Museum Mensch und Natur

What Museum Mensch und Natur does

Museum Mensch und Natur is a state-run natural history museum located in the North Wing of Schloss Nymphenburg in Munich, Germany, operating as part of the Staatliche Naturwissenschaftliche Sammlungen Bayerns (SNSB), the official Bavarian natural history collection network. Founded in 1990, the museum presents exhibits spanning biology, paleontology, geology, and ecology, drawing on the SNSB's broader scientific collections of regional and worldwide significance. It serves approximately 200,000 visitors annually, comprising families, school groups, tourists, and local members.

The museum generates revenue through a B2C mix of admission fees (7 EUR standard adult, 4.50 EUR Sunday rate), educational programs priced between 60 and 150 EUR, individual and corporate memberships (45 EUR and 130 EUR respectively), and ancillary income from its on-site shop and café. As a public state institution, it is primarily funded through Bavarian government appropriations rather than capital markets. The institution is currently in the midst of a transformation plan to become Naturkundemuseum Bayern, a repositioning that includes a new building project and expanded programming scope.

The museum maintains active partnerships with research and conservation organizations including BIOTOPIA Lab, the Deutsche Bundesstiftung Umwelt (DBU), and the Landesbund für Vogel- und Naturschutz (LBV). Operational staffing ranges between 11 and 30 personnel depending on counting methodology (core permanent staff versus total including program, education, and facilities personnel). Digital and AI capabilities are not documented in the available material.

Name

Museum Mensch und Natur

Legal name

Museum Mensch und Natur

Website

https://mmn-muenchen.snsb.de

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Museum Mensch und Natur is a state-run natural history museum in Munich's Schloss Nymphenburg, part of the Bavarian SNSB network, serving ~200,000 annual visitors through exhibits in biology, paleontology, and geology via admission fees, educational programs, and memberships.

Ownership category

akta.pro rank

Product category

Natural History Museum & Science Education

NAICS

Museums (712110), Museums, Historical Sites, and Similar Institutions (7121), Museums (71211)

akta.pro primary industry

Natural History Museums (THAJADAC)

akta.pro secondary industry

Science & Technology Museums (THAJADAD)

Keywords

• Natural history museum
• Science education programs
• Museum exhibitions
• Interactive museum experiences
• School field trip programs

Headquarters

HQ city

Munich

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Museum Admission: The museum generates revenue through admission fees charged to visitors for entry to permanent and special exhibitions.
2. Educational Programs: Revenue from guided tours, workshops, and educational programs for schools, families, and private groups. Prices range from 60-150 EUR depending on program type and duration.
3. Membership and Donations: The Förderverein (Friends and Supporters Association) generates membership fees (45 EUR individual, 130 EUR corporate) and donations to support museum operations and acquisitions.
4. Museum Shop and Café: Revenue from the museum shop and CaféBar Limulus, offering merchandise, publications, and refreshments to visitors.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Museum Mensch und Natur is a state-run natural history museum in Munich that presents nine permanent exhibitions (earth sciences, minerals, history of life, an interactive earthquake simulator, animal nutrition, human brain/nervous system, the "Bruno" bear, and interactive natural history displays) and approximately nine rotating special exhibitions per year. It offers educational programs for schools, kindergartens, families, and youth, including guided tours, workshops, children's birthday parties, virtual tours, and the annual "Natur im Fokus" photography competition, alongside an on-site museum shop and café.

Product overview

Museum Mensch und Natur is a natural history museum in Munich's Nymphenburg Palace complex, operated by the Bavarian State Natural Science Collections (SNSB). The museum offers a unified visitor experience combining permanent exhibitions, special exhibitions, and educational programs. Its core offerings include nine permanent exhibitions covering earth sciences, paleontology, and human biology, highlighted by an interactive earthquake simulator. The museum provides museum pedagogy services including guided tours, school programs, children's birthday parties, and virtual tours. The adjacent BIOTOPIA Lab previews the future natural history museum concept. An annual photography competition 'Natur im Fokus' engages youth with nature photography. On-site retail includes a museum shop and café. The museum serves approximately 200,000 visitors annually with offerings for families, school groups, and the general public.

Differentiator

Problem solved

Functional benefit

Brands

• BIOTOPIA Lab: Digital laboratory and interactive exhibit space operated by SNSB
• Naturkundemuseum Bayern (future name)
• Zukunftslabor

Products and services

• Permanent Exhibitions (Dauerausstellung) Nine permanent exhibitions covering earth sciences, minerals, history of life, an earthquake simulator, animal nutrition, the human nervous system, the famous 'Bruno' bear, and interactive natural history displays — accessible to general visitors, families, and school groups.
• Special Exhibitions (Sonderausstellungen) Approximately nine rotating special exhibitions per year on themes such as Bavarian paleontology, circular economy, and animal architecture, with detailed themed programming for visitors.
• School and Kindergarten Programs (Schulprogramme) Guided tours and hands-on workshops for school groups from kindergarten through 13th grade (incl. FOS/BOS) covering dinosaurs, earth sciences, evolution, sustainability, and human biology, priced 60-100 EUR for schools.
• Private Group and Family Programs (Programme für Privatpersonen) Guided tours, workshops, and programs for private groups, families, adults, and seniors, including Friday family tours (free, no registration), birthday parties, and youth/adult/senior programs, priced 70-110 EUR depending on program length.
• Children's Birthday Parties (Kindergeburtstage) Birthday celebration packages for children at the museum, including guided tours and hands-on activities such as stone carving, volcano making, water experiments, and dinosaur mask making.
• BIOTOPIA Lab Digital and hands-on laboratory experience previewing the future BIOTOPIA Natural History Museum concept, offering interactive programs for families and children.
• Virtual Tours and Online Exhibitions (Virtuelle Führungen) Online video tours and multimedia presentations showcasing museum exhibits and selected objects, including stories about fossils, minerals, and natural history topics, accessible via the museum website and Google Arts & Culture.
• Museum at Home (Museum zu Hause) Home-based educational activities including crystal-growing experiments, mineral craft projects, and downloadable educational materials for children and families.
• Natur im Fokus Photography Competition Annual youth photography competition for ages 7-18 in Bavaria, promoting nature photography and environmental awareness with winning photographs exhibited at the museum and touring Bavaria.
• 'Der Elefant im Koffer' Language Support Program Two-part language support program for children with migration backgrounds ('Ü-Klasse' transition class), combining classroom materials with museum visits to improve German oral expression skills.
• Museum Shop (Museumsshop) On-site gift shop offering museum merchandise, books, and educational materials, with a 10% discount for members of the Friends and Supporters Association.
• CaféBar Limulus On-site museum café serving refreshments and light meals for visitors.
• Friends and Supporters Association Membership (Förderverein) Annual membership program (45 EUR individual / 130 EUR corporate) providing free museum entry, invitations to events and excursions, and a 10% shop discount, supporting museum operations and acquisitions.

Quantifiable outcome

• Approximately 200,000 visitors annually, making it one of the most visited state museums in Bavaria
• +1 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Landesbund für Vogel- und Naturschutz in Bayern e.V. (LBV)coreStrategic or Co-development Partner · 1 January 2023Official partner of the 'Natur im Fokus' youth photography competition since 2023, providing special prizes for species identification and observation skills.
• BIOTOPIA LabcoreStrategic or Co-development PartnerBIOTOPIA Lab is the future natural history museum for Bavaria being developed adjacent to the current Museum Mensch und Natur. The two institutions collaborate on joint programs, exhibitions, and educational offerings, including combined museum visits and shared educational initiatives.
• Deutsche Bundesstiftung Umwelt (DBU)coreStrategic or Co-development PartnerDBU is one of Europe's largest foundations and co-developed the special exhibition 'Jetzt geht's rund – Kreisläufe statt Abfälle' (Circular Economy exhibition) with the museum. DBU supports innovative environmental protection projects.
• VDI Technologiezentrum GmbHminorStrategic or Co-development PartnerCo-developer of the 'Jetzt geht's rund' circular economy exhibition alongside DBU.
• Abfallwirtschaftsbetrieb München (AWM)minorStrategic or Co-development PartnerMunicipal waste management company collaborating on the 'Toni Trennhörnchen & die Müllabfuhr' storytelling theater program, providing waste collection truck demonstrations.
• Botanischer Garten München-NymphenburgcoreStrategic or Co-development PartnerAdjacent botanical garden sharing the Nymphenburg Palace grounds, collaborating on exhibitions like Molassic Park and providing combined program offerings.
• Bayerische Staatssammlung für Paläontologie und GeologiecoreStrategic or Co-development PartnerPart of the SNSB network, contributing scientific expertise and fossils to exhibitions like Molassic Park.
• Universität Tübingen (Prof. Dr. Madelaine Böhme)coreStrategic or Co-development PartnerAcademic partner contributing research on Danuvius guggenmosi ('Udo') and prehistoric ecosystems for the Molassic Park exhibition.
• Schloss- und Gartenverwaltung NymphenburgminorStrategic or Co-development PartnerPalace administration managing the Nymphenburg grounds, collaborating on events like Serenade im Park held at Badenburg.
• Ökoprojekt MobilSpiel e.V.minorStrategic or Co-development PartnerEnvironmental education organization collaborating on sustainability events and programs.
• Various Environmental Education Centers in BavariaminorChannel Partner/ Reseller/ Distributor15+ environmental education centers across Bavaria host the 'Natur im Fokus on Tour' traveling exhibition, including Steigerwald-Zentrum, Nationalpark Bayerischer Wald, Biosphärenreservat Rhön, and others.
• Staatliche Naturwissenschaftliche Sammlungen Bayerns (SNSB)coreStrategic or Co-development PartnerParent organization comprising 6 natural science collections and 8 museums across Bavaria. Museum Mensch und Natur serves as the central exhibition forum for the SNSB.

Scale indicators7 records

Recent moves8 records

Expansion highlights3 records

Direct peers

• Museum für Naturkunde Berlin: Germany's largest natural history museum, operating research and exhibitions across zoology, paleontology, and earth sciences. Highly comparable to Museum Mensch und Natur in mission, content domain, and educational audience, but at materially larger scale.
• LWL-Museum für Naturkunde Münster: Regional German natural history museum operated as part of the Landschaftsverband Westfalen-Lippe network. Comparable in mission, educational programming, and reliance on public funding within Germany.
• Deutsches Meeresmuseum: German natural history museum network operator in Stralsund focused on marine biology and oceanography. Comparable as a publicly funded, visitor-facing natural history museum with similar educational programming and school outreach.
• Senckenberg Nature Research Society (Senckenberg Naturmuseum Frankfurt): Major natural history research institute and museum in Frankfurt with comparable permanent and traveling exhibitions in biodiversity, geology, and human evolution. Direct competitor for school group tourism and natural science education within Germany.

Emerging players

• Botanischer Garten München-Nymphenburg: Adjacent botanical garden on the Nymphenburg Palace grounds that co-hosts programs such as Molassic Park with the museum. Comparable as a publicly funded life-sciences educational site with overlapping family audience and shared ticketing potential.
• Zoologischer Garten München (Tierpark Hellabrunn): Munich's zoo and tierpark, located on the same Nymphenburg Palace grounds as Museum Mensch und Natur. An emerging ecosystem partner for combined family visits, sharing tourist traffic and adjacent location.

Broad incumbents

• Deutsches Museum Munich: Munich's flagship science and technology museum covering a far broader range of disciplines. Comparable in targeting families and school groups in Munich and in offering interactive exhibits, though it is much larger and not natural-history focused.

Regional players

• Naturhistorisches Museum Wien: Austrian national natural history museum with comparable collections and exhibition scope in earth and life sciences. Operates as a regional peer within the German-speaking natural history tourism circuit rather than a direct Munich competitor.
• Naturhistorisches Museum Basel: Swiss natural history museum with permanent exhibitions in zoology, paleontology, and mineralogy. Comparable in scope and educational focus, though it serves a different national catchment from Munich.

Others

• BIOTOPIA Naturkundemuseum Bayern (planned): Future flagship natural history museum being developed adjacent to Museum Mensch und Natur under SNSB. Effectively a successor/expansion vehicle for the same institution, representing the long-term repositioning of the museum's brand and offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCdLIv3Ga3SJGaliQ0z7X6YQ
• LinkedInlinkedin.com/company/museum-mensch-und-natur

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Museum Mensch und Natur