MindFrame Connect

What MindFrame Connect does

MindFrame Connect is a Canadian non-profit founded in 2020 and headquartered in Halifax, Nova Scotia, that delivers mentorship and entrepreneurship training to founders, mentors, and ecosystem organizations. Its core product is an online platform offering open-access eCourses, structured frameworks (the 15 Principles of Mentorship and the 25 Principles of Menteeship), videos, articles, white papers, and learning aids covering mentorship, menteeship, entrepreneurial resilience, capital access, EDI, and leadership/teamwork. Workshops (in-person across Canada and virtual globally) are facilitated by in-house experts and delivered through partnerships with universities, accelerators, and ecosystem organizations such as Front Row Ventures, Toronto Metropolitan University, Dalhousie University, Globalive, and Future Skills Center.

The underlying technology is a content-and-community platform combining asynchronous eCourses and resources with synchronous live workshops, supplemented by licensed integrations with AIR's digital pocket coach for resilience training and Reticle Teams' psychological-safety workshops. The intellectual capital is anchored in a "Mentoring Innovators" manuscript derived from 150+ interviews with notable individuals, which underpins the proprietary principles-based frameworks.

Business model: MindFrame operates a freemium go-to-market — eCourses and resource libraries are free/open-access, while revenue-generating activity is workshop delivery (professional services). Distribution is community- and event-led: the firm works through partner organizations, universities, accelerators, and ecosystem events rather than direct enterprise sales. The organization employs roughly 5 people and has not disclosed external funding, grants, or revenue figures; it is bootstrapped and nonprofit-structured.

Name

MindFrame Connect

Legal name

Mindframe Connect

Website

https://mindframeconnect.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

MindFrame Connect is a Canadian non-profit that delivers open-access mentorship and entrepreneurship training through eCourses, structured frameworks, and in-person/virtual workshops for founders, mentors, and ecosystem organizations across Canada and beyond.

Ownership category

akta.pro rank

Product category

Entrepreneurship Education & Mentorship Training

NAICS

Educational Support Services (611710), Educational Support Services (61171), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Mentoring, Coaching, Alumni Networking & Peer Support Platforms (EDAFAMAN)

akta.pro secondary industry

Entrepreneurship Foundations & Startup Basics (EDAMAHAA)

Keywords

• Mentorship training
• Entrepreneurship education
• ELearning courses
• Startup founder support
• Professional development

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Workshop Delivery: MindFrame Connect offers in-person workshops across Canada facilitated by in-house experts. The workshops are delivered through partnerships with universities and ecosystem organizations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

MindFrame Connect delivers mentorship and entrepreneurship training through open-access eCourses, structured frameworks (15 Principles of Mentorship, 25 Principles of Menteeship), and in-person workshops facilitated by in-house experts. The offering targets the Canadian entrepreneurial ecosystem, serving individual entrepreneurs, mentors, and accelerator/incubator program staff. Content is grounded in 150+ interviews with notable operators and mentors, producing the 'Mentoring Innovators' manuscript and an open-source online resource library.

Product overview

MindFrame Connect is a mentorship and entrepreneurship development platform that offers a comprehensive suite of training and educational resources. The core platform features open-access eCourses (Principles of Mentorship, Principles of Menteeship, Resilience Skills for Entrepreneurs), in-person workshops facilitated by in-house experts, and an extensive open-source online library of frameworks, videos, and articles. The platform is structured around key frameworks including the 15 Principles of Mentorship and 25 Principles of Menteeship. Additional offerings include specialized resources for resilience, capital acquisition, EDI, leadership, and academic research. The platform combines asynchronous (on-demand) training with synchronous (live) keynote and workshop sessions to support entrepreneurs, mentors, and program staff across the Canadian entrepreneurial ecosystem.

Differentiator

Problem solved

Functional benefit

Products and services

• MindFrame Connect Platform Online platform featuring content from leading experts, entrepreneurs, and mentors, paired with complementary workshops across the Canadian entrepreneurial ecosystem, including synchronous and asynchronous training for entrepreneurs, mentors, and program staff.
• eCourses Open-access online courses designed for entrepreneurs to learn mentorship and resilience best practices at their own pace, including Principles of Mentorship, Principles of Menteeship, and Resilience Skills for Entrepreneurs.
• In-Person Workshops In-person workshops facilitated by in-house experts across Canada covering Principles of Mentorship, Principles of Menteeship, Entrepreneurial Resilience, Accelerating Mentorship, and Inclusive Mentorship for mentors, founders, and program staff.
• 15 Principles of Mentorship Proprietary framework outlining 15 core principles for effective mentorship, covering topics such as authentic connection, empathy, probing questions, radical candor, and progression to sponsorship roles; used as the basis for both workshops and eCourses.
• 25 Principles of Menteeship Proprietary framework providing 25 principles for mentees covering goal-setting, networking, mentor selection, receiving feedback, and mentoring others, serving as a counterpart to the 15 Principles of Mentorship.

Quantifiable outcome

• 94% of surveyed participants would recommend the workshop to their network
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Front Row VenturescoreStrategic or Co-development Partner · 1 October 2021Front Row Ventures has been partnering with MindFrame Connect for 2 years to better train their student teams and VC mentors on the Principles of Mentorship and of Menteeship. The partnership delivers applicable content with an emphasis on both mentors and mentees being well-trained to create a stronger tech ecosystem.
• Toronto Metropolitan UniversityminorOthersListed as a supporter of MindFrame Connect's ecosystem initiatives.
• GlobaliveminorOthersGlobalive is listed as a supporter of MindFrame Connect. Anthony Lacavera, Founder of Globalive Capital, has partnered with MindFrame Connect for content production including video frameworks on topics like personal branding.
• Future Skills CenterminorOthersListed as a supporter of MindFrame Connect's ecosystem initiatives.
• Dalhousie UniversityminorOthersDalhousie University is listed as a supporter of MindFrame Connect. The organization originated from CDL mentor sessions at Dalhousie University, co-founder Brice Scheschuk's alma mater.

Scale indicators7 records

Recent moves8 records

Expansion highlights4 records

Broad incumbents

• Coursera: Large-scale online learning platform offering entrepreneurship courses, specializations, and credentials from top universities and companies. Broad incumbent with overlapping content (entrepreneurship, leadership, professional development) and superior scale and distribution.
• LinkedIn Learning: Enterprise-focused online learning platform with extensive course libraries on leadership, management, and professional development. Competes for the same mentee/mentor audience with broader content and integrated distribution via LinkedIn's professional network.
• MasterClass: Premium creator-led learning platform featuring video courses from leading experts across business, leadership, and entrepreneurship. Comparable in delivering expert-led video content for professional development, with much larger content library and consumer brand recognition.

Direct peers

• Creative Destruction Lab: Canada-based seed-stage accelerator that runs structured mentor-driven programs for massively scalable science and technology startups. MindFrame Connect's co-founder explicitly identified gaps in CDL-style mentorship as the founding insight, making CDL the closest direct comparable in objectives and customer base.
• SCORE: Non-profit supported by the U.S. Small Business Administration that provides free mentorship and education to entrepreneurs. Operates a network of volunteer mentors and delivers workshops across North America — directly comparable in target audience, mission, and workshop-led delivery model.
• Founder Institute: Global pre-seed accelerator that runs structured training programs to help founders build enduring companies. Comparable in offering entrepreneur education, structured curriculum, and a global network — operates a similar 'training-first' model with milestone-based programs.
• Entrepreneurs' Organization (EO): Global peer network of entrepreneurs that provides learning programs, mentorship, and accelerator experiences for founders. Comparable in target audience (established and emerging entrepreneurs) and emphasis on peer-to-peer learning and personal development.

Regional players

• Futurpreneur Canada: Canadian non-profit that supports young entrepreneurs (ages 18-39) with financing, mentorship, and resources. Direct Canadian counterpart in mission and non-profit structure, focused on entrepreneurship enablement in the same geographic market.
• Startup Canada: Canadian non-profit entrepreneurship community that runs programming, events, and educational resources for Canadian founders. Comparable in ecosystem-building mission, Canadian geographic focus, and workshop/event-driven delivery model.
• New Ventures BC: Canadian non-profit that supports early-stage entrepreneurs through mentorship, education, and acceleration programs in British Columbia. Comparable in offering mentorship training and ecosystem support to Canadian startups.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/MindFrameCN
• Facebookfacebook.com/MindFrameConnect
• LinkedInlinkedin.com/company/mindframeconnect
• Instagraminstagram.com/mindframeconnect

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MindFrame Connect