Mercedes-Benz West Island

What Mercedes-Benz West Island does

Mercedes-Benz West Island is a privately held, single-location franchised automotive dealership located at 4525 Boul. St-Jean in Dollard-des-Ormeaux, Quebec, operating under the corporate umbrella of the Dilawri Group of Companies. The business sells new Mercedes-Benz passenger vehicles — including sedans, SUVs, coupes, convertibles, wagons, and roadsters — alongside the Mercedes-AMG performance line, Mercedes-Maybach ultra-luxury variants, the Mercedes-EQ electric lineup (EQS, EQE, EQB, G-Class EQ, CLA EV), and Mercedes-Benz Vans commercial vehicles (Sprinter cargo, crew, passenger, chassis, and eSprinter). It also retails certified pre-owned and general pre-owned inventory, with revenue streams spanning vehicle sales, financing and leasing transactions (including a Dilawri Leasing program), authorized service and repairs, prepaid maintenance plans, extended warranties, roadside assistance, genuine parts and accessories, wholesale parts, and vehicle detailing aesthetic packages.

The go-to-market is a traditional enterprise field-sales model with physical showroom presence, augmented by an online sales channel enabling inventory browsing, test drive booking, quote requests, and instant trade-in estimates, plus online service scheduling. Customers are primarily individual luxury vehicle buyers in the Montreal West Island and broader Quebec region, with a secondary business and commercial fleet segment addressed through dedicated van sales and the VanCARE maintenance program. The dealership distributes through its physical storefront and ships vehicles throughout Quebec, supported by an active social media presence across Facebook, Instagram, TikTok, YouTube, and LinkedIn.

Technology is not proprietary — the digital platform is built and operated by Solutions Medias 360 Inc. on AWS cloud infrastructure, and the dealership integrates the Mercedes me connect connected-vehicle service and a third-party Tire Locator tool. Pricing is quote-based, with promotional offers including 0% APR for 60 months plus up to $8,000 in cash credits on select models. The dealership was recognized with the J.D. Power 2025 Dealer of Excellence Silver Award for Customer Sales Experience. Headcount stands at approximately 35 employees, and the company is a private limited entity domiciled in Quebec, Canada, with no public ticker or independent funding history.

Name

Mercedes-Benz West Island

Legal name

Mercedes-Benz West Island

Website

https://mercedes-benz-westisland.ca

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Mercedes-Benz West Island is a franchised luxury auto dealership in Dollard-des-Ormeaux, Quebec, owned by the Dilawri Group, selling new, certified pre-owned, and commercial Mercedes-Benz vehicles while providing authorized service, parts, financing, and leasing to individual and fleet customers across Quebec.

Ownership category

akta.pro rank

Product category

Luxury Automotive Dealership

NAICS

Motor Vehicle and Parts Dealers (441), Used Car Dealers (441120), Other Motor Vehicle Dealers (4412)

SIC

Retail-Auto Dealers & Gasoline Stations (5500), Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Auto & Vehicle Leasing (Personal Use) (FSAKANAA)

Keywords

• Luxury vehicle dealership
• Automotive retail services
• Vehicle financing leasing
• Certified pre-owned vehicles
• Commercial van sales

Headquarters

HQ city

Dollard-des-Ormeaux

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Revenue model

1. Vehicle Sales: Sale of new Mercedes-Benz vehicles including cars, SUVs, vans, and Mercedes-AMG high-performance models. Also sells certified pre-owned and pre-owned vehicles.
2. Financing and Leasing: Vehicle financing and leasing services offered through financial partners. Dilawri Leasing program available.
3. Service and Repairs: Service center providing maintenance, repairs, prepaid maintenance plans, and roadside assistance for Mercedes-Benz vehicles.
4. Parts and Accessories: Sale of genuine Mercedes-Benz parts, accessories, tires, and wheels. Wholesale parts available.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Mercedes-Benz West Island is a franchised luxury automotive dealership that sells new Mercedes-Benz passenger vehicles (including AMG, EQ, and Maybach sub-brands), certified pre-owned and pre-owned vehicles, and Mercedes-Benz commercial vans. The dealership also provides authorized maintenance and repair services, genuine parts and accessories, financing and leasing solutions, prepaid maintenance plans, extended warranties, roadside assistance, and detailing packages.

Product overview

Mercedes-Benz West Island is a franchised Mercedes-Benz dealership offering a comprehensive automotive retail experience. The core offerings include new Mercedes-Benz vehicles (sedans, SUVs, coupes, convertibles, wagons, roadsters), Mercedes-AMG performance vehicles, Mercedes-EQ electric vehicles, Mercedes-Maybach luxury vehicles, and Mercedes-Benz commercial vans. The dealership also provides certified pre-owned and general pre-owned vehicle sales. Service operations encompass authorized maintenance and repairs, parts and accessories sales, financing and leasing options, prepaid maintenance plans, extended warranties, and roadside assistance. Commercial van customers are served through the VanCARE maintenance program. The product portfolio is organized around vehicle sales as the primary business, supported by complementary service, financial, and digital service offerings.

Differentiator

Problem solved

Functional benefit

Brands

• Mercedes-AMG: High-performance vehicle line under Mercedes-Benz
• Mercedes-EQ
• Mercedes-Maybach
• VanCARE

Products and services

• New Mercedes-Benz Vehicles Full line of new Mercedes-Benz passenger vehicles including sedans, SUVs, coupes, convertibles, wagons, and roadsters available for purchase, spanning AMG, EQ electric, and Maybach variants.
• Certified Pre-Owned Vehicles Mercedes-Benz Star Certified pre-owned vehicles that meet manufacturer quality standards with warranty coverage, providing buyers a more affordable entry into the brand.
• Pre-Owned Vehicles Used vehicle inventory including various makes and models available for purchase at the dealership for budget-conscious buyers.
• Mercedes-Benz Vans Commercial van lineup including Sprinter Cargo Vans, Crew Vans, Passenger Vans, Cab Chassis, and eSprinter electric vans for business and fleet use.
• Service and Repairs Authorized Mercedes-Benz service center providing maintenance, repairs, and mechanical services performed by qualified technicians using genuine parts.
• Parts and Accessories Genuine Mercedes-Benz parts and accessories available for purchase including tires, wheels, and wholesale parts for independent repair facilities.
• Financing Options Vehicle financing solutions through various financial partners to help customers purchase Mercedes-Benz vehicles.
• Leasing Options Vehicle leasing programs including standard leasing and Dilawri Leasing options for flexible vehicle ownership.
• VanCARE Maintenance and care program specifically designed for Mercedes-Benz commercial vans to ensure vehicle reliability, longevity, and minimized downtime for business operators.
• Prepaid Maintenance Prepaid vehicle maintenance plans that cover scheduled service visits in advance, allowing customers to lock in maintenance costs.
• Extended Limited Warranty Extended warranty coverage options to protect against unexpected repair costs after the standard manufacturer warranty expires.
• Roadside Assistance 24/7 emergency roadside assistance services including towing, jump starts, flat tire assistance, and lockout services.
• Aesthetic Packages Vehicle detailing and aesthetic enhancement packages including exterior and interior cleaning and protection services.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Three partnerships are on record, tiered core.

• Dilawri Group of CompaniescoreChannel Partner/ Reseller/ DistributorDilawri Group of Companies is the parent company and franchisor of Mercedes-Benz West Island. The dealership operates as a Dilawri Franchised Dealership. Dilawri Group is a major automotive dealership group in Canada known for uncompromised excellence and complete customer satisfaction.
• Solutions Medias 360 Inc.coreTechnology or IntegrationSolutions Medias 360 Inc. developed and operates the Mercedes-Benz West Island website (www.mercedes-benz-westisland.ca). Provides web and mobile solutions for the dealership.
• Mercedes-BenzcoreChannel Partner/ Reseller/ DistributorMercedes-Benz is the automotive brand whose vehicles the dealership sells and services. The dealership is an authorized Mercedes-Benz franchise providing new vehicles, parts, service, and warranty support for Mercedes-Benz products including cars, SUVs, vans, and Mercedes-AMG vehicles.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key highlights5 records

Customer concentration

• Xtiktok.com/@mercedesbenzwestisland
• YouTubeyoutube.com/playlist?list=PLQsdwVIwEY5m1C8wXOWr6BSKyTkv67gh_&si=tmCxtlAe031NXkuI
• Facebookfacebook.com/MercedesBenzWestIsland
• LinkedInlinkedin.com/company/mercedes-benz-west-island
• Instagraminstagram.com/mercedesbenzwestisland

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mercedes-Benz West Island