ARIANA - MIX'ART GRAND EST

What ARIANA - MIX'ART GRAND EST does

ARIANA is a French non-profit association (loi 1901, headquartered in Paris) founded in 2002 that operates educational, artistic, and civic engagement programs for vulnerable young people using participatory Street Art, comics, rap, and slam as pedagogical tools. The association's flagship MIX'ART program family, launched in 2009, combines creative practice with civic themes including ecocitizenship, environmental responsibility, health, discrimination, and digital citizenship. ARIANA MIX'ART Grand Est, the regional antenna created in 2018 in Colmar under Alsace-Moselle local law, delivers these programs across priority education networks (REP/REP+), UPE2A classes for newly arrived allophones, medical-educational institutions (IME, ITEP, SESSAD), youth under judicial supervision (PJJ), after-school programs (CLAS), and social centers, with activity spanning metropolitan France, the Franco-German cross-border axis, and French overseas territories.

The operating model is grant-funded: services are provided free of charge to beneficiaries, with revenue sourced from French government ministries (Education, Justice), local authorities, public agencies (CAF, ARS, DRAC), private and corporate foundations (BNP Paribas, Fondation Hippocrène, Fondation de France, M6, Engie, Schneider Electric), and European funds (Erasmus+, CERV, FEDER). Programs are built on a proprietary pedagogical toolkit, including the "Ecocitoyen" card game, sketchbooks, comic albums, video tutorials, and published albums, and rely on a collective of trained artistic intervenors with dual expertise in art practice and civic education. Since 2012, ARIANA holds a national agrément (French state accreditation) and is an active member of the INSPIRING YOUNG EUROPEANS ecosystem, a network of 19 organizations operating across Europe.

The organization has progressively widened its beneficiary base from mainstream school audiences to higher-need populations (detention, disability, allophone newcomers, overseas territories) and has progressively diversified its funding mix toward European-level sources, signaling a strategic shift from a France-centric civic-education NGO to a pan-European operator.

Name

ARIANA - MIX'ART GRAND EST

Legal name

Association ARIANA

Website

https://mixart-ariana.org

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

ARIANA is a French non-profit association that delivers arts-based civic education programs using Street Art, comics, and music to vulnerable youth — including students in priority schools, allophones, people with disabilities, and youth under judicial supervision — funded by public grants and foundations.

Ownership category

akta.pro rank

Product category

Youth Civic Education and Arts-Based Social Inclusion Programs

NAICS

Fine Arts Schools (61161), Fine Arts Schools (611610), Educational Services (611), Educational Support Services (611710)

SIC

Services-Educational Services (8200), Services-Membership Organizations (8600)

akta.pro primary industry

Arts Education & Community Arts Programs (BPAGAHAC)

akta.pro secondary industries

Community Center Education Programs (EDAAAFAB), Cultural, Identity & Inclusion Programs (EDALAHAF), Performing Arts Camps (Theater, Musical Theater, Dance) (EDAMALAI)

Keywords

• Youth civic education
• Participatory street art programs
• Arts-based social inclusion
• Priority neighborhood outreach
• Cultural mediation workshops

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Distribution channels4 records

Marketing channels5 records

Core offering

Association ARIANA delivers the MIX'ART educational, artistic, and citizen program, providing participatory Street Art, comics, and music workshops for youth in priority neighborhoods, schools, detention facilities, and medico-social institutions. Programs are coordinated nationally from Paris with a regional antenna in Colmar (Grand Est), and are offered free of charge to beneficiaries, funded by institutional grants, EU funds, and private foundations. Pedagogical tools include the 7-family card game, educational videos, sketchbooks, and the Franco-German educational album.

Product overview

ARIANA is a non-profit association operating since 2009 that implements MIX'ART, a portfolio of educational, artistic, and citizen programs for young people in priority neighborhoods, newly arrived allophones (UPE2A), people with disabilities (IME/ITEP/SESSAD), and minors/young adults under judicial supervision. The core programs include MIX'ART à l'école for schools, MIX'ART Périscolaire for after-school activities, MIX'ART Intergénérations for intergenerational community centers, MIX'ART UPE2A for primo-arrivants, MIX'ART IME-ITEP-SESSAD for disability settings, and MIX'ART Libre d'être responsable for detention facilities. Thematic programs include MIX'ART Europe (European citizenship), MIX'ART Outreach Mer (overseas territories), and MIX'ART 18ème Story (musical theater). Supporting resources include educational videos (Ressources Éducatives), the 'Jeu des 7 familles' card game, travel sketchbooks, and Franco-German educational albums. ARIANA operates from Paris as the national head office with a regional branch in Colmar (Grand Est) since 2018.

Differentiator

Problem solved

Functional benefit

Products and services

• MIX'ART à l'école Educational artistic and citizen program targeting elementary school students (CE2-CM2), middle schoolers (6ème-3ème), and high schoolers (2nde-Terminale) in priority neighborhoods, using Street Art and comic book practice to transmit Republican values.
• MIX'ART UPE2A (Primo-arrivants) Support program for allophone newly arrived foreigners in France, schooled in UPE2A devices, aimed at supporting French language learning and transmitting Republican values through artistic workshops.
• MIX'ART IME – ITEP – SESSAD Socio-educational and artistic project for young people with disabilities in Medical-Educational Institutes, involving participatory Street Art fresco creation accompanied by writing workshops.
• MIX'ART Libre d'être responsable (En détention) Socio-educational and artistic action for incarcerated minor and young adult detainees across eight penitentiary establishments, using Street Art practice for social and educational reintegration.
• MIX'ART Périscolaire After-school artistic and citizen workshops for children aged 7-12 in Paris elementary schools since 2013, using comic book characters 'MIX'STARS' to transmit vivre-ensemble (living together) values through a 7-family card game.
• MIX'ART Intergénérations (Centres sociaux) Intergenerational artistic workshops fighting against social link rupture, bringing together children, young people, and elderly in priority neighborhoods through participatory Street Art fresco creation and comic books centered on memory themes.
• MIX'ART Europe European citizenship program promoting citizen engagement, ecological citizenship, and Franco-German friendship through participatory Street Art workshops for 300 students in Grand Est and Ardenne Métropole.
• MIX'ART Outre Mer Program deployed in French overseas territories (Guadeloupe, Guyana, Martinique, Saint Martin) since 2009, targeting youth and families in priority neighborhoods with mural fresco creation and Caribbean cultural activities.
• MIX'ART 18ème Story Musical theater project engaging approximately 200 young people from the 18th arrondissement of Paris in a comedy musical inspired by 'West Side Story', integrating theater, singing, dance, and slam into school curriculum.
• Ressources Éducatives Educational video tutorials and resources including Street Art tutorials, comics creation workshops, cinema lessons, and artistic technique demonstrations featuring MIX'ART artists.

Quantifiable outcome

• Over 15,000 students benefited from MIX'ART programs across 18 French academies and Germany (2012 peak)
• +4 more outcomes

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

13 partnerships are on record, tiered supporting, core and major.

• Le MUR ColmarsupportingStrategic or Co-development Partner · 1 January 2019Street art wall in Colmar collaborating with ARIANA MIX'ART Grand Est since 2019 for discovery workshops and local artist network development.
• Ministry of Justice (DAP, DPJJ)coreStrategic or Co-development Partner · 1 January 2018Partnership for MIX'ART Libre d'être responsable program targeting minors and young adults under judicial supervision in 8 penitentiary establishments.
• Villa TschaensupportingStrategic or Co-development Partner · 1 January 2018Contemporary and urban art venue in Colmar partnering with ARIANA MIX'ART Grand Est since 2018, hosting school groups and developing local artist network.
• Ministry of Education (DGESCO)coreStrategic or Co-development Partner · 1 January 2009Long-standing partnership for the MIX'ART à l'école program, with MIX'ART featured on Eduscol official educational portal as an approved educational program.
• Office Franco-Allemand pour la Jeunesse (OFAJ)majorStrategic or Co-development PartnerFranco-German youth office supporting cross-border artistic and educational exchanges between French and German youth.
• Ville de PariscoreStrategic or Co-development PartnerLong-standing city partnership for périscolaire programs, selecting ARIANA since 2013 for after-school artistic workshops in 40 Parisian schools.
• Collectivité Européenne d'AlsacemajorStrategic or Co-development PartnerRegional council supporting MIX'ART Grand Est programs in the Alsace territory.
• Cinema Pour ToussupportingStrategic or Co-development PartnerAssociation organizing free film screenings for youth in priority education networks, co-organizing cultural events with MIX'ART.
• DYSTURBsupportingStrategic or Co-development PartnerUrban media organization focused on information and media education, collaborating on media literacy workshops with MIX'ART participants.
• Collectif #LovePlanetsupportingStrategic or Co-development PartnerCollaborative street art project on environmental themes, bringing 48 artists from 14 nationalities together with 18 environmental associations.
• Collectif Le MouvementsupportingStrategic or Co-development PartnerOpen street art collective of painters, graffeurs, photographers, videographers working for social mixity and living together.
• INSPIRING YOUNG EUROPEANS EcosystemcoreStrategic or Co-development PartnerEcosystem founded by ARIANA bringing together 19 organizations, 1,150 employees, and 32,600 volunteers to promote European civic engagement among youth.
• Mitsubishi Pencil France (Posca)supportingGTM or Marketing PartnerArt supply manufacturer providing POSCA markers for MIX'ART workshops.

Scale indicators11 records

Recent moves7 records

Expansion highlights4 records

Others

• Office Franco-Allemand pour la Jeunesse (OFAJ): Franco-German youth office funding cross-border civic and cultural exchanges — a current ARIANA partner but also a key potential funder/ecosystem convener for the same cross-border programming model.
• Fondation de France: Major French philanthropic umbrella foundation that funds ARIANA and many comparable civic-arts/civic-education nonprofits — relevant as a benchmark funder and as a comparator for organizational-scale civic programs.

Direct peers

• Atelier des Artistes en Exil: Paris-based nonprofit supporting exiled artists and using participatory arts as integration tool for newcomers, including UPE2A-equivalent audiences — directly comparable to ARIANA's MIX'ART UPE2A and civic-integration work.
• Kourtrajmé: Free film school and creative training initiative co-founded by Kim Chapiron and Romain Gavras, targeting youth from priority neighborhoods with participatory artistic pedagogy — directly comparable to ARIANA's MIX'ART model of arts-as-education for underserved youth.
• Cultures du Coeur: French nonprofit that uses arts, culture and sport as vectors of social and professional inclusion for vulnerable populations — directly comparable mission and beneficiary populations to ARIANA's priority-neighborhood and reintegration programs.

Broad incumbents

• CEMEA (Centres d'Entraînement aux Méthodes d'Éducation Active): Major French educational nonprofit recognized by the Ministry of Education, providing active-pedagogy training and youth programs — operates with comparable agrément status and civic-education focus, though across broader methodologies.
• Fédération des Centres Sociaux de France: National federation of social centers running intergenerational and family programs in priority neighborhoods — directly comparable to ARIANA's Centres Sociaux partnerships and shared civic-cohesion mandate.
• La Ligue de l'Enseignement: Large French secular educational association with deep public-school partnerships and national educational accreditation — operates complementary civic-education programming at far greater scale, making it a comparable incumbent in ARIANA's space.

Emerging players

• 1000 Visages: Nonprofit talent agency promoting diversity and inclusion in the arts and entertainment industries, with training programs for youth from priority neighborhoods — partial overlap with ARIANA's audience and arts-pedagogy approach.

Regional players

• ENSA (Écoles Nationales Supérieures d'Art): French network of national fine-arts higher-education institutions offering instruction in visual arts and street-art-adjacent practices — comparable pedagogical infrastructure and fine-arts-school classification, though focused on degree-level rather than civic outreach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ariana---mix'art-grand-est

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ARIANA - MIX'ART GRAND EST