city

Haarlem

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Health Insurance Reimbursement: Primary revenue stream from contracted relationships with Dutch health insurers (zorgverzekeraars). Treatments are reimbursed through basic insurance (for chronic conditions from the 21st treatment onward, children under 18, and after deductible) and supplementary insurance (for adults and first 20 treatments of chronic conditions). The practice has contracts with all major Dutch health insurers.
2. Direct Patient Payment: Patients without supplementary insurance coverage or those who have exhausted their covered treatment limits pay out-of-pocket for services. Treatment rates are set by the practice for uninsured/over-limit services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

The practice delivers Mensendieck exercise therapy, a paramedical treatment method focused on posture and movement, treating musculoskeletal complaints (back pain, neck/shoulder issues, headaches, scoliosis, pelvic pain) and offering sport, scoliosis, pelvic and psychosomatic therapy. Treatments are provided in-practice, at patients' homes, and at institutions, with services reimbursed through Dutch health insurers or paid out-of-pocket.

Product overview

Praktijk voor Oefentherapie Mensendieck-Haarlem is a healthcare practice offering exercise therapy services, with Oefentherapie Mensendieck as its core treatment method. The practice provides specialized services including Sportoefentherapie, Sportmassage, Bekkentherapie for pelvic/pelvic girdle pain, and Scoliose behandeling. Psychosomatische oefentherapie is provided through referral to a partner practice. The practice operates from health center 'de Koningin' in Haarlem, run by therapists Geertje Bakker and Luca Taylor.

Differentiator

Problem solved

Functional benefit

Products and services

• Oefentherapie Mensendieck A paramedical treatment method specialized in posture and movement that makes patients aware of their body and how they use it in daily life, teaching them to adequately respond to complaints so they reduce, disappear, and are prevented. Targeted at adults and children with musculoskeletal complaints.
• Sportoefentherapie Exercise therapy for athletes experiencing complaints related to posture and movement apparatus, including individual running training, sport injury rehabilitation, breathing and relaxation techniques.
• Sportmassage / Ontspanningsmassage Sports massage using techniques to improve blood circulation in muscle tissue, remove waste products, and speed up muscle recovery, plus relaxation massage for muscles and mind.
• Bekkentherapie (Bekkenpijn/Zwangerschap) Pelvic therapy for pregnancy-related pelvic pain, including exercises for pelvic symmetry, stabilization techniques, posture advice, breathing techniques, relaxation exercises, and preparation for childbirth and postpartum care.
• Scoliose Behandeling Scoliosis treatment using three-dimensional exercise patterns against the preferred position, including 'shift' exercises, trunk muscle strengthening, and balance training to limit curve progression.
• Huisbezoek Oefentherapie Home-based treatment delivery for patients unable to visit the practice, requiring a physician referral for insurance coverage, at €50.00 per session.

Quantifiable outcome

• Treatment at supplementary insurance rates with no deductible — reduces patient out-of-pocket costs compared to deductible-applied basic insurance treatments

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Psychosomatiek Haarlem (Jessica van Eendenburg)coreStrategic or Co-development PartnerReferral partnership for psychosomatic exercise therapy services. Jessica van Eendenburg, psychosomatic exercise therapist at Psychosomatiek Haarlem, provides specialized psychosomatic therapy for patients with stress-related, anxiety, burnout, and psychosomatic complaints. The practice refers appropriate patients to this partner for services beyond their Mensendieck therapy scope.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• FysioHolland: A large multi-location Dutch physiotherapy chain offering outpatient musculoskeletal therapy. Comparable because it serves overlapping patient segments (back, neck, joint complaints) via similar paramedical exercise-based treatments reimbursed through Dutch health insurers.
• Fysiogroep: Multi-location Dutch physiotherapy and paramedic network. Comparable because it offers exercise therapy, rehabilitation, and posture/movement treatment in a clinic-based model reimbursed by Dutch health insurers, directly overlapping the core Mensendieck offering.

Direct peers

• Rugpoli: Dutch outpatient chain specializing in back, neck, and spine complaints. Comparable because it targets the same primary use case (musculoskeletal/spinal pain), uses exercise-based therapy, and accepts patients via direct access and referrals covered by Dutch health insurers.
• Cesar Oefentherapie (VvOCM member practices): Cesar exercise therapy is the sister discipline to Mensendieck under the same VvOCM professional association, treating identical posture and musculoskeletal complaints. Directly comparable because Cesar practices are the closest clinical substitute patients consider.
• Topfysiotherapie: Dutch physiotherapy franchise network providing in-person exercise therapy for musculoskeletal complaints. Comparable because it competes for the same insured patient base, contracts with Dutch health insurers, and delivers therapy sessions in a clinic setting similar to Mensendieck Haarlem.
• McKenzie Institute Nederland: Dutch branch of the McKenzie Method (Mechanical Diagnosis and Therapy) network of exercise-based spine/musculoskeletal practitioners. Comparable because it delivers active, exercise-led therapy for back and neck complaints in outpatient clinics reimbursed through Dutch insurers.
• Psychosomatiek Haarlem (Jessica van Eendenburg): Adjacent Haarlem practice providing psychosomatic exercise therapy. Comparable because it is a VvOCM-aligned oefentherapie practice operating in the same geography, sharing patients via formal referral, and serving overlapping stress-related and psychosomatic complaints.

Emerging players

• Chiropractie Haarlem / Dutch chiropractic clinics: Local and national Dutch chiropractic clinics offering manual and conservative treatment for spine and musculoskeletal complaints. Comparable because they compete for the same back/neck-pain patient segment via direct access in the Haarlem and broader Dutch market.
• Scoliose Centrum (Scoliose Online / Dutch scoliosis practices): Dutch scoliosis information and treatment network. Comparable because it addresses the same idiopathic and postural scoliosis use case that Mensendieck Haarlem treats via its Scoliose Behandeling line, with three-dimensional corrective exercise protocols.
• Bekkenfysiotherapie Nederland (Pelvic physiotherapy network): Network of Dutch pelvic-floor and pregnancy-related physiotherapy practices. Comparable because it serves the same pregnancy/pelvic-pain use case that Mensendieck Haarlem addresses via its Bekkentherapie line, with similar insurance reimbursement mechanics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/mensendieck-haarlem

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Praktijk voor Oefentherapie Mensendieck-Haarlem