Military History

What Military History does

Military History Matters (MHM) is a British bimonthly print and digital magazine dedicated to military history, published by the privately held Current Publishing Ltd (legal entity) with a US subsidiary, Current Publishing, Inc., in Shelton, Connecticut. The publication serves enthusiast readers across the full span of military history—from ancient and medieval warfare through the Napoleonic era, the World Wars, and modern conflicts including Vietnam and Afghanistan—together with secondary institutional audiences in libraries, schools, and museums. Core content features include in-depth articles, exclusively commissioned battle maps, "Behind the Image" photo essays, fact files, museum profiles, and curated book reviews.

The business model is subscription-driven: annual print-plus-digital, digital-only, and institutional subscription tiers form the recurring revenue base, supplemented by one-time sales of back issues, binders and slip cases, an MHM Digital Archive add-on, ticket sales, and sponsored/paid editorial content from military-history tour operators (e.g., Stephen Ambrose Historical Tours, Valor Tours). Distribution is direct-to-consumer via the military-history.org website processed through Stripe, as well as phone, fax, and mail orders, with international fulfilment handled via Royal Mail. The company's flagship community asset is the annual MHM Book Awards (now in its 6th year), sponsored by The Cultural Experience, which drives engagement and positions MHM as an authority in the niche.

Operationally, MHM is a lean niche publisher with approximately 11 employees, no proprietary technology platform beyond standard e-commerce and digital archive infrastructure, and no disclosed AI, machine learning, or advanced data capabilities. The company holds no patents, has no disclosed funding rounds or external investors, is GDPR-compliant, and is independently privately owned with no public listing.

Name

Military History

Legal name

Current Publishing Ltd

Website

https://military-history.org

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Military History Matters is a British bimonthly print and digital magazine covering military history from ancient to modern, published by Current Publishing Ltd and serving enthusiast readers plus institutional subscribers in the UK and US.

Ownership category

akta.pro rank

Product category

Consumer Magazine Publishing

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

News, Politics & Current Affairs Magazines (MPAJAEAO)

Keywords

• Military history magazine
• Bimonthly print magazine
• History publishing
• Digital archive subscription
• Book awards program

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Magazine Subscriptions (Print & Digital): Recurring subscription revenue from print and digital magazine editions. New subscriptions typically start with the current issue and continue with each subsequent bimonthly issue. Subscriptions can be placed by phone, fax, mail, or online via Stripe payment processing.
2. Single Copy / Back Issues & Binders: One-time sales of individual magazine issues, back issues, binders, and slip cases. Sold via the website and through Current Publishing's online shop.
3. Institutional Subscriptions: Specialised subscription tier for libraries, educational institutions, and other organisations requiring multi-user or archival access.
4. Digital Archive: Access to the MHM Digital Archive, a digital repository of past magazine issues available to subscribers.
5. Sponsored Content / Guest Blog Posts: The magazine publishes guest blog posts and advertorial content from tour operators and other military history-related businesses. Stephen Ambrose Historical Tours and Valor Tours guest blog posts appear as paid/sponsored editorial content.
6. Ticket Sales: The company sells tickets to events, competitions, and promotional offerings, with VAT charged at the standard 20% rate for tickets.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Military History Matters is a bimonthly British military history magazine published by Current Publishing Limited, covering warfare from ancient times through modern conflicts including WWI, WWII, Napoleonic, American Civil War, and Vietnam. The publication is offered in print and digital subscription formats, supported by a digital archive of past issues, with additional revenue from back issues, binders, and the annual MHM Book Awards reader-voted programme.

Product overview

Military History Matters is a British military history magazine published bimonthly by Current Publishing Limited, covering military history from ancient warfare through modern conflicts. The product portfolio centers on the print and digital magazine with exclusive content including battle maps, in-depth cover features, fact files, and Behind The Image photo history series. The company also offers subscription services including the Digital Archive and Institutional Subscriptions, alongside annual programs like the MHM Book Awards and reader competitions. Content spans all major military history topics including WWI, WWII, Napoleonic wars, American Civil War, and ancient to modern warfare. Physical products include back issues and binders sold through the Current Publishing shop.

Differentiator

Problem solved

Functional benefit

Brands

• MHM Book Awards: Annual book awards program curated by Military History Matters recognizing best military history titles.
• MHM Digital Archive

Products and services

• Military History Matters Magazine

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

One partnership is on record.

• The Cultural ExperienceminorGTM or Marketing PartnerThe Cultural Experience, a leading international tour company offering expert-led holidays to historical and culturally significant destinations, is the sponsor of the MHM Book Awards. The sponsorship provides marketing exposure to the Military History Matters readership and positions the Cultural Experience as a partner of the magazine's flagship annual awards programme.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MilitaryHistoryMag
• Xtwitter.com/MilHistMag
• LinkedInlinkedin.com/company/military-history

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Military History