Name

Misiconi

Legal name

Stichting Misiconi

Website

https://misiconi.nl

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Performing Arts Services

NAICS

Dance Companies (711120)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Contemporary & Modern Dance (MPAGADAB)

akta.pro secondary industries

Dance Theatre (Narrative/Experimental) (MPAGADAC), Dance & Movement (Ballroom, Contemporary, Social Dance) (EDAAAGAD), Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance) (EDAMAAAH)

Keywords

• Inclusive dance company
• Dance performances
• Dance education
• Disability inclusion arts
• Performing arts company

Headquarters

HQ city

Rotterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Performance and ticket sales: Misiconi tours professional dance productions to theaters and festivals across the Netherlands and internationally. Tickets are sold directly per performance at prices ranging from free (donation-based) to €24 per ticket. This is a primary revenue stream.
2. Dance and movement lessons: Saturday dance and movement lessons are offered in Rotterdam for dancers with and without disabilities. In 2025, lessons cost €15 per class (excluding 21% VAT / 0% VAT for youth or care budgets). Lessons can also be paid via PGB (personal budget) or youth sports/culture funds.
3. Custom workshops, talks, and panel services: Misiconi provides tailored workshops, performances, talks, and panel discussions to organizations seeking inclusion expertise. Inquired via [email protected]. This B2B revenue stream leverages the company's knowledge and methodology.
4. Donations and gifts: As an ANBI-status (charitable organization) foundation, Misiconi relies on donations from supporters. Donations are tax-deductible. Bank account: NL36RABO0308570375 t.a.v. Stichting Misiconi.
5. Subsidies and public funding: Misiconi is dependent on gifts and subsidies as a non-profit. The company receives funding from the Municipality of Rotterdam, Fonds Podiumkunsten, BNG Fonds, Prins Bernhard Cultuurfonds, Stimuleringsfonds Creatieve Industrie, and other cultural funds.
6. Summer Lab and day programs: The Misiconi Summer Lab is a 5-day intensive residency for youth aged 13+ where participants create a performance. Cost: €200 per week (€175 early bird). The company also offers creative day care (dagbesteding) on Thursdays and Fridays.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels10 records

Core offering

Misiconi is an inclusive dance company that produces and tours professional dance performances featuring dancers with and without disabilities, while also offering dance lessons, training programs, and organizational consulting on inclusion. The company operates from Rotterdam and develops proprietary inclusive dance methodologies and toolkits for the broader dance community.

Product overview

Misiconi is an unconventional dance company that embraces differences and works from artistic imagination. The core offering consists of professional dance productions featuring dancers with and without disabilities, complemented by inclusive dance education (Saturday classes, Creative Day Program), an online learning platform (Misiconi Connect), and knowledge-sharing services. The company has developed the Shift Dance Toolkit for dancers with disabilities and offers custom workshops and consulting on inclusion. Productions tour nationally and internationally, with the company operating from Rotterdam Lombardijen since 2013.

Differentiator

Problem solved

Functional benefit

Brands

• SHIFT Dance: A toolkit for dancers with learning difficulties, intellectual disabilities, or autism, developed in collaboration with Northern Ballet and Psico Ballet Maite Leon.
• Misiconia Huis

Products and services

• Professional Dance Productions Professional dance performances created and performed by dancers with and without disabilities, touring to theaters and festivals across the Netherlands and internationally.
• Saturday Dance and Movement Lessons Weekly dance and movement lessons on Saturday mornings for dancers with and without disabilities, using Misiconi's proprietary methodology. Priced at €15 per class in 2025.
• SHIFT Dance Toolkit Free pedagogical toolkit providing dance methodology for dancers with learning difficulties, intellectual disabilities, autism, or combinations thereof. Includes exercises, lesson plans, and cool-down sheets available in three languages.
• Creative Day Program (Dagbesteding) Creative day care program on Thursdays and Fridays that trains dancers with disabilities to become professionals, providing a pathway from Saturday lessons into the company ensemble.
• Misiconi Summer Lab Five-day intensive residency program for youth aged 13+ where participants create a final performance. Priced at €200 per week (€175 early bird) in 2025.
• Misiconi Connect Online Learning Platform Online learning platform offering video exercises, live Zoom classes, and a Facebook community (Misiconi Connect) for dancers to continue learning remotely, including a paid tier for unlimited weekly online classes.
• Knowledge Sharing and Inclusion Consulting Custom workshops, talks, panel discussions, and tailor-made inclusion consulting trajectories for organizations, delivered in collaboration with partner Aim At Art.
• Mixable Masterclasses Accessible masterclasses held every two months at Misiconi's studio where experiential experts work with participants in inclusive settings. Priced at €70 including VAT and travel for artists/artisans.

Quantifiable outcome

• 50,000+ views on a single TikTok video (Shifting Faces masks, 2021)
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

16 partnerships are on record, tiered core and minor.

• V2_ Lab for the Unstable MediacoreStrategic or Co-development Partner · 1 August 2024Coproduction partner for 'Falling' and 'Interval'. V2_ provides research facilities and expertise in unstable media, hosting Misiconi's creative development weeks. Try-week research for 'Interval' took place at V2_'s studio in Rotterdam in February 2026, with a public Tryday on 13 February 2026.
• Festival Boulevard (Den Bosch)coreStrategic or Co-development Partner · 1 August 2024Coproduction partner and premiere venue for 'Falling' (August 2024) and presented 'MORPH' (August 2025). Festival Boulevard is one of the Netherlands' largest indoor theater festivals.
• Theater Na De DamcoreStrategic or Co-development Partner · 4 May 2024Annual collaboration partner for 4-5 May remembrance projects. Misiconi creates youth-focused performances addressing WWII and contemporary themes. Projects have included 'Now. You see me!', 'Streamin' Echoes', and 'Alaudidae' in collaboration with Mytylschool de Brug and Codarts.
• Codarts RotterdamcoreStrategic or Co-development Partner · 4 May 2024Dance education partner providing student collaboration on Theater Na De Dam projects. Codarts dance pedagogy students worked alongside Misiconi dancers on joint youth productions, including 'Streamin' Echoes'.
• Mytylschool de BrugcoreStrategic or Co-development Partner · 4 May 2024Special education school in Rotterdam collaborating on annual Theater Na De Dam youth projects with Misiconi. Students participate in workshops, rehearsals, and film/performance productions.
• Cultuur & Campus PutselaanminorStrategic or Co-development Partner · 4 May 2024Cultural education hub in Rotterdam that cohosted the 'Alaudidae' film presentation on 4 May 2024. Part of the local cultural ecosystem in Rotterdam Lombardijen.
• Arab Film Festival RotterdamminorStrategic or Co-development Partner · 4 May 2024Film festival partner for the 'Alaudidae' film presentation, contributing to the collaborative production on 4 May remembrance.
• Scapino Ballet RotterdamcoreStrategic or Co-development Partner · 1 September 2023Artistic exchange partnership initiated in September 2023. For ten weeks, dancers from both companies shared studio space to learn from each other's practices. The collaboration resulted in a joint mini documentary and ongoing artistic dialogue.
• Northern BalletcoreStrategic or Co-development Partner · 1 November 2021International collaboration partner in the development of the SHIFT Dance toolkit. Northern Ballet contributed expertise in inclusive dance pedagogy alongside Misiconi and Psico Ballet Maite Leon. The resulting free toolkit is available in English, Dutch, and Spanish.
• Psico Ballet Maite LeoncoreStrategic or Co-development Partner · 1 November 2021Spanish dance organization collaborating with Misiconi and Northern Ballet on the SHIFT Dance toolkit. Contributed specialized knowledge in dance for people with disabilities, particularly intellectual disabilities and autism.
• ST-DUOcoreStrategic or Co-development Partner · 1 April 2021Graphic design duo (Tijn de Kok and Sophie Balch) collaborating with Misiconi on 'Design Thinking = Design Doing', a research project and toolkit enabling dancers with disabilities to document their growth. Project presented at Dutch Design Week. Includes publication 'A New Way To Grow'.
• Dutch Design WeekminorGTM or Marketing Partner · 1 October 2019Misiconi's 'Design Thinking = Design Doing' project was presented at the Embassy of Inclusive Society during Dutch Design Week 2019 in Eindhoven. A presentation was given on 25 October 2019 at 14:30 for interested visitors and investors.
• Aim At ArtcoreImplementation/ SI/ Consulting PartnerPartner organization through which Misiconi offers tailor-made inclusion consulting trajectories to external organizations. Provides the business infrastructure for Misiconi's organizational consulting services.
• Dutch Design WeekminorGTM or Marketing PartnerThe Embassy of Inclusive Society at Dutch Design Week served as the venue for presenting Misiconi's inclusive methodologies and toolkit to a broad design and culture audience.
• Stellwerk (Weimar, Germany)minorStrategic or Co-development PartnerInternational partner in Weimar, Germany for exchange projects. In December, Misiconi participated in an international exchange with young people from the Netherlands, Germany, and France, exploring how dance can connect.
• Nederlandse Dansdagen (Maastricht)coreStrategic or Co-development PartnerVenue and coproduction partner for the premiere of 'TIDES' during the Nederlandse Dansdagen in Maastricht. The festival provided montage days at AINSI Theater.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Candoco Dance Company: UK-based professional dance company that creates and tours contemporary work featuring dancers with and without disabilities. It is one of the most established inclusive dance ensembles in Europe and a clear peer in mission, methodology and touring model to Misiconi.
• Axis Dance Company: US-based dance company producing original contemporary work with disabled and non-disabled dancers, with educational outreach and toolkit-style resources. Comparable to Misiconi as an inclusive contemporary dance company combining touring, education and pedagogy.
• Psico Ballet Maite Leon: Spanish dance company specializing in performances and pedagogy for people with intellectual disabilities and autism. Active collaboration partner with Misiconi on the SHIFT Dance toolkit, making it both a peer in mission and a strategic ally in methodology.
• Stopgap Dance Company: UK-based inclusive dance company whose integrated ensemble of disabled and non-disabled dancers tours internationally. Founder Joop Oonk completed an internship at Stopgap, making it a direct methodological peer and benchmark for Misiconi's inclusive company model.

Broad incumbents

• Conny Janssen Danst: Rotterdam-based contemporary dance company producing touring work and talent-development programs. Operates in the same Rotterdam cultural ecosystem and competes for overlapping municipal funding and venue programming slots.
• Nederlands Dans Theater (NDT): The Netherlands' flagship contemporary dance company, headquartered in The Hague. Sets the quality and funding benchmark for Dutch contemporary dance and is the most prominent broad incumbent against which Misiconi's inclusive specialization is positioned.
• Introdans: Arnhem-based Dutch contemporary dance company touring nationally and producing educational programming. Operates in the same Dutch subsidized performing-arts ecosystem and competes for the same municipal and national cultural funds as Misiconi.
• Scapino Ballet Rotterdam: Established Dutch ballet company based in Rotterdam that entered an artistic exchange partnership with Misiconi in 2023, sharing studio space for ten weeks. Same city, same dance sector, broader classical ballet focus — a natural broad incumbent peer.

Emerging players

• ISH Dance Collective: Amsterdam-based dance collective blending urban, contemporary and street dance with a strong social-impact and inclusion agenda. Comparable to Misiconi in size, Dutch base and commitment to non-traditional participants, but stylistically more urban-contemporary.

Others

• Northern Ballet: Major UK-based ballet company that partnered with Misiconi on the SHIFT Dance toolkit. Not an inclusive-only company, but operates adjacent inclusive programming and shares the toolkit-development pathway with Misiconi.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/misiconicompany
• Instagraminstagram.com/misiconi_company
• TikToktiktok.com/@misiconi
• LinkedInlinkedin.com/company/misiconi

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Misiconi