Midtown Market
Midtown Market is a single-location gourmet grocery and integrated food service operation in Paducah, Kentucky, founded in 2012, serving local consumers and offices via walk-in retail, full-service drive-thru, online ordering, and catering with a focus on locally sourced, organic, and specialty products.
- Company typePrivate
- Founded2012
- HeadquartersPaducah, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Midtown Market does
Midtown Market is a single-location gourmet grocery store and integrated food service operation located at 3000 Broadway in Paducah, Kentucky, founded in 2012 by Andy Carloss. The company operates as a privately-held, founder-led neighborhood market offering an unusually broad product portfolio for a single independent store: full-service gourmet grocery (organic produce, gluten-free, natural, and locally sourced Kentucky Proud products); a Boar's Head deli with made-to-order sandwiches; a custom butcher shop; a fresh seafood program with a Seafood Club membership; a coffee and espresso bar; ready-to-heat weeknight dinners (Monday-Friday 4:30-6pm); breakfast service; catering for events; customizable gift baskets; and seasonal holiday menus. The company serves the Paducah community and surrounding western Kentucky region.
The business generates revenue through transactional one-time purchases across all product lines. Pricing spans $2.29-$5.79 for coffee/espresso drinks, $5.00-$9.00 for signature sandwiches, $12.50-$14.50 for weeknight dinners, $24-$185 for catering trays, and gift baskets starting at $40, with gift cards available from $5-$500. The go-to-market motion is direct-to-consumer through four distribution channels: walk-in retail storefront (Mon-Sat 8am-7pm, Sun 10am-6pm), full-service drive-thru (Mon-Sat 6:30am-6pm, Sun 8:30am-5pm), online ordering for drive-thru pickup, and catering pickup/delivery. Customer segments include health-conscious consumers, busy families and professionals, consumers with dietary restrictions (gluten-free, dairy-free, vegan), and local offices/events requiring catering.
Midtown Market has no proprietary technology stack, no mobile app, no disclosed AI capabilities, no patents or trademarks, no external funding rounds, no parent company, and no institutional ownership. Marketing is conducted through the company website, an educational blog featuring guest contributors (dietitians and fitness experts), an email newsletter, Facebook/Twitter social media, Google reviews, and an annual Spring Open House event. The company carries more Kentucky Proud products than any other retailer in western Kentucky and was the first grocer in Paducah to offer Boar's Head meats and cheeses.
Midtown Market firmographics
Firmographics- Name
- Midtown Market
- Legal name
- Midtown Market
- Website
- https://midtownmarket.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Midtown Market is a single-location gourmet grocery and integrated food service operation in Paducah, Kentucky, founded in 2012, serving local consumers and offices via walk-in retail, full-service drive-thru, online ordering, and catering with a focus on locally sourced, organic, and specialty products.
- Ownership category
- akta.pro rank
Midtown Market industry classification
Industry- Product category
- Specialty Grocery Retail
- NAICS
- Grocery and Convenience Retailers (4451), Specialty Food Retailers (4452)
- SIC
- Retail-Grocery Stores (5411), Retail-Eating Places (5812)
- akta.pro primary industry
- Supermarket Operators with In-Store Foodservice/Prepared Foods Focus (CRAHAAAJ)
- akta.pro secondary industry
- Produce Markets & Greengrocers (CRAHAHAA)
Keywords
Where Midtown Market is headquartered
LocationHeadquarters
- HQ city
- Paducah
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Midtown Market business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Grocery Sales: Retail grocery sales including local produce, organic foods, natural and gluten-free products, meats, cheeses, and specialty items.
- Deli and Sandwiches: Fresh deli sandwiches made to order using Boar's Head meats and cheeses, with customization options. Also includes deli salads and sides.
- Prepared Meals / Weeknight Dinners: Ready-to-heat prepared entrees and sides served hot Monday-Friday 4:30-6pm. Includes daily changing dinner menu with main dish and two sides.
- Catering Services: Catering menu featuring sandwich trays, deli trays, fruit/vegetable trays, cookies, and beverages for office events and parties.
- Gift Baskets: Custom and themed gift baskets starting at $40, including holiday, corporate, and occasion-specific options filled with gourmet foods.
- Coffee and Specialty Beverages: Espresso drinks, locally roasted coffee, specialty lattes, teas, hot cocoa, and seasonal drinks through drive-thru and counter service.
- Drive-Thru Convenience: Full-service drive-thru offering groceries, coffee, breakfast items, sandwiches, and prepared meals. Hours 6:30am-6pm Mon-Sat, 8:30am-5pm Sun.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Gift Baskets starting price |
| Unit Pricing | One time/ perpetual license | Coffee and Espresso Drinks |
| Unit Pricing | One time/ perpetual license | Signature Sandwiches |
| Unit Pricing | One time/ perpetual license | Weeknight Dinner Specials |
| Unit Pricing | One time/ perpetual license | Catering Trays |
| Unit Pricing | One time/ perpetual license | Gift Cards |
| Unit Pricing | One time/ perpetual license | Holiday Menu Items |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Midtown Market product offering
Product offeringCore offering
Midtown Market is a single-location gourmet grocery store in Paducah, Kentucky offering locally sourced produce, organic and gluten-free foods, a Boar's Head deli with made-to-order sandwiches, a custom butcher shop, fresh seafood, a coffee and espresso bar, prepared weeknight meals, breakfast service, catering trays, and custom gift baskets. Customers can shop in-store, place orders online for drive-thru pickup, or arrange catering for events. The store partners with local Kentucky farmers and producers and carries more Kentucky Proud products than nearly any other grocer in western Kentucky.
Product overview
Midtown Market is a single-location gourmet grocery store and food service operation in Paducah, Kentucky, founded in 2012. Rather than a unified software platform, it offers an integrated portfolio of physical retail and food service products centered around its core grocery business. The product ecosystem includes: a full-service gourmet grocery with organic, natural, and gluten-free offerings; a Boar's Head deli with made-to-order sandwiches; a custom butcher shop; a fresh seafood program; a coffee and espresso bar; prepared weeknight meals; breakfast service; catering for events; custom gift baskets; seasonal holiday menus; and drive-thru pickup. The online ordering system connects these services digitally for customer convenience.
Differentiator
Problem solved
Functional benefit
Products and services
- Gourmet Grocery Full-service neighborhood grocery offering high-quality local produce, organic and natural foods, gluten-free items, and specialty products sourced from local Kentucky farmers and producers for western Kentucky shoppers.
- Deli and Sandwiches Fresh Boar's Head deli with made-to-order sandwiches, signature recipes such as The Green Monster, Johnny Appleseed, and Reuben, deli salads, sides, and sandwich trays available for in-store purchase and catering.
- Custom Meats and Butcher Shop Full-service butcher providing custom cuts of steak and responsibly-raised meats including grass-fed beef, never-frozen chicken, and locally sourced pork and lamb.
- Fresh Seafood and Seafood Club Fresh seafood program featuring Chilean sea bass, live lobsters, King crab legs, and wild-caught fish, with a Seafood Club giving members early access to fresh selections.
- Coffee and Espresso Bar Drive-thru and counter coffee service offering espresso drinks, lattes, cappuccinos, locally roasted coffees from Piper's and Paducah Coffee Co., and specialty seasonal beverages.
- Weeknight Meals Ready-to-serve prepared dinners served Monday through Friday from 4:30-6:00 PM, with a daily-changing menu featuring a main dish and two sides (e.g., lasagna, baked chicken, meat loaf, salmon, stuffed pork chops).
- Breakfast Service Morning drive-thru and counter breakfast including breakfast burritos, breakfast sandwiches, fruit smoothies, yogurt parfaits, and fresh-squeezed orange juice.
- Catering Services Catering menu of sandwich trays, Boar's Head deli trays, fruit and vegetable trays, cookie platters, and custom menu options for offices, events, and parties, available for pickup or delivery.
- Gift Baskets Customizable gift baskets for holidays, corporate gifting, and special occasions featuring gourmet foods, locally roasted coffees, local honey, fresh produce, and specialty items, starting at $40.
- Holiday Menu Seasonal precooked holiday sides (cornbread dressing, sweet potato casserole, green beans, mac and cheese, mashed potatoes, cranberry chutney, gravy), freshly baked dinner rolls, and pies (pumpkin, pecan, apple, chess, Derby) available for pickup during the holidays.
- Drive-Thru Service Full-service drive-thru for pickup of grocery orders, coffee, breakfast items, sandwiches, and prepared meals, with hours of 6:30 AM-6 PM Monday-Saturday and 8:30 AM-5 PM Sunday.
- Desserts Fresh desserts including pies (pumpkin, pecan, apple, cherry, Derby, chess), cheesecakes, cakes (coconut cream, carrot, chocolate, red velvet), and gluten-free chocolate torte.
Companies that use Midtown Market
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Midtown Market technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Midtown Market partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Midtown Market competitors and assessment
Company assessmentBroad incumbents
- Walmart: Largest U.S. grocery seller with Neighborhood Market format combining low prices with expanding organic and local assortments. Comparable to Midtown as a primary grocery competitor for price-sensitive shoppers.
- ALDI: Hard-discount grocer with an expanding fresh produce and private-label specialty range. Comparable to Midtown on grocery category overlap, though positioned at the opposite price-quality end.
- Kroger: Largest U.S. supermarket operator with full grocery, deli, prepared foods, and pharmacy across thousands of stores. Direct mainstream competitor to Midtown in Paducah for everyday grocery basket.
Direct peers
- Trader Joe's: Neighborhood specialty grocer offering curated food, private-label items, and prepared meals in a small-footprint format. Comparable to Midtown via its focus on differentiated assortment and loyal repeat local shoppers.
- New Seasons Market: Independently operated neighborhood grocery chain focused on local, organic, and prepared foods with strong community ties. Highly comparable to Midtown's owner-operated, locally sourced, foodservice-forward positioning.
- Whole Foods Market: Premium natural/organic grocer with deep prepared foods, deli, butcher, and seafood counters. Comparable to Midtown's positioning on organic, gluten-free, and locally sourced items plus in-store foodservice.
- The Fresh Market: Specialty/premium neighborhood grocer focused on fresh produce, meats, seafood, and prepared foods with a curated, small-format store experience. Highly comparable to Midtown's gourmet, prepared-food-forward model.
- Sprouts Farmers Market: Specialty natural foods grocer emphasizing fresh produce, bulk, and a curated assortment at value price points. Comparable to Midtown on the health-conscious, local-produce shopper positioning.
- Fresh Thyme Farmers Market: Midwest-focused specialty natural foods grocer with smaller footprint stores featuring produce, natural, and organic products. Compares to Midtown on small-format natural/organic neighborhood positioning.
Emerging players
- Earth Fare: Specialty natural and organic grocer re-launching store locations emphasizing clean ingredients, local sourcing, and in-store prepared foods. Comparable to Midtown on the natural/organic/prepared foods niche.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Midtown Market social profiles
Digital presenceMidtown Market financial estimates
Financial estimateRevenue estimate
Valuation estimate
Midtown Market leadership team
Management profileNumber of profiles
Profiles1 record
Midtown Market funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Midtown Market M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Midtown Market
What does Midtown Market do?
Midtown Market is a single-location gourmet grocery store in Paducah, Kentucky offering locally sourced produce, organic and gluten-free foods, a Boar's Head deli with made-to-order sandwiches, a custom butcher shop, fresh seafood, a coffee and espresso bar, prepared weeknight meals, breakfast service, catering trays, and custom gift baskets. Customers can shop in-store, place orders online for drive-thru pickup, or arrange catering for events. The store partners with local Kentucky farmers and producers and carries more Kentucky Proud products than nearly any other grocer in western Kentucky.
Is Midtown Market a public or private company?
Midtown Market is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Midtown Market founded?
Midtown Market was founded in 2012. It employs 11 to 50 people.
Where is Midtown Market based?
Midtown Market is headquartered in Paducah, United States, in the North America region.
How does Midtown Market make money?
Seven revenue lines are on record. Grocery Sales are the primary driver. The others are deli and Sandwiches, prepared Meals / Weeknight Dinners, catering Services, gift Baskets, coffee and Specialty Beverages and drive-Thru Convenience.
Who are Midtown Market's main competitors?
Broad incumbents on record are Walmart, ALDI and Kroger. Direct peers are Trader Joe's, New Seasons Market, Whole Foods Market, The Fresh Market, Sprouts Farmers Market and Fresh Thyme Farmers Market. Earth Fare is listed as an emerging player.
Does Midtown Market have an API?
No public API is recorded for Midtown Market.
What industry is Midtown Market in?
Midtown Market's product category is Specialty Grocery Retail. Its primary akta.pro industry code is CRAHAAAJ, Supermarket Operators with In-Store Foodservice/Prepared Foods Focus, with a secondary code of CRAHAHAA, Produce Markets & Greengrocers. Its NAICS code is 4451 and its SIC code is 5411.