MICHIGAN ASSOCIATION FOR HEALTHCARE QUALITY

What MICHIGAN ASSOCIATION FOR HEALTHCARE QUALITY does

The Michigan Association for Healthcare Quality (MAHQ) is a Michigan-based nonprofit professional association, operating under 501(c)(6) tax-exempt status, that serves healthcare quality professionals through membership programs, continuing education, certification support, and peer-reviewed publishing. Founded in 1974 and currently staffed by approximately 7 employees, the organization provides individual, student, and corporate membership tiers priced at $25, $60, and $500 annually respectively, granting access to webinars, networking, committee participation, and CPHQ (Certified Professional in Healthcare Quality) certification preparation resources. MAHQ also publishes IMPAQT, a peer-reviewed digital journal (launched 2021), that publishes original research, case studies, and editorials focused on healthcare quality improvement and patient safety.

MAHQ's core delivery channels are digital: a self-service website storefront (mimahq.org) built on Squarespace handles membership purchases, webinar registrations, and event sign-ups, processing payments via Stripe, PayPal, Visa, and Mastercard under PCI-DSS compliant infrastructure. The organization runs a recurring webinar and event calendar covering topics such as healthcare quality, patient safety, AI ethics, data analytics, and regulatory compliance, with each webinar pre-approved by NAHQ for CPHQ recertification credits. Through the Healthcare Quality Collaborative (HQC), a multi-state reciprocity agreement joined in 2021, MAHQ members gain complimentary access to webinars from nine partner state associations (Arizona, Florida, Texas Gulf Coast, North Carolina, Utah, New England, Ohio, Oregon), generating at least 36 hours of annual CE credit availability. The organization's brand identity is anchored by the IMPAQT® trademark.

MAHQ's business model is membership-subscription-based, supplemented by transaction-based webinar and event registration fees. Distribution is community-led and event-driven: a Student Ambassador Program and Speakers Bureau create grassroots engagement at Michigan academic institutions, while Instagram and email communications serve as primary marketing channels. Revenue streams include annual membership dues, per-webinar registration fees ($25-$35 for individual sessions, $175-$375 for multi-day events like the Quality Journey conference), and corporate sponsorship. MAHQ is governed by an elected Board of Directors and is not publicly traded, with no disclosed funding rounds, M&A activity, or institutional investors.

Name

MICHIGAN ASSOCIATION FOR HEALTHCARE QUALITY

Legal name

The Michigan Association For Healthcare Quality

Website

https://mimahq.org

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Michigan-based nonprofit professional association serving healthcare quality professionals through tiered memberships ($25-$500), continuing education webinars, CPHQ certification support, the peer-reviewed IMPAQT journal, and a nine-state Healthcare Quality Collaborative.

Ownership category

akta.pro rank

Headquarters

HQ city

Flint

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Annual membership dues collected from Student ($25), Active Individual ($60), and Corporate ($500) members. Dues are non-refundable and billed annually. Corporate members do not receive voting rights but may designate representatives to serve on committees.
2. Event and Webinar Registration: Revenue generated from webinar and event registrations. Non-member fees typically range from $25-$35 per webinar, with higher fees for multi-day events. Members of HQC partner associations receive free or discounted access.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

MAHQ is a nonprofit professional association that sells tiered annual memberships (Student, Active Individual, Corporate) and continuing-education webinars to healthcare quality professionals in Michigan. Members gain access to the IMPAQT peer-reviewed journal, CPHQ certification support resources, curated Tools & Resources, and reciprocal webinar access through the multi-state Healthcare Quality Collaborative.

Product overview

The Michigan Association for Healthcare Quality (MAHQ) offers a membership-based platform focused on professional development and continuing education for healthcare quality professionals. The core offerings include individual, student, and corporate memberships that provide access to webinars, the IMPAQT peer-reviewed journal, CPHQ certification preparation resources, and networking opportunities. MAHQ participates in the Healthcare Quality Collaborative, a multi-state partnership with nine state associations providing reciprocal continuing education access. Additional programs include a Student Ambassador Program and virtual Internship Program for professional development, along with a curated Tools & Resources library covering healthcare quality topics.

Differentiator

Problem solved

Functional benefit

Brands

• IMPAQT: The Journal of The Michigan Association for Healthcare Quality: An independent, peer-reviewed, digital journal publishing original research, review articles, case studies, commentaries, editorials, and letters to the editor in interdisciplinary areas focused on healthcare quality.

Products and services

• Active Individual Membership

Quantifiable outcome

• Active members can earn up to at least 36 hours of CPHQ continuing education credits annually through Healthcare Quality Collaborative webinars.
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature2 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Healthcare Quality Collaborative (HQC)coreStrategic or Co-development Partner · 1 January 2021MAHQ joined the Healthcare Quality Collaborative in 2021, a partnership with eight other state/regional healthcare quality associations (Arizona, Florida, Texas Gulf Coast, North Carolina, Utah, New England, Ohio, Oregon). The collaboration provides reciprocal access to continuing education webinars, with each association providing at minimum four hours of CE credit annually. All webinars are pre-approved by NAHQ for CPHQ recertification. Active members of any participating HQC association receive complimentary access to webinars.
• Arizona Association for Healthcare Quality (AzAHQ)coreStrategic or Co-development PartnerFounding partner of Healthcare Quality Collaborative. AzAHQ began webinar reciprocity agreement with Oregon in 2020 and invited other associations to participate, leading to HQC formation with MAHQ joining in 2021.
• Oregon Association for Healthcare Quality (OrAHQ)coreStrategic or Co-development PartnerFounding partner of Healthcare Quality Collaborative. OrAHQ began webinar reciprocity agreement with Arizona in 2020 and now collaborates with nine state/regional associations including MAHQ.
• Florida Association for Healthcare Quality (FAHQ)minorStrategic or Co-development PartnerParticipant in Healthcare Quality Collaborative, providing reciprocal continuing education webinar access with MAHQ.
• Texas Gulf Coast Association for Healthcare Quality (TGCAHQ)minorStrategic or Co-development PartnerParticipant in Healthcare Quality Collaborative, providing reciprocal continuing education webinar access with MAHQ.
• North Carolina Association for Healthcare Quality (NCAHQ)minorStrategic or Co-development PartnerParticipant in Healthcare Quality Collaborative, providing reciprocal continuing education webinar access with MAHQ.
• Utah Association for Healthcare Quality (UAHQ)minorStrategic or Co-development PartnerParticipant in Healthcare Quality Collaborative, providing reciprocal continuing education webinar access with MAHQ.
• New England Association for Healthcare Quality (NEAHQ)minorStrategic or Co-development PartnerParticipant in Healthcare Quality Collaborative, providing reciprocal continuing education webinar access with MAHQ.
• Ohio Association for Healthcare Quality (OAHQ)minorStrategic or Co-development PartnerParticipant in Healthcare Quality Collaborative, providing reciprocal continuing education webinar access with MAHQ.
• Academic Institutions (Michigan Universities)minorStrategic or Co-development PartnerMAHQ partners with academic institutions across Michigan through its Student Ambassador Program and Student Academia Outreach Program. Universities with healthcare programs can receive guest speakers from MAHQ's Speakers Bureau covering quality concepts, career paths, and current healthcare topics.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• National Association for Healthcare Quality (NAHQ): The national professional association for healthcare quality that owns the CPHQ credential. NAHQ is the most direct peer to MAHQ since MAHQ members pursue CPHQ certification through NAHQ and earn CE credits approved by NAHQ.
• Ohio Association for Healthcare Quality (OAHQ): Another HQC partner state association with similar mission, CPHQ-focused CE programming, and member services for Ohio-based healthcare quality professionals.
• Oregon Association for Healthcare Quality (OrAHQ): Co-founding partner of HQC alongside AzAHQ. OrAHQ provides comparable membership tiers, continuing education webinars, and CPHQ support to Oregon healthcare quality professionals.
• Florida Association for Healthcare Quality (FAHQ): HQC partner offering analogous professional development, CPHQ resources, and continuing education to Florida healthcare quality professionals.
• Healthcare Quality Collaborative (HQC): A consortium of nine state healthcare quality associations including MAHQ. Member associations such as AzAHQ, OrAHQ, FAHQ, OAHQ, NEAHQ, NCAHQ, UAHQ, and TGCAHQ offer reciprocal CE webinar access and serve overlapping member populations.
• Arizona Association for Healthcare Quality (AzAHQ): Founding partner of the HQC webinar reciprocity network. AzAHQ operates the same membership/CE model as MAHQ at a state level, serving Arizona healthcare quality professionals.

Regional players

• Michigan Health & Hospital Association (MHA): Michigan-based healthcare industry association serving hospitals and health systems. MHA represents a related but larger constituency with overlapping interests in healthcare quality, patient safety, and Michigan healthcare workforce development.

Broad incumbents

• Healthcare Information and Management Systems Society (HIMSS): A larger, established healthcare professional association whose membership intersects with MAHQ's audience (health information management, health IT, quality). HIMSS offers complementary certifications and education but covers a broader healthcare IT scope.
• National Committee for Quality Assurance (NCQA): A major healthcare quality accreditation body that interacts with the same healthcare quality professionals MAHQ serves. NCQA's accreditation programs drive many of the quality improvement practices MAHQ members implement.
• American Society for Quality (ASQ): A broad quality-management professional association with healthcare-relevant certifications (e.g., Certified Quality Engineer). ASQ overlaps with MAHQ's quality-improvement mission but extends well beyond healthcare.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Customer concentration

• Xx.com/mimahq
• Instagraminstagram.com/mimahq
• LinkedInlinkedin.com/company/michigan-association-for-healthcare-quality

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MICHIGAN ASSOCIATION FOR HEALTHCARE QUALITY