Santa Casa da Misericórdia da Maia

What Santa Casa da Misericórdia da Maia does

Santa Casa da Misericórdia da Maia is a private non-profit social welfare institution (Instituição de Solidariedade Social) founded on November 27, 1954, in Maia municipality, Porto district, Portugal. As part of the historical Portuguese Misericórdia network with charitable and religious origins, it operates a comprehensive social services portfolio spanning the full life cycle: early childhood education through four creches/pre-schools in Águas Santas, Milheirós, Nogueira, and Crestins; elderly care via day care centers (Centros de Dia), residential nursing homes (Lares), and home support services (Apoio Domiciliário); and community integration through community centers (Centros Comunitários) including the Vermoim/Sobreiro facility.

The institution operates approximately 400 paid collaborators supplemented by volunteer Brothers (Irmãos) across multiple physical facilities distributed throughout Maia municipality. Its service delivery model is direct-to-client, with home-based care delivered to clients' residences and institutional services provided through neighborhood-embedded facilities. The organization maintains operational partnerships with local health units (ULS São João, ULS Águas Santas, UCC Maia, UCC Águas Santas), Câmara Municipal da Maia, and cultural institutions such as Serralves and Biblioteca Municipal da Maia.

Revenue is generated through Portuguese social security (Segurança Social) contracts, municipal agreements, family co-payments, and donations. The institution is governed by elected administrative bodies (Mesa Administrativa) with volunteer membership, and is currently led by Provedora Maria de Lurdes da Costa Almeida Rebelo Maia, who has served continuously since 2006. The organization is RGPD/GDPR compliant and operates with no proprietary technology platform, relying on standard administrative systems and a Wix-hosted informational website.

Name

Santa Casa da Misericórdia da Maia

Legal name

Santa Casa da Misericordia da Maia

Website

https://misericordiadamaia.com

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

101–250 employees

Short description

Santa Casa da Misericórdia da Maia is a Portuguese non-profit social welfare institution founded in 1954 that operates creches, day care centers, nursing homes, home support, and community centers serving children, elderly, and families across Maia municipality in Porto district.

Ownership category

akta.pro rank

Product category

Social Welfare Services

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Services for the Elderly and Persons with Disabilities (624120), Community Food and Housing, and Emergency and Other Relief Services (6242), Other Residential Care Facilities (6239)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Child Day Care Services (8351), Services-Social Services (8300), Services-Home Health Care Services (8082)

akta.pro primary industry

Small Residential Care Homes (RCFE/Board & Care) (HLADABAF)

akta.pro secondary industry

Affordable / Low-Income Assisted Living (Medicaid Waiver Focused) (HLADABAE)

Keywords

• Social welfare services
• Early childhood education
• Elderly care services
• Community social support
• Home care assistance

Headquarters

HQ city

Maia

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Social Care Services: Revenue is generated through social support services including creche and pre-school care, day care centers, home care support, nursing homes, and community centers. Services are provided to children, youth, elderly, and the general community in Maia municipality.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Santa Casa da Misericórdia da Maia is a non-profit social welfare institution that operates a comprehensive portfolio of community services for the population of Maia municipality in Porto district, Portugal. The institution provides early childhood education through four creche/pre-school facilities, elderly care via day care centers, residential care homes, and home-based support services, alongside community centers delivering social support, training, and educational programs. With approximately 400 employees, it serves as an integrated social services ecosystem covering the entire life cycle from infancy to senior care.

Product overview

Santa Casa da Misericórdia da Maia operates a comprehensive social welfare portfolio of services organized around four main pillars: early childhood education (Creche/Pré-Escolar facilities in Águas Santas II, Milheirós, Nogueira, and Crestins), elderly care (Centros de Dia day care centers, Lares residential care homes, and Apoio Domiciliário home support services), and community services (Centros Comunitários including the Centro Comunitário de Vermoim/Sobreiro). The institution functions as a unified social services provider, with each facility location offering multiple interconnected care and educational services to the population of Maia municipality. Founded in 1954, the organization has grown to approximately 400 employees serving the community across these integrated social welfare programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Creche/Pré-Escolar (Nursery and Pre-school Education)

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• ULS São João (Unidade Local de Saúde São João)coreStrategic or Co-development PartnerPartnership for health programs including the 'Programa de Alimentação Saudável em Saúde Escolar' (Healthy Eating Program in School Health) and various health education initiatives in schools. Also collaborates on health school programs, accident prevention sessions, and child health monitoring.
• ULS SJ de Águas SantascoreStrategic or Co-development PartnerPartners on the PASSEzinho easy program (Programa de Alimentação Saudável em Saúde Escolar) promoting healthy eating, oral hygiene, and physical exercise in preschool education.
• Câmara Municipal da MaiacoreStrategic or Co-development PartnerCollaborates on various community programs including the 'Música Desde Berço' music education project and the Municipal Health Cabinet programs. Also partner for the 'Programa de Saúde Escolar do Município da Maia'.
• Liga Portuguesa Contra o CancrominorStrategic or Co-development PartnerPartners with the institution's schools on the health education program promoting sun protection behaviors among preschool children.
• UCC Maia (Unidade de Cuidados na Comunidade)coreStrategic or Co-development PartnerProvides health school programs including accident prevention sessions and health education activities in community centers and schools.
• UCC Águas SantascoreStrategic or Co-development PartnerPartners on child health sessions and health monitoring activities in schools, including the 'Bonéconsulta' project to help children overcome fear of health professionals.
• Biblioteca Municipal da MaiaminorStrategic or Co-development PartnerProvides storytelling sessions ('Horas do Conto') for children through the 'Contos Contigo Conto' project, contributing to language development and literary enrichment.
• Junta de Freguesia de MilheirósminorChannel Partner/ Reseller/ DistributorProvides animation activities for children's events, including balloon sculpture, dance, and juggling performances for special occasions like Children's Day.
• Museu Soares dos ReisminorStrategic or Co-development PartnerPartners for art education programs including workshops at Museu Romântico with artist Manuela de Castro, involving clay and charcoal drawing activities.
• Museu da MarionetaminorStrategic or Co-development PartnerEducational visits organized for preschool children to learn about puppet making and manipulation, as part of World Puppet Day and World Theatre Day celebrations.
• SerralvesminorStrategic or Co-development PartnerEducational visits for preschool children to Serralves gardens and museums, including sensory exploration activities and art workshops.

Scale indicators4 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Santa Casa da Misericórdia do Porto: Direct peer operating the same Misericórdia model in Porto, providing creches, elderly homes, day care, and community services. Comparable institutional structure, funding model, and life-cycle service portfolio.
• Santa Casa da Misericórdia de Aveiro: Direct peer operating the same Misericórdia model in Aveiro, delivering elderly care, children's services, and community programs. Comparable service mix and institutional structure.
• Santa Casa da Misericórdia de Braga: Direct peer operating the same Misericórdia model in Braga, with elderly care, community services, and social programs. Comparable institutional structure and service mix.
• Santa Casa da Misericórdia de Coimbra: Direct peer operating the same Misericórdia model in Coimbra, providing residential care, day care, and community social services. Comparable scale and service portfolio.

Broad incumbents

• Fundação Calouste Gulbenkian: Major Portuguese foundation with significant social welfare programs including elderly care and community services. Comparable mission but operates at national scale with endowment-based funding.
• Cáritas Portuguesa: National Catholic charity providing social services including elderly care, homelessness support, and community programs. Comparable mission and beneficiary base, though organized as a federation rather than a single operator.
• Santa Casa da Misericórdia de Lisboa: The largest and most diversified Misericórdia in Portugal, operating a broad portfolio of social services across Lisbon. Comparable model and target populations; significantly larger in scale and geographic reach.

Regional players

• Santa Casa da Misericórdia de Viseu: Regional peer operating the same Misericórdia model in the Viseu district, providing social services to local communities. Comparable institutional structure and service types.
• Santa Casa da Misericórdia de Faro: Regional peer operating the same Misericórdia model in the Algarve region, providing elderly care and community services. Comparable model serving a different geographic territory.

Emerging players

• Centro Social Paroquial de Nossa Senhora da Maia: Local parish social center in Maia municipality providing social services. Operates in the same geographic territory with overlapping service types (creche, elderly care) but at smaller scale than the Misericórdia.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/santa-casa-da-miseric%C3%B3rdia-da-maia

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Santa Casa da Misericórdia da Maia