Metric Architecture
Metric Architecture is a 12-person Vancouver-based architectural firm founded in 2017, led by two principals with 40+ years of combined BC experience. It delivers full-service design for residential, commercial, hospitality, institutional, and heritage projects, specializing in sustainable design, adaptive reuse, and secured rental housing.
- Company typePrivate
- Founded2017
- HeadquartersVancouver, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Metric Architecture does
Metric Architecture is a privately-held, Vancouver-based architectural firm founded in 2017 and operating from a storefront office in the False Creek neighbourhood. The firm is led by two principals — Scott Christopher Mitchell (registered Architect in BC since 2001, formerly Senior Associate at Francl Architecture) and Sheridan MacRae (AIBC, RIBA, 20 years of architecture and urban-design experience including tenure at the City of Vancouver Urban Design department, Ankenman Marchand Architects, and Hotson Bakker/Dialog) — with a 12-person team delivering full-service architectural design across residential, commercial, hospitality, institutional, and heritage-conservation sectors.
The firm specializes in heritage building rehabilitation and adaptive reuse, sustainable design (including LEED Platinum expertise), advanced wood-frame construction, complex rezoning applications, and high-density mixed-use developments. Notable project capabilities include a 423-unit Eldorado Kingsway & Nanaimo development (VRCA Silver Award), a 96-unit six-storey wood-frame rental building (The Saint George), a LEED Platinum community recreation centre (Creekside, Lt.-Governor of BC Award), and a proposed 241-suite Broadway Plan tower. Service offerings span schematic design through construction administration for single-family residences, multi-family and secured rental housing, mixed-use developments, hospitality tenant improvements, retail fit-outs, and community facilities.
Metric Architecture operates on a custom project-based fee model with no standardized public pricing. Go-to-market is sales-led and built on the principals' professional networks, referrals from prior employers, and a track record of award-winning portfolio projects. Distribution is concentrated in Metro Vancouver (Vancouver, North Vancouver, Burnaby, Richmond, Surrey, New Westminster, Port Moody, Pender Harbour) with three disclosed international projects in the UK and US leveraging MacRae's RIBA credentials. There are no funding rounds, institutional investors, or external ownership; the firm is a partnership-style independent practice.
Metric Architecture firmographics
Firmographics- Name
- Metric Architecture
- Legal name
- Metric Architecture
- Website
- https://metricarchitects.ca
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Metric Architecture is a 12-person Vancouver-based architectural firm founded in 2017, led by two principals with 40+ years of combined BC experience. It delivers full-service design for residential, commercial, hospitality, institutional, and heritage projects, specializing in sustainable design, adaptive reuse, and secured rental housing.
- Ownership category
- akta.pro rank
Metric Architecture industry classification
Industry- Product category
- Architectural Design Services
- NAICS
- Architectural Services (54131)
- akta.pro primary industry
- Architectural Design Services (BPAHAKAA)
- akta.pro secondary industries
- Historic Preservation & Conservation Planning (BPAHAKAH), Historic Home Renovation & Preservation (HSAPAEAG)
Keywords
Where Metric Architecture is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Metric Architecture business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Architectural Design Services: One-time professional fees for architectural design services including schematic design, design development, construction documents, and construction administration for residential, commercial, mixed-use, and heritage projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Metric Architecture product offering
Product offeringCore offering
Metric Architecture delivers full-service architectural design for residential, commercial, mixed-use, heritage, and tenant improvement projects across British Columbia. The firm's portfolio spans single-family homes, multi-family residential buildings, townhouses, restaurants, retail spaces, offices, fitness facilities, and community recreation centres, with capabilities spanning schematic design, design development, construction documents, and construction administration. Services include sustainable design (LEED Platinum certified), heritage conservation and adaptive reuse, complex rezoning, and seismic upgrades.
Product overview
Metric Architecture is a Vancouver-based architectural firm offering comprehensive design services. Their portfolio encompasses residential projects (single-family homes, multi-unit residential buildings, townhouses, laneway houses), commercial architecture (restaurants, retail spaces, offices, fitness facilities), heritage conservation and restoration, and tenant improvements. The firm also provides urban planning and master planning services, with projects ranging from private residences to large-scale mixed-use developments and community facilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Architectural Design Services Full-service architectural design for residential and commercial buildings in Vancouver BC, including new construction, renovations, heritage restoration, and tenant improvements. Spans schematic design, design development, construction documents, and construction administration.
Quantifiable outcome
- 423 new homes created through high-density urban planning
- +4 more outcomes
Companies that use Metric Architecture
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles4 records
Metric Architecture technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Metric Architecture partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core, key and minor.
- Jameson Development Corp.coreDeveloper client for The Saint George project - 96 unit six storey rental apartment building in North Vancouver. Jameson is the developer and builder driving the project.
- Central City Brewers and DistillerscoreBrewer and distiller client for Central City Distribution Centre phase 2 in Surrey - 50,000 sq ft warehouse building for storage and distribution.
- Cascadia Green DevelopmentcoreDevelopment partner for Larson Road and Harmony Townhouses projects - multi-family residential townhouse developments in North Vancouver.
- Wall Developments / Bruno Wall FinancialcoreDeveloper client for Eldorado Kingsway & Nanaimo - 423 unit high density development creating new centre of Renfrew-Collingwood neighbourhood.
- Brenhill DevelopmentscoreDeveloper client for Riverport Flats - one of first purpose built rental projects in Richmond for 20 years.
- Daniel Frankel / Tap & BarrelcoreHospitality client for multiple restaurant projects including Tap & Barrel Olympic Village, Tap & Barrel Bridges on Granville Island.
- Lewis HartkeyBar enthusiast client for Laowai & Blnd Tger cocktail bar projects in Chinatown, Vancouver. Projects ranked in Canada's 100 Best Bars.
- Ankenman Marchand ArchitectsminorPrevious employer of Sheridan MacRae where Eldorado project was worked on during rezoning phase 2005-2007.
- Hotson Bakker Architects (Dialog)minorFormer employer of Sheridan MacRae where Eldorado project was implemented and constructed in 2009.
- Francl ArchitectureminorPrevious employer of Scott Mitchell where he worked on award-winning projects including Rennie Art Gallery, Forever 21, and Creekside Community Centre. Metric has taken over multiple projects from Francl.
- Kinetic Construction Ltd.coreGeneral contractor for multiple projects including 90 Alexander St heritage addition and 936 Main St mixed-use development.
- Metrocan Construction Ltd.coreGeneral contractor for The Saint George project - 96 unit wood frame rental building in North Vancouver.
- Tatla ConstructioncoreGeneral contractor for Larch Street 68-unit secured rental building project.
- Nick Milkovich Architects Inc.keyCollaborating architect for Creekside Community Recreation Centre - LEED Platinum community facility in Olympic Village.
- Bergman InteriorskeyInterior design firm for Laowai/Blnd Tger and Bagheera cocktail bar projects providing rich concepts and beautiful finishes.
- Ste. Marie Art + DesignkeyInterior design collaboration for CO'M Vietnamese Restaurant tenant improvement project.
- Dharma Realm Buddhist AssociationkeyClient for Buddhist Student Residence & Advancement Centre - 5 storey mixed use building with 37 residential studio units adjacent to Gold Buddha Monastery.
- Diaz Combat Sports / Ryan DiazkeyClient for Diaz Combat Sports martial arts gym renovation - 9,000 sq ft training facility in Vancouver's DTES.
- Nystar Development Corp.coreDeveloper client for 1234 W14 Ave Broadway Plan project - proposed 21 storey tower with 241 rental suites under Broadway Plan policy.
Scale indicators10 records
Recent moves2 records
Expansion highlights5 records
Metric Architecture competitors and assessment
Company assessmentBroad incumbents
- DLR Group: Global integrated design firm with Canadian presence serving civic, educational, and mixed-use markets. Overlaps with Metric on institutional and developer-driven projects, but at much larger scale and broader scope.
- B+H Architects: Toronto-headquartered global architecture firm with Vancouver presence serving commercial, residential, and healthcare sectors. Competes for Metro Vancouver mixed-use and developer-led projects at a larger scale.
- Perkins&Will: Global architecture firm with a Vancouver office serving institutional, healthcare, and large-scale commercial work. Competes for the same developer-led projects as Metric, but with substantially broader capabilities and larger headcount.
Direct peers
- Bing Thom Architects / Revery Architecture: Vancouver-headquartered architecture firm with comparable portfolio across mixed-use, civic, and heritage projects in Metro Vancouver. Strong overlap in cultural and high-density urban work.
- Ankenman Marchand Architects: Vancouver architecture firm where Sheridan MacRae worked on the Eldorado rezoning phase. Comparable mid-sized Vancouver practice serving residential and mixed-use developers with similar regulatory and rezoning expertise.
- McFarlane Biggar Architects + Designers (MCBD): Vancouver mid-sized architecture firm with comparable portfolio across residential, mixed-use, and heritage projects. Directly comparable firm in size, scope, and market positioning.
- Acton Ostry Architects: Vancouver architecture firm specializing in mass timber, sustainable design, and mixed-use residential. Closely comparable in sustainability credentials and BC-focused project work.
- Dialog (architecture): Major Canadian design firm (formerly Hotson Bakker Boniface Haden) where Sheridan MacRae previously worked. Overlaps with Metric on Vancouver multi-family, mixed-use, and institutional projects, though at significantly larger scale.
- Francl Architecture: Vancouver-based architecture firm where principal Scott Mitchell was previously Senior Associate. Direct overlap in commercial, residential, and heritage work; Metric has taken over multiple Francl projects, indicating nearly identical client base and design vocabulary.
Regional players
- KPMB Architects: Toronto-based Canadian architecture firm with comparable expertise in heritage, adaptive reuse, and mixed-use residential. Comparable in design philosophy and award profile but operates primarily in Ontario rather than BC.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Metric Architecture social profiles
Digital presenceMetric Architecture compliance and trust
Trust signalCompliance1 record
Metric Architecture financial estimates
Financial estimateRevenue estimate
Valuation estimate
Metric Architecture leadership team
Management profileNumber of profiles
Profiles2 records
Metric Architecture funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Metric Architecture M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Metric Architecture
What does Metric Architecture do?
Metric Architecture delivers full-service architectural design for residential, commercial, mixed-use, heritage, and tenant improvement projects across British Columbia. The firm's portfolio spans single-family homes, multi-family residential buildings, townhouses, restaurants, retail spaces, offices, fitness facilities, and community recreation centres, with capabilities spanning schematic design, design development, construction documents, and construction administration. Services include sustainable design (LEED Platinum certified), heritage conservation and adaptive reuse, complex rezoning, and seismic upgrades.
Is Metric Architecture a public or private company?
Metric Architecture is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Metric Architecture founded?
Metric Architecture was founded in 2017. It employs 11 to 50 people.
Where is Metric Architecture based?
Metric Architecture is headquartered in Vancouver, Canada, in the North America region.
How does Metric Architecture make money?
One revenue line is on record: architectural Design Services.
Who are Metric Architecture's main competitors?
Broad incumbents on record are DLR Group, B+H Architects and Perkins&Will. Direct peers are Bing Thom Architects / Revery Architecture, Ankenman Marchand Architects, McFarlane Biggar Architects + Designers (MCBD), Acton Ostry Architects, Dialog (architecture) and Francl Architecture. KPMB Architects is listed as a regional player.
Does Metric Architecture have an API?
No public API is recorded for Metric Architecture.
What industry is Metric Architecture in?
Metric Architecture's product category is Architectural Design Services. Its primary akta.pro industry code is BPAHAKAA, Architectural Design Services, with a secondary code of BPAHAKAH, Historic Preservation & Conservation Planning. Its NAICS code is 54131.