MindfulnessUK

What MindfulnessUK does

MindfulnessUK is a UK-based, BAMBA-affiliated mindfulness training organisation founded in 2010 and headquartered in Taunton, Somerset, operating with approximately 10 employees. It delivers accredited mindfulness and compassion-based programmes to individuals, corporate clients, healthcare professionals, and aspiring teachers, with a curriculum anchored by two core pathways: the evidence-based 8-week Mindfulness-Based Stress Reduction (MBSR) course (following the University of Massachusetts protocol) and the proprietary 4-week Compassionate Mindful Resilience (CMR) programme developed by CEO Karen Atkinson. The technology stack consists of a Learning Management System and Community Membership portal, a self-serve e-commerce storefront, and Zoom-delivered virtual classrooms, with payments processed through Stripe, PayPal, and Clearpay and email marketing via ActiveCampaign.

The business generates revenue across five streams: course fees (consumer courses at £120–£195), premium teacher training pathways (£1,710–£1,905 including retreats, supervision, and CPD), annual Community Membership subscriptions (auto-renewing with 10% discount benefits), product sales (digital practice downloads at £7, the CMReJOURNAL at £17, gift cards at £50–£200), and supervision training. Go-to-market is hybrid: a self-serve model for e-courses and digital products alongside cohort-based virtual classroom delivery, with inside-sales discovery calls handled directly by CXO Angie Ward for the higher-ticket teacher training pathways. Customer segments include individual consumers seeking personal wellbeing, corporate and enterprise clients (including HSBC, Barclays, NHS, House of Commons, Scottish Government, Mitsubishi, and Virgin Media), healthcare professionals, and a growing network of 500+ certified teachers and 8 trained supervisors produced through the training pathways.

The organisation has accumulated regulatory and reputational moats in 2024 through BAMBA affiliation, CPCAB Level 4 accreditation for the Integrating Mindfulness and Compassion (IMC) qualification, and CPD Standards Office accreditation, enabling graduates to register on the BAMBA registry and apply the IMC qualification in professional healthcare, counselling, education, and social care settings. The proprietary CMR methodology is differentiated by its short, trauma-informed practices designed for practitioners who struggle with longer meditation formats, and the May 2025 5th anniversary celebration attracted international speakers from City University London, Queen's University Belfast, EAMBA, and HSBC, indicating broadening international and research collaboration.

Name

MindfulnessUK

Legal name

Mindfulness UK

Website

https://mindfulnessuk.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

MindfulnessUK is a UK-based, BAMBA-affiliated training organisation delivering accredited mindfulness and compassion programmes—including MBSR and the proprietary CMR curriculum—to individuals, corporate clients, healthcare organisations, and aspiring teachers via virtual classrooms, self-serve e-courses, and in-person retreats.

Ownership category

akta.pro rank

Product category

Mindfulness Training and Education Services

NAICS

Professional and Management Development Training (61143), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Mindfulness-Based Coaching & Training (MBSR/MBCT-style) (HSADAJAB)

akta.pro secondary industries

Corporate/Workplace Mindfulness & Stress-Reduction Programs (HSADAJAG), Meditation Apps, Digital Courses & Online Communities (HSADAJAH), Trauma-Informed Mindfulness & Somatic Mind-Body Practices (HSADAJAI), Meditation Retreats, Workshops & Immersive Programs (HSADAJAF), Mindfulness, Meditation & Stress Management Education (EDAAAHAD)

Keywords

• Mindfulness training courses
• Stress reduction programmes
• Teacher certification pathway
• Corporate wellness training
• Compassion-based therapy

Headquarters

HQ city

Taunton

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Course Fees: One-time fees for individual courses including CMR (4-week programme), MBSR (8-week course), and specialist programmes like CMR4Cancer. Prices range from £120 to £195 for standard courses.
2. Teacher Training Programmes: Comprehensive training pathways including CMRTT Full Pathway (£1,905), CMRTT for those who completed CMR programme (£1,710), and MBSR Teacher Training. These are premium-priced, longer-duration programmes with payment plan options.
3. Annual Membership: Annual Community Membership providing 10% discount on CPD masterclasses and retreats, access to chat forums, and ongoing resources. Auto-renews after one year.
4. Product Sales: Sale of mindfulness resources including practice recordings (£7 each), CMReJOURNAL (£17), and gift cards (£50-200).
5. Supervision Training: Training to become a supervisor, taught by expert supervisor Karen Atkinson, providing qualifications for ongoing professional development.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

MindfulnessUK delivers accredited mindfulness training programmes — most prominently the 8-week Mindfulness-Based Stress Reduction (MBSR) course and the proprietary 4-week Compassionate Mindful Resilience (CMR) course — alongside teacher training pathways, supervision training, CPD masterclasses, retreats, sitting groups, and self-guided e-courses. Programmes are delivered via live virtual classrooms, self-paced online modules, and on-location training for corporate and government clients. The organisation sells supporting products including guided practice recordings, the CMReJOURNAL, resource packs and gift cards, and operates an annual Community Membership subscription providing ongoing resources and CPD discounts.

Product overview

MindfulnessUK is a UK-based mindfulness training organisation offering a comprehensive portfolio of accredited mindfulness and compassion-based programmes. The core product portfolio includes Mindfulness-Based Stress Reduction (MBSR) as an 8-week evidence-based course and Compassionate Mindful Resilience (CMR) as a 4-week introductory programme, both available as live online/virtual classroom courses and self-guided e-courses. Teacher training pathways include the CMR Teacher Training Pathway (CMRTT) and the 12-month MBSR Teacher Training Programme, alongside a CPCAB-accredited Level 4 Integrating Mindfulness and Compassion (IMC) qualification. Supporting offerings include Supervision Training, CPD masterclasses, Sitting Groups, and Retreats. The organisation also offers digital downloads including guided practices (breathing, body scan, movement, loving kindness), the CMReJOURNAL, resource packs, and MUK Gift Cards. All training is delivered through a Learning Management System and Community Membership platform, with courses accredited by CPD Standards Office and recognised by BAMBA (British Association of Mindfulness-Based Approaches).

Differentiator

Problem solved

Functional benefit

Products and services

• Mindfulness-Based Stress Reduction (MBSR) An 8-week evidence-based mindfulness course that provides tools to manage stress, anxiety and pain, serving as an introduction to mindfulness and compassion practices for adult learners.
• Compassionate Mindful Resilience (CMR) A proprietary 4-week introductory course teaching short, simple, effective mindfulness and compassion practices and techniques to help manage stress, develop resilience and enhance well-being.
• CMR4Cancer (Compassionate Mindful Resilience for Cancer) A specialised 4-week Compassionate Mindful Resilience programme adapted to support individuals affected by cancer.
• Compassionate Mindful Resilience Teacher Training Pathway (CMRTT) A teacher training programme for those who want to deliver Compassionate Mindful Resilience courses, including live cohort sessions, a teacher training day, retreats, supervision, and CPD masterclasses.
• Mindfulness-Based Stress Reduction Teacher Training (MBSRTT) A 12-month training pathway to gain all the knowledge and material needed to deliver the 8-week MBSR course, following the gold-standard protocol from the University of Massachusetts Medical Center.
• Integrating Mindfulness and Compassion (IMC) Level 4 Qualification A Level 4 qualification accredited by the Counselling and Psychotherapy Central Awarding Body (CPCAB) for integrating mindfulness and compassion practices into professional settings including healthcare, education, and workplace wellness.
• Supervision Training A training programme to become a qualified mindfulness supervisor, led by expert supervisor Karen Atkinson, covering supervision frameworks, ethical considerations and supporting teacher development.
• Process of Inquiry Masterclass (CPD) A Continuing Professional Development course for trained teachers to further develop and enhance mindfulness and compassion knowledge through masterclasses.
• Self-Guided E-Courses A portfolio of self-paced online e-courses accessible through the Learning Management System, covering Introduction to Mindfulness & Compassion, Business Development, Mindful Movement, an accredited CMR course and a self-guided MBSR course, designed for independent learners.
• Sitting Groups Monthly in-person mindfulness sessions with experienced teachers and like-minded people to support well-being and ongoing practice.
• Retreats Mindfulness and compassion retreats providing time away from daily busyness, with all retreats counting towards BAMBA Good Practice Guidelines.
• CMReJOURNAL A companion Compassionate Mindful Resilience journal available for purchase to support mindfulness practice.
• Guided Practice Recordings A collection of 30-minute guided mindfulness audio practices (Mindful Breathing, Mindful Movement, Mindful Body Scan, Loving Kindness) available as standalone digital downloads by Karen Atkinson.
• MUK Gift Cards Fixed-value digital gift cards available in £50, £75, £100 and £200 amounts or custom value, valid for 1 year from purchase date and redeemable across MindfulnessUK courses and products.
• Annual Community Membership An annual subscription providing a 10% discount on CPD masterclasses and retreats, access to chat forums, ongoing resources and community support, auto-renewing after one year.
• Corporate Mindfulness Training Bespoke mindfulness and compassion training delivered to corporate and government clients (including HSBC, Barclays, NHS, House of Commons, Scottish Government, Mitsubishi and Virgin Media), supporting workplace wellness, employee resilience and compassionate leadership.

Quantifiable outcome

• Research shows 58% reduction in anxiety symptoms after 8 weeks of mindfulness-based therapy (Goyal et al., 2014)
• +5 more outcomes

Named customers13 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered supporting, core and major.

• European Association of Mindfulness Based Approaches (EAMBA)supportingStrategic or Co-development Partner · 12 May 2025International collaboration on mindfulness standards. EAMBA speaker Katharina Mullen participated in CMR 5th anniversary celebration discussing importance of collaboration across European mindfulness community.
• City University London (Dr Trudi Edginton)supportingStrategic or Co-development Partner · 12 May 2025Neuroscientist Dr Trudi Edginton from City University London explored neuroscience behind mindfulness practices at CMR 5th anniversary event, researching how mindfulness affects brain and nervous system.
• Queen's University Belfast (Anna Wilson)supportingStrategic or Co-development Partner · 12 May 2025Researcher Anna Wilson presented early findings from academic studies exploring effectiveness of Compassionate Mindful Resilience programme, examining wellbeing, resilience and emotional awareness outcomes.
• British Association of Mindfulness-Based Approaches (BAMBA)coreStrategic or Co-development Partner · 1 January 2024MindfulnessUK is an Affiliated Teacher Training Organisation recognised and registered with BAMBA. Assessed in 2024 as meeting high standards of good practice, ethics and safety in teaching and training in mindfulness. Teachers completing MBSR pathway are eligible for BAMBA registry listing.
• Counselling and Psychotherapy Central Awarding Body (CPCAB)coreStrategic or Co-development Partner · 1 January 2024CPCAB accredits the Integrating Mindfulness and Compassion (IMC) Level 4 qualification, enabling professionals to integrate mindfulness into healthcare, counselling, education, and social care contexts.
• CPD Standards OfficesupportingStrategic or Co-development PartnerCPD Standards Office provides accreditation for mindfulness courses, with the CMR e-course accredited for 8 credit points.
• HSBCmajorGTM or Marketing PartnerHSBC corporate client running mindfulness training pilots. Sean Tolram from HSBC shared insights on mindfulness in the workplace at CMR 5th anniversary, describing how organisations increasingly recognise value of compassion-based leadership.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Bangor University Centre for Mindfulness Research and Practice: Leading UK teacher training pathway for MBSR and MBCT with university-validated qualifications. Competes with MindfulnessUK for aspiring teacher cohorts and BAMBA-recognised certification pathways.
• Headspace: Global consumer and corporate mindfulness platform offering guided meditation, sleep and focus content via app and Headspace for Work. Direct peer to MindfulnessUK's e-courses, corporate wellness programmes and enterprise contracts.
• Search Inside Yourself Leadership Institute: Mindfulness and emotional intelligence leadership training organisation offering certified teacher pathways for corporate mindfulness. Peer in the evidence-based, business-leader focused mindfulness teacher training category.
• Potential Project: Global corporate mindfulness and leadership training provider serving enterprise clients. Direct peer in the workplace mindfulness and compassionate leadership segment that MindfulnessUK targets with HSBC, Barclays and Mitsubishi.
• Breathworks: UK-based mindfulness charity offering MBSR/MBCT teacher training and chronic pain/mindfulness programmes. Closest geographic and structural peer to MindfulnessUK's teacher training and compassion-focused programmes.
• Calm: Consumer mindfulness and meditation app with a fast-growing Calm Business enterprise channel and original content. Competes with MindfulnessUK for corporate wellness budgets and individual practitioners in the same meditation category.
• Oxford Mindfulness Centre: University of Oxford-affiliated centre delivering MBCT teacher training, MBCT-P, and research-validated mindfulness programmes. Direct peer in MBSR/MBCT-style teacher training and the UK mindfulness accreditation landscape.
• Headspace for Work: Headspace's dedicated enterprise channel offering mindfulness, sleep and focus tools to organisations such as those in MindfulnessUK's client base (e.g. financial services, healthcare, government). Direct competitor for corporate contract RFPs.

Broad incumbents

• BetterUp: Enterprise coaching and mental health platform with mindfulness and resilience content as part of a broader leadership development suite. Competes for the same enterprise wellbeing budget as MindfulnessUK but with a much wider portfolio.

Emerging players

• Plum (by Plumspring): Workplace wellbeing platform offering mindfulness, fitness and mental health benefits. Emerging competitor for MindfulnessUK's SME and mid-market corporate wellness engagements via a self-serve digital model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mindfulnessuktraining
• LinkedInlinkedin.com/company/mindfulnessuk-com
• Instagraminstagram.com/mindfulnessuk

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MindfulnessUK