Moana Lani Spa

What Moana Lani Spa does

Moana Lani Spa is a single-location luxury day and resort spa operating within the historic Moana Surfrider hotel in Waikiki, Honolulu, branded as 'A Heavenly Spa By Westin' under Marriott International. It is Waikiki's only oceanfront spa, occupying over 18,000 square feet across the hotel's Tower Wing second floor with 11 massage therapy rooms, 2 facial therapy rooms, 1 nail salon, 1 Vichy shower hydrotherapy room, 1 steam room, a dry sauna, whirlpool spas, and private men's and women's relaxation lounges with zero gravity chairs overlooking Waikiki Beach. The spa runs daily from 9 a.m. to 6 p.m. and serves four primary customer segments: hotel guests of the Moana Surfrider (primary), Hawaii residents under the Kamaaina discount program, inbound tourists to Waikiki, and small-group celebration and event parties (up to 8 guests) booking oceanfront suite experiences.

The service menu spans Hawaiian-inspired signature massages (Heavenly Signature, Lomi Ho'okipa, Pohaku Ola hot stone, CBD Balancing, Deep Tissue, Mommy-to-Be), body treatments (Honey Sugar Scrub, Lilikoi Rain Shower Vichy, Ola Sun Recovery), facials (Customized, Signature Lomi, Diamonds and Gold, HydraFacial, Deluxe HydraFacial, Intraceuticals Oxygen), and nail services (Moana and Lomi Stone Manicure & Pedicure). Suite packages bundle private oceanfront accommodation with spa, food, and beverages. The spa incorporates Ola Tropical Apothecary, a locally sourced certified organic Hawaiian skincare line made in Hilo, as a product differentiator across multiple signature treatments. There is no proprietary technology platform; reservations are managed through a Spatime-powered booking widget on the spa's website, supplemented by phone reservations and walk-ins, with concierge referrals from within the Moana Surfrider.

The business model is straightforward service revenue plus ancillary retail and gift card sales. Pricing is per treatment with two standard durations (50 and 80 minutes) for massages and facials, ranging roughly $190-$295 for massages, $210-$310 for facials, $140-$165 for nail services, and multi-hundred-dollar price points for suite packages. Kamaaina locals receive a 15% discount across treatments and retail. Reservations require a major credit card with a 24-hour cancellation window and full-fee liability for cancellations under 6 hours. Distribution is direct-to-consumer via the website, phone, on-site concierge channels at the parent hotel, and an OpenTable partnership bundling the spa with the Moana Surfrider High Tea. The spa holds no patents, raises no disclosed funding, and operates as a non-public business unit within the Marriott/Westin umbrella.

Name

Moana Lani Spa

Legal name

Moana Lani Spa

Website

https://moanalanispa.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Moana Lani Spa is Waikiki's only oceanfront resort spa, operating 18,000+ square feet inside the Moana Surfrider hotel under the Westin/Marriott umbrella, serving hotel guests, Hawaii residents, tourists, and small celebration groups with massages, facials, body treatments, nail services, and private oceanfront suite packages.

Ownership category

akta.pro rank

Product category

Resort Spa Services

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Spa & Massage Services (Day Spas, Massage Studios, Treatment Packages) (THAJAHAC)

akta.pro secondary industry

Hydrotherapy & Thermal Spa Services (Sauna/Steam/Hot Tubs) (HSALAFAF)

Keywords

• Resort spa services
• Massage therapy
• Body treatments
• Facials skincare
• Nail salon services

Headquarters

HQ city

Honolulu

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Spa Treatment Services: Primary revenue from massage therapy, body treatments, facials, and nail services offered at various durations and price points. Services include signature massages, CBD treatments, Hawaiian-inspired lomi lomi treatments, body scrubs and wraps, HydraFacial treatments, and manicure/pedicure services.
2. Retail Boutique: A curated spa boutique offers specialty products, gifts, and retail merchandise. Revenue from product sales complement the service revenue.
3. Gift Cards: The spa offers gift cards in any denomination, providing upfront cash flow and driving future customer acquisition.
4. Suite Experience Packages: Exclusive private oceanfront suite packages for celebrations and special events including group bookings for up to 8 guests, combining spa services with private suite access, dining, and champagne.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Moana Lani Spa operates an 18,000+ square foot oceanfront day spa inside the Moana Surfrider, A Westin Resort in Waikiki, Honolulu, delivering massage therapy, body treatments, facials, and nail services to resort guests and local visitors. The facility includes 11 massage rooms, 2 facial rooms, 1 nail salon, a Vichy shower room, and a steam room, complemented by a spa boutique selling Ola Tropical Apothecary products.

Product overview

Moana Lani Spa is a luxury oceanfront day spa located in Honolulu, Hawaii within the Moana Surfrider hotel. The spa offers over 18,000 square feet of tranquil space with massage and body rituals (including Heavenly Spa Signature Massage, CBD Balancing Massage, Lomi Ho'okipa, Deep Tissue, Pohaku Ola, and body treatments like Honey Sugar Scrub and Ola Sun Recovery), facial services (Customized Facial, HydraFacial, Diamonds and Gold Facial, Intraceuticals Oxygen Facial), nail services (Moana Manicure & Pedicure, Lomi Stone Manicure & Pedicure), and private couples suite experiences. The spa operates with Ola Tropical Apothecary organic skincare products and features amenities including dry sauna, steam room, whirlpool, and relaxation lounges. Package offerings include First Lady First Class, Sand and Serenity, and Celebration Soiree for group events.

Differentiator

Problem solved

Functional benefit

Products and services

• Heavenly Spa Signature Massage Premium signature massage therapy offered in 50-minute ($190) and 80-minute ($240) formats for resort guests and individual consumers seeking a flagship oceanfront spa experience.
• Massage therapy services General massage therapy treatments delivered in 11 dedicated massage rooms at the Moana Lani Spa for individual resort guests and local visitors.
• Body treatments Body treatment services offered at the Moana Lani Spa, including Vichy shower treatments, for guests seeking full-body spa experiences.
• Facial services Facial skincare services delivered in 2 dedicated facial rooms for individual guests seeking premium skincare treatments.
• Nail services Manicure and pedicure nail services delivered in a dedicated nail salon at the Moana Lani Spa for resort guests and individual visitors.
• Suite Experience Packages Curated bundled spa packages designed for groups, couples, and small private events at the Moana Lani Spa, leveraging the oceanfront setting and multiple treatment rooms.
• Ola Tropical Apothecary retail products Retail apothecary products from Ola Tropical Apothecary sold through the Moana Lani Spa boutique, allowing guests to purchase spa-grade skincare and wellness products used in their treatments.
• Moana Lani Spa gift cards Physical and digital gift cards for Moana Lani Spa services, distributed via Spa Finder, allowing buyers to gift spa experiences to friends, family, and corporate recipients.

Quantifiable outcome

• Recognized as Best Hotel Spa in the nation by USA Today's 10Best, one of America's Top 100 Spas by SpAwards, one of Four Best Spas in Oahu by Forbes, and #1 Best Hotel/Resort Spa in Waikiki by Hawaii Magazine

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Ola Tropical ApothecarycoreOthersOla Tropical Apothecary is a locally sourced, certified organic Hawaiian skincare brand. Their hand-crafted products are used in select Moana Lani Spa services including the Heavenly Signature Massage, Moana Rain Shower Treatment (Vichy), Honey Sugar Scrub, Ola Sun Recovery Treatment, and Ola Sun Recovery Enhancement. Products are handmade in Hilo on the Island of Hawaii using locally grown botanicals, oils, fruits, sea elements, and flowers grown without pesticides. 100% Made in Hawaii.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Ritz-Carlton Spa, Kapalua: Luxury hotel spa within the Ritz-Carlton Maui, Kapalua, offering a comparable premium service mix, similar facility scale, and the same Hawaii luxury resort guest base.
• Spa Montage Kapalua Bay: Luxury resort spa at the Montage Kapalua Bay on Maui, comparable in scale, premium pricing, and integrated hotel-spa model to Moana Lani Spa.
• The Spa at Four Seasons Resort Hualalai: Luxury resort spa at the Four Seasons Hualalai on the Big Island of Hawaii, offering a comparable mix of massage, facial, and body treatments at premium price points within a high-end hotel property.
• The Spa at Trump International Hotel Waikiki: Luxury hotel spa located within walking distance in Waikiki, competing for the same hotel guest and high-end tourist wallet with a similar premium-service model and ocean/Waikiki positioning.
• SpaHalekulani: Luxury hotel spa inside the Halekulani hotel in Waikiki, the most direct head-to-head competitor to Moana Lani Spa; both serve overlapping Waikiki hotel guest and day-visitor markets with overlapping massage, facial, and body treatment menus.

Broad incumbents

• Remède Spa: Luxury hotel spa brand operated within St. Regis properties under Marriott International; directly comparable as a Marriott-affiliated premium hotel spa concept, though positioned at multiple global locations.
• Aman Spa: Ultra-luxury hotel spa concept within Aman properties worldwide; comparable in premium pricing, treatment menu, and integrated hotel-resort positioning, though Aman operates at a smaller, more exclusive tier.
• The Spa at The Peninsula Hotels: Luxury hotel spa brand operated within Peninsula Hotels globally; comparable as a high-end hotel-embedded spa concept with premium pricing and full treatment menu, though serving global city markets rather than Hawaii tourism.
• Mandara Spa: Global hotel spa operator with locations across multiple luxury resort brands; provides a comparable merged spa-and-resort service model but operates at a portfolio scale rather than a single-property niche.
• The Spa at Mandarin Oriental: Global luxury hotel spa brand operated within Mandarin Oriental properties; comparable premium positioning, treatment menu, and integrated hotel-spa model, though distributed globally rather than concentrated in Hawaii.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/moanalanispa/?hl=en
• LinkedInlinkedin.com/company/moana-lani-spa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moana Lani Spa