Minnesota Broadcasters Association

What Minnesota Broadcasters Association does

The Minnesota Broadcasters Association (MBA) is a non-profit trade association founded in 1949 that represents nearly 300 FCC-licensed radio and television stations in Minnesota, along with associate member companies serving the broadcasting industry. Headquartered in St. Paul, Minnesota and operated by a 6-person staff, MBA functions as the unified industry voice for Minnesota broadcasters, providing advocacy at state and federal levels, FCC compliance support through the Alternative Inspection Program (ABIP), legal counsel access, professional development, and networking opportunities. The association does not develop proprietary technology; its core technology footprint is limited to a membership website, GrowthZone-based event registration, and member portal infrastructure.

MBA's product surface consists of bundled membership services, the Ten Minute Trainer Network e-learning platform (offered in partnership with the Ten Minute Trainer Network at p1learning.com/minnesota), a station directory of approximately 420 entries, a job bank, quarterly ascertainment meetings, and recurring educational programming including the annual Minnesota Broadcasters Conference and Excellence Awards, monthly Third Thursday Sessions, and RAB Live sales training webinars. Revenue is generated primarily through recurring annual membership dues from radio/TV stations and associate members, supplemented by event registration fees (conference pricing ranges from $50 for students to $1,250 for a table of ten at the awards dinner). The go-to-market is event-driven and community-led, leveraging industry advocacy, the annual conference, the Hall of Fame, and recurring educational touchpoints to recruit and retain members. The association also co-hosts the biennial Heartland Media Conference with North Dakota and South Dakota broadcaster associations, extending its footprint regionally.

Name

Minnesota Broadcasters Association

Legal name

Minnesota Broadcasters Association

Website

https://minnesotabroadcasters.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Minnesota Broadcasters Association is a non-profit trade association founded in 1949 that represents nearly 300 FCC-licensed radio and television stations in Minnesota, providing industry advocacy, FCC compliance support, professional development, and networking through recurring membership dues and events.

Ownership category

akta.pro rank

Headquarters

HQ city

St. Paul

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: The MBA generates revenue through annual membership dues from radio and television stations licensed by the FCC to the state of Minnesota, as well as associate member companies that provide services to Minnesota's broadcasting industry. Membership provides access to advocacy services, educational programs, legal hotline, job bank, and networking opportunities.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels8 records

Core offering

The Minnesota Broadcasters Association is a non-profit trade association that provides industry advocacy, FCC compliance support, professional development, and networking services to nearly 300 FCC-licensed radio and television stations in Minnesota, along with associate member companies serving the broadcasting industry. Core deliverables include legislative and regulatory representation, the FCC Alternative Inspection Program (ABIP), the Annual Conference and Excellence Awards, the Ten Minute Trainer Network e-learning platform, legal hotlines, a job bank, and a statewide station directory.

Product overview

The Minnesota Broadcasters Association is a trade association serving nearly 300 radio and television stations across Minnesota, plus associate member companies providing services to the broadcasting industry. The association offers a membership platform providing core services including industry advocacy at federal and state levels, FCC compliance programs (ABIP), and a searchable station directory. Member benefits include the Ten Minute Trainer Network e-learning platform, legal hotline access, and legislative alerts. The association organizes major annual events including the MBA Annual Conference with Excellence Awards, the Hall of Fame Induction Ceremony, monthly Third Thursday educational sessions, and RAB Live sales training webinars. Career services include a job bank and resume posting system. The association also coordinates quarterly Ascertainment Meetings connecting broadcasters with community organizations. The Heartland Media Conference is a biennial regional event co-hosted with neighboring state associations.

Differentiator

Problem solved

Functional benefit

Products and services

• Membership Services

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Radio Advertising Bureau (RAB)coreStrategic or Co-development PartnerRAB provides professional development and training content for MBA members through the Seven Steps of Selling series and AI tools webinars. The partnership offers sales training, prospecting tools, and industry education specifically designed for radio and TV sales professionals.
• Ten Minute Trainer NetworkcoreStrategic or Co-development PartnerThe Ten Minute Trainer Network provides e-learning tools and short online video training courses to MBA members for improving team performance. MBA offers this platform as an exclusive member benefit through p1learning.com/minnesota.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• California Broadcasters Association: State-level trade association for California radio and television broadcasters offering parallel membership, regulatory, training, and event services to MBA within the largest U.S. broadcast market.
• Ohio Association of Broadcasters: State-level trade association for Ohio radio and television stations operating a parallel member-driven advocacy, training, and annual-conference model to MBA.
• Illinois Broadcasters Association: State-level trade association serving Illinois broadcasters with membership, lobbying, and event offerings analogous to MBA's statewide charter and service mix.
• New York State Broadcasters Association: State-level trade association representing radio and television broadcasters in New York. Operates the same membership-dues-plus-events model as MBA, delivering advocacy, training, awards, and regulatory support to its in-state members.
• Texas Association of Broadcasters: State-level trade association serving radio and television broadcasters in Texas. Runs a directly comparable membership, legislative advocacy, training, and annual conference program analogous to MBA's Minnesota operations.
• North Dakota Broadcasters Association: Neighboring state-level trade association that co-hosts the biennial Heartland Media Conference with MBA and South Dakota. Operates an identical state broadcast trade-association model and shares regional content partnerships with MBA.
• Pennsylvania Broadcasters Association: State-level trade association serving Pennsylvania broadcasters with comparable membership dues, legislative advocacy, training, and event programming to MBA.
• South Dakota Broadcasters Association: Neighboring state-level trade association co-hosting the Heartland Media Conference with MBA and North Dakota. A comparable state-level broadcast trade body serving South Dakota stations with the same member-driven advocacy and event structure.
• Florida Association of Broadcasters: State-level trade association representing Florida radio and television stations with a similar advocacy, training, awards, and member-service model to MBA's Minnesota focus.

Broad incumbents

• National Association of Broadcasters: The national trade association representing radio and television broadcasters across the United States. NAB serves the same industry as MBA but at national scale with a broader advocacy, training, and event portfolio, making it a larger incumbent in the same category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/MNBroadcasters
• YouTubeyoutube.com/@minnesotabroadcasters/featured
• Facebookfacebook.com/minnesota.broadcasters.association
• LinkedInlinkedin.com/company/minnesota-broadcasters-association
• Instagraminstagram.com/mnbroadcasters

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Minnesota Broadcasters Association