Mindset Institute

What Mindset Institute does

Mindset Institute (Instytut Mindset – Fundacja na rzecz edukacji emocjonalnej i promocji zdrowia psychicznego) is a Polish non-profit foundation established in 2023 that operates in the pediatric mental health support space, addressing documented gaps in Poland's child and adolescent mental health infrastructure — including over 70% emergency admission rates to pediatric psychiatric wards, wait times exceeding six months for planned hospitalization, and Poland's third-place global ranking in parental burnout. The foundation runs two principal program lines: (1) the 'Kalejdoskopy' (Kaleidoscopes) program — an author-developed framework of art therapy workshops delivered by trained volunteers to pediatric psychiatric inpatients aged 7-18, currently embedded across three psychiatric wards in two Warsaw clinical hospitals (UCK WUM since 2024 and the Institute of Psychiatry and Neurology since 2025); and (2) free psychological consultations plus structured 'Understanding the Crisis' seven-session psychoeducational workshops for parents of children experiencing mental health crises, available online or in person in Lesznowola near Warsaw. A parallel social innovation track ('Włącznik 2.0', funded through the Social Innovation Incubator in December 2025) is developing safe therapeutic tools, session scenarios, therapist guides, and parent-facing materials.

The foundation's go-to-market is community-led and event-driven: it recruits and trains a volunteer pipeline (23 active of 40+ trained across four recruitment cycles, with minimum age thresholds of 25-30 years and monthly intervision), embeds programs directly in hospital wards rather than delivering via paid channels, and reaches parents largely through free consultations, website content (strefa-wiedzy), Facebook presence, NGO partner media (NNO Foundation), and public advocacy at events such as the Children and Youth Mental Health Summit in the Polish Senate and European Art Therapy Day. Revenue is generated entirely from non-commercial sources: individual donations via PLN 50/100/150 tiers in the foundation's online shop, the Polish 1.5% personal income tax assignment (KRS 0000270261, with an NNO Foundation intermediary route via KRS 0000463497), and institutional grants from the Social Innovation Incubator, Orlen Foundation, and NNO Foundation. All services to beneficiaries (children on wards and their parents) are provided free of charge, with no paid pricing tiers.

The organization is led by Magdalena Kowalska (founder and president, recipient of the December 2025 Competence Volunteering Award from the Pro Bono Leaders Coalition) and Monika Lipmann, a psychologist and psychotherapist who serves as vice president. The foundation operates with approximately 8 staff, supplemented by the active volunteer base, and reported 2025 impact of ~60 workshops conducted and 900+ patients served across the covered wards. Its scope is domestic Poland, currently concentrated in the Masovian Voivodeship and partnered municipalities (Góra Kalwaria, Piaseczno, Lesznowola, Konstancin-Jeziorna, Prażmów, Tarczyn), with no disclosed plans for cross-border activity. There are no proprietary technology platforms, software products, mobile apps, or AI/ML components; the foundation's differentiated asset is its human-delivered methodology, embedded hospital access, and trained volunteer talent pool.

Name

Mindset Institute

Legal name

INSTYTUT MINDSET – FOUNDATION FOR EMOTIONAL EDUCATION AND MENTAL HEALTH PROMOTION

Website

https://mindset.org.pl

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Mindset Institute is a Polish non-profit foundation founded in 2023 that delivers volunteer-led art therapy workshops to pediatric psychiatric inpatients in Warsaw hospitals and provides free consultations and psychoeducation to parents of children experiencing mental health crises.

Ownership category

akta.pro rank

Product category

Mental Health Support Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (62133), Child and Youth Services (624110), Child and Youth Services (62411), Other Individual and Family Services (624190)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Outpatient Mental Health & Counseling Clinics (HLAFABAC)

akta.pro secondary industries

Child & Adolescent Behavioral Health Teletherapy Platforms (HLALAEAF), Couples & Family Therapy Teletherapy Platforms (HLALAEAG), Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA), School-Based Mental Health Therapy (Licensed Clinicians) (EDAKAMAD), Mental Health Counseling & Psychotherapy Services (EDALAFAB)

Keywords

• Art therapy workshops
• Mental health support
• Child psychiatry services
• Parent psychoeducation
• Nonprofit foundation services

Headquarters

HQ city

Warsaw

HQ country

Poland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations from individuals: Individual donors contribute funds through the foundation's online shop. Donation tiers of PLN 50, 100, and 150 are available. Donations support the expansion of parent support programs, art therapy workshops in psychiatric wards, and psychoeducational initiatives.
2. 1.5% personal income tax donations (Polish tax assignment): Polish taxpayers can assign 1.5% of their income tax to the foundation. KRS 0000270261 (or 0000463497 via intermediary). This is a significant recurring revenue stream for Polish NGOs.
3. Institutional grants and project funding: Funding received from institutional sources including the Social Innovation Incubator (Inkubator Innowacji Społecznych Włącznik 2.0), Orlen Foundation (for volunteer development workshops), and NNO Foundation (for tax donation collection and general mission support).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Mindset Institute delivers free art therapy workshops (Kalejdoskopy program) to children and adolescents aged 7–18 on inpatient psychiatric wards in two Warsaw hospitals, alongside free psychological consultations for parents of children in mental health crisis and a seven-session psychoeducational workshop program for parents. All services are provided at no cost to beneficiaries and are funded through donations, grants, and Polish 1.5% income tax assignments.

Product overview

Mindset Institute is a Polish nonprofit foundation founded in 2023 that operates as a mental health support organization, not a technology company. The organization offers a portfolio of programs including the 'Kalejdoskopy' art therapy workshop program for pediatric psychiatric wards, free psychological consultations for parents, and educational workshops. These programs are designed to support children experiencing mental health crises and their families through creative therapies, psychoeducation, and parent support services.

Differentiator

Problem solved

Functional benefit

Brands

• Kalejdoskopy: Art therapy workshops program for children aged 7-18 in psychiatric wards
• Understanding the Crisis

Products and services

• Kalejdoskopy (Kaleidoscopes) - Art Therapy Workshops Structured creative art therapy workshop program for children and adolescents aged 7–18 hospitalized on inpatient psychiatric wards. Delivered on-site by trained volunteers at UCK WUM (Fridays) and IPiN (weekends), providing creative expression activities and emotional support during psychiatric hospitalization.
• Free Consultations for Parents (Bezpłatne konsultacje) Free psychological consultations for parents of children experiencing mental health crises. Available by phone, online, or in-person at the foundation's office in Lesznowola near Warsaw. Helps parents navigate the mental health system, identify needs, access psychoeducation, and find specialist referrals.
• Understanding the Crisis - Educational Workshops for Parents (Zrozumieć Kryzys) Seven-session psychoeducational workshop program for parents of children in mental health crisis. Covers mental health support systems, socio-cultural challenges, and family system dynamics. Designed to help parents build skills to support their child's psychological wellbeing.
• Włącznik 2.0 - Social Innovation Therapeutic Tools Project Social innovation project developing safe therapeutic tools and materials for children and adolescents on psychiatric wards, including a therapist guide, session scenarios, a set of safe tools, and materials for parents. All outputs tested in real workshop settings.

Quantifiable outcome

• 60 workshops conducted and 900+ patients reached in 2025 alone
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered minor, core and major.

• Social Innovation Incubator — Włącznik 2.0minorStrategic or Co-development Partner · 1 December 2025The Włącznik 2.0 project received funding through the Social Innovation Incubator program. Created in collaboration with designers Joanna Krokosz, Anna Szwają, and art therapist Joanna Wróblewska. The project develops safe therapeutic tools, a therapist guide, session scenarios, and parent materials for use in pediatric psychiatric wards.
• Institute of Psychiatry and Neurology (IPiN), WarsawcoreStrategic or Co-development Partner · 1 May 2025Second hospital partnership signed in 2025 with the Institute of Psychiatry and Neurology in Warsaw. The foundation conducts art therapy workshops for patients aged 14-18 on the inpatient psychiatric ward on weekends. This partnership expands the Kalejdoskopy program to a second major clinical institution in Warsaw.
• SWPS University — Child Psychology Research ClubminorStrategic or Co-development Partner · 1 March 2025Co-organized the 'My Inner Garden' exhibition of artworks by pediatric psychiatric patients at SWPS University in Warsaw (March 8-17, 2025). The exhibition raised awareness about children's mental health and the role of art therapy in recovery.
• NNO Foundation (Fundacja Nienieodpowiedzialni)majorGTM or Marketing Partner · 1 January 2025NNO Foundation supports Mindset Institute in collecting 1.5% income tax donations. In 2025, NNO served as the intermediary through which Mindset received tax assignment contributions (KRS 0000463497). NNO also publishes educational content featuring Mindset experts, amplifying the foundation's reach.
• Alliance Against Depression (Alians przeciw depresji)majorStrategic or Co-development Partner · 1 December 2024Mindset Institute joined the local Alliance Against Depression, an informal alliance of cooperating municipalities: Góra Kalwaria, Piaseczno, Lesznowola, Konstancin-Jeziorna, Prażmów, and Tarczyn. The alliance aims to locally support mental health and wellbeing of children, youth, adults, and seniors; promote mental health in workplaces; and use WHO/EC good practices for depression awareness.
• ANG GroupminorGTM or Marketing Partner · 1 June 2024ANG Group provided the venue for a volunteer team workshop (Delight creative workshop) at their Warsaw office, contributing in-kind support to the foundation's volunteer development activities.
• UCK WUM — Klinika Psychiatrii Dzieci i MłodzieżycoreStrategic or Co-development Partner · 1 January 2024Partnership with the Child and Adolescent Psychiatry Clinic of the Medical University of Warsaw (UCK WUM). The foundation conducts its Kalejdoskopy art therapy workshops on-site for pediatric psychiatric inpatients. This is the foundation's first and primary hospital partnership, operational since 2024. Workshops run Fridays 4:30-6:30 PM for patients aged 7-18. The program has reached nearly 500 young patients.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Polish Psychiatric Association (Polskie Towarzystwo Psychiatryczne): National professional body for Polish psychiatry, setting standards and convening practitioners across child and adult mental health. Comparable as a broad incumbent shaping the mental health ecosystem in which Mindset Institute operates and partners.
• SWPS University (Uniwersytet SWPS): Leading Polish private university with psychology programs and applied mental health research. Comparable as a broad institution partnering with Mindset Institute on the 'My Inner Garden' exhibition and providing research and volunteer recruitment channels.

Regional players

• Fundacja eM: Polish foundation focused on supporting children and adolescents with mental health challenges through education and family support programs. Comparable as a regional non-profit working on child mental health awareness and parent support in Poland.

Others

• Fundacja ORLEN: Polish corporate foundation funding social innovation and community programs including mental health and volunteer development. Comparable as an institutional funder supporting Mindset Institute's volunteer development activities (e.g., POWER PLANT workshop).
• Fundacja Nienieodpowiedzialni (NNO Foundation): Polish NGO focused on supporting non-profits through 1.5% tax donation collection and earned media. Comparable as a key infrastructure partner enabling Mindset Institute's tax-assignment revenue stream and amplifying its content reach.

Direct peers

• Centrum CBT Polska: Polish outpatient mental health clinic offering therapy and counseling services including for children and adolescents. Comparable as an outpatient mental health provider in Poland using structured therapeutic approaches, addressing similar demand.
• Fundacja eF Kropka: Polish foundation supporting child and youth mental health through education, prevention, and direct support programs. Comparable as a non-profit addressing child emotional and psychological wellbeing with a focus on systemic change in Poland.
• Fundacja Instytut Psychologii Zdrowia: Polish foundation for health psychology offering therapy, training, and psychoeducation. Comparable for its mental health consultation/therapy services and psychoeducation focus, serving overlapping populations in Polish mental health support.
• Fundacja Dajemy Dzieciom Siłę: Major Polish foundation focused on child welfare and child mental health, including crisis support for families. Comparable as a non-profit operating nationally in child protection and family mental health support, addressing overlapping beneficiary populations (children in crisis and their parents).

Emerging players

• Fundacja UNAWEZA: Polish foundation supporting youth development through education and community programs. Comparable as an emerging Polish non-profit working on youth empowerment and community-driven support models.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/mindset-org-pl

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Mindset Institute