MobilityPlaza

What MobilityPlaza does

MobilityPlaza (legal entity: com-a-tec GmbH) is a privately held, German B2B digital media and information platform that has served the global mobility, fueling, charging, foodservice, and convenience retail industries since 1998 under its former name PetrolPlaza, rebranding to MobilityPlaza in 2026. The company operates an online news platform, a supplier directory, an events calendar, a knowledge base, and a free weekly newsletter distributed to over 17,000 industry professionals worldwide, available in English and Spanish. Its product surface is built around a personalized news application that lets readers filter by topic and geography, supplemented by podcasts, video reports, PR and publishing services for suppliers, and editorial coverage of major trade fairs such as UNITI expo.

The platform serves two distinct customer segments: retailers and mobility experts (the audience) and equipment manufacturers, service providers, and technology suppliers (the revenue base). Monetization is driven primarily by digital advertising across the website and newsletter, supplemented by supplier PR/publishing services through which the in-house editorial team drafts and distributes articles on behalf of paying suppliers. Distribution is fully digital via website, mobile application, and email, with no disclosed API, SDK, or platform integrations beyond content syndication.

MobilityPlaza is led by co-CEOs Bruno Boroewitsch and Ben Boroewitsch, supported by a small team of approximately 6-8 staff across editorial, sales, and leadership functions based primarily in Villingen-Schwenningen, Germany, with personnel using Spanish-speaking phone numbers (Iberia/Latin America coverage). The company is founder-led, has no disclosed external investors, parent, or subsidiary entities, and has accumulated over 25 years of editorial, directory, and event data specific to the roadside retail industry.

Name

MobilityPlaza

Legal name

com-a-tec GmbH

Website

https://mobilityplaza.org

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

MobilityPlaza (com-a-tec GmbH) is a German B2B digital media platform, founded 1998 as PetrolPlaza, that publishes news, podcasts, supplier directories, and a weekly newsletter for retailers and suppliers across the global mobility, fueling, charging, foodservice, and convenience retail sectors.

Ownership category

akta.pro rank

Product category

Trade media and B2B publishing

NAICS

Information (51)

SIC

Transportation Services (4700)

akta.pro primary industry

Corporate Mobility & Ground Transport Management (THALANAI)

Keywords

• Trade media
• Industry news
• Mobility publishing
• Supplier directory
• Business newsletter

Headquarters

HQ city

Villingen-Schwenningen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Digital Advertising: The platform displays advertisements from industry suppliers including banner ads, sponsored content sections, and promotional placements throughout the website and newsletters
2. Newsletter Subscription: Weekly newsletter distributed to over 17,000 industry professionals, with subscription offered free of charge to readers while monetizing through advertising reach
3. Supplier PR and Publishing Services: PR team assists suppliers in drafting impactful articles; publishing on the platform and in newsletters ensures wide reach for industry announcements

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

MobilityPlaza is a global B2B digital media platform that publishes news articles, video reports, podcasts, supplier profiles, an industry events calendar, and a weekly personalized newsletter covering fueling, EV charging, foodservice, mobility, and convenience retail. It offers supplier listing services in its Supplier Directory and assists suppliers with PR and publishing to reach decision-makers across the mobility industry.

Product overview

MobilityPlaza is a B2B digital media and information platform for the global mobility, convenience, and roadside retail industry. Formerly known as PetrolPlaza, it operates as a unified platform offering news content delivery through its News Platform, a Supplier Directory showcasing equipment manufacturers, an Events calendar for industry trade fairs, a Weekly Newsletter for personalized industry updates, and a Knowledge Base with articles and case studies. The platform serves over 17,000 industry professionals and has operated since 1998, providing comprehensive coverage of fueling, EV charging, foodservice, and convenience retail developments.

Differentiator

Problem solved

Functional benefit

Products and services

• MobilityPlaza News Platform A global digital B2B publication platform delivering industry news articles, video reports, and podcasts covering fueling, EV charging, foodservice, mobility, and convenience retail sectors for industry decision-makers.
• Supplier Directory A curated directory of supplier and equipment manufacturer profiles in the mobility, fueling, and roadside retail industry, including companies such as Dover Fueling Solutions, Gilbarco Veeder-Root, OPW, and Fibrelite.
• Events Platform A directory and calendar of industry events and trade fairs for the mobility, fueling, and convenience retail sectors, including event listings and editorial coverage of major gatherings.
• Weekly Newsletter A personalized weekly email newsletter delivering industry news and updates to over 17,000 professionals worldwide, customizable by topic and geographic interest, offered free of charge to readers.
• Knowledge Base Articles, case studies, and supplier profiles providing insights on industry trends, technology developments, and product information for retailers and mobility experts.
• Supplier PR and Publishing Services A service in which MobilityPlaza's PR team assists industry suppliers in drafting articles and announcements, publishing them on the MobilityPlaza platform and newsletter to reach over 17,000 industry professionals.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• Scheidt & Bachmann Energy Retail SolutionscoreStrategic or Co-development PartnerJörg M. Heilingbrunner, CEO of Scheidt & Bachmann Energy Retail Solutions, was named as a MobilityPlaza Ambassador, representing a strategic relationship between the publication and a major industry supplier
• Q8 (Kuwait Petroleum International)coreStrategic or Co-development PartnerMobilityPlaza produced a podcast episode titled 'The connected hub with Q8 and Scheidt & Bachmann' featuring collaboration discussions
• OLACDEminorStrategic or Co-development PartnerMobilityPlaza produced a podcast episode featuring Fitzgerald Cantero, Director of Studies, Projects and Information at OLACDE, discussing Latin America's energy shift

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Wood Mackenzie: Global research and consultancy covering energy, renewables, and mobility. Comparable as a B2B information and advisory business serving upstream and downstream energy buyers, with growing coverage of mobility and charging that overlaps MobilityPlaza's audience.
• S&P Global Commodity Insights (Platts): Global energy and commodities intelligence business with extensive pricing, news, and conference products across mobility, refining, and retail. Comparable as a B2B information provider in adjacent fuel and mobility segments, though broader in scope than MobilityPlaza's niche.
• Reuters Events (Energy / Mobility): Events and editorial arm organizing energy, mobility, and supply-chain conferences and content. Comparable to MobilityPlaza's UNITI expo and podcast media business at a broader incumbent scale.

Direct peers

• NACS (National Association of Convenience Stores): Operates NACS Magazine, NACS Show, and a supplier-focused media ecosystem for convenience and fuel retail. Directly comparable because it sells advertising, events, and content to the same retailer and supplier audience MobilityPlaza serves.
• Winsight (CSP, Convenience Store Products): B2B media, research, and events company covering convenience retail, foodservice, and grocery. Closely comparable as a B2B publisher and event operator serving c-store retailers and suppliers — exactly MobilityPlaza's vertical.
• Hart Energy: B2B media and events company focused on the global oil and gas / energy industry. Comparable as a niche B2B publisher monetizing content, events, and supplier marketing to fuel-and-mobility sector buyers.
• Convenience Store News: Long-running trade publication and digital media brand for the convenience store industry. Directly comparable as a B2B news and advertising platform serving c-store operators and suppliers, the same core readers MobilityPlaza targets.
• National Petroleum News (NPN) / Endeavor Business Media: Long-standing U.S. trade publication for petroleum marketers and convenience retailers. Directly comparable as the legacy counterpart to MobilityPlaza's PetrolPlaza brand, covering the same downstream-fuel-and-c-store buyer base.
• Energy Intelligence Group: Subscription-based B2B intelligence, research, and conferences for the fuels and energy value chain. Comparable to MobilityPlaza as an information and events business targeting fuel retail and refining decision-makers.

Emerging players

• ChargePoint News / industry EV-charging trade media: Emerging EV-charging-focused B2B publications and newsletters. Comparable as a thematic media outlet competing for the same EV-charging supplier and operator advertising dollars that MobilityPlaza is now pursuing via its rebrand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/mobilityplaza

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MobilityPlaza