Mimms Museum of Technology and Art

What Mimms Museum of Technology and Art does

Mimms Museum of Technology and Art is a 501(c)(3) nonprofit museum operating from a 35,000-square-foot facility at 5000 Commerce Pkwy in Roswell, Georgia. Founded in 2019 as the Computer Museum of America and rebranded in March 2025, the museum houses one of the world's most comprehensive private collections of computing artifacts—over 2,000 items including 70+ supercomputers, 30+ rare prototypes (Apple 1, Apple Lisa 1), IBM mainframes, and a near-perfect-condition 1936 3-rotor Enigma machine—curated over 40+ years by founder Lonnie Mimms. Permanent exhibits include iNSPIRE: 50 Years of Innovation from Apple, Supercomputing: Vanquishing the Impossible, A Tribute to Space Exploration, the STEAM Timeline, the Byte Wall Magazine Collection, and a temporary Dalí's Lab surrealism gallery through November 2026.

The museum operates a hybrid consumer-and-institutional revenue model. Consumer revenue comes from walk-in general admission (adult $22, child $16, family of 4 $66, free under age 4), six-tier annual memberships ($70–$500), gift shop sales, and ticketed special events including Pixel Putt, Speed Puzzling, Night Mode, and the BYTE annual fundraiser. Institutional revenue comes from school field trips ($8–$10 per student, 4th–12th and PreK–3rd grade Tech Tales), scout badge workshops ($20–$30 per scout), summer camps in partnership with STREM HQ through Roswell Recreation, and a five-space event rental business accommodating 12 to 450 guests. Funding is supplemented by individual and corporate donations, including a $1,000,000+ Founders Circle gift from Lonnie and Karin Mimms and corporate early-adopter sponsorships from State Farm, Truist, NCR, Splunk, and Aurora Cineplex. The museum served 3,000+ students across 20 Georgia counties and three states in 2025, with plans to expand the facility to 120,000+ square feet.

Name

Mimms Museum of Technology and Art

Legal name

Mimms Museum of Technology and Art

Website

https://mimmsmuseum.org

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Mimms Museum of Technology and Art is a 501(c)(3) nonprofit museum in Roswell, Georgia, housing 2,000+ computing artifacts across permanent and temporary exhibits, serving consumers, K–12 schools, scouts, and corporate event clients via admissions, memberships, and venue rentals.

Ownership category

akta.pro rank

Product category

Cultural Heritage Museum and STEM Education

NAICS

Museums (71211)

akta.pro primary industry

Science & Technology Museums (THAJADAD)

akta.pro secondary industries

Libraries, Archives & Special Collections (BPAGAHAF), Archives, Special Collections & Preservation Operations (Rare Materials, Conservation) (EDAEAGAJ), Museum, Zoo & Attraction Gift Shops (CRALAJAG)

Keywords

• Computing history museum
• Technology education programs
• STEM educational exhibits
• Artifact preservation exhibits
• Event venue rentals

Headquarters

HQ city

Roswell

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Others

Revenue model

1. General Admission Tickets: Visitors pay per-visit admission fees at the door. No advance purchase required. Tiered pricing by age category (adult $22, ages 4-17 $16, seniors/military/students $19, family of 4 $66, children under 4 free). This is the primary revenue driver for a 501(c)(3) nonprofit museum.
2. Annual Memberships: Annual membership passes sold directly at multiple tiers: Individual ($70), Individual +1 ($105), Family ($140), Family_PLUS ($190), Supporting ($250), Champion ($500). Members receive free admission, guest passes, gift shop discounts, event discounts, and reciprocal museum access through SERM and ROAM networks.
3. Donations: The museum relies on donations from individuals and organizations. 501(c)(3) nonprofit with Federal ID 47-5090400. Donations support the museum's goal of preserving computing history. Donors can donate in honor or memory of individuals. Also includes artifact donations and Amazon Wishlist support.
4. Corporate Sponsorships and Memberships: Corporate membership tiers with exclusive discounts, complimentary admission, and marketing benefits. Corporate sponsorship opportunities for exhibits (Supercomputers, Space Exploration, Byte Wall, Chip Display), programs (Field Trips, Tech Tales, Talking Tech, Innovators Fund), and events (BYTE, Pixel Putt, Night Mode, TECH-Splore).
5. Event Space Rentals: One of North Fulton's largest event venues accommodating groups from small to 450 guests. Spaces include Gravity Ballroom (9,500 SF, up to 450 cocktail/350 seated), Rotunda (3,100 SF, 24-160 people), Classrooms (950 SF, 12-60 people), Silicon Gallery (2,800 SF, up to 100), Grand Hall (4,500 SF, up to 350). Optional museum access add-on. Catering and alcohol services provided exclusively by museum.
6. Summer Camps and Workshops: Summer camps for ages 7-12 in partnership with STREM HQ, facilitated through Roswell Recreation. Topics include Minecraft map design, Robot Battles, Stop Motion Animation, Rocket League. Also scout badge workshops at $20-30 per scout, school field trips at $8-10 per student, and Tech Tales for PreK-3rd at $10 per student.
7. Gift Shop Sales: Onsite gift shop offering merchandise. Members receive 10-20% discounts. Gift shop revenue is noted as a funding source supporting the museum's collection, exhibitions, and educational programs.

Pricing tiers

Go-to-market motion5 records

Distribution channels6 records

Marketing channels9 records

Core offering

Mimms Museum of Technology and Art operates a 501(c)(3) nonprofit museum in Roswell, Georgia, that preserves and exhibits one of the world's most comprehensive private collections of computing artifacts (2,000+ items, 30+ prototypes, 70+ supercomputers). The museum delivers permanent and temporary exhibits (iNSPIRE Apple Innovation, Supercomputing, Space Exploration, STEAM Timeline, Byte Wall, Enigma Machine, Dalí's Lab) alongside educational programs for K-12 schools and scouts, signature events and fundraisers, annual memberships, and event space rental services for up to 450 guests.

Product overview

Mimms Museum of Technology and Art is a 501(c)(3) nonprofit museum in Roswell, GA, formerly Computer Museum of America, housing one of the world's most comprehensive collections of computing artifacts. The museum operates as a unified experience combining permanent and temporary exhibits (iNSPIRE Apple Innovation, Supercomputing, Space Exploration, STEAM Timeline, Byte Magazine Collection, The Art and Evolution of Chips, Enigma Machine, Dalí's Lab) with educational programs (school field trips, Tech Tales, scout workshops, summer camps), public events (Night Mode, Talking Tech, TECH_Splore, Pixel Putt, BYTE fundraiser), and venue rental services. The museum serves visitors of all ages through interactive exhibits, educational workshops aligned with Georgia Standards of Excellence, and community engagement programs.

Differentiator

Problem solved

Functional benefit

Products and services

• General Museum Admission

Quantifiable outcome

• Served 3,000+ students from 20 Georgia counties and three states in 2025
• +3 more outcomes

Named customers6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Girl Scouts of Greater AtlantacoreStrategic or Co-development PartnerMimms Museum is an approved Girl Scouts of Greater Atlanta Partner, offering badge workshops covering Coding for Good, Cybersecurity, Entertainment Technology, Home Scientist, Space Science, and STEM Career Exploration for Daisies through Ambassadors.
• Scouting America Atlanta CouncilcoreStrategic or Co-development PartnerMimms Museum serves as a Merit Badge Counselor with Scouting America Atlanta Council, offering Boy Scout workshops for Digital Technology, Electricity, Programming, Weather, and Signs Signals and Codes.
• STREM HQ Tech AcademycoreStrategic or Co-development PartnerSummer camps are facilitated in cooperation with STREM HQ Tech Academy. Barkha Suri, CEO of STREM HQ, serves on the museum's board. Camps cover Minecraft design, Robot Battles, Stop Motion Animation, and Rocket League for ages 7-12 through Roswell Recreation.
• Roswell Recreation, Parks, Historic & Cultural AffairscoreChannel Partner/ Reseller/ DistributorRoswell Recreation handles registration for Mimms Museum summer camps, distributing the museum's educational programming to the local community under the partnership agreement.
• Southeastern Reciprocal Membership (SERM)minorStrategic or Co-development PartnerFamily_PLUS and Champion members receive free admission to select museums through SERM reciprocal membership network, extending the museum's value proposition to member households.
• Regional Organization of Associated Museums (ROAM)minorStrategic or Co-development PartnerChampion members receive free admission to select museums through ROAM network, providing international reciprocal access alongside SERM benefits.
• Area 51 – The Fringe Miniature GolfminorStrategic or Co-development PartnerPixel Putt mini golf tournament held in partnership with Area 51 – The Fringe Miniature Golf, adjacent to the museum. Provides event venue for the annual fundraiser.
• Roswell InccoreStrategic or Co-development PartnerSteve Stroud, Executive Director of Roswell Inc (a 501c6 nonprofit promoting economic development for the City of Roswell), serves on the museum's board. Roswell Inc hosted the iNSPIRE ribbon cutting. The museum serves as a key cultural asset in Roswell's economic development and placemaking strategy.
• Visit Roswell, GAcoreGTM or Marketing PartnerVisit Roswell (the city's destination marketing organization) partners with the museum as an attraction. Recognized museum's evolution since 2019 opening and its role in bringing visitors to local hotels and restaurants. Lonnie Mimms formerly served as Vice President of the Executive Board for Visit Roswell.
• Smithsonian InstitutionminorStrategic or Co-development PartnerMuseum has loaned artifacts and historical items to the Smithsonian, among other esteemed institutions, demonstrating the prestige and significance of the collection.
• Georgia Institute of TechnologyminorStrategic or Co-development PartnerMuseum has loaned artifacts to Georgia Institute of Technology, demonstrating institutional recognition of the collection's academic and historical value.
• Tellus Science MuseumminorStrategic or Co-development PartnerArtifacts and historical items loaned to Tellus Science Museum as part of the museum's institutional lending program.
• MicrosoftminorStrategic or Co-development PartnerMuseum has loaned artifacts and historical items to Microsoft as part of institutional lending relationships.
• IBM Corporate ArchivesminorOthersIn-kind donor of artifacts and historical materials. IBM Corporate Archives contributes to the museum's IBM artifact collection, which is a key focus area for the museum's donation wishlist.
• HPE ArubaminorOthersIn-kind donor providing technology equipment and support to the museum as part of its corporate giving program.

Scale indicators9 records

Recent moves10 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key highlights7 records

Customer concentration

• Xx.com/mimmsmuseum
• YouTubeyoutube.com/@MimmsMuseum
• Facebookfacebook.com/mimmsmuseum
• Instagraminstagram.com/mimmsmuseum
• TikToktiktok.com/@mimmsmuseum
• LinkedInlinkedin.com/company/mimms-museum

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mimms Museum of Technology and Art